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    Technology

    Proof-of-PR

    Welcome to Proof-of-PR: Your passport to the world of public relations for teams building onchain. I’m your host, Kelley Weaver, CEO of Melrose PR, a leading provider of crypto communications and PR strategy, and Founder of Bitwire, the modern newswire reimagined for today’s comms professionals. Get ready for an inside look into the future of finance, technology, and entrepreneurship from those driving innovation in the crypto space. Join us as we learn how they generate headlines, cut through the noise and grow their brand awareness through media placements, press mentions and thought leadership. These are the stories behind their success.

    This — is Proof-of-PR.

    Advertise

    Copyright: © Crypto Token Talk 2018

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Episode 135: Kunal Desai on Crypto Trading Jul 26, 2018
    Show notes

    Today we chat with Kunal Desai, a crypto millionaire and the CEO of Bulls on Crypto Street. He tells us about his background in trading stocks and how he began trading cryptocurrency, reflecting on how few websites hosted trading back then. Kunal describes Bulls on Crypto Street as a one-stop-shop for crypto, containing news, blogs, and classes. He advises us about the best ways for beginners to get involved in cryptocurrency. This segues into which exchanges he uses the most and a discussion on Alt coins, their volatility and growth potential. He mentions that many coins on the market have no use and are not a viable investment. Kunal discusses the importance of having a plan in trading. He closes by sharing his methods on teaching students with varied levels of knowledge in trading and in crypto.

    Topics covered:

    - How Kunal began as a trader of cryptocurrency. - The difference in terminology between crypto and stock trading.

    - What Bulls on Crypto Street does.

    - How to start with cryptocurrency as a beginner.

    - Differences between various exchanges.

    - Alt coins and finding the right alt coin to invest in.

    - Trading vs. investing.

    - The change in sentiment from last fall's bull market to the current bear market.

    - How to trade in a bear market.

    - Bulls on Crypto Street offerings and prices.

    - Kunal's present involvement with the stock market.

    - Advice for getting through the bear market.

    https://bullsoncryptostreet.com/

    https://bullsonwallstreet.com/

    https://twitter.com/kunal00

    https://www.instagram.com/kunal00/

    https://www.youtube.com/user/BULLSONWALLSTREET

    https://www.youtube.com/channel/Tone Vays

    https://www.tradingview.com/

    https://coinmarketcap.com/

    https://www.coinbase.com/

    https://www.binance.com/

    https://bittrex.com/


    Episode 134: Jacqueline Kwok On A Superior Crypto Wallet Jul 19, 2018
    Show notes

    Today we welcome Jacqueline "JK" Kwok. JK has a background in finance, with most of her career spent in private equity. Now, she is Head of Business Development for Arcana, which is envisioned to be the "cryptocurrency home" for consumers. JK tells us about the Arcana Wallet's Smart Vault Technology, which will store users' cryptocurrency offline. She describes the issues with hardware wallets and how features of Arcana will be superior, including passive income and automatically claiming forked coins. JK then discusses the use of insurance and know-your-customer processes to keep Arcana legally compliant for the long-term. We hear about Arcana's minimum viable product launch and device compatibility, along with uses for its token. The Arcana Wallet will support Bitcoin, Litecoin, Ethereum, ERC20, NEO, and NEP-5 tokens initially, but JK tells us what lies in the roadmap for further support. This leads us into hearing about what else Arcana wants to accomplish this year. Finally, JK tells us what needs to happen next for blockchain and cryptocurrency to grow and how Arcana is helping in that.

    Topics covered:

    - How JK first got introduced to Bitcoin in China.

    - What Arcana aims to be.

    - The Arcana Wallet and Smart Vault Technology, which uses cold storage.

    - How Arcana can help earn passive income.

    - An explanation of forked coins and claiming them.

    - Arcana's legal compliancy.

    - The wallet's minimum viable product launch and token.

    - Future coin support.

    - What Arcana will do in 2018.

    - Paid vs. non-paid features of the Arcana Wallet.

    - JK's thoughts on what will bring crypto to the next level.

    Links:

    http://unchainedpodcast.co/

    https://www.ccn.com/

    https://medium.com/

    https://arcanawallet.com/

    https://t.me/arcanawallet

    https://twitter.com/arcanawallet

    https://medium.com/@arcanawallet

    https://steemit.com/@arcanawallethttps://t.me/notjk


    Episode 133: Peter Kirby on Protecting Financial Transactions Jul 12, 2018
    Show notes

    Today's guest is Peter Kirby, CEO of Kuvera. Peter and his co-founder Mahesh Paolini-Subramanya were first involved with the Factom project, before they stepped away to pursue Kuvera. They did this because they saw an interesting opportunity to move real-world assets on to the blockchain. Peter explains how Kuvera will be useful in solving real-world problems like the process of getting a mortgage and buying property. We learn that selling mortgages is even more complicated because of the data that is attached to them. Peter says that blockchain can simplify these systems by allowing all parties to look at the same, untampered mortgage data. He explains the status of Kuvera today and what the future holds for Kuvera. As Peter and his team move forward, he shares some of his insights into gathering additional educational information about the industry.

    Topics covered:

    - Success with Factom and starting Kuvera.

    - Moving the mortgage market into the 21st century with Kuvera.

    - The archaic use of a large amount of paper when getting a mortgage.

    - The current process of selling a mortgage and data verification.

    - The stage that Kuvera is in and transferring mortgages to the blockchain.

    - Working with institutions and demonstrating value.

    Links:

    https://www.kuvera.network/

    mailto:peter@kuvera.network

    https://www.linkedin.com/in/peter-kirby-50034a6

    The Age of Cryptocurrency: How Bitcoin and Digital Money Are Challenging the Global Economic Order

    The Truth Machine: The Blockchain and the Future of Everything

    Cryptoassets: The Innovative Investor's Guide to Bitcoin and Beyond

    https://multicoin.capital/

    https://www.usv.com/

    https://www.meetup.com/Austin-Bitcoin-Meetup/


    Episode 132: Chitra Ragavan On Making Crypto Accessible Jul 05, 2018
    Show notes

    We sit down with Chitra Ragavan, Chief Strategy Officer of Gem. She tells us about how she first got involved with cryptocurrency, including having to get clearance from the US government before investing. She worked with colleagues who were interested in cryptocurrency and they played a large role in making the space attractive to her. Having a background in journalism, she gives insight on the drama and unreliable sources often associated with crypto. That leads into Gem, which is focused on being an all- encompassing platform in which users can buy new tokens, learn about them, view all digital assets in one place, and more. Chitra talks about what sets Gem apart from the rest of the crowd, with a heavy focus on user interface. She then lets us know which news sources she trusts and people in her life who send her questionable crypto news articles. To finish, Chitra gives advice about how beginners should start investing in cryptocurrency and recommendations for people who are interested in a career in cryptocurrency.

    Topics covered: - Chitra buying her first bit of Bitcoin. - How she evolved from being just a beginner. - Thoughts on untrustworthy crypto news and controversy. - What Gem offers to people and what else it has in mind. - Key features that make Gem unique. - Chitra's favorite places to get cryptocurrency news. - What to do when you want to start investing in cryptocurrency. - Obtaining a career in cryptocurrency.

    Links:

    https://unconfirmed.libsyn.com/ http://unchainedpodcast.co/ https://tim.blog/2017/06/04/nick-szabo/ https://www.wsj.com/ https://www.nytimes.com/ https://www.economist.com/ https://www.linkedin.com/pulse/best-blockchain-crypto-books-list-wont-let-you-down-kelley-weaver https://gem.co/

    chitra@gem.co https://www.linkedin.com/in/chitraragavan


    Episode 131: Spl.yt Team Talks Equal Opportunity Marketplaces Jun 28, 2018
    Show notes

    Jason and Cyrus are co-founders of Spl.yt, which is focused on reinventing e-commerce and displacing the major players in the space. They believe in providing equal opportunity in online marketplaces. Cyrus describes how Spl.yt will be able to work with affiliate marketing, while Jason shines a light on the problems that exist with affiliate marketing today. We then learn about the fractural ownership possibilities with using Spl.yt, its target market, competitor limitations and the benefits of Spl.yt to sellers. Jason and Cyrus tell us about how Science Inc., a successful start-up investment firm, has worked alongside Spl.yt. Cyrus then discusses what it's like to build a company from the ground up. We finish off by getting some recommendations of who to follow in the blockchain space.

    Topics covered:

    - What Spl.yt wants to accomplish and how.

    - How affiliate marketing will work with Spl.yt.

    - What is wrong with affiliate marketing in its current state.

    - How Spl.yt makes it possible for multiple people to buy and share items.

    - How Shopify can be complimented with Spl.yt.

    - Science Inc.'s involvement.

    - Cyrus' transition from consulting for other businesses to starting his own.

    - How an average person can start to get involved in blockchain.

    https://www.youtube.com/results?search_query=richie+etwaru

    Matchmakers: The New Economics of Multisided Platforms

    https://old.reddit.com/r/ethereum/

    https://old.reddit.com/r/CryptoCurrency/

    https://theinternetofmoney.info/

    https://www.youtube.com/watch?v=Pl8OlkkwRpc

    https://www.splyt/

    https://t.me/splyt

    https://twitter.com/cyrusinc

    https://twitter.com/jasonthehealer


    Episode 130: Ada Jonušė on Combining Health and Tech Jun 21, 2018
    Show notes

    Ada Jonušė, a former politician, is the CEO and co-founder of Lympo. Lympo is creating a healthy lifestyle ecosystem beginning with the Lympo app, which motivates people to exercise. The app launches in September and will be tested soon in Lithuania by approximately 15,000 marathon runners. Testing in South Korea and the USA is expected as well. Ada discusses Lympo's recently announced partnership with the Dallas Mavericks of the NBA and the excitement and results that Lympo has already created before the launch of the app. She tells us about her involvement with W@Tech and her experience of being a female founder in the blockchain industry, including some struggles she's faced.

    Topics covered:

    - Ada's background and how she first discovered crypto.

    - The problems that Lympo solves.

    - Upcoming events that Lympo will be working with.

    - Dallas Mavericks partnership.

    - How to get involved with Lympo pre-launch.

    - The W@Tech platform.

    - What it's like to be a female involved with blockchain.

    Links:

    https://lympo.io/

    https://www.mavs.com/dallas-mavericks-lympo-app-announce-multi-year-partnership-promote-health-fitness-tech/

    https://www.womenat.com/w-tech-events

    https://www.linkedin.com/in/ada-jonuse-9766364b

    Digital Gold/ Bitcoin and the Inside Story of the Misfits and Millionaires Trying to Reinvent Money

    http://unchainedpodcast.co/

    https://cryptonews.com/


    Episode 129: Saul Hudson on Collaborative Communication with Blockchain Startups Jun 14, 2018
    Show notes

    Saul Hudson is a co-founder of Angle 42 which is a consulting agency that acts as a communications directorate for blockchain start-ups. Angle 42 completes tasks such as finding the right PR agency or Community Manager for the start-up. Saul, who has a background in journalism, tells us how he explains blockchain technology to people who are brand new to it. He discusses at what point Angle 42 begins to collaborate with start-ups and the need for various professionals in the blockchain space, then tells us what the biggest changes in the space have been since he got involved. We gain insight on if he thinks any certain projects will be game-changers, along with how he selects worthy projects to partner with. Saul lets us know who he admires in the blockchain space and why some technological people are not great at communication. He then provides advice on how to get involved in crypto for anyone who wants to start and the skeptical bias that mainstream media outlets may have towards this new industry. Saul tells us why going to cryptocurrency conferences is a great way to get educated.

    Topics covered:

    - Jobs that are often overlooked by start-ups.

    - How being in journalism and finance led Saul to blockchain.

    - The way Saul explains blockchain to beginners.

    - What stage a start-up can benefit from using a consulting agency.

    - The growing scope of blockchain technology and how quickly it is changing.

    - Criteria that projects should meet before teaming up with Angle 42.

    - Distinguishing a legitimate project from lesser ones.

    - Who impresses Saul in this emerging space and how it is welcoming to newcomers.

    - The approach that should be taken when being exposed to cryptocurrency news.

    Links:

    https://www.coindesk.com/

    https://cointelegraph.com/

    https://www.linkedin.com/in/saul-hudson-2ab9228


    Episode 128: Kim LaFleur Talks Security Token Academy Jun 07, 2018
    Show notes

    Kim LaFleur is the Director of Client Services for Security Token Academy, which is the first video platform focused on security token offerings (STOs). Security Token Academy provides insights to security token enthusiasts, investors, and issuers. Kim takes us through the process of how she vets the tokens that are featured on the platform, from reviewing partners to social media presence.

    In addition to Security Token Academy, Kim recommends other legitimate resources of cryptocurrency information. She talks about the platform's Regulatory Review, which informs viewers of new things happening in the US and all over the world, and about the upcoming Security Token Academy Summit in New York City on June 11. We are informed about what exactly will be taking place at the summit as Security Token Academy continues to pioneer this space. Kim then discusses what traits she looks for when determining a good interviewer and interviewee and some of the specific issues that apply to the cryptocurrency and blockchain industries. The episode concludes with Kim telling us how she thinks blockchain can change the journalism industry.

    Topics covered: - A background of Kim LaFleur and Security Token Academy, including how she entered this industry. - How projects are vetted at Security Token Academy and how issuers can differentiate themselves from other projects. - What Kim thinks is required for good reporting on crypto, including her own recommendations of who to follow. - If there are any projects that Kim is particularly excited about. - The Security Token Academy Summit - Desired traits of a good interviewer and good interviewee. - Issues that are specific to the cryptocurrency and blockchain industries. - The future of journalism in relation to blockchain.

    Links:

    https://www.securitytokenacademy.com/


    Episode 127: Felipe Huicochea Talks Crypto in Developing Countries May 31, 2018
    Show notes

    While working abroad, Felipe Huicochea had his pay blocked by both a bank and PayPal. Next, he tried Bitcoin, and it worked perfectly. As a software engineer, from this moment, Felipe became extremely interested in cryptocurrencies and blockchain technology.

    He started Criptomonedas after noticing that Spanish-language crypto and blockchain resources were scarce.

    In this episode, Felipe talks about the uses for crypto in developing countries that we rarely see discussed, why the current financial system will have a serious problem with future generations, the bitcoin lightning network, and innovations in mining.

    Topics covered:

    - How cryptocurrencies benefit developing countries in ways that most of us never hear discussed.

    - The main issue big banks and the existing financial system will face with future generations.

    - Ease of sending money internationally and across borders.

    - Bitcoin lightning network functionality and benefits.

    - Innovations being driven by incentive, particularly in the area of mining.

    Links for resources mentioned:

    https://criptomonedas.org/

    https://www.youtube.com/channel/UCbK6Awel1-o-9JDVMFq808Q

    Andreas M. Antonopoulos


    Episode 126: Leigh Cuen Talks Cryptocurrency and the Sex Industry May 24, 2018
    Show notes

    Leigh Cuen is a journalist at Coindesk and joins us today to talk about the intersection of cryptocurrency and the sex industry.

    Both of these spaces have many misconceptions from people outside of the industries, and Leigh is here to help quash them.

    One of the most important things Leigh points out is that if the service is lawful, using crypto to pay is lawful. Pornography, exotic dancing, escorting, and other adult services are perfectly legal and regulated in many areas, therefore they should not carry a negative connotation, and nor should cryptocurrency simply for being a method of payment.

    In fact, cryptocurrency can help the end workers in these industries become more financially independent. Despite being legal, one issue that adult services sometimes face is discrimination from banks and payment processors simply because of a stigma or moral grounds.

    Leigh explains the challenges faced by those in the sex industry, and how blockchain and cryptocurrencies can help - all while remaining completely legal and compliant with regulations.

    Topics covered:

    - Misconceptions surrounding the sex industry and cryptocurrencies.

    - The need to reduce stigmas surrounding the sex industry.

    - It is lawful to pay with crypto for any lawful service.

    - Challenges faced by those in the adult and sex industry.

    - How blockchain and cryptocurrencies can help sex industry workers with decentralized payments and platforms.

    Links:

    https://www.coindesk.com/author/lcuen/

    https://twitter.com/La__Cuen

    https://www.linkedin.com/in/leighcuen/

    The Truth Machine: The Blockchain and the Future of Everything

    https://swop.org.au/


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