Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

Latest Episodes:

From $60 to $8000 Months:: Meet Catherine Middlebrooks Aug 30, 2018

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Imagine putting hours into creating an online membership program – only to launch and only earn $60 in that first month. Catherine Middlebrooks shares how she recovered from such a rough start to 5-figure freedom.

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From 6 to 3 Day Work Weeks:: Meet Fatima Lowe-Williams Aug 30, 2018

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Imagine going from working with 40 private clients, 6 days a week to streamlining your entire business so you can work just 3 ½ days a week so you can finally have your dream business with your dream lifestyle to match.

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How to Track Your Productivity with an Entrepreneur Scorecard Aug 16, 2018

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Recently, I did a free training along with my operations manager and my community manager to talk about a topic that I think is just so incredibly important for any entrepreneur:: Are You The Employee, The Manager, or The CEO?

With so many tasks - great and small - necessary to run a business, we entrepreneurs can end up spending just as much time on the little things as on the big picture.

In this episode, I share the Entrepreneur Scorecard, so that you can learn how to track your time in your business, put a value metric on the to-dos in your business, and move forward with a plan to spend more time on the $10,000 an hour type work!

RachealCook.com/entrepreneur-scorecard

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Are You The Employee, The Manager, or The CEO of Your Business? Jul 31, 2018

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Listen in to learn::

➳ The key differences between working in your own business as The Employee, The Manager, and The CEO (and how not knowing this difference is keeping you stuck in a rut!)

➳ How to make the shift from employee to CEO - even if you're just getting started and don't have a team to support you.

➳ Why the most successful CEOs prioritize stepping out of the day-to-day of their business to dream big and plan the next stage of their business growth

I'm so excited that my team is joining me for this live mini-training because they will share the real behind-the-scenes of how it's not always easy for me to stay in the role of CEO!

Want to join me for the CEO Retreat in DC? All the details and registration are here: http://www.rachealcook.com/ceo-retreat/

Enjoy!

Racheal

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5 Books Every Entrepreneur Should Read Jul 19, 2018

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It's no secret that I'm an AVID reader... so today I thought it would be fun to share my 5 MUST READ books for entrepreneurs (and I'm giving them away to one lucky person)!

http://www.rachealcook.com/books-every-entrepreneur-should-read/

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3 Ways to Make Time to Grow Your Biz Jul 12, 2018

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Nearly 20,000 entrepreneurs have participated in the Fired Up & Focused challenge over the years. I’ve noticed that one of the biggest struggles for most entrepreneurs isn’t that they don’t have amazing ideas to grow their businesses… it’s that they don’t have the TIME to work on the big picture!

I get it.

The day to day of running any business is full of things to do. Working with clients. Answering emails. Posting on social media. But all these tasks that fill most of our work days fall under the category of IN your business.

What about working ON your business? Do you have time to…

Write that book that you’ve been thinking about for years?
Create the group or online program that synthesizes everything you’ve learned working with your clients… and finally allow you to scale beyond your 1×1 work?
Implement the systems in your business that would automate or allow you to easily outsource everything from attracting new clients to making regular consistent sales of your products, programs, or services?

You know that these big picture ideas would be game changers in your business… suddenly you’d open up new revenue streams, reach and serve more people, and finally be working smarter.

But how do you get more dedicated time to work ON the big picture?

Here are 3 upgrades to help you build more CEO time into your business.

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3 Mindset Shifts To Become a 6-Figure CEO Jul 05, 2018

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Last week I dove in with a pretty epic episode about the 6 lessons I have learned on this journey to becoming a multiple six-figure CEO of my business.

These are lessons that I see a lot of my peers and clients learning as they start making that transition from being a high five-figure entrepreneur to hitting six-figures and then trending towards multiple six-figures.

$150,000-$200,000 is a professional salary that replaces a lot of our former corporate salaries and then some. And that's really exciting, right?

But there are a few mindset shifts we need to go through in order to accomplish that.

Most of us start this business because we want to do work we love with people we love and be well-paid for it.

But when you break down the hours, you realize you might be getting to spend 50% of your time doing the actual work that you love and the rest of the time is spent running a business.

What happens to a lot of us is we start off doing all the things in our business and we get to a point where we just cannot grow.

We create this ceiling in how much we can grow our business. We max out on clients, then we max out on our prices, and then what are we to do? Where do we go next?

Here's a few mindset shifts that six-figure CEOs know that a lot of entrepreneurs who are struggling to hit that six-figure mark haven't embraced yet.

http://www.rachealcook.com/6-figure-ceo/

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6 Lessons Learned Building a 6-Figure Business Jun 28, 2018

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Do you get frustrated when people say that you need to work smarter not harder? This is one of those concepts that used to frustrate me so much. I was raised by entrepreneurial parents who worked so incredibly hard to grow their business.

The idea of hard work was drilled into me from such a young age that it was essential to have a strong work ethic. We have been taught with the idea that to create success, to have a successful career, to build a successful business, you have to work hard.

However, some point we've all looked up to a hardworking man or women and noticed they only were able to reach a certain level.

BUT, at some point working harder creates a bottleneck in your business. It creates this area where you can no longer grow, and you limit, you put a ceiling on how much growth you can experience in your business.

We all have the same 168 hours a week, and there is just a point where working more is not the answer.

How do you get to that next level in your business?

http://www.rachealcook.com/6-figure-business-lessons/

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Time for a Mid-Year Review to Hit Those 2018 Goals! Jun 14, 2018

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Do you feel like you're on track for your 2018 goals?

This is such a challenging time of year. Especially if you are like me, summer is upon us. If you have children and schools are being let out. Our schedules are being shaken up.

Things start to slow down and as an entrepreneur it can be one of those times where if you're not paying attention, then you might find yourself in that summer slow down where suddenly your business takes a back seat for the next two or three months.

By the time fall rolls around and you're ready to really go after those goals you've lost out on this amazing opportunity in front of you to just make it happen.

I know that for myself, sometimes those goals that you set at the beginning of the year shift. Sometimes you write down something at the beginning of the year and it changes as you go through the next few months.

I've already experienced this in my own business. So every time I get to June I go through this process that I call a mid year review.

I think it's so important every once in awhile to just press pause, take a little time off. Take a little CEO date for yourself and check in with your business to see if you are on track to achieve your big goals.

This is a process I take myself through and I take my clients through because it is so important to just press pause and actually reflect on your progress so far.

If you don't take time to get strategic then you can lose several months of momentum.

http://www.rachealcook.com/mid-year-review-2018/

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Start Before You're Ready Jun 07, 2018

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Let me know if this sounds familiar to you. Have you ever said:

I'm not ready to take that step.

I'm not ready to sign up to work with a coach.

I'm not ready to put my website out there.

I'm not ready to do a Facebook Live.

I'm not ready to charge that much.

I'm not ready to attract that type of client.

I know I've had every single one of those thoughts. Here's what I just want to share with you if you have been letting the "I'm not ready" run the show.

"I'm not ready" is just your brain trying to keep you playing small and safe.

Saying "I'm not ready, I'm not ready to charge. I'm not ready to do a huge rebrand of my website. I'm not ready to work with a business coach. I'm not ready to hire a virtual assistant".

If that is the default that you're going to is "I'm not ready yet", that is a fear-based response.

http://www.rachealcook.com/im-not-ready/

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