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    Business

    Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

    If you’re fed up with the non-stop solopreneur grind… I’m so glad you’ve found The Promote Yourself to CEO Show!

    Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout.

    Listen in to the latest show and connect with Racheal at http://www.theceocollective.com or on Instagram @racheal.cook to continue the conversation!

    Advertise

    Copyright: © All rights reserved Racheal Cook MBA 2020

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    How to Get Private Clients & Fill Your Calendar, STAT! Mar 28, 2019
    Show notes

    Welcome to part three of the Get More Clients series! In this series, I'm sharing my favorite strategies to help you book more clients {and generate more cashflow} without all lots of marketing or complicated technology. If you missed the first two posts in the series, then you can catch up right here::

    1:: Why Working 1×1 Is The Fastest Path To Cash

    There's a myth in the online business space that launching a passive product is the fastest path to cash. For many, working 1x1 is the answer! This post shares why working 1x1 is a smart move to building a solid business foundation.

    2:: 3 Reasons You’re Not Getting Clients In Your Business

    If you're not getting clients, it's likely because your value is getting lost in translation. This post helps you find the 'leaks' in your current communication so you get more clients in the door!

    Now onto the third installment of the Get More Clients series! In this post, I'm getting into the simplest, easiest way you can start filling your client docket. In fact - this is EXACTLY the process I used to book $10K within my first 2 weeks back after a year long maternity leave.

    In 2017 when nearly every business finds itself online, a lot of entrepreneurs find themselves stressing over all the online marketing strategies that may actually be holding them back from growing their business.

    We feel like we can't start our business before we launch our website.

    We believe that we've gotta grow our email list to 1000 people before we can offer anything for those people to buy.

    We spend months and years blogging and building an audience before we work up the courage to actually invite people to work with us... then we start with an inexpensive $20 e-book {which requires you to sell thousands in order to bring in much needed revenue}.

    But what if you don't have months to slowly build an audience?

    http://www.rachealcook.com/get-private-clients/

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    The 3 Biggest Reasons You're Not Getting Clients Mar 26, 2019
    Show notes

    Welcome back to the Get More Clients series! In this five-part series, I'm sharing my best tips to help you fill your private client docket. If you’re just tuning in, then you might have missed the first post in this series. I recommend reading that first:

    Why Working 1×1 Is The Fastest Path To Cash

    And today... we're doing some troubleshooting to ensure that you're not making these big mistakes in your client attracting plan!

    Solopreneurs often themselves in this position where we’re doing everything we can think of to grow our business - we’re checking all of the marketing items off the list - but it’s just not delivering enough paying clients.

    So when I get an email list this...

    Hello Racheal,

    I started my life coaching business a year ago, and I feel like no matter what I try, I’m just not getting clients. It’s really, REALLY frustrating. I’m blogging, sending emails to my subscribers, and posting on social media, but nothing changes.

    At this point, I’m not sure what else to do, or where the gap is. I don’t want to scare off my list with email after email pitching to hire me, but revenue is inconsistent and I'm struggling to keep my calendar full. Help!

    ... I know that 99% of the time, there is likely a missing piece of the profit-generating puzzle. There’s a disconnect between you and your potential clients that’s preventing them from taking that next step towards working with you.

    http://www.rachealcook.com/not-getting-clients/

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    Why Working 1x1 Is The Fastest Path To Cash Mar 21, 2019
    Show notes

    It doesn’t matter if you’re needing to pay your rent, wanting to take your family on a vacation, or if you’re ready to sign up for an amazing business training you've had your eye on.

    In this day and age, many people believe that if they can just whip out a passive income product – like a DVD or eBook – or an online program, they’ll be rolling in the dough in no time.

    And while I love creating online offerings + passive income streams, there’s a faster, easier, zero-tech way to start bringing in those dolla dolla bills.

    And it’s not offering a huge discount on your services…

    It’s not hosting a flash sale of your programs…

    Ready for it?

    The fastest path to cash is working 1×1 with clients.

    http://www.rachealcook.com/fastest-path-to-cash/

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    Is Your Business Lifeproof? Mar 07, 2019
    Show notes

    What would happen to your business, your income, and your clients if a life emergency forced you to pause? Today, I'm sharing how my biz continues to run like clockwork and generate over $15K in the last 2 weeks when my entire family was down with the flu.

    Learn more about The CEO Retreat and get YOUR tickets at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    How to Stay Focused with a CEO Date Feb 28, 2019
    Show notes

    Do you ever find yourself feeling frustrated and unfocused in your business to the point where you know you aren't doing the things that need to be done to get you to those business goals?

    If so, listen up, because today we are talking about the one practice I have put in place in my business that ensures that I'm staying focused and staying on track every week, month, and year towards achieving those big business goals.

    One of the most significant challenges I hear from women entrepreneurs is we set those big dreams. We set those big goals at the beginning of the year, but a few weeks, a few months in, we find ourselves off track.

    We find ourselves struggling with those shiny objects that keep asking for our attention, begging for our attention, and, as a result, we're not getting where we need to go.

    Do you relate to that feeling of sitting down at your desk and just feeling completely unsure of where your time and energy should be focused every day?

    If that's you, you're in luck, because today we are talking about a practice that I call my weekly CEO date.

    http://www.rachealcook.com/ceo-date/

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    Why Your Business Needs a 3 Word Rebellion with Michelle Mazur Feb 26, 2019
    Show notes

    Writing a bio, crafting an about page, and giving an elevator pitch are often challenging even for veteran entrepreneurs. Today, Dr. Michelle Mazur joins me to talk about her book 3 Word Rebellion, and how to make your messaging resonate!

    Learn more about The CEO Retreat and get YOUR tickets at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    Are You Doing $10 an Hour Work...or $1K an Hour Work? Feb 21, 2019
    Show notes

    It's impossible to grow a profitable, sustainable business when your time goes to $10/hr busywork instead of $1000/hr CEO level, big picture tasks. Today, learn the system to keep your biggest priorities front and center for growth!

    Learn more about The CEO Retreat and get YOUR tickets at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    How CEOs Make Time To Work ON Their Business Feb 18, 2019
    Show notes

    The nitty-gritty day to day IN your business is always full - from admin to social to service and back. But what about working ON your business? How do you get more time dedicate to working ON the big picture? Let's build real CEO time into your business!

    Learn more about The CEO Retreat and get YOUR tickets at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    How Designer Margaret Cogswell 4X Revenue in 12 Months Feb 14, 2019
    Show notes

    Today, Margaret Cogswell joins me to share her top takeaways from The CEO Retreat - my 1-day event that helped her 2-year-old business see a 4X in revenue!

    Learn more about The CEO Retreat and get YOUR tickets at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


    Are You The Employee, The Manager, or The CEO? Feb 07, 2019
    Show notes

    If you’re feeling like the kind of success you really want is only reserved for those who can handle non-stop stress, grind, and hustle... then I can’t wait to share how you can have more ease and less stress in your business.
    In this episode of Uncomplicate Your Business, I'm sharing one of my favorite trainings with myself and my amazing team to talk about why promoting yourself to CEO is essential to create the success you're looking for in your business.
    Learn more about The CEO Retreat at http://www.rachealcook.com/CEO-Retreat

    Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard!

    And follow Racheal on Instagram!

    Connect with Me:

    • Instagram: @racheal.cook
    • TikTok: @rachealcookmba
    • LinkedIn: @rachealcook
    • YouTube: @the_ceo_collective
    • Website: The CEO Collective

    Subscribe & Review:

    If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

    🎤 Thanks for listening! I'll see you next week!


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