Podcast That Pays

Podcast That Pays

Want to start a podcast for your business but you think things like:

“Podcasting is the long game “
“I don’t have time to start another thing right now”
“You can’t monetize unless you have lots of downloads”
“I don’t know if I have enough to say”
“I’m not sure I can be consistent”

Well this podcast is for you. In Podcast That Pays you are going to learn strategies for how to use podcasting to grow your business, how to sell your offers right from your podcast, how to create content on your podcast that warms your leads up making them ready to buy, and why you don’t need a big audience or fancy equipment to get started.

Your host Angie Jordan runs a podcast consulting and production agency where she has helped hundreds of online coaches, course creators, and business owners start podcasts to market their business and sell into their courses, mastermind, and even high ticket programs- right from their podcast.

Ready to create a Podcast That Pays and grow your business through podcasting? You are in the right place.

To learn more about Angie’s work go to podcastthatpays.com

Key Takeaways:

Private Podcasts in Business: Lindsay explains the versatility of private podcasts, highlighting their use in lead generation, customer onboarding, and as a unique content delivery method that fits into the busy lives of consumers.

Ease of Consumption: We discuss the convenience of audio content and how it allows listeners to multitask, fitting into their daily routines like going for walks or commuting.

Innovative Use Cases: Lindsay shares innovative ways Hello Audio users have leveraged private podcasts, from personalized outreach to investors to creating entire audio-based courses.

Hello Audio's Origin Story: Lindsay recounts the inception of Hello Audio, born out of frustration with existing content consumption methods and the desire to make audio learning more accessible.

Business Lessons: Lindsay offers valuable insights into the business side of building a SaaS product, emphasizing the importance of trust in your team and the challenges of development.

The Future of Private Podcasting: We touch on the growing popularity of private podcasting and how Hello Audio is uniquely positioned to cater to creators and marketers.

Advice for the Hesitant: For those on the fence about private podcasting, Lindsay encourages giving it a try, citing its ease of creation and the potential to re-energize your marketing efforts.

Simplicity Over Production: We discuss the shift in value perception, where results and ease of access are becoming more important than high production value.

Community Engagement: Lindsay highlights the importance of community and how Hello Audio actively listens to user feedback to innovate and improve the platform.

Here's the truth about growing your podcast that you don't want to hear:

You aren't trying hard enough. You aren't sold on the idea that podcasting is beneficial to your business. Or maybe you just aren't sure what to do to actually grow your podcast.

In this episode Angie breaks down the reasons your podcast isn't growing and why you haven't prioritized the growth of your podcast fully yet, and also what you can start to implement now in order to get your podcast the boost you are looking for.

Tune in if you want an honest take on what it takes to grow your podcast and what you should start implementing today plus the mindset shifts you need to make in order to get your podcast growth strategy in place now.

If you want to learn more about joining the Podcast Launch Bestie membership go here.