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OpsStars – A RevOps Podcast — Business
OpsStars – A RevOps Podcast

The OpsStars Podcast is your go-to resource for Revenue Operations insights and strategies. Join us as we bring together RevOps professionals from marketing, sales, and customer success operations to share ideas, discuss best practices, and explore cutting-edge revenue growth techniques. Expect candid conversations with top OpsStars in the field, giving you the knowledge and inspiration needed to enhance the buyer experience, drive organizational growth, and excel in your career. Discover the latest trends in Revenue Operations, sales and marketing alignment, customer acquisition, and more as we dive deep into the world of RevOps.

Copyright: © 2021 Ops-Stars

Latest Episodes:

Design Your Operations With the End (User) in Mind with Chelsea Katich, Director of Marketing Operations at McGraw Hill Dec 07, 2021

Show notes

In this episode, Rachael is joined by Chelsea Katich, Director of Marketing Operations at McGraw Hill, an American learning company and one of the “big three” educational publishers that provides customized educational content, software, and services for pre-K through postgraduate education.
Chelsea is a 5x Marketo Champion, Fearless 50 member, MUG Co-Leader, 2019 Champion of the Year Revvie Finalist, 2020 Adobe Experience Maker Award Winner, and a 2021 OpsStars of the Year finalist. Today, she reveals best practices for marketing operations professionals to help them become more strategic and successfully manage complex projects.
Episode resources:

If you enjoyed this episode, then please either:

Subscribe, rate and review on Apple Podcasts
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OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

Trust the Process! - How a Process-Driven Mindset Helps Improve the Buyer Experience with Asia Corbett, Head of Revenue and Community Operations at RevGenius Nov 23, 2021

Show notes

In this episode, Rachael is joined by Asia Corbett, Head of Revenue and Community Operations at RevGenius, a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow. Asia joined RevGenius because of its mission to educate, empower, and inspire all revenue professionals and operators.
Asia is passionate about putting processes and structures in place to ensure everyone’s workflow is optimized so that they all execute better together. She’s here to give her perspective on how RevOps teams organize this journey and outlines the steps that you can take to get your team operationally organized.
Episode resources:

If you enjoyed this episode, then please either:

Subscribe, rate, and review on Apple Podcasts
Follow on Spotify
OpsStars RSS Feed
Check out OpsStars Podcast

OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

Operationalizing the Customer Experience: The role of MOPs with Crissy Vetere-Saunders, CEO and Co-founder at CS2 Marketing Nov 02, 2021

Show notes

In this episode, Rachael is joined by Crissy Vetere-Saunders, CEO and Co-founder of CS2 Marketing, a B2B SaaS marketing agency started in the heart of Silicon Valley, now supported by a remote team across the US. With over a decade of experience in marketing operations and demand generation, she is still striving to learn the best ways to optimize the three P’s of tech marketing: people, process, and performance.
They discuss the opportunity for marketing operations to take on the role of leading the customer experience, operationalizing the customer journey, orchestrating the digital experience, and why adopting team coalitions is key to successfully orchestrating cross organization. They also dive into some advice for early in career MOPs professionals.
Episode resources:

Crissy on LinkedIn
Crissy on Twitter
CS2 Marketing Website
Fwd: Thinking, a B2B Marketing Podcast CS2
The OpsStars Podcast Website
Join the OpsStars Community

If you enjoyed this episode, then please either:

Subscribe, rate, and review on Apple Podcasts
Follow on Spotify
OpsStars RSS Feed
Check out OpsStars Podcast

OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

True RevOps Connects Marketing, Sales, CS, & Product with Jordan Henderson, Senior Director of Revenue Operations at ringDNA Oct 19, 2021

Show notes

In this episode, Rachael is joined by Jordan Henderson, Senior Director, Revenue Ops at Revenue.io (formerly ringDNA), a revenue acceleration platform that uses AI to transform sales teams into high-performing revenue engines. His background is spread across revenue operations, sales enablement, sales operations, strategic planning, and project management. He also hosts the RevOps Podcast.
This episode provides a detailed look at what a RevOps team looks like from the inside. We also look at how metrics fit into the RevOps equation, promising technologies leading the way for the future of RevOps, and the key skills needed to become a successful RevOps professional.
Episode resources:

If you enjoyed this episode, then please either:

Subscribe, rate, and review on Apple Podcasts
Follow on Spotify
OpsStars RSS Feed
Check out OpsStars Podcast

OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

What It Means To Be An OpsStar with Kimberly Galitz, Senior Manager Marketing Operations at F5 Networks Oct 04, 2021

Show notes

In this episode, Rachael is joined by Kimberly Galitz, Senior Manager, Marketing Operations at F5. Kimberly was hired to clean up the Marketo architecture at F5 and apply her expertise with marketing tech stacks to help F5 grow. She’s also a 2x Marketo Champion and the 2020 OpsStar of the Year.
They discuss the confidence issues Ops professionals face and how being a part of a community of Ops professionals helps overcome them. They also talk about the importance of being visible by working to build connections across organizations and highlighting accomplishments to the right stakeholders. Finally, this very first episode of the Podcast includes advice for newbie Ops professionals on how to approach their new jobs with confidence.

Episode resources:

If you enjoyed this episode, then please either:

Subscribe, rate and review on Apple Podcasts
Follow on Spotify
OpsStars RSS Feed
Check out OpsStars Podcast

OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

Trailer Oct 04, 2021

Show notes

If you enjoyed this episode, then please either:

Subscribe, rate and review on Apple Podcasts
Follow on Spotify
OpsStars RSS Feed
Check out OpsStars Podcast

OpsStars Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
Check out our three most downloaded episodes:

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