One Quick Question with Infomedia

What’s the best way to plan a photoshoot for social media? Mar 14, 2023

Having photoshoots a few times each year can help you maintain consistency with your social media strategy, so today we’re discussing how to plan photoshoots with Marketing Manager Alana Harmond.

When is videography better than photography? Mar 07, 2023

Videography is a great way to inform your audience about who you are and what you do — and sometimes, videos are even better than photos. We’re discussing this today with Clay Conner, Director of Business Development.

Why is a social media strategy important? Feb 28, 2023

Social media is a great way to connect with your customers, but it’s much easier to manage if you start with a strategy. Today, we’re discussing how to plan a social media strategy with Marketing Manager Alana Harmond.

How does a lead generator work? Feb 21, 2023

Today’s episode is a case study that explores the Localist Guide to Coffee Shops in order to provide insight on how lead generators work. Our guest is Carrie Rollwagen, VP of Strategic Planning, and our guest host is Marketing Manager Alana Harmond.

How do I perform a DIY website audit? Feb 14, 2023

It’s important to check in on your website regularly to ensure that everything is working properly. Today, we’re discussing ways to audit your website with Developer Russell Marbut.

Can I use old photos on my new website? Feb 07, 2023

Photos can make or break a website — so is it bad to use old ones? Clay Conner, Director of Business Development, speaks to this on today’s episode.

How can I stop getting email spam from my website? Jan 31, 2023

Today on the podcast, we’re discussing ways to prevent getting email spam from your website form responses with Developer Russell Marbut.

How do I get people to join my email list? Jan 24, 2023

We’ve talked about the reasons for having an email newsletter, so now we’re discussing how to get people to join your email list. Our guest is Carrie Rollwagen, our VP of Strategic Planning, who normally hosts the podcast. Our guest host is Alana Harmond.

Why is my website loading slowly? Jan 17, 2023

If your website speed isn’t up to par, you’ll likely miss out on valuable traffic. On today’s episode, we’re discussing possible reasons your website is loading slowly with Developer Russell Marbut.

How can I refresh my website for the new year? Jan 10, 2023

We’ve all heard it: “New year, new me!” It’s the season of fresh resolutions and new goals, and the same can be said for your website, too. On today’s episode, we’re discussing ways to refresh your website for the new year with Clay Conner, Director of Business Development.

What’s the secret formula for an email newsletter? Dec 13, 2022

Sometimes it’s hard to know where to start with your email newsletter. So on today’s episode we’re discussing the “secret formula” (or at least our version of it), for email newsletters with Carrie Rollwagen, VP of Strategic Planning. Our guest host is Pam Sanderson.

What is dynamic content? Dec 06, 2022

Today on the podcast, we’re discussing dynamic content and how to use it on your website with Pam Sanderson, Director of Account Development.

What is an algorithm? Nov 29, 2022

You may have heard the word “algorithm” in the context of social media — but what does it mean? How does it work? Find out on today’s episode of One Quick Question with Spencer Batten, Systems Engineer.

Why should I have an email newsletter? Nov 15, 2022

Today on One Quick Question, we’re turning the tables to talk about email newsletters with Carrie Rollwagen, VP of Strategic Planning, who normally hosts the podcast. Our guest host is Pam Sanderson, Director of Account Development.

What should I be tracking with Google Analytics? Nov 08, 2022

Audience, acquisition, behavior, oh my! Today on One Quick Question, we’re discussing things to track on Google Analytics with Pam Sanderson, Director of Account Development.

What is an NFT? Nov 01, 2022

NFTs are quite the hot topic lately, so that’s what we’re discussing on One Quick Question today! Our guest is Spencer Batten, Systems Engineer.

How do I add a video to my website? Oct 25, 2022

Today we’re discussing the best way to upload videos to your website with Michael Kierspe, Junior Developer.

What content should I have on my homepage? Oct 18, 2022

Your homepage is the first thing people see when they visit your website, so it’s important to capture their attention through your content. Today’s episode is a discussion about what content you should have on your homepage, and our guest is Pam Sanderson, Director of Account Development.

What is cryptocurrency? Oct 11, 2022

Today on One Quick Question, we’re discussing the basics of cryptocurrency with Spencer Batten, Systems Engineer.

What are best SEO practices for my blog? Oct 04, 2022

One Quick Question is back! Our guest today is Developer Michael Kierspe, and we’re discussing best SEO practices for blogging.

What are we doing for our summer vacation? Aug 09, 2022

One Quick Question is taking a break for the summer, but we'll be busy behind the scenes planning content. We talk about how we plan for what's coming on today's episode with Alana Harmond, Marketing Manager and Producer of One Quick Question.

What is the Wordpress block editor? Aug 02, 2022

For a while now, Wordpress has used a block editor, also known as Gutenburg, and it makes editing and styling content on a website easier. Learn more about the block editor on today’s episode with Developer Russell Marbut.

What is a pass through email? Jul 26, 2022

Today on One Quick Question, we’re discussing pass through emails and how they’re used with Pam Sanderson, Director of Account Development.

What’s the best way to upload videos to my website? Jul 19, 2022

Video content is an awesome asset to have on your website, but there are some best practices when it comes to uploading videos. Learn more on today’s episode with Developer Michael Kierspe.

What is an iFrame? Jul 12, 2022

When you hear the word “iFrame,” you may think of a digital picture frame, but that’s not actually what it is. Learn all about iFrames on today’s episode with Russell Marbut, Developer at Infomedia.

What is a splash page? Jun 28, 2022

We’re making a splash on today’s episode! Well, not really. But we are discussing splash pages and what they’re used for with Pam Sanderson, Director of Account Development.

How can I optimize my blog for SEO? Jun 21, 2022

Blogging is a great way to add SEO value to your website. On today’s episode, we’re talking about best practices for optimizing your blog for SEO with Developer Michael Kierspe.

What is a responsive website? Jun 14, 2022

Lots of people view websites from phones or iPads these days, so it’s important to make sure your website is responsive to those screen sizes. On today’s episode, we’re talking all about responsive websites with Developer Russell Marbut.

What is a landing page? Jun 07, 2022

Today on One Quick Question, we’re discussing landing pages and what they’re used for with Pam Sanderson, Director of Account Development.

What is styling? May 31, 2022

Styling and staging are both important parts of photo and video shoots. Today on the podcast, we’re discussing styling for media projects and how it can make an impact on your end result with Katey Benton, Producer & Studio Manager.

What is a brochure site? May 24, 2022

Planning a website can feel overwhelming, especially when you’re thinking about what kinds of custom functionality you need. A better place to start may be a brochure website, which starts off small but grows with you as your business grows. Learn more on today’s episode with Pam Sanderson, Director of Account Development.

What is a hamburger menu? May 17, 2022

Hungry for a hamburger menu? Okay, maybe that’s a stretch. But in today’s episode, we’re discussing hamburger menus and what they’re used for on websites with Brad Davis, Head of Development.

How do I prepare for headshots? May 10, 2022

Today on One Quick Question, we’re talking all about headshots! What should you wear? What kind of style will you go for? We discuss all of that and more with Katey Benton, Producer & Studio Manager.

What is the blockchain? Apr 26, 2022

Today on One Quick Question, we’re discussing the blockchain, which is a topic that we don’t deal with much at Infomedia — but we know lots of people are curious about it! Our guest is Spencer Batten, Systems Engineer.

What do I need to check before launching my website? Apr 19, 2022

Launching your website soon? Don’t miss out on this episode of One Quick Question — we’re discussing all the things you should check before launching your website with Janna Stevens, Head of Project Strategy.

What can drone footage do for my website? Apr 12, 2022

Today’s episode of One Quick Question is all about how drone footage can enhance and elevate the video on your website. Our guest is Paul Bryant, Director of Photography.

What is a scope of work? Apr 05, 2022

Today on One Quick Question, we’re discussing the meaning of defined scopes and why they’re important to our process with Janna Stevens, Head of Project Strategy.

What is a QR code? Mar 29, 2022

More and more of the world is becoming digital, and QR codes have played a big part in digitizing things like restaurant menus, for example. On today’s episode of One Quick Question, we’re discussing what QR codes are, how they work and practical ways to use them with Spencer Batten, Systems Engineer.

Why does image orientation matter? Mar 22, 2022

Trying to choose photos to feature on your website? Today’s episode can help! We’re discussing best practices for image orientation and why image orientation is so important in the context of your website. Our guest today is Sam Humphries, Art Director at Infomedia.

How do I prepare for headshots? Mar 15, 2022

Ready for your close-up? Tune in today for tips on making the most of your headshots with Paul Bryant, Director of Photography.

Is my website content working? Mar 08, 2022

Today on One Quick Question, we’re discussing best practices for assessing, auditing and planning your website content with Janna Stevens, Head of Project Strategy.

Should I worry about cyber attacks? Mar 01, 2022

Today’s topic is cyber security and how to protect yourself from cyber attacks. Our guest is Spencer Batten, Systems Engineer.

How do I take notes during an interview? Feb 22, 2022

In today’s episode of One Quick Question, we’re discussing how to take good notes during an interview with guest Carrie Rollwagen, VP of Strategic Planning, and guest host Brad Davis, Head of Development.

How do I conduct an interview? Feb 15, 2022

In today’s episode, we’re turning the tables! Carrie Rollwagen, VP of Strategic Planning, who usually hosts the podcast, is our guest. Our guest host is Brad Davis, Head of Development, and we’re discussing how to conduct an interview for a podcast.

What is Canva? Feb 08, 2022

Today, we’re discussing Canva and how we use it for social media with Alana Harmond, Content Strategist.

How can I get leads through my website? Feb 01, 2022

Today on One Quick Question, we’re discussing best practices for getting leads through your website with Pam Sanderson, Director of Account Development.

What should I blog about? Jan 25, 2022

Today on One Quick Question, we’re discussing why you should blog and what you should blog about with Pam Sanderson, Director of Account Development.

What is StoryBrand? Jan 18, 2022

In today’s episode, we’re discussing what StoryBrand is and how to use StoryBrand to simplify your website’s messaging with Pam Sanderson, Director of Account Development.

What should I have in my contact form? Jan 11, 2022

In today’s episode of One Quick Question, we’re discussing what’s necessary to have in your website forms with Pam Sanderson, Director of Account Development.

How can I prepare my website for the holiday season? Nov 23, 2021

In today’s episode, our host, Carrie Rollwagen, discusses a few things to check on your website to make sure it’s performing well during the holiday season.

What pages should I have on my website? Nov 09, 2021

Today’s guest is Janna Stevens, Head of Project Strategy. We’re discussing some good starter pages to have in your website’s site map, as well as some best practices to consider when it comes to the content on each page.

Why does a logo cost so much? Nov 02, 2021

In today’s episode, we’re discussing logos and why they’re so expensive (and valuable!) with Caleb Chancey, Creative Director here at Infomedia.

How do I write my own website copy? Oct 26, 2021

In today’s episode of One Quick Question, we’re turning the tables with guest host Alana Harmond, a Content Strategist here at Infomedia. Carrie Rollwagen, who usually hosts the podcast, is today’s guest, and we’re discussing how to write your own website copy.

What should I have in my website bio? Oct 19, 2021

In this episode, we discuss best practices for website bios with Content Strategist Alana Harmond.

Why do stock photos look fake? Oct 12, 2021

Today’s episode of One Quick Question features Caleb Chancey, Creative Director. Caleb and Carrie discuss what stock photos are, best practices for finding good stock imagery and keeping your website’s imagery consistent.

What are canonical links? Oct 05, 2021

Today on One Quick Question, we’re discussing canonical links and how they’re used to give Google information about your website with Developer Michael Kierspe.

What are RAW and HEIC images? Sep 28, 2021

In today’s episode, we’re discussing RAW images, when to use them and how iPhones shoot RAW images with our Creative Director, Caleb Chancey.

What is a lead generator? Sep 22, 2021

In today’s episode, Carrie and Michael Kierspe discuss lead generators and how they’re used in the context of digital marketing.

What is "confidential mode" in Google? Sep 14, 2021

In today’s episode, we’re discussing how you can use Google’s confidential mode with emails to set an expiration date, password protect and prevent recipients from forwarding, copying, printing or downloading the email. Our guest today is Josh Brown, Head of Customer Support.

How can I stay organized with Google Keep? Sep 07, 2021

In today’s episode, we’re discussing staying organized with Google Keep. Our guest is Mary Katherine Bushnell, Communications & Training Specialist. She deals with lots of emails and notes, so she’s an expert at staying organized.

What is navigation? Aug 31, 2021

In this episode, Carrie and Michael Kierspe discuss best practices for website navigation, why it’s important to Google and how to structure your navigation for the best user experience possible.

What is page styling? Aug 24, 2021

Today, we’re discussing a few design best practices to keep in mind while styling the pages on your website. This episode features Josh Brown, Head of Customer Support. He’s well versed in graphic design — he went to school for it, and he does lots of freelance on the side.

What is CloudApp? Aug 17, 2021

This episode features Mary Katherine Bushnell, Communications & Training Specialist. Carrie and Mary Katherine discuss Cloud App — what it is, how to use it and how it makes problem solving easier.

How can I tell if an email is a scam? Aug 10, 2021

This episode features Head of Support, Josh Brown. Josh and Carrie discuss scam emails — and how to recognize and avoid them.

How do I find lost DNS? Aug 03, 2021

This episode's guest is Lana Aaron, a Project Manager at Infomedia. Lana discusses what DNS means and how to locate your DNS registrar and nameservers.

How do I gather copy for my website? Jul 27, 2021

Today’s episode of One Quick Question is a little different — we’re welcoming guest host Isaac Lovoy, an Intern here at Infomedia. Isaac and Carrie Rollwagen discuss best practices for collecting copy for your website.

What is a CAPTCHA? Jul 20, 2021

Have you ever wondered what CAPTCHA stands for, or why you see it at the bottom of many web forms? Daniel Weaver answers these questions and more in this episode.

What is alt text? Jul 13, 2021

In this episode, Pam Sanderson explains what alt text is, why including alt text on images is important for website accessibility, and tips for writing alt text.

Why does image size matter on websites? Jul 06, 2021

In this episode, Pam Sanderson explains why it's important to consider image size before adding photos to your website and provides best practices for sizing images for your site.

What is GA4? Jun 29, 2021

In this episode, Michael Kierspe sheds light on the latest version of Google Analyics, GA4 — including how it's different from other iterations of Analytics and how it's used.

What is a pixel? Jun 22, 2021

“Pixel” is one of those terms that you likely hear often, but not everyone means the same thing when they say it. Pixel can be used to describe a measurement of screen size, and it’s also a term used often in marketing to describe a piece of code that sends data from your website to other places. Today’s episode of One Quick Question is all about pixels, and our guest is Junior Developer Michael Kierspe.

Can I use images from Google on my website? Jun 15, 2021

When it comes to gathering photos for your website, it may be tempting to go straight to Google Images — they have everything there, right? It’s actually not a good idea — you don’t own the rights to the images on Google, so it’s best to take your own images or purchase images to use on your website.

What are secure forms? Jun 08, 2021

On today’s episode, we’re talking about secure forms with Daniel Weaver, a Web Developer. We discuss why secure forms are needed and how they help protect sensitive information like social security numbers, credit card numbers, medical information and more. We also discuss the importance of trusting companies if you’re providing them with sensitive information — and ways you can tell if a website is secure or not.

What are cookies? May 25, 2021

In this episode, Michael Kierspe explains what cookies are in relation to websites, what types of cookies there are and the role they play in digital marketing.

What does 'above the fold' mean? May 18, 2021

In this episode, Mary Katherine Bushnell, Communications & Training Specialist at Infomedia, discusses the meaning of the term "above the fold" in relation to websites, why it's no longer necessary to include all the important information on your site above the fold, and how SEO plays a role in what should be at the top of a website.

What is a browser? May 11, 2021

In this episode, Spencer Batten breaks down what a web browser is, how it interprets code and data in order for you to view a website, and why it's important for a web developer to test across all modern browsers for consistency.

How can I use Google Drive for my website? May 04, 2021

In this episode, Content Strategist Alana Harmond explains how Infomedia collaborates with Google Drive and how you can use Google Drive to organize content for your website.

What is a redirect? Apr 27, 2021

In this episode, Pam Sanderson explains what redirects are, how they can help retain traffic on your domain, and how they can help you avoid having 404 (page not found) errors.

What is HTTPS? Apr 20, 2021

Daniel Weaver, a developer at Infomedia, discusses what HTTPS and SSL mean, how SSL can protect your information and what could happen if a site doesn't have SSL.

What is a dev site? Apr 13, 2021

In this episode, Michael Stuckey explains what a development site, or "dev site" is. He discusses how dev sites work, whether Google can find them, and what happens when it's time to launch the new site.

What is caching? Apr 06, 2021

In this episode, Infomedia Developer Spencer Batten discusses caching — what it means, why it often causes issues, and how to clear your cache.

What is a meta description? Mar 30, 2021

Michael Kierspe explains meta descriptions and how they not only tell Google what is on your website, but also how they can help your site rank higher in Google searches.

Should I use a password manager? Mar 23, 2021

Today’s episode features Michael Stuckey, Development & Education Specialist at Infomedia. We discuss password managers and how they can help you keep your accounts and information safe and secure, and why using a password manager is more secure than letting your browser remember your passwords for you. We also provide some recommendations for password managers we like using, as well as some tips for getting started.

What is content entry? Mar 16, 2021

Alana Harmond, Content Strategist at Infomedia, discusses content entry for websites, including what content means in the context of a website, how to enter content into a website, and transferring content from one website to another.

How can my website help with remote working? Mar 09, 2021

In this episode, Carrie responds to the question "How can my website help with remote working?" She talks about how the Infomedia team is managing remote work and gives tips for how to use your website to connect with your clients, give important information and keep your staff updated.

Why doesn't Facebook pull the correct image from my website? Mar 02, 2021

Michael Kierspe, a Developer at Infomedia, discusses how to ensure the proper image is pulled from your website into Facebook posts.

What is a CMS? Feb 23, 2021

Michael Stuckey, Education & Development Specialist at Infomedia, talks about how content management systems (CMS) allow you to easily manage your website without having to know how to code. A CMS allows users to add and replace website content as often as you'd like and helps act as a guardrail to prevent mistakes.

Who manages my DNS? Feb 16, 2021

Infomedia's Director of Account Development, Pam Sanderson, returns to talk more about DNS. She gives tips for how to find out where your site is registered, how to investigate whether your name servers are at that registrar or somewhere different, and how to find login information to access your accounts.

What is DNS? Feb 09, 2021

In this episode, Pam Sanderson, Director of Account Development, sheds light on the mysterious world of DNS, or the domain name system, and discusses why it’s very important to know where your website is registered.

Why should I have a text style guide? Feb 02, 2021

In this episode, Content Strategist Alana Harmond discusses text style guides and how they can help keep copy consistent on your website and in marketing materials. Alana also provides tips for creating your own text style guide for your business.

How can I shop local this holiday season? Dec 01, 2020

In this episode, our host Carrie Rollwagen takes a break from website questions to give tips on how to buy local this holiday season. Carrie also hosts the Localist podcast, and we've combined forces to create a Birmingham-based shopping directory called The Local List. With these tips and The Local List, you've got your shopping bases covered this holiday season.

What happens on a photoshoot? Nov 24, 2020

Infomedia Creative Directory, Caleb Chancey, returns to discuss what to expect during a photoshoot. What happens on the day of the photo shoot is largely dependent on pre-production, so making proper preparations is essential. This includes asking the right questions, creating a very specific shot list and establishing a timeframe to make sure the photoshoot goes smoothly.

What kind of photography do I need on my website? Nov 17, 2020

Caleb Chancey, Infomedia's Creative Director and experienced photographer, discusses why website photography is so important. He talks about how photography is the quickest way to convey the tone of your website and establish a visual language about who you are, what your product or services are, and how you're trying to portray yourself to customers. Caleb also explains the pros for hiring a professional photographer, what to look out for when shooting photos for your site with your phone, how to select quality stock photos and why editing is just as important as selecting the photos.

What is hosting? Nov 10, 2020

Daniel Weaver, a Developer at Infomedia, gives insight into the often puzzling world of website hosting. He explains what hosting is, how it works, and why it's important to know who your hosting provider is. Daniel also details the process for switching to a new hosting provider.

What is a theme? Nov 03, 2020

Sam Humphries, Senior Designer at Infomedia, discusses the differences between pre-made themes and custom web designs. She explains how themes are typically used, what content you can easily change using a theme and why a theme might be tricky to manage. Since themes are often not as user-friendly as they appear, Sam advocates for custom web design as a better solution. She describes how custom web design keeps the client's goals in mind throughout the process, ultimately creating a website that suits the client's unique needs while being as user-friendly as possible.

What is a page builder? Oct 27, 2020

Matt Cross, a Senior Developer at Infomedia, answers the question "What is a page builder?" He explains how page builders allow users to add or update content, like text, photos and video, on a website without having to know how to code. Matt shares examples of popular page builders, like Squarespace and Wix, and discusses the limitations that come with these solutions. He also discusses how sites created with page builders can be hard to work with and why custom development is often a better option. Finally, Matt shares why plugins may not work with a page builder and how to test for compatibility.

What is hacking and how can I avoid it? Oct 20, 2020

Spencer Batten, a Developer at Infomedia, discusses why hacking happens and gives some practical tips to ensure your website is secure. He explains what a database is and talks about what kinds of information in the database hackers want access to — like names, email addresses, passwords, or credit card information. If you have a WordPress site, Spencer recommends always making sure WordPress is updated to the most recent version and also ensuring you vet the plugins you're installing on your website.

What is SEO? Oct 13, 2020

Bo Billingsley, Support Team Sales Specialist, answers the question "What is SEO?" Bo defines SEO, discusses where to start when you want to optimize your site for search engines, and gives his top three recommendations for optimizing your website for better SEO: creating quality content, being specific and descriptive, and linking both internally and externally.

What is a site map? Oct 06, 2020

In this episode, Janna Stevens, Infomedia's Content Strategy Lead, discusses what site maps are and why it's important to use a site map when planning a new website. Janna shares tips on what to think through when putting together a site map, common sitemapping mistakes, and what kinds of programs or tools you can use to put a site map together for your website.

Do I really need to back up my site? Sep 28, 2020

Infomedia's Customer Support Lead, Josh Brown, explains how regularly backing up your website can give you peace of mind. Josh defines what a backup is and shares some circumstances in which having a backup of your site is beneficial, such as accidentally making a major change to your website or something beyond your control, like your website being hacked. He shares the first steps to take if you don't have a web hosting company and want to back up your site on your own. He also iterates the importance of confirming that a web hosting company does regular backups prior to signing an agreement with them.

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