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    Business

    Omni Talk Retail

    Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. Created by a retailer, Chris Walton, for retailers, Omni Talk Retail covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior.

    This podcast uses the following third-party services for analysis:

    Podcorn – https://podcorn.com/privacy

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    Copyright: © All rights reserved

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    Latest Episodes:
    Fast Five | Macy's Store Closures, Amazon Scheduled Deliveries & How Do You Say ChatGPT In French? Feb 28, 2024
    Show notes

    In this week’s Omni Talk Fast Five retail news roundup, sponsored by the A&M Consumer and Retail Group, Wiliot, Avalara, TGW, and Sezzle, Chris and Anne discussed:

    • Macy’s bold decision to close 150 stores (Source: CNBC)
    • Why Amazon’s move to offer scheduled grocery delivery could be one of the most important headlines of the year (Source: Chain Store Age)
    • Microsoft's decision to fortify its Gen AI position by investing in Mistral AI (Source: Fast Company)
    • Schnucks breaking ground on its smart cart from Instacart pilot (Source: NBC 5 St. Louis)
    • And closed with an examination of Marc Lore’s restaurant startup, Wonder, opening up inside of a Walmart store (Source: Chain Store Age)

    There’s all that, plus Big Bad Voodoo Daddy, imaginary dinner dates with Minka Kelly, and the merits of a fried chicken pizza mashup.

    P.S. Don’t forget to use our promo code “OMNITALK” to save on your Shoptalk registration.

    P.P.S. We are also gearing up for CommerceNext out in NYC in June. Scaled retailers and brands can register for FREE with code “FAST FIVE” in the referral field. Secure your spot now — head to commercenext.com/conference/ and don’t forget to use FAST FIVE.

    P.P.P.S. Be sure to check out all our other podcasts from the past week here, too: https://omnitalk.blog/category/podcast/

    P.P.P.P.S. Also be sure to check out our #1 podcast ranking in all of retail on Feedspot

    Music by hooksounds.com


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | VP Nick Sarraf On AutoZone's Digital Transformation Journey Feb 27, 2024
    Show notes

    Nick Sarraf, VP Digital Transformation & Customer Satisfaction at AutoZone, joins us at eTail West 2024 to discuss his company's omnichannel strategy. Learn how AutoZone is leveraging composable commerce to piece together best-in-class retail technology for both its B2B and B2C lines of business. Hear about their goals for modernizing e-commerce capabilities while connecting digital touchpoints to their 7,000+ stores. We cover the next phase of their roadmap for boosting customer experience across devices, implementing new POS systems, upgrading store pick-up, and more.

    Thanks to Firework for making all our #etail2024 content possible!


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | How Sur La Table Embraces Digital Transformation Through Enhanced CX Feb 27, 2024
    Show notes

    Rachel Frederick, VP & GM of Ecommerce at Sur La Table, joins us at eTail West 2024 to discuss Sur La Table's omnichannel retail strategy. Learn how they are leveraging artificial intelligence to generate product images and drive personalization. Hear about their goals for boosting loyalty programs, implementing a customer data platform, moving to progressive web apps, and enhancing product returns. We also cover how they expanded into same day delivery and the Amazon marketplace to grow online.

    Thanks to Firework for making all our live coverage at #etail2024 possible.


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | Sam's Club's VP Shares His Love For Retail Pace & Member Obsession Feb 27, 2024
    Show notes

    We chat with Sam's Club's VP of Digital Merchandising Jordan Eddie about why he fell in love with retail, the membership model, frictionless shopping rollouts, data-driven decisions, and member obsession. Jordan discusses curating the Sam's Club assortment for quality and value, the pace of innovation, and why he's excited to execute at an even higher level in 2024. Whether you're interested in club retail, digital operations, delightful experiences, or NPS, this interview provides an inside look at Sam's Club's approach.

    A big shout out to Firework for making all our #etail2024 content possible!


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | How COS Leverages Tech for Omnichannel Success Feb 27, 2024
    Show notes

    Katie Reeves, Managing Director of COS North America, joins us at eTail West 2024 to discuss how fashion retailers can leverage technology like RFID and data visualization to enable omnichannel experiences. Learn how they've invested in “smart store” tech for inventory management, operational efficiency, and frictionless customer experiences across brick-and-mortar stores and ecommerce.

    We cover all the top trends in retail's digital transformation across stores, online shopping, mobile apps, and more.

    Thanks to Firework for making all our #etail2024 content possible.


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | How Personalized Experiences Can Double Conversion Rates With Vincent Yang Feb 27, 2024
    Show notes

    We chat with Firework founder Vincent Yang about innovations in live stream shopping and shoppable video to create personalized 1:1 shopping experiences that double e-commerce conversion rates. Vincent explains how Firework is bringing the tactile, high-touch experience of physical stores online with tools like digital humans and AI assistants. We discuss the post-purchase experience, the future of omnichannel retail, and why these digital innovations are key for brands with high AOV products. Whether you're interested in brick and mortar conversion optimization or leading edge e-commerce, this interview provides unique insights into the digital retail experience of the future.

    Thanks to Firework for making all our #etail2024 coverage possible.


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Live From eTail | Target's Apparel SVP on Partnerships, Supply Chain Speed & Sparking Joy Feb 27, 2024
    Show notes

    We chat with Target's SVP of Apparel & Accessories Gena Fox about partnerships with brands like DVF, navigating fast-changing trends on TikTok, the importance of supply chain speed, and Target's focus on sparking joy through fashion. Gena discusses Target's specialty in store fulfillment, same-day delivery, how they adapt processes to meet guest demand, and why she's so excited about Target's upcoming collaborations and ability to deliver newness. Whether you're interested in Target, apparel retail, fast fashion, or omnichannel, this interview provides unique insights from one of Target's long-tenured executives.

    Thanks to Firework for making all our #etail2024 content possible.


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Spotlight Series | Why Unified Marketing Measurement Is Key to Business Success Feb 26, 2024
    Show notes

    Ovative’s Beth McKigney and Troy Neidermire join Chris and Anne for the latest installment of their Retail Technology Spotlight Series to discuss how shifting to unified marketing measurements, like Enterprise Marketing Return (EMR), can help retailers and brands optimize budget allocation, incrementality, and overall business outcomes.

    In this podcast, Chris and Anne go deep with Beth and Troy on:

    • The limitations of overly relying on legacy metrics like ROAS
    • How to implement a holistic “full funnel” approach
    • Properly valuing funnel efforts, particularly at the upper funnel
    • Establishing a testing framework to generate the right lessons learned
    • And how to get stakeholder buy-in through metrics tied to revenue and customer file health

    To reference any of the materials discussed during this podcast or to get in touch with Beth and Troy, please see below:

    • Ovative’s EMRGE: ovative.com/emrge/
    • Ovative’s People: ovative.com/people/
    • Ovative’s The Lead: Conversations That Matter: ovative.com/insights/the-lead-measurement/
    • Ovative’s EMR Power Rankings: ovative.com/insights/2023-emr-power-rankings/
    • Get in touch with Beth: Beth.mckigney@ovative.com (email) or linkedin.com/in/bethmckigney/ (LinkedIn)
    • Get in touch with Troy: Troy.neidermire@ovative.com (email) or www.linkedin.com/in/troy-neidermire-4832491b/ (LinkedIn)

    Music by hooksounds.com

    *Sponsored Content*


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Spotlight Series | Digital Attribution Made Easy: Connecting Banking & Retail Through Payments Media Feb 26, 2024
    Show notes

    Tom Burgess, the President of SnippMedia, joined Anne and Chris to share his thoughts on how CPGs can attribute in-store retail purchases by leveraging banks’ loyalty programs, and how retailers can also plug these same loyalty programs into their retail media networks.

    In this podcast, Chris and Anne go deep with Tom on:

    • The history of bank card loyalty programs and attribution
    • How new digital media channels can power attribution by connecting banking apps and retail purchases
    • How payments media allows banks to offer targeted deals and cash back to incentivize their card usage
    • How CPGs, in particular, can now reach bank loyalty program members with offers at the point of purchase on their banking apps
    • And ultimately how the whole process simplifies digital attribution by connecting ad views to store purchases

    With 60 million engaged consumers on banking apps, payments media represents the potential for retail media to expand in innovative directions, linking financial services to in-store buying in a new win-win structure.

    Music by hooksounds.com

    *Sponsored Content*


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

    Fast Five Shorts | How Should Retailers Approach Electrification? Feb 24, 2024
    Show notes

    In the latest edition of Omni Talk’s Retail Fast Five sponsored by the A&M Consumer and Retail Group, Avalara, Wiliot, TGW, and Sezzle, Chris Walton, Anne Mezzenga, and guest hosts from the Alvarez & Marsal Consumer and Retail Group Joanna Rangarajan and Cassie Ryding discussed: How Retailers Should Approach Electrification

    For the full episode head here: https://youtu.be/UJ5nNgAF7Eo


    This podcast uses the following third-party services for analysis:
    Podcorn - https://podcorn.com/privacy

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