Stay ConnectedNo Labels Necessary is a Weekly Podcast unveiling the world of marketing from Indie Artists to Major Labels.
This podcast is hosted by the founders of ContraBrand Agency, Sean “Brandman” Taylor and Jacorey “Kohrey” Barkley. ContraBrand Agency is a music-first marketing agency that helps artists impact culture through digital content and marketing.
Copyright: © Copyright 2023 BRANDMAN NETWORK
Together, J.R. and Drew were named Billboard's Indie Power Players of the Year in 2023, won a Grammy, sold over 4 million records (160M+ in previous years), and had the #1 song on TikTok in the US for the entire year. J.R. Mckee & Drew De Leon's Digital Marketing Playbook 2024: https://shared-information.teachable.com/p/digital-marketing-playbook-2024 Timestamps: 0:00 Intro 2:12 How JR and Drew started MPR Global
5:26 What is the Music Marketing Playbook
7:01 The 5 C's In Music Marketing
8:01 Catalog: How We Broke an Artist with a 9 year old Song
15:35 Culture: How We Get Our Artist Infront of Culture (For Free)
30:54 Community: What Grows Your Music Career
36:15 Conversation: Creating engagement around your music
41:50 Post Beef: Kendrick Lamar vs Drake
50:04 is Hip Hop dying? (A.I Artists) Listen to Our Podcasts Here: https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽 http://www.nolabelsnecessary.com/ #NoLabelsNecessary #indieartist #musicmarketing
Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod172 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Join ForeverFan Today and Use Promo Code: NOLABELS02 http://www.foreverfanmusic.com/?ref=NoLabels Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Join ForeverFan Today and Use Promo Code: NOLABELS02 http://www.foreverfanmusic.com/?ref=NoLabels Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod168 Chapters: 0:00 - Intro 1:25 Blvk Svm Blow Up Moment 4:09 Song a Week Release Strategy 6:16 The Song a Week Strategy in 2024 7:04 What Would you have changed about the strategy? 9:46 The Right Time to Slow Down Releases 13:08 Creative Production vs Creative Marketing 15:40 Talent can only get you so far 18:37 What Artists Get Wrong About Fans 21:59 Blvk Svm First Steps During Viral Moment 26:09 How Blvk Svm Tested Ads 28:03 Whats Wrong with Concious Rap? 40:34 What Made You Want to Work With Too Lost 43:37 Advice For Starting Artists This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Join ForeverFan Today and Use Promo Code: NOLABELS02 http://www.foreverfanmusic.com/?ref=NoLabels Want to grow your music career? Join our community http://www.nolabelsnecessary.com/pod?el=ytpod168 Chapters: 0:00 Intro 01:17 7 Things You Can Learn From This Social Media War 06:00 What Does Winning Rap Beef Look Like in 2024 15:33 Why Bars Win The Battle 24:05 Why Kendrick Won The Bars Battle 34:22 The Affects of Two Big Artists Battling 47:19 How Drake's Fans Made it Worse 1:03:13 Drake and Kendrick Similar Pop Level 1:07:09 How Social Media Skyrocket the Beef 1:28:47 How Fast Social Media can Respond 1:46:56 The Reaction YouTubers 1:54:23 Why Producers matter in Rap beefs 1:57:36 Why You Need the Tea 1:59:29 Drake's Mistakes 2:16:46 Why Kendrick Won 2:19:58 Kendick's Winning Strategy 2:30:57 Kendrick's Allegations Had A Stronger Impact Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
@DevvonTerrell is reclaiming independence in his music career by prioritizing direct engagement with his fans. Through subscription services and other platforms, he's bypassing traditional industry structures, allowing fans to have significant influence on his career trajectory! Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod167 Chapters: 0:00 - Intro 00:08:12 - The Golden Era of Independent Music 00:10:58 - Shifting to New Ways of Making Money in the Music Industry 00:18:12 - The Future of Music Monetization 00:21:44 - Artist Subscription Services 00:25:32 - The Effect of Fan Behavior 00:27:04 - Music Monetization Routes 00:29:49 - Fan Engagement through Subscription Model 00:30:30 - Creating an Exclusive Fanbase 00:40:37 - Financial Success in the Music Industry 00:51:34 - Being The Living Weirdo 00:54:10 - Growing Your Ideal Fanbase 01:04:22 - The Value of Learning Skills 01:14:26 - Influential RNB Artists 01:16:21 - Potential Impact of TikTok Ban This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency Join ForeverFan Today and Use Promo Code: NOLABELS02👇🏽 http://www.foreverfanmusic.com/?ref=NoLabels Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod162 This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod165 Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
Episode 164 Ryan Schmidt is a Music Business Lawyer helping artists win! As a professional musician, he experienced firsthand the cutthroat nature of the business and the restrictive contracts creatives are too often asked to sign. Answering the call to be a fighter for his fellow artists, Ryan knew he needed to pursue a career in law. Join ForeverFan Today and Use Promo Code: NOLABELS02👇🏽 http://www.foreverfanmusic.com/?ref=NoLabels Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod164 Check out Ryan Schmidt: https://bowenschmidt.com/contact-us/ https://www.instagram.com/ryanschmidt.esq/ Timestamps: 0:00 Intro 2:10 Who Owns the Master?? 9:12 Explaining Artist Options for Deals 13:20 Different Types of Artist Managers 16:20 Manager's Flat Fees vs Percentages 20:24 Music Lawyer's Role Explained 24:58 What Artist Are Getting Wrong About Music Lawyers 29:02 Artist Trademark and Copyright Advice 31:24 Bad Bunny Sues Fan Over Concert Footage 37:07 Sony Sues Trefuego for $800K (Get your samples CLEARED) 54:40 Who Should Be Leading Music Industry Legal Changes? Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is run by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing
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