Motherhood Anthology: Photography Education for a Business You Love

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.thiscantbethathard.com/

Episode 106 - The Simple Sales System to Grow Your Photography Business Oct 22, 2024

This week, meet photographer and business educator Annemie Tonken. She shares insights into building a sustainable photography career leveraging her "Simple Sales System" approach.

We're talking about:

Leveraging technology and personalized education to create efficient client experiences, rather than relying on one-on-one meetings
Developing a sales system that balances profitability and client satisfaction, bridging the gap between all-inclusive and in-person sales
Aligning all aspects of your business (pricing, policies, products) with your personal preferences and parameters for long-term success
Implementing recurring revenue streams through membership models to provide stability and predictable income
Adapting your business to industry changes and evolving market conditions, rather than chasing short-term trends
& so much more!

Connect with Annemie:

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Episode 105 - Navigating Anxiety as a Creative Entreprenuer Oct 15, 2024

If you experience anxiety in your business journey, you are not alone. This week, Kim brings her go-to counselor, Christy Holding, MEd, LPC, to talk about anxiety and mental health for creative entrepreneurs.

We're talking about:

The importance of community support and therapy for managing anxiety and mental health
Understanding the physical and psychological aspects of anxiety, and practical tips for managing it in daily life
The role of self-awareness, intentionality, and seeking professional help when anxiety becomes overwhelming
And so much more!

Alabama residents, to schedule a virtual appt with Christy - email jared@sanctuarycw.com

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Shanna's Website: https://shannaskidmore.com/

Episode 104 - Seriously - is the IRS going to hunt me down in 5 years?! Oct 08, 2024

This episode features a discussion from our member community with return guest, Shanna Skidmore. We know a lot of you have questions about business finances - so consider Shanna your TMA finance expert here to help you with the financial side of running your photography business. Today, we're covering topics like setting up a business structure, managing finances and taxes, and creating a financial system for your business.

Connect with Shanna:

From pinching pennies to Regular Friday paydays: 3 Profit Boosting Money Moves to implement in your business today.

Shanna's Free Training: https://shannaskidmore.com/training?ref=https%3A%2F%2Fshanna-skidmore.mykajabi.com%2Fa%2F2147826803%2FWdWoTHus

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Episode 103 - The Framework to Going Full-Time in Your Photography Business Oct 01, 2024

Marie of Marie Elizabeth Photography is taking over the mic today to outline the steps she took to transition from a teaching career to running a successful full-time photography business., In this episode, she emphasizes the importance of raising prices to a profitable level, developing a strong brand, and implementing effective marketing strategies focused on SEO and social media to gradually grow her client base.

Connect with Marie:

Marie's Website

Marie's IG

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Laura's photog website

Episode 102 - Case Study: Laura Nockett of Precious Little Sprinkles Photography Sep 24, 2024

This week, Kim is joined by Marie Elizabeth & Laura Nockett. If you're a member of The Motherhood Anthology community, you know that Marie Elizabeth is our featured mentor providing extra resources and education. Laura Nockett is here to ask us her burning questions about selling products in her photography business. If you want to sell more products in your business, this episode is for you!

More Info about Marie's courses:

https://marie-elizabethphotography.com/photography-mentoring

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Episode 101 - The Power of Partnership PT 2 Sep 17, 2024

We're back with very special guest, Kim's business partner of over 20 years, Josh Moates. This is part 2 of our conversation, so be sure to check out the previous episode (EPISODE 100!) for part 1!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Episode 100 - Happy 100th Episode: The Power of Partnership PT 1 Sep 10, 2024

Do you know what today is? It's the 100th EPISODE of the TMA podcast! We are so grateful you are here. And this week, we have a very special guest, Kim's business partner of over 20 years, Josh Moates. This is just part 1 of our conversation, so stay tuned for next week for the second part of this conversation all about partnerships.

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.katielamb.com/

Episode 99 - Coaching Call with TMA Mentor Katie Lamb Sep 03, 2024

This week, get a sneak peek inside a Coaching Call with TMA Mentor, Katie Lamb. In this conversation, Katie provides detailed advice on increasing prices, leveraging Instagram reels and keywords, delivering a high-quality client experience, and more.

Listen in for:

Recommendations for raising prices gradually or jumping to a higher price point
Strategies for consistent, targeted Instagram content and reels
Tips for natural newborn posing and efficient gallery editing
Insights on hiring an associate and implementing a client referral program
Guidance on email marketing and newsletter content

Connect with Katie Lamb:

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.katielamb.com/

Episode 98 - Setting Clear Boundaries with Katie Lamb Aug 20, 2024

Our featured mentor of the month in TMA is Katie Lamb, and in today's episode, we are excited for Katie to guest host the podcast. She's talking all about setting and maintaining clear boundaries to thrive while running a photography business.

Connect with Katie:

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

www.alipaynephotography.com

Episode 97 - 5 Marketing Strategies when Moving Your Photography Business Aug 13, 2024

Ali is taking the mic this week to share five of her favorite marketing strategies with you when moving your business. You've met Ali on the podcast before and we are so excited to share some more of her wisdom with you based on her own experience as a photographer and marketer.

Connect with Ali:

Additional links:

Melissa's Picture Perfect Rankings course

Flodesk sign-up - *this is an affiliate link

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.katielamb.com/

Episode 96 - TMA Reimagined Aug 06, 2024

If you're part of our free public group or our private membership, you know there have been some big changes at TMA. We're using this as an opportunity to create a new vision for the future of TMA, while keeping the best parts and the things you have told us you love the most. In this episode, my guest is Katie Lamb, one of our new group mentors, and we are breaking down the vision for what is coming next.

Connect with Katie:

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.instagram.com/lauragattisphotography/

Episode 95 - BONUS REPLAY: Creating Meaningful Client Connections Jul 30, 2024

This week on the podcast, our guest is Laura Gattis, owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. In this episode, Part 1, Laura shares how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy.

Connect with Laura Gattis:

https://lauragattis.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

https://www.katemarieportraiture.com/

Episode 94 - BONUS REPLAY: Success Story: Kate Marie Portraiture Jul 23, 2024

In this week's episode, we are excited to share another success story with you. Meet Kate, a newborn and family photographer from Texas.

In this episode, Kate is spilling the beans on tons of the best practices that she's used to build her business:

encouraging clients to do a consultation before their sessions
selling luxurious experiences and physical products to increase your average sale price point
advice for raising prices that Kim has never heard before
Kate's best business advice that she would give herself if she could go back in time
how to define success in your business (with a callback to Shanna Skidmore's "enough number" from a previous episode of The Motherhood Anthology podcast!)
and so much more!

Connect with Kate:

https://www.instagram.com/katemarieportraiture/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 93 - 5 Step Framework for Soulful In-Home Portraits Jul 16, 2024

This week, Kim is joined by Morgan Williams to talk all about her 5 Step Framework for Soulful In-Home Portraits. If you offer in-home shoots, this episode is full of great tips and strategies that will support you. And if you don't currently offer in-home shoots, this episode will have you considering it.

We discussed:

The importance of storytelling and getting to know clients to create personalized, meaningful images
Lighting techniques for non-studio shooting, and posing strategy to help families look and feel natural and let their personalities shine through
Pricing structures, product offerings, and work-life balance while building a photography business
And so much more!

Connect with Morgan:

https://morganwilliamsphoto.com/education/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 92 - Blogging for SEO Jul 09, 2024

Melissa Arlena is back on the podcast this week to talk about blogging for SEO. Especially considering the developments with AI and ChatGPT, blogging has changed in recent years. But, blogging is still one of the absolute best strategies for improving your search traffic to help people find you. Melissa is sharing some of her best tips for leveraging your blog to improve your SEO.

Connect with Melissa:

https://melissaarlenaphotography.com

50% off trial for TMA listeners! https://melissaarlena.thrivecart.com/the-blogging-club-trial/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 91 - Growing Your Business in a Word of Mouth Town PT.2 Jul 02, 2024

Ali Payne from the TMA support team is back on the podcast. We talk so much about SEO, but have you considered the power of word-of-mouth marketing? That's what we're talking about this week in part 2 of a 2-part series.

Connect with Ali:

https://www.instagram.com/alipayne__/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 90 - Growing Your Business in a Word of Mouth Town PT.1 Jun 25, 2024

Today Ali Payne from the TMA support team is back on the podcast. We talk so much about SEO, but have you considered the power of word-of-mouth marketing? That's what we're talking about this week in part 1 of a 2-part series.

Connect with Ali:

https://www.instagram.com/alipayne__/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 89 - Profitable Mini Sessions Jun 18, 2024

This week's guest is Kayla Brint, natural light studio photographer with over 10 years of photography experience. In this episode, we are chatting all about mini sessions.

Mini sessions for luxury photographers
Benefits of mini sessions during economic downturns and to support work-life balance
Pricing and services for your next round of mini sessions
Lessons learned the hard way about mini sessions gone wrong
Mini session marketing strategy
And so much more!

Connect with Kayla:

https://www.kaylabrint.com/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 88 - Case Study: Jacqueline Aimee Portraits Jun 11, 2024

The TMA is back with another case study. Our case study episodes are a special treat where we get to talk to members of the TMA community about their businesses. This week, we have Jacqueline Burns of Jacqueline Aimee Portraits on the podcast to share her story.

We are talking about:

Pricing and client expectations
Sales and marketing strategy including Instagram marketing
The roller coaster of the economy and the impact of an economic downturn on photography businesses
Balancing business growth with family
And so much more!

Connect with Jacqueline:

https://jacquelineaimeeportraits.com/

https://www.instagram.com/jacquelineaimeeportraits/

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 87 - Part 2 with Kim Jun 04, 2024

The tables are turned this week on the TMA podcast: our team member Ali is interviewing Kim! This is part 2 of our conversation. If you missed last week's, you will definitely want to catch up on Part 1!

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 86 - Part 1 with Kim May 28, 2024

The tables are turned this week on the TMA podcast: our team member Ali is interviewing Kim! This is part 1 of our conversation, and Kim shares:

How she got started and lessons learned in childhood that shape her business mindset today
Where she finds inspiration and some of the obstacles she's struggled with and had to overcome
Her motherhood and homeschooling journey
And so much more!

Join us next week for part 2 :)

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Check out Kim's NEW Substack:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 85 - Working with a Hair and Makeup Artist May 21, 2024

This week, Kim is joined by guest Shani Gailbreath. Shani is a hair and makeup artist who specializes in weddings.

In this episode, Shani is talking about:

Networking and collaboration in the wedding industry
Hair and makeup for photography sessions, including the impact of how hair and makeup can make clients feel
Entrepreneurship, creativity, and work-life balance in the beauty industry, including rebranding and scaling a business
And so much more

Connect with Shani:

https://shanigailbreath.com/

https://www.instagram.com/shani.gailbreath/

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 84 - Retreat Q&A May 14, 2024

This is a special episode from our recent retreat. All three TMA business partners sat down with our retreat attendees to answer some of their burning questions, including:

What do you do to stay inspired in your business?
Can you think of a curve ball you were thrown in your life or in your business, and how did you overcome that?
What can you do during a session where it seems like the family members are disconnected from one another?
How do you continue to strengthen your knowledge, your brand overall, and your art?
What can we do when we're experiencing burnout?
What is something you're most proud of in your business or in TMA?
What is a purchase you've made recently that you love?
How do you define success?

Join us for this episode to hear Kim, Allison, and Jenny share their insights about these topics and more.

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 83 - TMA Coaching Week - Client Relationships May 07, 2024

This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about Client Relationships. Our guest in this training is Shannon Griffin, a repeat guest on this podcast who has shared all about her big ticket sales (to the tune of $25,000+!). You've heard her share before about how creating clear expectations, and a great client experience, can lead to large sales. In this episode, she's joined us for a great conversation about creating safe, encouraging, and meaningful spaces with clients to level up your client experience.

Connect with Shannon

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 82 - TMA Coaching Week- SEO Apr 30, 2024

This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about SEO. For this session, we were joined by special guest Melissa Arlena. Melissa has a knack for making technical things simple and relatable, and she offers support for photographers to learn all about SEO keywords to help you get found on Google and drive more traffic to your site.

Connect with Melissa Arlena:

https://melissaarlenaphotography.com/

https://www.facebook.com/melissaarlenaphotography

https://www.instagram.com/melissaarlena

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 81 - TMA Coaching Week- Marketing Apr 23, 2024

Enrollment for our TMA community is open NOW. Join us at https://www.themotherhoodanthology.com

This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about marketing. This was a live session and you'll hear us answering questions with folks who were able to attend live, but there is so much great information in this training that we knew you would get a lot out of the recording and we just had to share it here on the podcast.

Whether you have marketing questions about hashtags, SEO, social media content strategies, or anything else related to marketing your photography business, you are going to get so many answers in this episode.

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 80 - The $25,000 Sale Apr 16, 2024

If you have been listening to this podcast since the beginning, you may remember one of our very first guests on the show was our friend and colleague, Shannon Griffin, talking about her $38,000 sale. She's back to talk about sales mindset, knowing your market, connecting with clients who value photography, clarifying monetary expectations with your clients up front, and so much more.

Connect with Shannon

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 79 - How to Get More Bookings Apr 09, 2024

Our guest today is Ana Dufreche. She's joining Kim to talk about how to market your business to get more bookings. Her social media profiles are full of engaged followers and every single post gets tremendous engagement. Tune in to learn some behind-the-scenes secrets for building community through your marketing.

Connect with Ana:

https://anadufrechephotography.com/

https://anadufrechephotography.com/education

https://www.instagram.com/anadufrechephoto/

FREE SHIPPING for TMA Podcast listeners at Willow Canvas:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 78 - Dealing with Trauma as Creatives Apr 02, 2024

While we believe many of you will find value in this special episode, we acknowledge that today's topic revolves around trauma, boundaries, and mental health. While informative, it may be triggering for some. Please prioritize your well-being and remember this episode will always be available for you to revisit.

Today's episode is all about understanding the impact of trauma on creatives. Along with our guest Marie Romeo, Allison is taking over the mic this week and digging into:

- The concept and definition of trauma and what it might look like for all humans

- The ways that trauma may show up during sessions and impact our work as artists

- The power of vulnerability and how it helps increase creativity

- Sustainability in business and hustle culture, especially for women and moms

- And so much more!

Marie Romeo is a trauma focused therapist who utilizes a holistic approach to work with her clients. She specializes in working with individuals who have experienced early childhood trauma, as well as who struggle with PTSD. Marie’s counseling program also hosts a program for offenders who have used sexual violence, and she specializes in working to address the impact of sexual abuse and domestic violence on individuals and communities. Marie has been working in the Western North Carolina area for the last 10 years, and comes to the region via Brooklyn, NY. She teaches adjunct in the Social Work department at Warren Wilson College, and she is a proud momma of her beautiful 6-year daughter, and a sweet Boston Terrier.

Marie.romeo@ncinspire.com

(631) 889-3817

Marie Romeo, Clinical Social Work/Therapist, Asheville, NC, 28803 | Psychology Today

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 77 - Case Study: Grace Ann Pumpelly Mar 26, 2024

This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Grace Ann Pumpelly.

Connect with Grace Ann:

https://www.createdwithgrace.com/

https://www.instagram.com/gracepumpelly

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 76 - Relocating Your Photography Business Mar 19, 2024

This week I am joined by guest Danielle Hobbs, an educator inside our membership, to chat about relocating your photography business.

We're digging into:

- Danielle's career journey as a newborn photographer, including how she got started and how her business has evolved over the past 17 years

- How she has managed to move locations frequently due to her husband's military career and had to restart her business each time

- Her approach to newborn photography focusing on baby-led posing and capturing emotional moments

- Details about her client experience, pricing, collections, and digital offerings

- How she has expanded into workshops and online courses to share her knowledge

- And so much more!

Connect with Danielle:

https://www.daniellehobbsphotography.com/

https://www.daniellehobbsphotography.com/for-photographers/

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 75 - The Art of IPS Pt. 2 Mar 12, 2024

In the second part of this 2-part conversation, Laura Esmond of Reese & Co continues the discussion about mastering the art of in-person sales.

Today, we're discussing:

- Successfully setting sales appointments and streamlining client communication

- Using technology like Apple TV for client viewings and screen sharing

- Creating a memorable client experience through customer service

- Discussing pricing structures, photography packages, and album sales

- Finding joy and balance in life and defining success

And so much more!

Connect with Laura and Reese & Co:

https://www.reeseandcoportraits.com/

https://lauraesmond.com/

https://www.instagram.com/reeseandcoportraits/

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 74 - The Art of IPS Pt. 1 Mar 05, 2024

This week is part 1 of a 2-part conversation with Laura Esmond of Reese & Co all about the art of in-person sales.

Today, Laura is digging into:

- Managing workload and prioritizing relationships in your photography business

- Balancing work and motherhood as a business owner

- Adapting a business during COVID-19 and periods of change

- The importance of in-person sales and client relationships

- Fears and benefits of meeting with clients to review photos

- Sales strategies and creating special client experiences in photography

- The emotional impact of photography and preserving family memories

And so much more!

Connect with Laura and Reese & Co:

https://www.reeseandcoportraits.com/

https://lauraesmond.com/

https://www.instagram.com/reeseandcoportraits/

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 73 - 10 Things You Can Do Right Now To Market Your Business Feb 27, 2024

This week, Jenny is sharing her top 10 tips for marketing your business that you can take action on right now.

We talk about:

- Marketing strategies such as SEO, website optimization, branding, social media, and more

- The importance of consistency over time when it comes to marketing

- Building relationships and networking within your local community and the photography community

- Using email lists and incentives to engage with past clients

- Balancing personal and business content on social media platforms like Instagram

- And so much more!

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 72 - Planning Profitable High Volume Mini Session Events Feb 20, 2024

Get an inside look into the incredibly valuable conversations happening live inside the TMA membership in today's episode. This is a recording of a live training that Allison led to supplement some new resources she has developed for our members all about planning profitable high volume mini session events.

In this episode, we're discussing:

- Strategies for hosting high-volume, profitable mini sessions

- Balancing mini sessions with full photography sessions

- Pricing mini sessions and optimizing the client experience

- Event planning and sales, marketing, and promotional strategies

- And so much more!

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 71 - Success Story: Alex McDougal Feb 13, 2024

In this week's episode, we are excited to share another success story with you. We're joined by Alex McDougal of Alex Rose Photography and Rose and Salt Studio.

We're talking about:

Growing a photography business while balancing family responsibilities
Strategies for pricing photography services and increasing prices over time
Hiring and working with associate photographers
Running a successful photography studio rental business to supplement photography services
Taking small, consistent steps to grow a business in the long game
And so much more!

Connect with Alex:

https://www.instagram.com/alexrosephoto

https://alexrosephotography.com/

https://www.roseandsaltstudio.com/

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 70 - Transitioning from Weddings to Motherhood Photographer Feb 06, 2024

This week, tune in for Courtney Grant's photography business story. She transitioned from wedding photography to motherhood and newborn photography.

We talk about:

The challenges of wedding photography
Making the switch to focus on families
Her photography business model and pricing strategies
Tips for other photographers wanting to make a similar transition
And so much more!

Connect with Courtney:

https://courtneygrantphotography.com/

https://www.instagram.com/courtneygrantphotography

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 69 - Going Full Time Photography Jan 30, 2024

This week's episode is featuring a recent conversation we had inside our membership community about going full-time with our photography businesses. If you're looking for applicable advice, and maybe a motivational pep talk, you've come to the right place today.

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Join us at our upcoming retreat for photographers:

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 68 - Inside The Membership: Designs By Josephine Jan 23, 2024

In today's episode, we are sharing a training from inside the membership. Joined by Josephine from Designs by Josephine, we discuss revamping photography websites and communicating value.

We cover:

Finding your niche
Using calls to action on your website
Getting quality testimonials
And so much more!

Join Melissa Arlena's Picture Perfect Rankings SEO Program:

For our listeners, there's a little perk – 20% off on Shop products and courses using code "Motherhood"

FB Group - https://www.facebook.com/groups/raiseyourranking

https://designsbyjosephine.com/work-together

Connect with Josephine:

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 67 - Case Study: Jojo Welden of Joanna Briggs Photography Jan 16, 2024

This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Jojo Welden of Joanna Briggs Photography.

In this episode, we discuss:

The challenges around building a new client base and marketing a new business after a big pivot
Developing a new pricing structure by transitioning from an all-inclusive model to session fees and a la carte
Marketing basics from messaging to SEO, and websites to Google business profiles
Consistency in social media marketing and content creation
And so much more!

Connect with Jojo:

https://joannabphotography.co.uk/

https://www.instagram.com/joannabriggsphoto/

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Get 10% off your first order from Willow Canvas:

Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 66 - Monthly Coaching Inside the Membership Jan 09, 2024

We're excited to share this recording from our live coaching session inside the membership this month. This is just a sneak peek of the monthly coaching sessions that all our members get to participate in throughout the year. In this session, we discussed transitioning full-time careers into photography businesses, standing out in crowded markets, communicating value to clients, and the power of word-of-mouth. If this inspires you, make sure to join the bootcamp now and stay tuned because doors open to the membership soon!

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Get 10% off your first order from Willow Canvas:

Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 65 - Happy New Year! Looking Back at 2023 Jan 02, 2024

In this episode, Kim is joined by her TMA business partners Jenny and Allison as they reflect back on their photography businesses in 2023 and talk about preparing for the new year.

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Get 10% off your first order from Willow Canvas:

Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

BONUS REPLAY: Collecting Gold Coins for Instagram Growth Dec 26, 2023

If you get stressed out about algorithms, hashtags, engagement, and how to grow your photography business on Instagram, then this episode is for you! Today, Kim is joined by TMA educator, Amber Courtney, talking all things Instagram.

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Connect with Amber:

https://lightlivinphotography.com/

https://www.instagram.com/light_livin_photography/

Make sure to use code LLT100 at checkout for $100 off the Transformation course!

Get 10% off your first order from Willow Canvas:

Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 64 - Defining Success with Katie Lamb Dec 19, 2023

This week Kim is joined by Katie Lamb. Katie is based in Dallas, Texas and is a wife and mom of three. After graduating from Baylor University with a degree in Fine Art Photography, Katie lived out her first life passion in China, Africa, Europe, and everywhere in between using photography and videography to bring awareness to the international orphan crisis through various mission-based organizations.

In 2008 she launched her photography business, and through the years spent building her brand and learning the ins and outs of running a successful and sustainable business, she found a passion for helping others do the same through workshops, one-on-one mentor sessions, and online courses. For the last ten years, business and photography education has been the core, passion, and primary focus of her brand.

Join us at our upcoming retreat for photographers:

https://themotherhoodanthology.com/the-motherhood-anthology-retreat/

Connect with Katie:

https://www.katielamb.com/

Get 10% off your first order from Willow Canvas:

Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 63 - Living a Life of And with Tiffany Sauder Dec 12, 2023

Our guest today is Tiffany Sauder: mom, entrepreneur, board member, and investor. She's talking about anxiety and overwhelm, and how to manage it through outsourcing, facing your fears, and keeping perspective about what's most important.

Connect with Tiffany:

https://www.tiffanysauder.com/

https://www.instagram.com/tiffany.sauder/

Get 10% off your first order from Willow Canvas:

IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 62 - Setting Business Goals and Visions for a New Year Dec 05, 2023

We all have hopes and dreams for our businesses that need to be set and laid out so that we can actually achieve them. Special guest, Kristin Sweeting, is back on the podcast this week to chat about all things vision casting, goal setting, and how to maintain our own self-care through it all.

Connect with Kristin:

https://www.kristinsweeting.com/

https://dangerschool.com/

Get 10% off your first order from Willow Canvas:

IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 61: Anxiety, Burnout, and Creatives (featuring Sara of Willow Canvas) Nov 28, 2023

In today's episode, Kim is joined by our first-ever TMA Podcast Sponsor: Sara Bywaters-Baldwin of Willow Canvas. Tune in for a discussion about everything from anxiety among creative entrepreneurs, photographers as therapists, insights into the art behind Willow Canvas backdrops, how Sara defines success, and so much more.

Get 10% off your first order from Willow Canvas:

IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 60: Tackling Imposter Syndrome & Finding Self Worth with Lisa DiGeso Nov 21, 2023

No matter how much experience you have or how much you're selling in revenue, we ALL experience imposter syndrome. Today's guest, Lisa DiGeso, is a fellow photographer and the owner of the online photography hub, The Milky Way. In this episode, we are chatting about:

Overcoming imposter syndrome in photography business
The common struggles of imposter syndrome, self-doubt, and undervaluing yourself
Burnout and self-care for photographers
Business tips including hours, client needs, photography, and AI
and so much more!

Connect with Lisa:

https://themilkyway.ca/

https://www.instagram.com/milkywayfun/

https://www.youtube.com/c/ThemilkywayCa

Get 10% off your first order from Willow Canvas:

IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com

Connect with TMA:

Website | Membership | Courses: https://www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: https://instagram.com/themotherhoodanthology

Connect with Kim:

Connect with Allison

Connect with Jenny:

IG https://www.instagram.com/jennycrugerphotography

Episode 59: Success Story: Jacob & Brielle Photography Nov 14, 2023

Today, Kim is joined by Brielle Pepper from Jacob & Brielle Photography as she shares her success story. She's only 25 years old, but she's already built an impressive business.

In this episode, we discuss:

starting a photography business with no prior experience
transitioning from wedding photography to motherhood photography and rebranding
pivoting pricing strategy from economic to premium pricing
defining success in your photography business
and more!

Connect with Brielle:

https://jacobandbriellephotography.com/

https://www.instagram.com/jacobandbriellephotography/

Get 10% off your first order from Willow Canvas:

IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com

Enroll in the CapABLE Community:

Listeners get $50 off enrollment with code "TMA" TheCapABLECommunity.org
IG: @TheCapABLECommunity

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: kimbox.com

Connect with Allison

Connect with Jenny:

Episode 58: Best of Season 1 Nov 07, 2023

The Motherhood Anthology Podcast has officially been on the air for a year. We can’t even believe it. One whole year and 58 episodes later, we are so honored that you have listened in and given us your time. We do not take for granted how privileged we are to be able to put this podcast together for you and to have so many of you listen. Every listen, every review, every rating, and every share of this podcast has meant the world to us, and there is no way we can truly express our gratitude.

Today’s episode will be a bit different. Instead of a brand new episode, we decided to recap a few of our most popular episodes for you. As we were looking through our top episodes a theme began to emerge... mindset and psychology of business. How cool is that? Of our top episodes, most of them fell into that category. So we have created for you today a recap of some of the most popular episodes that fit those themes.

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: kimbox.com

Connect with Allison

Connect with Jenny:

IG: http://www.instagram.com/elizabethmessina

Episode 57: Career Longevity in Photography featuring Elizabeth Messina Oct 31, 2023

In this episode, Kim is joined by Elizabeth Messina. Elizabeth has been named one of the most influential photographers of the decade. She's a best-selling author and her work has appeared in Vogue, Harper's Bazaar, and more. She's well known for her luminous, intimate portraits of incredible women including Christina Aguilera, Lauren Conrad, Hilary Duff, Katherine Schwarzenegger, Tiffani Amber Thiessen, and Brooke Shields. Elizabeth is renowned not only for her talent, but also for her career longevity. This week, she shares tips about how you too can set your business on track to great and lasting success.

Connect with Elizabeth:

Course Link: http://theartedept.com/arte-of-boudoir

Website: www.elizabethmessina.com

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: kimbox.com

Connect with Allison

Connect with Jenny:

Episode 56: Part 3: Blueprint Mini Series - Pricing Oct 25, 2023

Join Kim, Jenny, and Allison for the final part of this week's 3-part mini-series. These episodes have been a crash course to our three most important pillars for photographers who want to build their businesses. In today's episode, Part 3, we are talking all about pricing and pricing structure. There are many ways to structure your pricing, and we are sharing how to determine what might be best for your business. Additionally, we're helping you with a quick exercise (as easy as 5 minutes!) to calculate your minimum number to help make sure your business is profitable. Finally, we're talking all about imposter syndrome, because we ALL feel like imposters sometimes, especially when we raise our prices and try to make those big sales. If you missed the past two episodes, part 1 all about your branding, and part 2 which digs into marketing, make sure you go back and listen to them!

It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Allison

Connect with Jenny:

Connect with Kim:

Site: kimbox.com

Episode 55: Part 2: Blueprint Mini Series - Marketing Oct 24, 2023

Join Kim, Jenny, and Allison for a 3-part mini-series this week. These are our three most important pillars for photographers who want to build their businesses. In today's episode, Part 2, we are talking all about marketing. Almost every photographer we work with has questions about their website content, SEO, social media marketing, and in-person marketing - in today's episode, we're digging into all of it. If you missed yesterday's bonus episode, part 1 of this 3-part series, we talked all about your branding. Make sure you go back and listen to it if you haven't already! And don't forget to come back for more in part 3 tomorrow, where we will be talking all about pricing.

It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Allison

Connect with Jenny:

Connect with Kim:

Site: kimbox.com

Episode 54: Part 1: Blueprint Mini Series - Branding Oct 23, 2023

Join Kim, Jenny, and Allison for a 3-part mini-series this week. These are our three most important pillars for photographers who want to build their businesses. In today's episode, Part 1, we are talking all about branding. This will be especially helpful if you are a new business or if you are hoping to pivot your business from weddings or everything to motherhood. Branding can help you attract your ideal client, take the photos you really want to be taking, raise your prices, pivot your business niche, and so much more. In the next two parts, we'll be talking about marketing and pricing, so stay tuned this week for the whole three-part series!

It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Allison

Connect with Jenny:

Connect with Kim:

Site: kimbox.com

Episode 53 - Best Photography Business Advice Oct 17, 2023

Join the TMA partners Kim, Jenny, and Allison for a discussion about the best photography business advice. From pricing and profitability to work-life balance with a growing family, to client work best practices, and more. This is just a small glimpse at some of the incredible coaching advice available inside our community. If you haven't already, make sure to join our free Facebook community today.

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Connect with Allison

Connect with Jenny:

Connect with Kim:

Site: kimbox.com

https://lenaporterphotography.com/

Episode 52 - Success Story: Lena Porter of Lena Porter Photography Oct 10, 2023

In this week's episode, we are excited to share another success story with you. Meet Lena Porter, a wedding and portrait photographer from Seattle.

In this episode, Lena is sharing the inside scoop about how she's built her business, including:

Rebranding to "from marriage to motherhood" to accommodate wedding, portrait, and motherhood photography
Photo album sales and product offerings
Sales techniques and her very first $5000 sale
Balancing business & motherhood
Business mindset, pricing, and marketing strategies
and so much more!

Connect with Lena:

https://www.instagram.com/lenaporterphotography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 51 - Part 2: Creating Meaningful Client Connections Oct 03, 2023

This week on the podcast, Laura Gattis returns. Laura is the owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. Last week in Part 1, Laura shared how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy.

In Part 2, we're talking about:

pivoting with empathy and referrals
reflecting God's goodness in business decisions
business tools, workflows, and advice
business success, mistakes, and trusting yourself
building a personal brand
and more!

Connect with Laura Gattis:

https://lauragattis.com/

https://www.instagram.com/lauragattisphotography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 50 - Part 1: Creating Meaningful Client Connections Sep 26, 2023

This week on the podcast, our guest is Laura Gattis, owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. In this episode, Part 1, Laura shares how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy. Don't miss part 2 coming next week.

Connect with Laura Gattis:

https://lauragattis.com/

https://www.instagram.com/lauragattisphotography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 49 - Incorporating Heirloom Photography & Scaling Your Business Sep 19, 2023

In this week's episode, our guest is Anna Claire Collier, founder of Born & Raised Studio, a traveling children's heirloom portrait studio. We leave no stone unturned as we discuss exactly what a session looks like, all the way from session times to pricing and products. This episode is packed with helpful information for any of you who might be interested or slightly intrigued by the beautiful artwork that is heirloom photography.

Connect with Anna Claire Collier:

https://www.bornandraisedstudio.com/

https://www.instagram.com/bornandraisedstudio/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 48 - Part 2 with Chris Scott of Swift Galleries Sep 12, 2023

We're back for Part 2 with special guest Chris Scott, co-founder of Swift Galleries. In this episode, Chris breaks down how to help clients understand the value of physical products, how to build excitement for your clients about products, what's to come in the photography industry, and so much more. If you missed part 1, make sure to go back and listen to last week's episode, too!

Connect with Chris & Swift Galleries:

https://swiftgalleries.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 47 - Part 1 with Chris Scott of Swift Galleries Sep 05, 2023

Meet special guest Chris Scott, co-founder of Swift Galleries. In Part 1 of this incredible interview, Chris introduces his company Swift Galleries, explores different methods for selling prints in addition to shooting, emphasizes the importance of committing to your business and other mindset strategies, and so much more. Don't forget to join us for Part 2 next week.

Connect with Chris & Swift Galleries:

https://swiftgalleries.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 46 - Taking the Leap into Full-Time Photography Aug 29, 2023

In today's episode, Kim is joined by Caroline Ketterer of Caroline Jean Photography, to talk about what it looks like to take the leap into full-time photography. Caroline shares how she made the decision to transition from teaching to photography, the mindset shift of saying yes and believing in herself, how her loved ones responded to this major life change, and what it means to be successful. If you're thinking about transitioning into full-time photography, this is a podcast you won't want to miss.

Connect with Caroline:

https://carolinejeanphotography.mypixieset.com/

https://www.instagram.com/carolinejeanphotography/?hl=en

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 45 - Elevating Your Pricing & Branding Mindset Aug 22, 2023

In this episode, Kim and Jenny discuss mindset shifts for pricing and branding. One of our favorite transformations to witness in the TMA community is when our members share how these tips and this coaching helped them increase their pricing and find a renewed sense of work-life balance.

Today's episode covers:

the problem with working 24/7
pricing structure and branding
how to stand out from the crowd and the importance of being remarkable
how to decide what to use in your gallery
and more!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 44 - Choosing & Investing in Business Education & Coaching Aug 15, 2023

In today's episode, we're talking about the importance of exploring all your options when it comes to business education, coaching, and mentorship. There are so many different ways to learn and implement strategies and techniques in your business, and we encourage you to explore them to find out what works most effectively for you. In addition to The Motherhood Anthology membership community, we are excited to introduce a new opportunity: a small group mentorship program. Our guest today, Brooke Tennant of Petite Magnolia Photography, has been part of our mentorship group and is sharing her experience and journey to success in her own business.

Connect with Brooke:

https://petitemagnolia.com/

https://www.instagram.com/petitemagnoliaphotography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 43 - Success Story: Kate Marie Portraiture Aug 08, 2023

In this week's episode, we are excited to share another success story with you. Meet Kate, a newborn and family photographer from Texas.

In this episode, Kate is spilling the beans on tons of the best practices that she's used to build her business:

encouraging clients to do a consultation before their sessions
selling luxurious experiences and physical products to increase your average sale price point
advice for raising prices that Kim has never heard before
Kate's best business advice that she would give herself if she could go back in time
how to define success in your business (with a callback to Shanna Skidmore's "enough number" from a previous episode of The Motherhood Anthology podcast!)
and so much more!

Connect with Kate:

https://www.katemarieportraiture.com/

https://www.instagram.com/katemarieportraiture/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 42 - Santa Session Aug 01, 2023

It might be hard to imagine during this heat wave, but it's time to start thinking about and planning for Santa Sessions! This is one of our favorite ways to book up our calendars in the coming weeks.

In this episode, we talk about:

Timelines for booking and taking Santa Session photos
How to find a great Santa for your Santa Sessions
Costs and pricing for Santa Sessions
and so much more!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 41 - Case Study: Kayla Victor Jul 25, 2023

This week, the TMA team is excited to coach and mentor for another case study session. Join Jenny Cruger and Allison Craig of TMA as they share with you a live coaching and mentoring session featuring Kayla Victor of Kayla Marie Photography.

in this episode, we talk about:

Kayla's backstory
Navigating moving your business to a different location
Different ways for customers to order prints and products
Tips to get your creative juices flowing in a saturated market
How to stand out
And so much more!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 40 - How to Fill Your Fall Calendar This Week Jul 18, 2023

Right now we're sweltering in the summer heat, but before you know it, it will be fall: one of our potentially most lucrative seasons as photographers. Now is the time to fill your calendars and book out your sessions to make this fall season your most successful one yet. In this episode, Kim & Jenny are sharing some of their best tips to start filling up your calendars this week.

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 39 - Photography Business Questions Answered Jul 11, 2023

Formerly known as "10 in 10," Kim, Allison, and Jenny are answering 10 of your questions in today's episode. In this episode, we're talking about pricing and offers during an economic recession, conversion rates from inquiry to booking, what products sell the most often and are the most profitable, how to handle customers who only want digitals, tips on selling wall art and designing wall galleries, and so much more. If you want the chance for your question to possibly get answered on the podcast, make sure you join the TMA membership: https://themotherhoodanthology.com/photography-education-membership/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 38 - Optimize SEO With AI & More (featuring Melissa Arlena and Allison Craig) Jul 04, 2023

Photographers are harnessing the power of AI in so many creative and innovative ways, including when it comes to Search Engine Optimization (also known as SEO). This week is a special episode adapted from a recent coaching call inside our TMA membership. Allison is joined by Melissa Arlena, motherhood photographer and SEO business coach.

Connect with Melissa:

https://smart.bio/melissaarlena/

https://www.instagram.com/melissaarlena/?hl=en

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 37 - Part 2: Work Life Balance (featuring Nancy Ray) Jun 27, 2023

We're back with part 2 this week, joined once again by accomplished life and business coach Nancy Ray. In this interview, Kim and Nancy discuss confidence, prioritizing play, social media, and more. If you missed part 1, make sure you go back to listen to our last episode, because you won't want to skip it.

Connect with Nancy Ray

https://www.nancyray.com/

Listen to her podcast: https://www.nancyray.com/workandplay

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 36 - Work Life Balance (featuring Nancy Ray) Jun 20, 2023

In this two-part series, Kim is joined by accomplished photography, life, and business coach Nancy Ray. Not only does she have experience growing a thriving photography business, but now she helps so many other people build a work-life balance that suits them in their current season. With tips about parenting, time management, business growth and hiring, and so much more, Nancy has so much wisdom to share. Make sure to tune in next week for part 2.

Connect with Nancy Ray

https://www.nancyray.com/

Listen to her podcast: https://www.nancyray.com/workandplay

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 35 - Sustainability in Business (featuring Suzzane Brown) Jun 13, 2023

This week Kim sits down with guest Suzzane Brown. The path to success isn't linear, and Suzzane is sharing where she began and how she got to where she is today... including the whole messy middle.

Connect with Suzzane:

https://www.instagram.com/simplybysuzy/?hl=en

https://simplybysuzy.com/

https://www.instagram.com/thehomegrownmethod/?hl=en

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 34 - Success Story: Jessica Brown Jun 06, 2023

In this week's episode, we are excited to share another success story with you. Meet Jessica Brown, a photographer from central Arkansas.

In this episode, Jessica discusses:

Transitioning to photography full-time
Pivoting away from wedding photography
The impact of raising prices on her revenue last year
Balancing a great client experience with prioritizing her family life
Her experience in the TMA membership and what success means to her
And so much more!

Connect with Jessica:

https://jessicabrownphotog.com/

https://www.instagram.com/jessicabrownphotography/

https://www.facebook.com/jessicabrownphotog

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 33 - Defining Enough featuring Shanna Skidmore (Part 2) May 30, 2023

Shanna Skidmore is back for part 2 on this week's podcast. If you missed part 1, make sure to go back and listen to the first half of this incredible interview with such a special guest. In today's episode, Kim and Shanna talk about why Shanna decided to get off of Instagram, how to run a business in 2023 without using social media, Shanna's best advice for new business owners and how to balance life and business, and her hopes for her daughter when it comes to her business and impact.

Connect with Shanna:

https://shannaskidmore.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 32- Defining Enough featuring Shanna Skidmore (Part 1) May 23, 2023

Over the next two episodes, Kim sits down with Shanna Skidmore to talk about defining enough. This week, in part one, Kim and Shanna talk about pricing, calculating your "enough number," burnout and taking rests, and understanding what it is we actually want when we set goals. Join us next week for the second half of this important conversation full of advice that is relevant to all entrepreneurs.

Connect with Shanna:

https://shannaskidmore.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 31 - Case Study: Sofiya Ashley Photography May 16, 2023

This week, the TMA team is excited to coach and mentor for another case study session. Listen in as Kim and Allison are joined by Sophie Rybalov.

In this episode, we talk about:

Nicheing down from general fall family sessions to newborn and motherhood photography
The struggle of outdoor vs. indoor sessions
Preparing for her own journey into motherhood while simultaneously growing her business
Marketing and SEO tips for a growing photography business
The benefits of the TMA membership community
And so much more!

Connect with Sophie:

https://www.instagram.com/sofiyaashleyphoto/

https://sophierphoto.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 30 - Hiring a VA for Your Photography Business May 09, 2023

In today's episode, Kim is sitting down with guest Alysha Spencer, photographer and virtual assistant, to talk about hiring a VA for your photography business.

In this episode, we discuss:

What is a Virtual Assistant and what does the exploratory process look like
What are the most popular things a Virtual Assistant can help with
How to work effectively with your new Virtual Assistant
and so much more!

Connect with Alysha:

https://yourva4aday.com/

https://www.instagram.com/yourva4aday/

Outsource like a Pro and Grow Your Photography Business with Alysha's free Task Audit: https://yourva4aday.com/taskaudit

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 29 - Success Story: Marisa Stone May 02, 2023

In this week's episode, we are excited to share another success story with you. Meet Marisa Stone, a thriving photographer from Tampa, Florida. She's been a member of The Motherhood Anthology membership since its beginning, and in this episode, she's sharing her journey from full-time speech pathologist to pivoting her career into photography full-time.

Connect with Marisa:

https://marisastonephoto.com/

https://www.instagram.com/marisastonephoto/

https://www.facebook.com/MarisaStonePhoto/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 28 - Inclusive Photography & Special Needs Apr 25, 2023

This week, Kim is joined by guest co-host, Abby Dorminey, and special guest Stephanie Fassler, to discuss photographing families who may need extra accommodations and care. Not all families fit inside a box... in fact, most families don't! But in particular, families with kids who have special needs and medical differences can feel underrepresented in family photography spaces. So in today's episode, Kim, Abby, and Stephanie are diving into tips, suggestions, and best practices for creating a photography business that is truly inclusive and accessible to families of all different shapes and sizes.

Connect with Stephanie Fassler:

https://www.stephaniefassler.com/

https://www.instagram.com/STEPHANIE_FASSLER/

https://www.instagram.com/thecapablecommunity/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 27 - Run Your Photography Business Like a CEO with Ashley Freehan Apr 18, 2023

Many of us are accidental photography business owners... but what would be different if we ran our businesses like CEOs? This week's guest, Ashley Freehan, is a brand photographer and business coach for mom photographers. Today, she's sharing some of her best tips for getting organized, balancing your work and life priorities, managing different organizational personalities with your significant other, and so much more.

Connect with Ashley:

https://thepurposegathering.com/

https://www.instagram.com/thepurposegathering/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 26 - Living & Working Intentionally featuring Alex of Love Daphne Mae Apr 11, 2023

We spend so much time talking about how to make more money, do more, and hustle. In today's episode, Kim is joined by Alex Smith to talk about slowing down and romanticizing your life.

Connect with Alex:

https://www.instagram.com/lovedaphnemae

https://lovedaphnemae.com/links/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 25 - Success Story: Sara Edmondson of The Studio Magnolia Apr 04, 2023

Today, we are excited to share another success story with you. Meet Sara Edmondson, a photographer who has seen rapid growth in her business since 2020.

In this episode, we're talking about:

Referrals and social media marketing, especially the Close Friends feature on Instagram
Client experience, from initial inquiry to the actual shoot
Pricing and packages, as well as selling techniques for all-inclusive and a la carte
Selling mindset and leading with value
Technology and CRM tools Sara LOVES
How the TMA membership has contributed to Sara's success
And more!

Connect with Sara:

http://www.thestudiomagnolia.com/

https://www.instagram.com/thestudiomagnolia/?hl=en

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 24 - Case Study: Elle Boone Mar 28, 2023

This week, the TMA team is joined by Elle Boone, a photographer from Texas with some questions about niching down and outsourcing tasks. This is the latest in our Case Study series, which are some of our favorite episodes to share with you because you get a sneak peek into our TMA membership!

Connect with Elle:

https://elleboonephotography.com/

https://www.instagram.com/elleboone/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 23- Copywriting for Photography Businesses Mar 21, 2023

In this week's episode, Kim is joined by Rachel Greiman, a copywriter and photographer. Rachel has a gift for taking the hand of photographers and helping them with excellent website copy that's proven to maximize lead conversion, and today she's sharing with us how copywriting is useful to photography business owners and how to implement copywriting strategies and tactics that will elevate our businesses.

Connect with Rachel:

https://greenchairstories.com/

https://www.instagram.com/greenchairstories

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 22- Client Communication Mar 14, 2023

This week, Kim and Allison are breaking down the obstacles and challenges involved with transparent, effective, and productive client communication.

In this episode, we're talking about:

Setting clear expectations up front for scheduling and pricing
Establishing a personal connection between photographer & client
Maintaining and developing an ongoing relationship
Managing client relations in a CRM
Chat GPT for photographers
and so much more!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 21- How to Establish a Strong Brand Mar 07, 2023

Today, Kim and Jenny are discussing all things branding. From logos, to your online presence, to all the other ways you can build a brand that sets you apart from other photography businesses in your area, this episode is full of ideas.

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 20- Diversifying Income Streams with Brand Photography Feb 28, 2023

Between unexpected world events like the global pandemic as well as natural ebbs and flows of the changing seasons, consistent income can be a consistent obstacle for those of us running photography businesses. Today's guest, Corry Frazier, is a photographer and coach helping other photographers with brand photography. Brand photography can be a great addition to a motherhood photography business.

Connect with Corry:

https://corryfrazierphotography.com/

https://www.instagram.com/corryfrazierphotography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 19- Podcasting & Your Photography Business Feb 21, 2023

This week, Kim sits down with guest Sarah Heeter, podcast producer and strategic consultant. Sarah produces The Motherhood Anthology Podcast and she wants to help other photographers build their businesses with podcasting.

We cover:

Some of the benefits of building a business with a podcast
Many ideas for topics you could cover in your podcast
The first steps to take if you think a podcast might be right for you
And so much more!

Connect with Sarah:

Connect on Instagram: https://www.instagram.com/sarahkheeter/

Learn More about Sarah's company Podfox Media: https://www.podfoxmedia.com/

Schedule a FREE launch strategy session: http://launchmyshow.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 18- Clearing Clutter to Fuel Productivity Feb 14, 2023

Today's guest is Kim Hilliard, a photography business owner and decluttering consultant for the everyday person. As photographers with families juggling many priorities, sometimes our homes reflect the chaos of our schedules. But did you know that clutter can actually impact our well-being and stifle our creativity? Tune in to this episode for some of Kim's best tips for decluttering, minimalism, and simple living.

Connect with Kim:

Schedule a FREE minimalism consultation: https://calendly.com/kimhilliard/freeconsult?month=2023-02

Connect on Instagram: https://www.instagram.com/kim.hilliard/?hl=en

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 17- Case Study: Ashley McKinney Feb 07, 2023

This week, the TMA team is excited to coach and mentor for another case study session. Listen in as Kim, Jenny, and Allison are joined by Ashley McKinney.

In this episode, we talk about:

Pricing your offers with scaling your business in mind
Introducing products into your offers
Website design and structure to optimize the experience of prospective clients
E-mail marketing to connect with your list
Referrals and reviews
And so much more!

Connect with Ashley:

https://www.ashleymckinneyphotography.com/

https://www.instagram.com/ashley.mckinney.photography/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 16- Collecting Gold Coins for Instagram Growth Jan 31, 2023

If you get stressed out about algorithms, hashtags, engagement, and how to grow your photography business on Instagram, then this episode is for you! Today, Kim is joined by TMA educator, Amber Courtney, talking all things Instagram.

Connect with Amber:

https://lightlivinphotography.com/

https://www.instagram.com/light_livin_photography/

Make sure to use code LLT100 at checkout for $100 off the Transformation course!

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology

Our Instagram: instagram.com/themotherhoodanthology

Episode 15- 3 Action Steps for a Successful 2023 Jan 24, 2023

Today's episode is featuring two of The Motherhood Anthology partners, Jenny Cruger & Allison Craig, as they share their top 3 action steps you can take this week for a successful 2023. Make sure to join the free community if you haven't already so that you can share your experiences with each of these 3 action steps.

NOTE: When this episode was recorded we were in open enrollment. Enrollment for the TMA Membership is now closed. To be notified of when enrollment reopens, please sign up for our email list on our website.

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 14 - Success Story - Ellen Wagner Jan 17, 2023

We're back with another success story this week. In today's episode, Kim is sitting down with Ellen Wagner to talk all about her journey.

In this episode, we're talking about:

perfectionism and vulnerability in building a business you love
the isolation that photographers can sometimes feel and how important it is to find community
all of the best parts of being part of the TMA membership
advice for new photography business owners
how she defines success
and so much more!

Connect with Ellen:

https://ellenwagnerphoto.com/

https://www.instagram.com/ellenwagnerphoto/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 13 - Photography Business Education & Community Jan 10, 2023

One of the beautiful things about The Motherhood Anthology community is the mentorship and business support. In today's episode, Kim is joined once again by returning podcast guests, Kristin Sweeting and Shannon Griffin. Together, they're sharing business insights and advice with TMA member, Aleesha Roach.

Connect with Alicia:

https://aleesharoachphotography.com/

https://www.instagram.com/aleesharoachphotography/

Connect with Kristin:

https://www.kristinsweeting.com/

https://dangerschool.com/

Connect with Shannon:

https://melissaarlenaphotography.com/photographers/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 12 - SEO with Melissa Jeffcoat Jan 03, 2023

One of our amazing mentors from the TMA community, Melissa Jeffcoat, joins Kim this week to talk about SEO for photographers. If SEO has always felt mysterious or overwhelming for you, then you are going to LOVE this episode. We love how Melissa makes SEO feel accessible, logical, and actionable no matter how much experience we have with things like blogging and website design.

Connect with Melissa:

https://www.instagram.com/melissaarlena/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 11 - Boundaries Dec 27, 2022

This week, the TMA team is reflecting on this past year, visualizing the upcoming year, and assessing our boundaries. Listen in as we chat about what went well and what we could do better.

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 10 - Success Story - Marie Elizabeth Dec 20, 2022

We're back with another success story this week. In today's episode, Kim is sitting down with Marie Elizabeth to talk all about her journey.

In this episode, we're talking about:

shooting everything as a new photographer in order to learn as much as possible
investing in education and support in order to make photography a full-time job
expanding your offer to provide more of a service and an experience, not just a product
mindset and confidence when it comes to pricing and selling your art
email and social media marketing, branding, and SEO
and so much more!

Connect with Marie:

https://marie-elizabethphotography.com/

https://www.instagram.com/marie.elizabeth.photo/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 9 - Case Study: Sarah Aldridge Dec 13, 2022

This week, the TMA team is joined by Sarah Aldridge, a photographer from North Carolina with some questions about growing and developing her business.

In this episode, we're talking about:

pricing, especially when you already have it in your head that you're "expensive"
branding compared to talent: because at a certain point, it's not really about your pictures any more, it's about what you're putting out there and marketing when it comes to your brand
portfolio-building when you have fewer shoots scheduled as you re-build your client base after a big business shift
how to build a business you love with as much creative freedom as possible
and more!

Connect with Sarah:

https://littlelightofminephoto.com/

https://www.instagram.com/littlelightofminephoto_/?hl=en

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 8 - How to turn $300 days into $1,000 days Dec 06, 2022

Today, we're letting you into a candid conversation with Kim, Allison, and another member of our team you might not know yet: Ali Payne.

This week, we're talking about:

helpful hints for people who know they need to raise their prices in order to leave their day jobs
how to expand your offers to provide more services and even memberships
the value of the transparency and community support in the TMA membership
our current goals and what success means to us

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 7 - The Psychology of Entrepreneurship and Business (featuring Kristin Sweeting) Nov 29, 2022

This episode is all about the psychology of entrepreneurship and business, with photographer & creator of the Dangerous Creatives Podcast and Danger School: Kristin Sweeting.

In this episode, we're talking about:

the 4 pillars of Danger School, business coaching for creatives
abundance and motivation
mindset tips for leadership and success
pricing psychology
and of course, our signature question - what success means to Kristin

Connect with Kristin:

https://www.kristinsweeting.com/

https://dangerschool.com/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 6 - Maximizing Lead Conversion (featuring Chelsea Hollis) Nov 22, 2022

Today Kim sits down with Chelsea Hollis, our friend and TMA educator inside our community.

In this episode, we're talking about:

Chelsea's customer experience journey covering the entire process of bringing baby Earthside: including using her Doula certification to photograph birth
how Chelsea has used podcasting to build a following and attract clients
why Chelsea took her phone number off of the internet in order to actually increase her lead conversion
all things CRM - specifically how Chelsea uses Honeybook to manage her client base
Our signature question: what does success mean for Chelsea?

Connect with Chelsea:

https://chelseaallegra.com/

https://www.instagram.com/chelseaallegra/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 5 - 10 in 10: 10 Questions in 10 Minutes with The Motherhood Anthology Nov 15, 2022

This week's episode is a special one. We're calling this new reoccuring tradition 10 in 10. It's an opportunity for Kim, Jenny, and Allison to answer 10 of your questions in about 10 minutes. All of these questions were pulled from either the free Facebook group or the paid membership community. If you haven't already, make sure you join the free Facebook group and sign up for the waitlist for the paid membership community so you'll be the first to know when doors are open.

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 4 - Success Story: Erin Davison Nov 08, 2022

Welcome to a new mini-series on the TMA podcast: Success Stories. This week, Kim sits down with Erin Davison, a fantastic newborn fine art photographer from Ohio.

In this episode, we're talking about:

Transitioning to a new market when moving to Ohio
Taking the leap of expanding to a dedicated commercial studio space
Determining pricing and services to support a growing family and to build a business Erin loves
How The Motherhood Anthology membership community helped her business evolve during a time of massive transition
Our signature question: what does success mean for Erin?

Connect with Erin: https://erindavisonphoto.com/

https://www.instagram.com/erindavisonphoto/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 3 – Burnout (featuring Kelly White) Nov 01, 2022

Burnout: we don't know a single professional photographer who HASN'T experienced it - especially this time of year! This episode is featuring our friend, Kelly White.

In this episode, we're talking about:

what is burnout and how to handle it
keeping photography creative and our offers unique
where to find inspiration and how important it is to rest
and of course, how Kelly defines success (our signature question!)

Connect with Kelly

https://kellywhitephoto.com/

https://www.instagram.com/kellywhitephoto/

Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology Our Instagram: instagram.com/themotherhoodanthology

Episode 2 – The $38,500 Sale (featuring Shannon Griffin) Nov 01, 2022

Today's episode is featuring one of our favorite fellow professional photographers, Shannon Griffin. She's a featured mentor and expert in our paid membership community, and we're so excited to welcome her to the podcast as our first official guest.

In this episode:

get the inside scoop of Shannon's step-by-step process that she recently used to close a $38,500 sale
dig in to the highs and lows of the journey Shannon took to leave the wedding photography industry
learn how Shannon thinks about comparison, money mindset, and building a business you truly love
and of course, how Shannon defines success (our signature question!)

Connect with Shannon