Million Dollar Grit

The Struggle To Publish Jul 25, 2023

In this opening episode, Julie reflects on the struggle to show up consistently online, explaining some of the breakthrough she had to finally come back after 18 months of not podcasting. She offers some practical tips for unblocking your own paralysis and procrastination, and provides reassurance for those who are trying to do business in the midst of a messy life.

My Million Dollar Grit Story Part I Jul 28, 2023

What did my journey look like to $1,000,000? It was longer, more windy and random than you might think. I'm going behind the scenes all the way back to 2012 and will share how I made money, what I did first, second, third, and provide insight into the big moments that changed the way I thought, and thus the way I earned.

Practical Tips For Course Creators Who Can't Seem To Finish Building! Jul 28, 2023

Building a course can be a daunting task. In this episode, I break down the three most common reasons why people don't finish, and then give tangible action-oriented advice for how to overcome it. This is a must listen if you have a course idea (unmade or half baked) sitting somewhere in your laptop or your brain.

Sales Are Down, But Here's The Good News Jul 31, 2023

This dissonance between what's happening (or appears to be happening) on the outside vs. what's really going on inside. My take one what I'm seeing across all industries and my advice for those who are in the struggle to sell right now.

My Million Dollar Grit Story Part II Aug 03, 2023

What did my journey look like AFTER I hit $1,000,000? It was longer, more windy and random than you might think. I'm going behind the scenes from 2018-2022 and will share how I made money, what I did first, second, third, and provide insight into the big moments that changed the way I thought, and thus the way I earned.

My Great Act Of Rebellion Against AI Aug 10, 2023

In this episode, I take you inside my thoughts about the importance of writing and my anger that AI might threaten this very sacred human method of communication. I talk about my big theory as to what might happen if we all stopped writing, plus give a few nuggets of "woah" I've heard around the interwebs as we all experience what it's like to live and work in online business with ChatGPT and other AI models threatening to take over skilled work.

What You Teach vs. What You Tease Aug 14, 2023

Probably the #1 thing I do with my clients is help them work out the difference between what they teach (in a course) and what they tease (on a sales page). In this episode, I use a mock client and walk through the biggest pitfall with an expert who is trying to market themselves. Guarantee this has probably impacted your marketing as well!

The Four Seasons Of Business Aug 17, 2023

We (in the west) tend to think of everything as linear. An unending line of progress that ends in...what exactly I'm not sure. But it's all about growth, progress, and beating out what we did before. This is why so many business owners freak out when the step by step growth of the last couple years has all of a sudden ground to a halt. It bucks directly against the belief that all things just march in a steady growing line of awesomeness. This podcast episode uses the four seasons of nature to help frame how the four seasons of business work as well. Give it a listen whether you're feeling like business is going awesome or terrible.

The MRR Viral Scam - My Hot Take Aug 18, 2023

I didn't actually plan to do a podcast episode on this so consider this an interruption into my regular schedule of episodes, but the Facebook post I published about MRR has a lot of attention and I want to try to explain why MRR is so sketchy and not a good business model in the world of digital marketing.

Stop Worrying About The End Aug 25, 2023

If you've heard the advice, "Start with the end in mind" ... it might actually be sabotaging your success. It's not that it's not good advice in a lot of arenas, but as I reflect on my journey, I noticed a behavior in myself that while bucking against traditional wisdom, actually led me to a lot of success. It all begins with throwing out the advice to think about the end.

The Pandemic Of Shiny Object Syndrome Sep 11, 2023

I talk to so many people -- who by the time they come to me -- are mountains in debt and disillusionment with their investments into their business. This episode is my way of cutting through the noise to give you some tips to navigating the world of business and marketing education. This episode is perfect for you whether you are a customer buying, or a creator creating!

Follow The Problem Sep 21, 2023

It is by far the biggest error most business owners make. They don't know how to tie their business offers to real, urgent, painful problems. This episode will get you thinking differently about everything you put together in your offer suite. It's a do not miss. Plus, I'll give you a tangible example all the back at the beginning of my business that illustrates this point exactly.

7 Income Streams With One Niche Passion Hobby Turned Brand Sep 25, 2023

This is such a fun episode everyone. I'm bringing on my client and friend Christine Lindebak, the force behind the Sewing And The City brand. She's telling her story from when she first came into my world as a digital marketer, and decided to put her skills to work building her own brand. If you're sitting on the sidelines not sure how to monetize your passion, Christine's story will inspire you to take action!

4 Types Of List Building Offers You Need Sep 28, 2023

We all know we should be growing our email list, but did you know that there are four specific categories of list building offers? A discussion with a client one day about a failed launch led to a discussion about the method of list growth, and why it matters. In this episode I rank four different types of list building offers and the importance of having one of each type in your business.

Inside the Scalable Coach Method Launch Oct 17, 2023

In this episode, I will take you behind the scenes of the Scalable Coach Method launch...just to show you how imperfect it was! You'll see it didn't have many of the similar trappings of a traditional launch, but TWO key things are the reason the offer did so well. I hope you get motivated to launch your offer after listening!

When You're Starting With Just An Idea Nov 01, 2023

In this episode, I take you behind the scenes of a call I had with a client who is building something from scratch. How do you take all those ideas and get on a straight path? Hint: It doesn't really have to do with social media or getting an LLC. The path to becoming a business is gritty and takes about 6-12 weeks, but my method is focused on getting cash in hand. Take a listen and let me know what you think!

Are You Complicating Your Offer? Nov 16, 2023

In this episode, I take you behind the scenes with a client Carrie, who was inadvertently complicating her offer for Black Friday. We all do this, and I have a few analogies that might help drive home how to tactically make sure you're giving your audience the strongest simplest version of an offer, which will increase conversions!

Behind The Scenes Of The Miami Mastermind Nov 20, 2023

In this episode, I just recap the mastermind (from a logistics/schedule standpoint). What goes on in my head, how the event went, some things I changed and took away vs. added. If you do your own events or retreats, or are curious about them, you can hear how this whole week went from that angle and apply what I've learned to your own event.

Ten Things No One Told Me When I Reached $20M In Sales Nov 21, 2023

In this episode, I take a deep dive into the things I'm learned as I approach $20M in sales. I did a Facebook post about this and it did really well, and I realized I have a lot to say on the matter, so I turned it into a podcast episode!

Special Guest Kristin Ingram - Her Journey to 3000 Students! Nov 27, 2023

In this episode, I take you on a WILD ride with my client Kristin and her journey to 3000 students. She is a classic example of someone who took a long time to find her “thing”. She had a viral ad, a failed webinar, and all kinds of crazy obstacles along the way. But through it all, she’s built an incredible community and course and completely changed her financial trajectory with Bookkeeper Training School. It’s a do-not-miss episode!

CYA 2023! My Year In Review Dec 22, 2023

In this episode, I do a business and life recap of 2023, plus the things I noticed along the way. If you've never done a year in review, I recommend it. I had a great year, but it was dotted with some pretty tough events. This is a mash up of business and life updates as I close out the year!

If You Could Only Be One Type Of C Suite Exec, Who Would You Be? Jan 05, 2024

I found this fascinating question on Facebook today that said, "A CEO, COO, CMO, and CFO all go their separate ways to do their own thing. Who succeeds most and why?" And I decided to record an entire episode with my thoughts! I explain how I think each operates, which one or two are priority, and the power of thinking about all of them -- inside of you -- the powerhouse business owner.

How To Get More Referrals Predictably Jan 10, 2024

In this episode, I answer the common complaint I hear from service providers which is, "I feel like most of my business comes from word of mouth referrals but it feels so unpredictable. How do I make it more steady?" It's a short but hopefully super helpful piece of advice that will get you thinking differently about that type of marketing.

The Nitty Gritty of Launching Simply Jan 17, 2024

Do you ever feel like you're not sure what launch campaign style is right for you? Or you're new to launching and just with there was a simple way to roll out a new funnel and project? In this episode, I give you my tried and true walkthrough including price points, payplans, length of launch, what to do beforehand, during, and how to manage your expectations.

What Keeps You Going In A High Intensity Mastermind? Jan 24, 2024

In this episode, I ponder a very thoughtful question brought to me by a lady who was applying for Digital Insiders. She was asking me questions about the group and when I joked about making a ten year anniversary plan, she stopped and said, "What has kept you going in such a high intensity program for so long?" Here is my 27 minute answer.

Struggling To Do For Yourself What You Can Do For Others Mar 04, 2024

In this episode, I take you behind the scenes of a conversation with a client where she was trying to figure out why she couldn't do for herself... what she could easily do for others. This goes a little deeper than the cliché saying "You can't see your label from inside the jar". Why we so badly need objectivity in our business journey!

How To Develop A USP From Your Experience Mar 05, 2024

In this episode, I walk you through how I'm actively working with a client to define her unique selling proposition with her coaching. It's hard to see what you do as valuable or unique, but as you break down the process, you might find some clues hidden in the steps. I deconstruct a real life example here!

When Burn Out Turns To “I Don’t Care” Anymore Mar 11, 2024

In this episode (I'll admit it's a little deep) I go into a conversation around burn out... but more importantly, when the burnout turns to this scary feeling of "I just don't care anymore." What causes it... and what to do when you're in this season and running a business.

How Not Okay People Are About Money Mar 28, 2024

In this episode, I am going into a brainstorm exercise around why people are struggling so much with money. And who better to start with? Then me. I dive into the deep dive of why and where money is going, why so many people are in the same boat, and more importantly... what to do about it. If you need any help with this, or getting your business back cash flowing, please reach out to me Julie@juliechenell.com or hit me on Instagram at @juliecchenell. Be well!

The Good, The Bad, The Ugly About Subscriptions & Memberships Apr 16, 2024

Today I'm going inside my brain about why and when launching a subscription or membership makes sense...despite the fact I tell people oftentimes to not do it! When and why it does work, and what you should consider before embarking on one. Make sure to grab your ticket to Subscription Mode - coming Monday April 22nd 2024 @ 2pm EST. Tickets are on sale for $47 @ https://subscriptionmode.com

Digital Insiders Event #13 In The Books - Here's A Recap! May 13, 2024

The week after a mastermind is always a bit crazy, but I wanted to drop in this Monday morning and give you some behind the scenes of what went on this week. In this episode I explain what a mastermind is, some of the getting to know you activities we did, what I presented on, and a unique opportunity for you to experience DI live in person this summer. Give it a listen and then hit me up at julie@juliechenell.com or on IG @juliecchenell. Have a great week!

12 Types Of Bonuses For Your Next Offer May 16, 2024

Offer design is both an art and a science. When you try to read the crystal ball of buyer psychology, us marketers tend to throw everything at the wall to see what sticks. Today, I want to help you think more strategically about bonuses. There are 12 types of bonuses (loosely) divided into four categories. The best offers are the ones that make logical sense and tell a story. If you want a written version of this, consider joining my email list at https://emailsbyjulie.com!

GeekPack's 7 Year Journey To Global Recognition Jun 17, 2024

This is such a great combination of inspiration and tactics. I interviewed my longtime client Julia Taylor about her CRAZY last few months in her business GeekPack. Some highlights you don't want to miss.... • How she got nearly $500,000 in FREE money for her business • Her journey to a prestigious award in China and the opportunities it unlocked • The transformation from not wanting to even show her face in business to multi-seven figures in income & thousands impacted • The most important advice she can offer about being ready for when your moment of opportunity comes Julia has been in Digital Insiders working with me from the very beginning, and it's been absolutely amazing watching her go from a tiny brand to a world recognized one! This is an inspiring episode whether you're at the beginning of your journey, or years in. If you're interested in applying for Digital Insiders, please go to https://digitalinsidersmastermind.com

An Important Lesson About July For Your Business Jul 05, 2024

July is the sloggiest month in business. And every year, despite knowing this fact, I start to panic. Things are slow. People are quiet. There isn't a lot of action. I feel tired and unmotivated. I'm not sure what my revenue is going to be this month. Why can't I get anything done even though the kids are at camp? Every single year, it is the same. But here is an important lesson I learned!

Inside A New Funnel We're Building: The PLM Funnel Aug 19, 2024

It's been SO busy over at Funnel Gorgeous because we're building a new funnel (launching this week) and then turning it over as a template to our upcoming Launch Gorgeous student cohort. I go behind the scenes to explain what's happening, and how it's come together in just two weeks. You can get on the waitlist for Launch Gorgeous here: https://launchgorgeous.com It's been a whirlwind!

Going Amazingly Well Or Horribly Wrong?! Sep 04, 2024

Hey there! In this episode, I’m tackling a big topic that’s been popping up in my Voxer chats with tons of different business owners. As we wrap up August, it’s clear that this year has been a tough one financially for many. With the economy shifting and a typical summer slowdown, it’s no wonder things feel a bit unsettling right now. I’m noticing two major patterns: Pattern #1: Some folks are using the same old strategies—emails, launches, and so on—but their results are falling short. Pattern #2: Meanwhile, others are having their best launches ever, even as they see others struggling. I don’t have all the answers yet, but in this episode, I dive into why your launches might not be hitting the mark and why that doesn’t mean all is lost. I’ll share why it's super important not to get stuck in a doom loop and how staying creative and gritty can help you turn things around. As always, if you need a coach, reach out on Instagram @juliecchenell or by email at Julie@juliechenell.com.

9 Realities For This Moment In 2024 For Business Owners Oct 09, 2024

I've had an estimated 100 meaningful conversations with business owners in the last month. The majority of these are my private clients, but I took trips to Providence and New York in September, and spent time with folks from other circles as well. I never ceased to be amazed by how much we think we're unique in our circumstances, when it's clear there are so many common patterns and headaches among us. Between ages, markets, niches, cities -- I can say this with reasonable certainty -- whatever you're facing, there are thousands of other people in your exact same shoes. So what were the patterns I picked up on? That's what I want to share with you today. A written version of this is available here. https://ckarchive.com/b/v8u3hrhx62k5mulq229q5svl7w0llf9

Behind The Scenes Of Wedding Weekend & Lessons Learned Oct 29, 2024

I got married this weekend... concluding 10 months of planning into one 7 hour event at our home in Guilford Connecticut. It's no secret that wedding planning is s huge to-do, though it's a lot like any event I suppose... just with a whole bunch of specific cultural and societal rituals baked in. Sitting on the porch this morning, I realized that I was not rushed. Such an odd sensation to feel since the legal and logistical details of getting married at this stage in life and business, coupled with hosting the event at home (including the before and after parties), meant that Ac and I have been grinding hard for the majority of 2024. I posted photos and videos out on social - you can see the dress, the venue, the cake, all the things... But here and now... today I want to talk about some of the less obvious lessons I've picked up along the way.

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