Middle Row w Coco Mocoe

View Top 200 Chart

Back to Rankings Page

Business
**Middle Row w Coco Mocoe**

Interviewing your next favorite celebrity & dissecting the trending topics 🍿

Instagram: @cocomocoe
TikTok: @cocomocoe
YouTube: Coco Mocoe

Latest Episodes:

Eli Wants to be Your Dream Girl Jul 14, 2025

Show notes

WATCH "'GIRL OF YOUR DREAMS" MUSIC VIDEO BY ELI: ⁠https://www.youtube.com/watch?v=K9tLOIKcyAg⁠

Follow me! Instagram | @cocomocoe

TikTok | @cocomocoe

Email: cocomocoe@gmail.com

Follow the official "Middle Row" playlist on Spotify: ⁠https://open.spotify.com/playlist/19x3n1ZRyN4eeikwSy8sL9?si=e4dc55829d754ad0&nd=1&dlsi=d97fc2d2e8c64f95⁠

Executive Producers: Coco Mocoe & Trinna Tracy

Videographer: Operation Podcast

Editor: Coco MocoeCreator: Coco Mocoe

Editor: Sammi | Comfort Creator

Photographer: Chase Hanssen

Filming Location: Spotify LA

Comment below what music artist you think is next to take off!

#girlofyourdreams #eli #marianne

The Secret Lives of Mormon Wives: Cast Zodiac Signs, MLMs, and Mormon Internet Fame May 26, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

Why are so many of the internet’s biggest mommy influencers Mormon—or ex-Mormon? In this season finale of Ahead of the Curve, Coco Mocoe unpacks the viral Hulu docuseries The Secret Lives of Mormon Wives and the surprising overlap between Mormonism, influencer fame, and algorithm culture.

📲 In this episode:

* The rise of Mormon mommy influencers on Instagram, TikTok, and YouTube

* How Mormonism’s structure mirrors the blueprint for MLMs—and why women in the LDS Church are the perfect recruits

* Famous Mormon influencers like Hannah Neelman (Ballerina Farm), Nara Smith, and the criminal case of Ruby Franke

* The real-life ties between Mormonism and digital visibility: beauty standards, homemaking, and platform-safe content

* Why Mormon missionary culture creates social media stars

* Astrology of the cast: What the birth charts of Taylor Frankie Paul, Jen Affleck, Whitney Leavitt, Mayci Neeley, and others say about their presence and persona

* How The Secret Lives of Mormon Wives breaks the fourth wall in a way Bravo’s Real Housewives never could

💫 Extended episode with even more deep-dive on cast astrology and Bravo vs Hulu production styles is available for paying subscribers at cocomocoe.substack.com

FYI, I’m going on break ⏰

Coconuts! I will be taking a break as I travel to Cannes Lions, Tribeca Film Festival and Europe for summer. This podcast and the trend report will be paused in the meantime. For those of you who pay, you will not be charged while the show and Substack is on pause.

Have a great summer and see you on the other side, coconuts 🥥 ❤️

Email: cocomocoe@gmail.com

Ahead of the Curve with Coco Mocoe is the podcast for people who need to know what’s next. Hosted by media analyst and trend forecaster Coco Mocoe, this show breaks down the latest in marketing, pop culture, social media, and the creator economy—before it hits the mainstream. Whether it’s decoding brand strategy, analyzing viral moments, or predicting the future of fame, Coco dives into the cultural shifts shaping our digital world. If you’re a marketer, content creator, or just chronically online, you’ll leave each episode smarter, sharper, and a few weeks ahead of your group chat.

🎙️ Ranked in Apple’s Top Marketing Podcasts & a Substack Best-Seller 🧡

🔍 SEO Keywords: The Secret Lives of Mormon Wives, Taylor Frankie Paul, Jen Affleck, Whitney Nacole, Mayci Neeley, Mormon influencers, Ballerina Farm Mormon, Nara Smith religion, Ruby Franke 8 Passengers, Mormon mommy bloggers, MLMs in Utah, Mormon social media stars, TSLOMW cast astrology, Bravo vs Hulu reality shows

From Diddy to the Idaho 4: Are we wrong for consuming true crime content? May 19, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

In this episode of Ahead of the Curve with Coco Mocoe, we dive into the ethics of true crime content—from the rise of Serial and Adnan Syed’s release, to today’s viral cases like the Diddy/Cassie trial, the Idaho 4, and the livestreamed murder of Mexican influencer Valeria Márquez. We explore why the families of victims like Hae Min Lee and Jeffrey Dahmer's victims are pushing back on their stories being used for entertainment—and ask: is true crime ever truly ethical? And when can mass attention help solve a case, like with Gabby Petito?

We also look at global differences: how countries like South Korea, France, Germany, and New Zealand protect victims' identities, and how the U.S. often doesn't. Plus, we spotlight survivor-led justice like Gisèle Pelicot’s viral case in France and why she chose to claim her identity publicly instead of going through the trial in private.

If you have something to add to the discussion, please keep it respectful as you always do. You can leave your thoughts via a review on Apple, Spotify or on the Substack comment section under this post.

🔒 Want more? The second half of this episode—where I predict the future of true crime media—is available exclusively on Substack: cocomocoe.substack.com

Thank you for listening to this touchy episode with an open mind!

How One TikTok Controversy Changed the Met Gala Forever May 14, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

In this episode of Ahead of the Curve with Coco Mocoe, I break down the fascinating power struggle happening between traditional gatekeepers and digital creators at fashion's biggest night. The 2025 Met Gala just made its biggest push to exclude influencers since they first started walking the carpet in the late 2010’s—and I'm diving into exactly why. I'll take you through the rise and fall of creator presence at the Met, from YouTube sponsorships to TikTok controversies (hello, "let them eat cake" disaster of 2024), and what it reveals about the fragile relationship between old and new media. Plus, I share which creators are actually breaking through to mainstream acceptance, why Emma Chamberlain succeeded where others failed (cough cough, James Charles), and the strategic moves that separate influencer status from legitimate stardom. If you're fascinated by celebrity culture, digital marketing, or how influence is shifting in 2025, this episode is your definitive guide. Let's discuss, coconuts! ⬇️ 🥥

P.S. I'm heading to Tribeca Film Festival then Cannes Lions as a speaker + I just came back from Mexico to bed bugs and the unfortunate loss of my childhood dog — so I will be preparing to take a break in June, more details inside the episode ❤️

🎙️ New episodes weekly. Ranked in Apple’s Top Marketing Podcasts & a Substack Best-Seller 🧡

Thank you for making it this far, coconuts! See you next Monday ❤️🥥

Email: cocomocoe@gmail.com

🎧 Listen to the full episode on Apple, Spotify, or wherever you get your podcasts.📩 Want the extended episode and weekly trend reports? Subscribe at cocomocoe.substack.com/archive

The Brilliant Branding of the Met Gala: The Power of Secrecy May 05, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

The 2025 Met Gala is more than fashion’s biggest night—it’s a blueprint for branding through exclusivity, mystique, and cultural impact. In this episode of Ahead of the Curve, I unpack what makes the Met Gala such a powerful case study in marketing—and why this year’s theme is one of the most important in recent history.

TIME STAMPS + TOPICS:

* Introduction + the History of the Met Gala - 0:00

* Anna Wintour’s Takeover - 5:42

* Princess Diana’s Influence on the Met Gala - 8:05

* The Rise of Themes at the Met - 10:04

* The Met Gala in the 2000’s - 12:14

* The Met Gala in the 2010’s Digital Age - 16:25

* How does one get invited to the Met Gala - 19:31

* First time attendees of 2024 — 22:07

* Specific Rules of the Met Gala — 25:35

PAID PORTION AT COCOMOCOE.SUBSTACK.COM/PODCAST

* The Art of Exclusivity in Branding — 28:19*

* What New Faces Will We See in 2025 — 40:55

* A-List Celebs Who Have Not Attended the Met Gala — 53:03

🎯 What is the 2025 Met Gala theme?

The 2025 Met Gala theme is "Superfine: Tailoring Black Style."

Inspired by Monica L. Miller’s book Slaves to Fashion, this year’s Costume Institute exhibition explores Black dandyism, bespoke tailoring, and how Black style has defined cultural identity across centuries. The dress code, "Tailored for You," challenges guests to show up in high-concept suiting and reimagined menswear, pulling from diasporic influence and archival elegance.

This is the Met Gala’s first menswear-centered theme since 2003—and it's already shifting the conversation. Expect references to Zoot suits, Savile Row, André 3000, Dapper Dan, Pharrell, and the global evolution of what it means to be “well-dressed.”

🔥 Who might attend the 2025 Met Gala for the first time?

In the episode, I break down potential first-time Met Gala attendees based on their fashion alignment, career momentum, and branding presence:

* Doechii – 2025 Billboard Woman of the Year, Grammy-winner, and style muse for Thom Browne.

* Chappell Roan – Cover girl, fashion wild card, and pop star pushing gender expression.

* A’ja Wilson – WNBA icon, Nike collaborator, Time’s Woman of the Year, and now a Vogue darling.

* Mikey Madison – Anora breakout star and new face of Tiffany & Co., fresh off an Oscar sweep.

* Miles Caton – Rising star of Sinners, aligned with the exhibit’s themes of Black identity and tailoring.

💡 What creators can learn from the Met Gala

The Met Gala isn’t just an event—it’s a branding masterclass. It’s fashion’s answer to “less is more.” No livestream. No selfies. A guest list curated like a luxury drop. In the extended episode (available on cocomocoe.substack.com), I share how creators can build buzz through exclusivity, using what I call “the exclusive effect.”

Think: Beyoncé’s surprise album, Hermès' no-ad strategy, and Emma Chamberlain’s selective platform presence. Whether you’re a creator, founder, or fashion-lover, this breakdown offers actionable insights on building mystique, narrative, and scarcity into your brand.

🎧 Listen to the full episode on Apple, Spotify, or wherever you get your podcasts.📩 Want the extended episode and weekly trend reports? Subscribe at cocomocoe.substack.com/archive

🎙️ New episodes weekly. Ranked in Apple’s Top Marketing Podcasts & a Substack Best-Seller 🧡

Keywords (SEO tags): Met Gala 2025, Superfine Tailoring Black Style, Met Gala Black Dandyism, Aja Wilson Met Gala, Doechii Thom Browne, Chappell Roan fashion, Mikey Madison Met Gala, Miles Caton Sinners, Vogue Met Gala, Met Gala predictions 2025, Anna Wintour guest list, Met Gala rules, fashion marketing podcast, branding through exclusivity, Coco Mocoe podcast, Ahead of the Curve Substack, celebrity fashion predictions

"You want a career, not a year": A Creator's Guide to Successfully Changing Niches Apr 28, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

In today’s episode, we’re breaking down one of the most powerful — and overlooked — strategies in building a lasting career as a creator: the pivot. How do you know when it’s time to shift your niche, rebrand your business, or evolve your content? And more importantly, how do you pivot without losing your audience, your momentum, or your brand identity?

We’ll dive into real-world case studies — from Bretman Rock’s shift from beauty influencer to lifestyle icon, to Brittany Broski’s move beyond TikTok into podcasting and mainstream media, and how Jackie Aina built a luxury brand beyond YouTube. Plus, we’ll explore what astrology and market trends can teach you about timing your pivot for maximum success.

Throughout the episode, I also reference major business and creative strategy books like Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, Show Your Work by Austin Kleon, Big Magic by Elizabeth Gilbert, The Creative Act: A Way of Being by Rick Rubin, and more — sharing how their frameworks can be applied to modern creators and entrepreneurs navigating niche pivots and brand reinvention.

If you're a creator, entrepreneur, influencer, or marketer ready to evolve your personal brand, stay ahead of trends, and build a career — not just a moment — this episode is packed with actionable insights.

🚀 Topics covered:

* How to know when it’s time to change your niche

* Signs your brand is outgrowing its original audience

* Case studies of successful creator pivots

* How to pivot strategically without losing your audience

* The long-game mindset: building a career, not chasing clout

✨ Subscribe for more episodes on marketing strategy, personal branding, business growth, and creator economy trends!

#MarketingPodcast #BusinessPodcast #CreatorEconomy #PersonalBranding #ContentStrategy

Ahead of the Curve with Coco Mocoe is the go-to podcast for creators, marketers, entrepreneurs, and pop culture obsessives who want to stay ahead of trends — not chase them. Every week, Coco Mocoe breaks down the latest shifts in the creator economy, marketing strategy, brand building, and entertainment news. From deep dives into business growth tactics to behind-the-scenes insights on viral moments, this show helps you future-proof your brand and career. Ranked among the top podcasts for marketing, business, and entertainment news, Ahead of the Curve is where strategy meets storytelling — and where tomorrow’s trends are decoded today.

#MarketingPodcast #BusinessPodcast #EntertainmentNews #CreatorEconomy #PersonalBranding #AheadOfTheCurve

🔐 HOW TO UNLOCK THE EXTENDED EPISODE:

Watch the video version of this podcast and unlock an extra 20 minutes by becoming a paying member of my best-selling Substack for $9-a-month at ⁠cocomocoe.substack.com/podcast⁠

The True Story Behind the Irish–Choctaw Bond Explored in "Sinners" by Ryan Coogler Apr 22, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

Thank you for your patience on this episode going up Tuesday vs Monday and happy Easter, coconuts ❤️ 🥥

🎙️ Ahead of the Curve with Coco Mocoe: Sinners by Ryan Coogler – Breaking the Franchise Formula with Folklore, Fire, and Originality

In this episode of Ahead of the Curve with Coco Mocoe, I break down Sinners, Ryan Coogler’s genre-bending horror film starring Michael B. Jordan, Hailee Steinfeld, and newcomer Miles Caton. With a 98% on Rotten Tomatoes and an “A” CinemaScore—the first for a horror film in nearly 40 years—Sinners is redefining what original IP can achieve at the box office.

Filmed in part on IMAX by cinematographer Autumn Durald Arkapaw, the story follows twin brothers navigating 1930s Mississippi, ancestral trauma, and a supernatural force drawn to music. I analyze how the film explores cultural appropriation, Black creativity, and the thin line between allyship and harm.

🔍 Episode topics include:

– Irish folklore and Remmick’s metaphor as the cultural vampire -

– Chinese immigrant inclusion and survival under Jim Crow

– The long-take juke joint scene and the symbolism of fire– Behind-the-scenes insights: IMAX filming challenges, Michael B. Jordan’s reaction to fake blood, and the discovery of Miles Caton

🔓 Extended analysis on Substack at cocomocoe.substack.com

– The theme of “The Danger of Being Seen” as a Black artist

– Native American representation and Choctaw-Irish historical ties

– The doppelgänger metaphor in the SmokeStack twins

– Why Sinners is one of the most effective branded films in recent years

⏰ Time Stamps:

* Introduction — 0:00

* The Franchise Formula of Hollywood — 2:58

* “Sinners” Ratings — 4:39

* “Sinners” Spoiler Free Synopsis — 5:38

* The Irish Folklore and History in “Sinners” — 11:26

* The Chinese immigrants in “Sinners” — 17:03

* One of the most important scenes in the movie — 18:46

* Fun facts about the making of “Sinners” — 22:40

🔐 Extended Episode at cocomocoe.substack.com for $9-a-month:

* The fear of being seen — 30:50

* The history of Choctaw native — 35:00

* The connection between the Irish and the Choctaw — 38:04

* The brilliant branding of “Sinners” — 43:07

🎧 Featured links:

* IndieWire interview with Ryan Coogler

* In Proximity Podcast – Coogler & Arkapaw

* TikTok: Simone Umba, Straw Hat Goofy, Edits With Ego

📍 Full episode at: cocomocoe.substack.com

🎬 Tag @cocomocoe with your thoughts after watching Sinners.

📥 Email: cocomocoe@gmail.com

🎙️ New episodes weekly. Ranked in Apple’s Top Marketing Podcasts & a Substack Best-Seller 🧡

Let's talk about Coachella... Apr 16, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

Why do people love to hate Coachella — but still show up every year? In this episode of Ahead of the Curve, Coco Mocoe unpacks the brilliant branding behind Coachella 2025, from its viral hate-watch energy to its unmatched halo effect in the influencer and festival economy. Despite constant online criticism, Coachella continues to dominate headlines, shape fashion trends, and launch rising stars.

We’ll cover:

* Coachella’s marketing strategy and how it stays culturally relevant

* The halo effect and why brands throw massive events around the festival

* How creators can learn from Coachella’s polarizing presence to grow their own platforms

* Insights on this year’s lineup, standout performances, and who's poised for a breakout moment

🎟️ Full episode on Substack includes Coco Mocoe’s unfiltered thoughts on the 2025 experience, from VIP tacos to the next Chappell Roan.🎧 Listen now + subscribe at cocomocoe.substack.com

Read my Substack about my predicted trends for Coachella, and the greater festival circuit, this year: https://open.substack.com/pub/cocomocoe/p/coachellas-halo-effect-whos-benefiting?r=2fk72x&utm_campaign=post&utm_medium=web&showWelcomeOnShare=false

“Ahead of the Curve with Coco Mocoe” is a marketing podcast that covers internet and pop culture but from a branding angle. Coco Mocoe is a trend forecaster and marketing expert who loves diving deep into why things go viral on the internet and how you can apply that to your own brand or creator journey.

Thank you for reviewing the podcast on Spotify and Apple Podcasts!

Follow Coco Mocoe on TikTok, Instagram and YouTube!

* IG: @cocomocoe

* TT: @cocomocoe

* YT: coco mocoe

Email: cocomocoe@gmail.com

What other brands, celebs or events would you like a “brilliant branding” episode on? 🥥 ❤️

Keywords: Coachella 2025, Coachella lineup review, festival marketing, branding case study, creator economy strategy, influencer events, Gen Z trends, pop culture podcast, Coco Mocoe, music festival branding, Charli XCX, Lady Gaga, Lola Young, Lisa, Jennie, The Marias

The White Lotus Finale: The 7 Deadly Sins Theory + Staying at the Hotel with the Season 3 Cast Apr 09, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

Is The White Lotus a modern-day morality tale? In this episode of AOTC, I break down my theory that each season of The White Lotus is built around one of the seven deadly sins — with Season 1 exploring greed, Season 2 diving into lust, and Season 3 unraveling through the lens of wrath.

We’ll get into how Mike White masterfully weaves sin into satire, and how actors like Aimee Lou Wood and Walton Goggins brought this season’s chaos to life.

PLUS: I share the behind-the-scenes details of being invited to stay at a real Four Seasons hotel, completely transformed into The White Lotus, for the official Season 3 finale with the cast. From the set-inspired décor to the surreal experience of living inside the show’s world, this was marketing and immersion at its finest.

🎧 New episode of Ahead of the Curve with Coco Mocoe — streaming now.

REFERENCE LINKS:

* Abaetol on TikTok (she has great White Lotus theories and analysis)

* Great Dayn on TikTok (she does the outfit breakdowns of each scene)

* Euphoria’s makeup artist Donni Davy

Thank you for reviewing the podcast on Spotify and Apple Podcasts!

Follow Coco Mocoe on TikTok, Instagram and YouTube!

* IG: @cocomocoe

* TT: @cocomocoe

* YT: coco mocoe

Email: cocomocoe@gmail.com

See you at Coachella!

Follow Your Plan. Not Your Mood. Mar 31, 2025

Show notes

This is a free preview of a paid episode. To hear more, visit cocomocoe.substack.com

If you are as obsessed with the intersection between pop culture and marketing as I am, consider becoming a member of my best-selling Substack for $9-a-month. For the $9 a month, you will get access to:

The rest of this Friday Trend Report + every weekly trend report to stay on top of where internet culture is headed from the lens of someone who is a full-time creator and worked full-time at two major media companies in marketing for 5+ years beforehand

Extended episodes of the Monday “⁠Ahead of the Curve with Coco Mocoe⁠” podcast. The podcast is a weekly deep dive into the behind-the-scenes branding of celebs, creators and brands making waves in culture. I save the best bits of information for my paying coconuts every episode so be sure to tune in, if that is your thing!

Subscribe for $9-a-month at cocomocoe.substack.com

In the world of podcasting, content creation, and digital media, success doesn’t belong to the most inspired. It belongs to the most consistent. One principle that every serious creator must adopt is this:

"Follow your plan. Not your mood."

The myth that you need to “feel inspired” to produce quality work is not just false—it’s dangerous. Waiting for the right mood is how ideas die in your notes app. The creators who thrive are those who execute on a schedule, not on a whim.

This philosophy isn’t new. It’s reinforced by three of the most influential books on the creative process: The Artist’s Way by Julia Cameron, Big Magic by Elizabeth Gilbert, and The Creative Act by Rick Rubin. Each offers a unique perspective, but they converge on one truth: creative discipline outperforms emotional unpredictability.

1. The Artist’s Way: Creativity is a Daily Practice, Not a Mood

Julia Cameron’s The Artist’s Way introduces the idea that creativity is not something you wait for—it’s something you do. Her method, which includes writing three “morning pages” every day, trains creators to show up regardless of how they feel. This habit rewires the brain to prioritize process over perfection.

For podcasters and content creators, this translates to releasing episodes regularly, writing scripts when you’re tired, and staying on your production calendar even when no one’s watching. If you want to grow your podcast audience or maintain engagement, consistency is the strategy—not vibes.

2. Big Magic: Fear Disguises Itself as Procrastination

Elizabeth Gilbert’s Big Magic is a masterclass in dismantling creative fear. She makes one thing clear: fear is rarely dramatic. It’s subtle. It shows up as procrastination, perfectionism, or an ever-changing mood.

When a creator says, “I’m just not feeling it today,” that’s not intuition—it’s fear. Gilbert argues that creativity demands courage, not comfort. For podcast hosts and video creators, this means pushing past hesitation and publishing even when self-doubt is loud.

Waiting for motivation will sabotage momentum. Publishing on a schedule—no matter how you feel—builds trust with your audience, strengthens your brand, and teaches your brain to produce under pressure.

3. The Creative Act: Make Space for the Work

Rick Rubin’s The Creative Act frames creativity as something you enter into, not something you extract. According to Rubin, consistent creative output comes from creating ritual, not chasing inspiration.

Rubin’s advice is clear: treat your creative process with the same respect as a professional job. For podcasting, this might mean setting dedicated recording hours, scripting your intros, batch-producing episodes, and editing on a regular schedule.

Creativity is not random. It’s rhythmic. The more structure you give your process, the more freely ideas will flow within it.

The Power of the Plan

Your plan is the architecture of your creative career. Your mood is a weather report. Do not confuse the two.

If your goal is to scale your podcast, grow your newsletter, increase your video views, or build long-term creative income, following your plan is the fastest path to momentum. When your schedule becomes sacred, your audience learns to rely on you. Algorithms favor consistency. And over time, so will your confidence.

Stop waiting for the perfect energy. Set your publishing cadence. Stick to your content calendar. Hit record when you don’t feel like it. Finish drafts when you’d rather scroll. That's how real creators separate from the crowd.

Because the truth is: no one builds something great by accident. They build it by showing up—especially when they don’t feel like it.

Thank you for reviewing the podcast on Spotify and Apple Podcasts!

Follow Coco Mocoe on TikTok, Instagram and YouTube!

* IG: @cocomocoe

* TT: @cocomocoe

* YT: coco mocoe

Email: cocomocoe@gmail.com