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    Business

    Masters of Scale

    On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world’s most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

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    Latest Episodes:
    Rapid Response: SolarWinds: Urgent lessons from a cyberattack, w/ CEO Sudhakar Ramakrishna Oct 07, 2021
    Show notes

    Last year, SolarWinds became the subject of a massive and sophisticated cyberattack, potentially affecting thousands of organizations. CEO Sudhakar Ramakrishna, who joined the company soon after the breach was discovered, speaks with host Bob Safian about how he and the company responded, and how other companies should approach the ever-looming threat of cyber-risk. "There is no such thing as 'I won't be breached because I'm too secure or too smart,’ says Ramakrishna. “You could be breached. And when it happens, be humble. Learn from it, adapt, and act with a sense of urgency."

    Read a transcript of this interview at: mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    No data, no scale, w/Care.com’s Sheila Lirio Marcelo Oct 05, 2021
    Show notes

    No matter what phase of growth you’re in, data is essential to scale. Take it from Sheila Lirio Marcelo, the founder and former CEO of Care.com, the two-sided marketplace connecting working families with care providers. Marcelo scaled her business past the competition by getting the right data at the right time. Marketplaces are tricky flywheels to get started, and Marcelo used data to help her determine which markets Care.com should pursue first — and when to wait. "Something I coach a lot of entrepreneurs: You can have a great vision and idea, but start with a lot of data and testing,” says Marcelo.

    Listen to Sonal Shah's Rapid Response episode. "Scaling a mission": https://mastersofscale.com/rapidresponse/shah/

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: How to scale tech responsibly, with former Google ad chief and Neeva founder Sridhar Ramaswamy Sep 30, 2021
    Show notes

    To compete against bigger players, you need a special edge. Sridhar Ramaswamy, who led Google’s huge ad business, is now going head-to head against his former employer with an ad-free subscription-based search engine called Neeva. Ramaswamy became disillusioned by Google’s priorities and practices and argues that big platforms – including Facebook and Amazon – have failed to scale responsibly. Sharing inside stories of how big tech makes decisions, and his own experiences with a startup, Ramaswamy offers lessons on growth, monopolistic threats, and why challenging even great companies is necessary right now. “I’m a tech optimist,” he says, “but we need to be conscious of the good and bad.” A renewed focus on responsible tech scaling is right for the businesses and for society.

    Read a transcript of this interview at: mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    How to unlock your team’s creative potential w/ Indra Nooyi, former CEO of PepsiCo Sep 28, 2021
    Show notes

    To get the most out of your talent, you need to create an environment that allows them to thrive. Nobody knows this better than Indra Nooyi who spent 12 years as the CEO of PepsiCo. It was her drive to support talent that underpinned all of the initiatives that transformed the company. Her approach, which she calls “Performance with Purpose,” centers around delivering great financial performance while simultaneously focusing on the company’s environmental impact and creating an environment where employees can bring their whole selves to work. “I looked at each person in my company, not as a tool of the trade,” she says, “but I looked at them as an individual asset that had to bring their head, heart, and hands to the company for us to be successful.”

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: How to lead for enduring impact w/ Spelman’s Dr. Mary Schmidt Campbell Sep 23, 2021
    Show notes

    Your ability to make quick decisions in the face of a crisis can define your career. That’s been the case for Dr. Mary Schmidt Campbell, president of Spelman College, the all-women's HBCU in Atlanta. In her second appearance on Rapid Response, Dr. Campbell, who recently announced her plan to retire at the end of the academic year, discusses how listening to her community has led to resolving complex conflicts. As was the case at the beginning of the school year when the Spelman faculty threatened a last-minute boycott over COVID uncertainty – a potential crisis which Dr. Campbell was able to quickly defuse. From record fundraising to rising U.S. News ratings for Spelman, Dr. Campbell demonstrates how consistent leadership builds confidence and resilience. “I feel that when we have all of the voices and all of the wisdom from all over our campus involved in these big issues,” Dr. Campbell says, “the solutions are ones that end up being good for everybody.”

    Read a transcript of this interview at: mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Bonus: Five secrets to keeping your best employees Sep 21, 2021
    Show notes

    Managing your team right now requires fresh thinking. Learn what motivates the best performance, and how to build creative teams in remote, hybrid, and fluid conditions, from some of the sharpest minds in management. In this special episode, we share five moves that are essential to building a team right now. Tapping into lessons from top leaders at Apple, Canva, Delta, Uber and more – plus President Barack Obama – the episode offers a roadmap for getting the most from your talent, reconnecting them to your mission and vision, and sparking the future-focused teamwork that is at the core of every successful entrepreneurial organization.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: In hard times, the show must go on, w/BroadwayHD’s Bonnie Comley Sep 16, 2021
    Show notes

    18 months ago, the lights went out on Broadway. What can you learn as this $16bn industry begins to re-light the lights? Tony-winning producer Bonnie Comley, the CEO of BroadwayHD and board president of the Drama League, shows us how Broadway's 41 theaters are coming back to life — and how the 18-month pandemic closure created some breathing room for her industry to reimagine itself. At the core: broaden the customer base, embrace digital, and expand the touchpoints for each show as a brand.

    Read a transcript of this interview at: mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    How setbacks create momentum w/ Robert Reffkin, Compass founder and CEO Sep 14, 2021
    Show notes

    As dangerous as obstacles and setbacks may appear, they can also present opportunities. Robert Reffkin, founder and CEO of the real estate platform, Compass, knows this well. He’s a perfect example of how to use challenges to generate a fresh burst of energy. Reffkin explains how he’s been able to reassess situations in the wake of setbacks, plan his next move, and successfully execute pivots. The trick isn't necessarily to avoid obstacles at all cost, but rather, quickly identify them as resources you can harness. “You can't do great things in the world if you don't have that entrepreneurial, ‘I can do it’ energy,” Reffkin says. “And how do you get that energy? You dream a big dream.” With Dr. Shini Somara, renowned mechanical engineer and science broadcaster.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: When to build the company before the product, with Aurora CEO Chris Urmson Sep 09, 2021
    Show notes

    Chris Urmson has had to take a different approach in building his company Aurora, which develops self-driving technology. As opposed to creating and iterating a product with a handful of people, and then building a company around that product, Urmson says he’s had to do the opposite. “Given the scale of the problem we're trying to solve and the complexity and breadth of it, we really had to build the company almost ahead of the product,” he says in this interview with Rapid Response host and editor-at-large Bob Safian. Urmson is determined to transform transportation as it is today – a goal that has and will continue to require a great amount of energy and investment upfront, he says. However, if he’s able to pull it off, “the benefit and impact that we'll have socially and economically will be profound.”

    Read a transcript of this interview at: mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Strategy Session: When to leave the trenches? Can you pivot without losing customers? Can co-founders stay aligned remotely? Sep 07, 2021
    Show notes

    Host Reid Hoffman answers seven burning questions from a range of entrepreneurs facing universal and timeless challenges in this all-new Strategy Session. How do you expand to a country where you’re not located? What was the insight that led Reid from entrepreneur to investor? Should you shift from product development to customer acquisition? Plus, Reid gives advice to a recent graduate who wants to change the world. Co-hosted by Anne Kave, Capital One Business.

    Read a transcript of Strategy Session 9 at https://mastersofscale.com/strategy-session-pivot-losing-customers/

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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