Masters of Scale

Latest Episodes:

World Cup kickoff: Goals, greed, and geopolitics, with ESPN’s Sam Borden Jun 09, 2026

Show notes

As the World Cup kicks off this Thursday, scrutiny surrounds ticket prices, disrupted fan travel, potential ICE activity, and FIFA’s murky dealings. ESPN Global Sports Correspondent Sam Borden has covered this tournament from Brazil to Qatar, and he joins Rapid Response to break down the USA's real chance, what Iran's presence on American soil actually means, and whether hosting the world's biggest sporting event is a blessing or a liability right now. Plus, Borden makes the most passionate case you'll hear for why the World Cup matters more than any scoreline.

Correction: A government official proposed that Brazil’s Arena de Amazonia be used as a detention facility, but that plan was never enacted.

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Rapid Response: The Guardian’s secret weapon against media’s collapse, with CEO Anna Bateson Jun 06, 2026

Show notes

While legacy news outlets like The Washington Post stumble, The Guardian keeps growing — but how? Guardian Media Group CEO Anna Bateson joins Rapid Response to pull back the curtain on the company's unusual ownership structure and the multi-revenue model fueling its resilience. Bateson also weighs in on the threat and opportunity of AI chatbots, the Jeff Bezos effect on media, and what role she sees The Guardian playing as the future of news takes shape, even as the pressures of today demand her full attention.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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Rohan Oza: The playbook for building billion-dollar consumer brands Jun 04, 2026

Show notes

If there was a Mount Rushmore of brand builders, investor Rohan Oza would be on it. He’s been the driving force behind $8 billion in exits for vitaminwater, Poppi, and more. Oza joins host Jeff Berman to reveal his playbook for success.

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The race no one can win: AI’s anti-human crisis, with Aza Raskin Jun 02, 2026

Show notes

Big Tech is moving fast on AI. But who's watching out for the rest of us? Aza Raskin, co-founder of the Center for Humane Technology, has spent years sounding the alarm about where the race to build powerful AI is actually taking us. He joins Rapid Response to expose the incentive structures quietly pushing Silicon Valley toward dangerous territory, and to make the case that it's not too late to change course. Raskin also unpacks the significance of Pope Leo XIV's sweeping new encyclical on AI, what China's AI priorities reveal about the global race, and why the hidden assumptions baked into AI systems may be the most underestimated risk of all.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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How to get better at money, with Carrie Joy Grimes May 28, 2026

Show notes

Money = Math + Feelings. That’s the equation at the heart of Carrie Joy (CJ) Grimes’ nonprofit WorkMoney, which has scaled to more than 9 million members since it started during the height of the COVID-19 pandemic. Grimes joins host Jeff Berman to reveal the strategies that can improve not just how much money we have, but our relationship with it.

CJ’s book: The Joy of Money

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Why success destroys the companies we love, with Eric Ries May 26, 2026

Show notes

What if the way we think about business value, trust, and capitalism itself is fundamentally broken? Eric Ries’ The Lean Startup changed how a generation of entrepreneurs build companies. Now, Ries takes aim at some of the most sacred business assumptions today in his new book, Incorruptible. Ries joins Rapid Response to share what he witnessed firsthand in the clash between Anthropic and the US government, and why he believes the current system is failing the very people it's supposed to serve. He also brings in-the-trenches stories from Cloudflare, Novo Nordisk, and Whole Foods to make the case that courage, not capital, may be the most undervalued asset in business right now.

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Pioneers of AI: How fast can you upskill in AI? We did a sprint to find out. May 23, 2026

Show notes

We all feel the urgency: learn to use AI, or risk falling behind at work. And we all know there's an upside: AI can reduce tedious tasks, streamline operations, and boost output. But knowing is half the battle (maybe even less) and implementing AI needs to happen across an entire organization. So what does it take to start?

Well, here at WaitWhat (the company behind this podcast!) we paused all operations for three days to find out. From editorial curation to visual design to event planning, we split into teams for an “AI Sprint.” And this Pioneers of AI episode takes you to the starting blocks on the track with us, as we test new tools, discover their limitations, and find where AI can deliver on its promise.

Learn more about Pioneers of AI: http://pioneersof.ai/

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How Coach scaled from a single store into a global icon May 21, 2026

Show notes

When Lew Frankfort joined Coach half a century ago, it was a small NYC handbag maker without a single storefront. Frankfort reveals how he scaled the brand into a global icon worth more than 20 billion dollars with a signature blend of “magic and logic”.

Lew’s memoir is Bag Man. Find it at: https://lewfrankfort.com/

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The “invisible army” behind Amazon’s robotaxi revolution May 19, 2026

Show notes

Robotaxis are multiplying across American cities… But are consumers actually ready to trust them? Zoox CEO Aicha Evans joins Rapid Response to talk about the company’s strategy as an Amazon subsidiary, its intensifying rivalry with Waymo, and why a new partnership with Uber could be the key to getting autonomous rides from novelty to scale. Evans also reveals why she recruits what she calls an “invisible army of rebels” inside Zoox, and what Marie Curie and Nelson Mandela have to do with leading through uncertainty.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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Author David Epstein on why constraints fuel innovation May 14, 2026

Show notes

In a new follow-up to his bestselling book Range, author David Epstein reveals his new contrarian take: The best thing for innovation is actually constraints. Epstein talks with host Jeff Berman about the fascinating research he did to prove out this idea, with examples from Silicon Valley, Pixar and more.

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