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    Business

    Masters of Scale

    On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world’s most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

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    Latest Episodes:
    The science of fresh starts, with change expert Katy Milkman Jan 02, 2025
    Show notes

    ‘Fresh Starts’ are a powerful tool for making change. So to kick off 2025, Katy Milkman stops by to give us science-backed strategies for reaching our goals. Milkman is a behavioral scientist, Wharton professor, and bestselling author of How to Change. In this episode, she sits down with host Jeff Berman to share proven ways to carry the momentum of positive change in our personal and professional lives beyond January.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Replay: Plant-based foods need a makeover, with Peter McGuinness Dec 31, 2024
    Show notes

    In this special holiday replay, we share another standout conversation from 2024 featuring Impossible Foods’ Peter McGuinness. This year, sustainability initiatives rolled back across industries and meat alternatives struggled more than ever before on sales.McGuinness tells host Bob Safian where plant-based brands made big missteps, and why the industry’s marketing should evolve – potentially away from climate change messaging. McGuinness also shares how Impossible leverages retail partners like Starbucks and Burger King, lessons he learned from scaling oat milk for Chobani, and why Impossible see’s other plant-based players less as competitors and more as collaborative “frenemies.”

    Visit the Rapid Response website here: https://www.rapidresponseshow.com/

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Replay: How Fawn Weaver blitzscaled a bourbon brand Dec 26, 2024
    Show notes

    This week, we’re revisiting a stellar episode from 2024 with Fawn Weaver, founder of Uncle Nearest Premium Whiskey. Fawn joins host Jeff Berman to share scale lessons from building one of the fastest-growing spirit brands in history. Hear how a photo in the newspaper inspired Fawn to uncover a forgotten legacy, break into the whiskey business, and craft a billion-dollar brand.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Replay: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan Dec 24, 2024
    Show notes

    In this special holiday replay, we share a standout conversation of 2024 featuring ex-CEO of Barstool and current head of Food52, Erika Ayers Badan. She shares with Rapid Response why she made a dramatic career pivot — taking over Food52 — and why running Barstool was like “a heart attack every day.” She also explores lessons around cultivating a community of fans, and why, as a leader, “no” is often a better answer than “yes.”

    Visit the Rapid Response website here: https://www.rapidresponseshow.com/

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    What Dungeons & Dragons can teach entrepreneurs, with Reid Hoffman and Hasbro CEO Chris Cocks Dec 19, 2024
    Show notes

    Dungeons & Dragons, the tabletop role-playing game, turns 50 this year. As a lifelong lover of the game, host Reid Hoffman asked fellow D&D player and Hasbro CEO Chris Cocks to join him for a conversation about the entrepreneurial lessons they each learned from the game, how Hasbro is scaling the legacy brand to new heights, and the ways technology is unlocking new levels of creative and business opportunities.

    Read a transcript of this episode: https://mastersofscale.com

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Six lessons of Rapid Response for 2025 Dec 17, 2024
    Show notes

    We’ve rounded up the most definitive business lessons of 2024, as heard on Rapid Response. Drawn from standout guests like will.i.am, Airbnb’s Brian Chesky, Salesforce’s Marc Benioff, and more, these moments not only offer takeaways from tech to entertainment, they provide a roadmap for challenges ahead in 2025. Our curated collection of insights in leadership and creative problem-solving is drawn from a half-dozen of our favorite conversations, with lasting lessons to navigate uncertainty and drive success.

    Watch the interviews featured in today's episode:

    Will.i.am:https://www.youtube.com/watch?v=y7XBPgrfiDo

    Dara Treseder:https://www.youtube.com/watch?v=3bazq03QNkQ

    Janice Min: https://www.youtube.com/watch?v=PwK3FkAufU8

    Marc Benioff: https://www.youtube.com/watch?v=5CgjKMRMURc

    Joanna Strober:https://www.youtube.com/watch?v=AXEHeCPuBI8

    Brian Chesky:https://www.youtube.com/watch?v=fvhh4U2_EFE

    Visit the Rapid Response website here: https://www.rapidresponseshow.com/

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Prepare for a ‘technology supercycle,’ with futurist Amy Webb Dec 12, 2024
    Show notes

    As the founder and CEO of the Future Today Institute, Amy Webb helps global companies and governments see what comes next. She’s an expert in strategic forecasting, NYU business school professor, and popular author and speaker on tech and trends. She sat down with host Jeff Berman to share her insights on how every business can better prepare for the future.

    Check out Amy Webb's latest tech trends report to go deeper on the topics discussed in this episode.

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    Read a transcript of this episode: https://mastersofscale.com

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: Bluesky’s bold plan beyond the ‘X-odus’, with COO Rose Wang Dec 10, 2024
    Show notes

    Millions of users have joined social media platform Bluesky in recent weeks, as an alternative to Elon Musk's X. It’s sparking new opportunities and challenges for Bluesky's tiny 20-person team, and COO Rose Wang joins Rapid Response to discuss a major shift underway in social media. As dissatisfaction with the big platforms grows, she explains why the open network of Bluesky isn't just X by another name, nor a liberal refuge, but instead part of a new decentralized social web that prioritizes closer personal connections, data privacy, and democratization.

    For more info, visit: www.rapidresponseshow.com

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    How The Flex Company founder Lauren Wang disrupted menstrual care Dec 05, 2024
    Show notes

    Lauren Wang, founder of The Flex Company, is transforming the menstrual product industry with bold innovations and a tendency to break taboos. Driven by her own health needs and a staggering lack of progress in menstrual care, she spent years developing Flex Co’s unique menstrual disc and menstrual cups. She shares challenges, including scaling an unknown product via traditional retail outlets, and the leap to embrace authentic marketing as a means to build community. It’s often taken relentless focus on her mission for Lauren to overcome the obstacles and biases on her path to 30,000 stores, and growing.

    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

    Read a transcript of this episode: https://mastersofscale.com


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Rapid Response: How Cost Plus Drugs is revolutionizing pharma, with CEO Alex Oshmyansky Dec 03, 2024
    Show notes

    With the help of co-founder Mark Cuban, Cost Plus Drugs CEO Alex Oshmyansky is radically re-engineering the pharma marketplace and dramatically cutting the price for many prescription drugs. Oshmyansky joins Rapid Response host Bob Safian to share his amazing journey — from struggling as an immigrant in primary school to starting college at age 13, how medical practice led to entrepreneurship, plus reimagining his original plan on advice from the legendary incubator Y Combinator. Oshmyansky explains how Cost Plus Drugs stumbled into success, turning adversaries into allies and harnessing patience as a superpower.

    For more info, visit: www.rapidresponseshow.com

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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