Listing Agent Lifestyle - Real Estate Marketing

Latest Episodes:

Ep101: Dylan Kennelly Jan 11, 2020

Show notes

Today on the Listing Agent Lifestyle podcast, we're talking with Dylan Kennelly from just outside Las Vegas, Nevada.

This is a really exciting episode because Dylan's a guy who, just a few months ago, started falling in love with marketing. He came into our GoGoAgent world here and began implementing all of the ideas we talk about on these podcasts.

He started getting his top 150 together, and we talked about how to ramp that up. He took action and has twice mailed the world's most interesting postcard to the list he has, and already has some interesting results that you'll hear about.

Then we talked about Getting Listings and how he can secure a gold mine area he's found, so we spent a lot of time focused on how to really establish himself as the 'Go-To' guy in this particular neighborhood.

Dylan's going to be someone we can watch over the next 12 to 24 months as an amazing case study, so the question is really going to be, will you stick with us, watch what's happening, and let's see if it can be you too.

Links: Show Notes GoGoAgent.com Be a Guest Listing Agent Lifestyle Book Listing Agent Scorecard

Ep100: Ron Reed Jan 03, 2020

Show notes

Today on the Listing Agent Lifestyle podcast, we're kicking off the New Year with a very special episode, revisiting Ron Reed.

If you've been with us since the beginning, you'll remember Ron was one of the first episodes on the podcast, and he was famously the guy who got his very first listing, and sold it before his 30-day trial at GoGoAgent even expired!

He's developed that into amazing things over the last three or four years, and we had a great conversation about something we in GoGoAgent called Market Maker Monday.

Ron's been the greatest adopter of this strategy. We have a whole thread in our forum where we post the results of sharing Market Maker Monday emails, and in this episode, we talk about the results people have been posting, and the psychology behind being a market maker.

As a case study, Ron has some great numbers from the first year of people who responded to him, and what's happened with them over the three years since.

It's another great example of winning through consistency.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

Ep099: The Future of Finding & Converting Buyers Dec 27, 2019

Show notes

Today on the Listing Agent Lifestyle podcast we're finishing up our journey, looking at the future of real estate, the immediate future, the things that are here today that are going to shape this next decade of the '20s.

This is the forth sessions from our recent Real Estate Summit in Toronto, talking about the future of getting listings, and today we're looking at the future of converting leads and finding buyers, and the trends already in motion, that are going to work in our favor and really give us an advantage if we embrace them to move forward on each of the elements of the Listing Agent Lifestyle.

You're really going to enjoy this as you direct your thinking, not just to a new year, but to a new decade. What is it really going to mean to go into the '20s, and how can we equip you to be completely prepared to embrace all of these opportunities.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

Ep098: The Future of Getting Referrals Dec 20, 2019

Show notes

Today on the Listing Agent Lifestyle podcast we're continuing our journey, looking at the future of real estate, the immediate future, the things that are here today that are going to shape this next decade of the '20s.

This is the third of 4 sessions from our recent Real Estate Summit in Toronto, talking about the future of getting listings, the future of multiplying our listings, of getting referrals, and of converting leads and finding buyers.

Today we're looking at the future of getting referrals, and the trends already in motion, that are going to work in our favor and really give us an advantage if we embrace them to move forward on each of the elements of the Listing Agent Lifestyle.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

Ep097: The Future of Multiplying Your Listings Dec 15, 2019

Show notes

So these next few episodes will be some of the sessions from our recent Real Estate Summit in Toronto, talking about the future of getting listings, the future of multiplying our listings, of getting referrals, and of converting leads and finding buyers.

Today we're looking at multiplying our listings, and what are the trends already in motion? The trends that are going to work in our favor and, what are the things that are really going to give us an advantage if we embrace them to move forward on each of the elements of the Listing Agent Lifestyle.

You're really going to enjoy this as you direct your thinking not just to a new year, but to a new decade. What is it really going to mean to go into the '20s, and how can we equip you to be completely prepared to embrace all of these opportunities.

Links: Show Notes GoGoAgent.com Be a Guest Listing Agent Lifestyle Book Listing Agent Scorecard

Ep096: The Future of Getting Listings Dec 08, 2019

Show notes

Today on the Listing Agent Lifestyle podcast we're closing in on the end of the year and not only the end of the year, we're closing in on the end of a decade.

We're quickly heading into the future, and we had an event in Toronto this October to talk about exactly that. The future of real estate, the immediate future, the things that are here today, and the things that are going to shape this next decade of the '20s.

Where are the trends already in motion? The trends that are going to work in our favor and, what are the things that are really going to give us an advantage if we embrace them to move forward on each of the elements of the Listing Agent Lifestyle.

So these next few episodes will be some of the sessions talking about the future of getting listings, the future of multiplying our listings, of getting referrals, and of converting leads and finding buyers.

You're really going to enjoy this as you direct your thinking now, not just to a new year, but to a new decade. What is it really going to mean to go into the '20s, and how can we equip you to be completely prepared to embrace all of these opportunities and make things as easy as we can so we're experiencing the other elements of a Listing Agent Lifestyle; Daily Joy, Abundant Time and Financial Peace.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

Ep095: James Schramko Nov 08, 2019

Show notes

Today on the Listing Agent Lifestyle podcast, we have another special treat.

I've been on a whirlwind tour over the last few weeks in Toronto, Chicago, Phoenix, and recently, St Petersburg back here in Florida, where I was speaking at an event with my good friend James Schramko.

Now you may remember James from our periodic podcasts. Normally I go to Australia each year in August, and we record a special episode to catch up on the previous year in Marketing. James is an amazing entrepreneur. He has a wonderful business. He lives in a beach community just outside Sydney, where he surfs every day, and his lifestyle business allows him to do what he wants, when he wants.

We have a lot in common, and we have a lot of great conversations when we're together.

We decided to go ahead and record our podcasts now, before I go to Australia in a few weeks, and in this conversation, we talk a lot about lifestyle elements, similar to those we talk about here on the Listing Agent Lifestyle podcast.

I think you're going to enjoy this episode.

Links: Show Notes GoGoAgent.com Be a Guest Listing Agent Lifestyle Book Listing Agent Scorecard

Ep094: Ruben Estrada Oct 19, 2019

Show notes

Today on the Listing Agent Lifestyle podcast, we're talking with Ruben Estrada from Denver, Colorado, and Ruben's just getting started running a Getting Listings campaign in an area of 1300 homes.

It's literally his first month. He's got seven responses so far, and we talk about the psychology behind this approach.

This is a great conversation to understand the method behind the message or the understanding the psychology of why we take this approach of offering a report to people. It's very subtle, but we spent a good amount of time here unpacking it.

This is one of those conversations that will change the psychology of the way you think about the role of marketing in your business, especially in the role of getting you listings.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

Ep093: Tom Storey Oct 04, 2019

Show notes

Today on the Listing Agent Lifestyle podcast, we are in for a treat because we're talking with Tom Storey from Toronto.

One of the elements of the Listing Agent Lifestyle we always talk about is Getting Referrals and managing your after unit for a 20% annual yield. Well, here we are, we're going to be talking with someone today who's doing just that!

You're going to hear just how possible it is to get a really great yield and high volume of transactions, based on the relationships with a small group of people.

I think this is going to be very motivating. We spent almost the entire podcast talking about his After Unit, and leveraging the things he has going on with his Listing Multiplier opportunities created from the business he's doing.

You'll want to listen closely, and take some notes for this one.

Links: Show Notes GoGoAgent.com Be a Guest Listing Agent Lifestyle Book Listing Agent Scorecard

Ep092 - Ric Luis Araujo Sep 27, 2019

Show notes

Today on the Listing Agent Lifestyle podcast we're talking with Ric Luis Araujo from Oahu, Hawaii and Ric has just started the Getting Listings program, mailing to an area he wants to dominate.

We identified a couple of tweaks that will fundamentally shift the way he thinks about the program, and I'm glad we had this conversation because we spent the entire hour talking about the structure and thought process behind why and how the Getting Listings program works the way it does.

I think even though Ric felt like he was alone in wondering if this approach will work for him, and if he was 'doing it right', I know a lot of people have similar questions. So this full hour is exactly about how do we evaluate the area you're choosing to mail, why we do what we do, and what you can expect when you start a Getting Listings mailing for your area.

PS: Our 2nd annual Listing Agent Lifestyle real estate mastermind event is coming up in Toronto next month.

We've got an amazing 2 days planned.

On day one we join up with the Archangel Summit and we have Seth Godin, Elisabeth Gilbert (author of Eat, Pray, Love) and Todd Herman (author of The Alter Ego effect) and lots of other great speakers...

On the 2nd day, we're doing a real estate only day to focus on the Future Of Real Estate as we enter the 2020's.

We're going to focus the best things we can do now to really capitalize on the opportunities we have right now while everyone in our industry is waiting for the "disruptors" to ruin everything :)

Would you like to join us?

You can check out the details here.

Links: Show Notes GoGoAgent.com Listing Agent Scorecard Listing Agent Lifestyle Book Be a Guest

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