What if the future of politics isn’t shaped by TV ads or press conferences, but by creators, newsletters, podcasts, and social media?
In this episode, I’m joined by Sammy Kanter, founder of Girl and the Gov, for a conversation about how political communication is evolving and why campaigns can no longer afford to ignore digital culture.
With a background spanning politics, PR, influencer marketing, and digital strategy, Sammy shares what today’s voters actually respond to and why authenticity matters more than ever in an increasingly crowded media landscape.
Together, we explore:
* Why political messaging needs to evolve
* How creators are reshaping civic engagement
* The role of newsletters, podcasts, and social media in modern campaigns
* Why authenticity can’t be manufactured
* What Democrats can learn about communicating more effectively
Whether you’re interested in politics, marketing, media, or storytelling, this conversation offers a fresh perspective on how people connect with ideas and each other in today’s digital world.
If this conversation made you think differently about politics, media, or the role creators play in shaping public conversations, I’d love to hear what resonated with you.
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Connect with Sammy Kanter
Instagram: @girlandthegov
Website: Girl and the Gov
Newsletters:
* The GovHub
* #Viral
* Girl and the Gov Diaries
* Keeping It Currant
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Thanks for listening, and I’ll see you in the next episode of Like Nobody’s Business.
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