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    Business

    Leading Learning Podcast

    The market for continuing education, professional development, and lifelong learning is large and evolving rapidly. Competition is growing and learners have more options than ever. The Leading Learning Podcast is for learning business professionals who want to thrive in this new landscape. In each episode, co-hosts Jeff Cobb and Celisa Steele provide actionable insights based on their own deep experience and expertise or invite in experts and practitioners to share their perspectives.

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    Latest Episodes:
    The Learning Business Manifesto Apr 15, 2017
    Show notes

    In this episode of the Leading Learning podcast, Celisa and Jeff revisit their definition of a learning business and delve into the five supporting principles behind their newly created Learning Business Manifesto - a guiding document for any organization in the business of lifelong learning, continuing education, and professional development.

    Full show notes available at http://www.leadinglearning.com/episode79

    Resource Highlight - Learning Business Maturity Model – We’ve discussed this before in an earlier podcast (see, Episode 56 - The Learning Business Maturity Model ), but we have not actually highlighted it as a resource, and it is closely related to the manifesto that will be discussed in this episode. The model addresses five stages of maturity for organizations in the business of lifelong learning and five knowledge and skill domains across those stages. You can find a full explanation and a visual of it at http://www.tagoras.com/maturity. You can also sign up to get access to the free assessment that accompanies the model.

    Thank you to Castle, the sponsor of the Leading Learning podcast for the second quarter of 2017. Castle is an accomplished full-service certification and licensure testing company that also offers its clients a variety of learning solutions capabilities. With an expert team of testing and instructional design professionals and a thirty year history of excellence in it’s field, Castle understands what it takes to develop and deliver quality learning and certification programs.


    Design for How People Learn with Julie Dirksen Apr 08, 2017
    Show notes

    Celisa Steele talks with Julie Dirksen, author of Design for How People Learn, about the primary responsibilities of instructional design, the various gaps that exist for learning, and what she sees as the biggest game changer on the horizon related to the design of learning.

    Resource Highlight: Free download of Chapter 8, Design for Motivation from the book, Design for How People Learn by Julie Dirksen.

    Full show notes available at http://www.leadinglearning.com/episode78.

    Thank you to Castle, the sponsor of the Leading Learning podcast for the second quarter of 2017. Castle is an accomplished full-service certification and licensure testing company that also offers its clients a variety of learning solutions capabilities. With an expert team of testing and instructional design professionals and a thirty year history of excellence in it’s field, Castle understands what it takes to develop and deliver quality learning and certification programs.


    Incubating and Connecting with Rich Phaneuf of AENC Mar 31, 2017
    Show notes

    In this episode of the Leading Learning podcast, Jeff Cobb interviews Rich Phaneuf, CEO and Executive Director of the Association Executives of North Carolina (AENC). Jeff and Rich discuss his perspective on leadership, the evolving role of associations in education and lifelong learning, and what AENC is doing to support this.

    Resource Highlight: Socrative – a quizzing tool that enables you to rapidly create relatively sophisticated assessments to track how learners perform. There is a free version as well as a pro version available for $49.95/year. It is also noted that this was highlighted at the Cool Tech Tools to Turbo Charge Your Learning Business session at Learning • Technology • Design™ (LTD)

    Full show notes available at http://www.leadinglearning.com/episode77.

    Thank you to Castle, the sponsor of the Leading Learning podcast for the second quarter of 2017. Castle is an accomplished full-service certification and licensure testing company that also offers its clients a variety of learning solutions capabilities. With an expert team of testing and instructional design professionals and a thirty year history of excellence in it’s field, Castle understands what it takes to develop and deliver quality learning and certification programs.


    The Power of Podcasting Mar 22, 2017
    Show notes

    Leading Learning co-hosts Jeff Cobb and Celisa Steele discuss the growth in podcasting indicated by the most recent Infinite Dial report from Edison Research and explore why podcasting is such a relevant and powerful medium for organizations in the business of lifelong learning.

    Highlighted resource: Ultimate Guide to Podcasting - a comprehensive podcasting “how to” resource page put together by John Lee Dumas from Entrepreneur on Fire who publishes an interview with an entrepreneur every day of the week.

    Full show notes available at http://www.leadinglearning.com/episode76/

    Thank you to YourMembership, sponsor of the Leading Learning podcast for the first quarter of 2017. YourMembership’s learning management system (LMS) is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations and learning communities.


    Powerful Panels with Kristin Arnold Mar 18, 2017
    Show notes

    Celisa Steele interviews Kristin Arnold, president and founder of Quality Process Consultants and The Extraordinary Team and author of Powerful Panels: A Step-by-Step Guide to Moderating Lively and Informative Panel Discussions.

    Celisa talks with Kristin about the different formats for panel discussions, what makes a good panel, and ways to increase their effectiveness.

    Full show notes available at http://www.leadinglearning.com/episode75

    Resource Highlights:

    The Speaker Report – (created by Tagoras in collaboration with Velvet Chainsaw) aimed at better understanding how organizations use professional and industry speakers at their meetings/conferences/other events, how they select them, what they expect from them, and how their educational impact is measured.

    The Panel Report (this episode’s guest, Kristin Arnold, created this out of inspiration from The Speaker Report), which gives data and insights regarding the effectiveness of panel discussions at meetings/conferences/conventions. Note that both reports are free.

    Thank you to YourMembership, sponsor of the Leading Learning podcast for the first quarter of 2017. YourMembership’s learning management system (LMS) is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations and learning communities.


    Pre-suaded to Learn with Robert Cialdini Mar 10, 2017
    Show notes

    Jeff Cobb, co-founder of Tagoras, interviews Dr. Robert Cialdini, author of the mega-bestseller Influence and the more recent bestseller Pre-suasion. Jeff talks with Dr. Cialdini about the core idea behind his new book, tips on how to influence people using “pre-suasion” techniques, and the impact the concept of unity has on influence. The insights shared by Cialdini have significant value for anyone in the business of lifelong learning, continuing education, and professional development.

    Full show notes available at http://www.leadinglearning.com/episode74.

    Thanks to YourMembership for sponsoring the Leading Learning podcast Q1 2017. YourMembership’s learning management system (LMS) is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations and learning communities.


    After Action Review LTD 2017 Mar 06, 2017
    Show notes

    Jeff Cobb and Celisa Steele, co-founders of Tagoras and Learning • Technology • Design™ (LTD), provide an After Action Review of LTD 2017. This episode was also broadcast via Facebook Live on the Leading Learning Facebook page.

    Featured resource for this episode: Padlet.

    Full show notes for this episode available at http://www.leadinglearning.com/episode73.

    Thanks to YourMembership for being the sponsor for this quarter of the Leading Learning podcast.


    Digital Copywriting That Converts with Layla Masri Feb 25, 2017
    Show notes

    In the digital world, top-notch copywriting is an essential part of building your brand and helping to turn potential customers into current customers. This is something every learning business professional needs to consider when looking at ways to improve their marketing efforts and gain the attention of prospective learners.

    In this episode of the Leading Learning podcast, Celisa talks talks with Layla Masri, co-founder of Bean Creative, about the relationship between copywriting and conversion, common mistakes organizations make with copywriting, and tips for anyone looking to improve their copywriting game and increase conversion rates.

    Full show notes available at http://www.leadinglearning.com/episode72

    Featured resource: The 5 Second Test – a free tool for quickly testing out different types of visual designs. You can upload a design, share it with people from your target audience, ask them questions about what they recall, and get a report to see how they responded.

    Thank you to YourMembership, sponsor of the Leading Learning podcast for the first quarter of 2017. YourMembership’s learning management system (LMS) is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations and learning communities.


    The Power of Video with Paul Gannon of Thoughtcast Media Feb 17, 2017
    Show notes

    Leading Learning co-host Jeff Cobb interviews Paul Gannon, founder and CEO of Thoughtcast Media, a digital marketing agency specializing in video content marketing.

    Highlighted free resource: the Market Insight Matrix – a matrix that guides you through 3 stages of assessing your market: idea generation, idea verification, and idea testing with specific activities in each of those stages.

    Full show notes available at http://www.leadinglearning.com/episode71.

    Don't miss out on Learning • Technology • Design™ (LTD), a virtual conference created specifically for professionals in the business of continuing education and professional development.

    Thank you to YourMembership for being the sponsor of the Leading Learning podcast for the first quarter of 2017. YourMembership’s learning management system (LMS) is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations and learning communities.


    The Mainstreaming of Lifelong Learning Feb 11, 2017
    Show notes

    Leading Learning co-hosts Jeff Cobb and Celisa Steele discuss a recent report in The Economist and other signs that lifelong learning is becoming a mainstream issue.

    Show notes available at http://www.leadinglearning.com/episode70.

    Download of Chapter 1 of Leading the Learning Revolution available at http://www.leadinglearning.com/revolution.


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