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Companies that integrate brand and culture are more successful than those that keep the two separate notes a new book by Denise Lee Yohn.
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Today’s consumers care most about convenience; paying a few dollars more in sales tax won’t stop them from shopping online experts say.
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Wharton finance professor Chaojun Wang whose research looks at financial market organization explains the conditions that lead to too-big-to-fail banks.
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A tweet on a brand renaming has opened potentially big new markets beyond breakfast for the restaurant known for serving pancakes. The trick will be to capitalize on the social media buzz experts say.
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Infrastructure projects are expensive divisive and downright complicated -- but they’re also critical to the health of the U.S. economy says Wharton’s Robert Inman.
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The recent Royal Wedding was a reflection on a grand scale of the current trends in the wedding industry.
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At the seed stage the best bets are startup founders who have an understanding of the risks and struggle ahead says venture capitalist Josh Kopelman.
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The unemployment rate in the United States is the lowest it has been since 2000 but employers can’t find enough skilled workers to fill jobs.
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Today’s startups seem intent on building up quickly and selling to the highest bidder. But it’s better to build a lasting business a new book says.
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Virtual reality is not just good for gaming. It’s also a tool for developing human connections says the author of a new book.
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