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    Podcasting

    Just One Tip from Your Podcast Performance Coach

    Your podcast is an extension of your brand. It helps potential customers get to know you and trust you. It positions you as an authority and thought leader so you become the obvious choice. At least that’s what it’s supposed to do. Too bad yours isn’t. Let’s fix that, in 5-minutes chunks.
    Just One Tip is a podcast for podcasters looking to grow their authority and convert with greater ease. Host Tim Wohlberg is a 30-year radio veteran who straight up hears things you can’t hear in your show. As a podcast coach he helps entrepreneurs build better podcasts for their business or brand from scratch or can re-rebuild or pivot an underperforming show.
    In each 5-minute episode, Coach Tim offers up one quick tip that you can implement right away. From tech to content and performance to marketing – if you’re a business owner expecting your podcast to deliver some ROI (not to mention, ROE) then this is the podcast for you.
    Not to mention grow your audience, generate leads and sales. Make your next episode better than your last starting now. Press play and subscribe.
    Book a free-15-minute coaching call at https://podcastperformancecoach.com/

    Advertise
    • Apple Podcasts
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    Latest Episodes:
    213 How to Use the Power of Repetition to Make Your Podcast More Memorable Jul 09, 2024
    Show notes

    Do you want your podcast to be remembered, understood, and trusted?

    Embrace the secret weapon of the world's most compelling speakers: repetition.

    Repetition isn't just a broken record; it's a powerful technique to make your message stick. Think of it as a mental highlighter, ensuring your key points don't get lost in the noise of daily life.

    Studies show that repetition helps with memory formation and builds trust. Simply put, repetition makes your message memorable and believable. Boom - who doesn't want that?

    In this episode, we dive into smart repetition strategies to transform your podcast into a memorable experience:

    1. Literal Repetition

    2. Contextual Repetition

    But beware, overdoing it can backfire. Find a balance to reinforce key points without overwhelming your audience.

    Repetition is also crucial for your Calls to Action (CTAs). Repeat your CTA multiple times to ensure your listeners remember it.

    Ready to make your podcast unforgettable?

    Press play and discover how to use the power of repetition to boost your podcast's impact. Let's ensure your podcast isn't just heard but remembered.

    Book your free private podcast coaching call at PodcastPerformanceCoach.com.

    https://calendly.com/timwohlberg

    Let's work together to make your podcast the powerful marketing tool it's meant to be.

    https://podcastperformancecoach.com/


    212 How to Sound Like a Podcast Pro: 5 Tips to Improve Your Podcaster Voice Jun 25, 2024
    Show notes

    If you've ever wondered, "How do I improve my podcast voice?" or caught yourself thinking, "I hate my voice," this episode is for you.

    In this episode, I reveal my top 5 tips for improving your vocal performance and making your voice work for you, not against you. Whether you're new to podcasting or a seasoned pro, these tips will help you project confidence, engage your audience, and build your authority.

    What You'll Learn:

    1. **Breath Control:** Discover how proper breathing techniques can transform your voice. Learn why standing while recording can give you more energy and a fuller sound.

    2. **Recording Environment:** Find out how to create a cozy, soft space that enhances your voice and makes you sound more professional without breaking the bank.

    3. **Voice Authority:** Learn the secret to dropping your voice at the end of sentences to instantly boost your authority and avoid the pitfalls of upspeak.

    4. **Rehearsal Techniques:** Understand the importance of rehearsing your script and how this practice can make your delivery smoother and more confident.

    5. **Editing Tips:** Get my best advice on editing your podcast to fix mistakes on the fly and ensure your final product is polished and authoritative.

    You might be surprised that many of my tips aren't just about your voice—they're about how you use your voice and the environment you create for recording. If you want to sound like a pro, it's time to make some simple but powerful changes.

    Why Listen?

    If you're serious about podcasting, these tips will help you connect with your audience on a deeper level, project your expertise, and ultimately grow your podcast's reach and impact. Plus, I'll share why you should always assume you'll need to edit and how this mindset can actually improve your performance.

    Ready to take your podcast voice to the next level? Tune in now and start sounding like the authority you are.

    For more detailed tips, check out these episodes:

    - Episode 005: [Standing VS. Sitting When You Record]

    - Episode 042: [Mic Placement]

    - Episode 169: [Ideal Recording Space]

    ### Need More Help?

    If you're looking for personalized guidance, my Podcast Tune-Up Program is exactly what you need. In less than 2 months, through one-on-one coaching, we'll have your podcast cranking out positive ROI.

    This is the Podcast Tune-Up


    211 Tips for Podcast Hosts to Manage Guest Plugs Effectively Jun 11, 2024
    Show notes

    Stop letting guests hijack your podcast with self-promotional plugs!

    Learn why you should handle plugs yourself and how to keep your audience engaged.

    Are you tired of feeling like you have to give your guests the last few minutes of your show for their plugs? Guess what? You don't have to!

    There's no podcast rule that says you must hand over your show's reins to your guests for self-promotion. Seriously, it's not a rule.

    In this episode, I explain why letting guests plug themselves can be a colossal mistake. I'll show you a better way to maintain control of your show, keep your audience engaged, and ensure every episode ends on a high note.

    **What You'll Learn:**

    - Why you should never ask guests open-ended plug questions

    - The negative impact of guest plugs on listener engagement

    - How to take control of all plugging duties yourself

    - Practical steps to communicate expectations with your guests

    - How to record a polished extro after the interview

    - The importance of curating valuable offers for your audience

    **Key Takeaways:**

    - Maintain control of your show and prioritize your audience's needs

    - Record your extro separately to ensure a smooth, engaging finish

    - Set clear expectations with guests to avoid awkward, rambling plugs

    - Only share guest offers that add real value to your listeners

    It's your job to give your listeners everything they need from each episode. Respect and nurture your relationship with your audience by taking charge of guest plugs.

    For more podcasting advice and to book a free private podcast coaching call, visit [PodcastPerformanceCoach.com]

    https://podcastperformancecoach.com

    Get on my calendar.

    https://calendly.com/timwohlberg


    210 3 Ways to Give Your Podcast a Refresh (without Pivoting) May 28, 2024
    Show notes

    Feeling like your podcast has lost its spark?

    Don't overhaul or abandon it just yet!

    Here are 3 actionable tips to refresh your podcast and keep your audience engaged.

    1. Update your show description, trailer, and categories for a fresh take.

    2. Upgrade your podcast artwork without losing your brand identity.

    3. Experiment with your format to keep your content exciting.

    If you're contemplating bigger changes like the name of your show, target audience, or content plan, you might need a complete tune-up.

    My Podcast Tune-Up Program offers a deep dive into aligning your podcast with your evolving business goals.

    **Interested in a more aligned podcast that serves you, your audience, and your business?**

    Book a free podcast coaching call with me at [PodcastPerformanceCoach.com](https://podcastperformancecoach.com).

    OR

    Get on my calendar NOW for a FREE Podcast Coaching Call

    https://calendly.com/timwohlberg

    Enjoyed this episode?

    Subscribe for more podcasting tips and strategies!


    209 How to Improve Your Podcast Interview Skills with 'Expander Questions' May 14, 2024
    Show notes

    Struggling to get insightful answers from your guests?

    This episode's all about going beyond surface-level interviews and crafting conversations that captivate listeners.

    We all know the feeling: you book a fantastic guest, but when the mics roll, they clam up. ‍ One-word answers make for a snoozefest, and you're left scrambling to salvage the episode.

    Enter expander questions! These gems are your secret weapon to crack open even the toughest nuts.

    Expander questions aren't about padding the episode. They're about creating a 3D listening experience. Think vivid details, emotional connection, and real-world application. That's how you grab listeners and keep them hooked!

    Here's your emergency interview kit: (Bookmark these!)

    1. Clarify: "Tell me more about that" or "Can you elaborate?"

    2. Feelings: "How did that make you feel?" or "What emotions came up?"

    3. Details: "Walk us through the process" or "What specific steps did you take?"

    4. Connect: "How does this relate to your overall experience?" or "Have you faced similar situations?"

    5. Apply it: "What can listeners learn from this?" or "How can they use your advice?"

    6. Quirky: "What childhood experience prepared you for this?" (Fun twist!)

    Remember, the key is to listen actively and be genuinely curious. Let go of your script and follow the conversation where it leads. Trust me, it's way more fun that way!

    Also for your earballs:

    Episode 014 Mastering Open Ended Questions

    https://podcastperformancecoach.com/014-mastering-open-ended-questions/

    Want to master the interview and skyrocket your podcast? Book your free coaching call today and let's build your expander question arsenal together!

    Get on my calendar here: https://calendly.com/timwohlberg

    OR

    https://podcastperformancecoach.com/


    208 How the Interview Podcast Model Could be Hurting You Apr 30, 2024
    Show notes

    You thought podcasting was your shortcut to authority, right?

    But are those endless interviews REALLY serving you or your listeners?

    Let's face it, interviews feel easy. But are they getting you closer to your goals? This episode cracks open the truth about why solo shows might be your podcast's secret weapon.

    We'll explore why interviews can be a crutch, and how focusing on solo episodes can help you:

    1. Become the Authority: Showcase your own expertise and build trust with your audience.

    2. Connect on a Deeper Level: Speak directly to your listeners, instead of ignoring them like a fly on the wall.

    3. Boost Engagement: Craft laser-focused episodes that resonate with your target audience.

    Nervous about going solo? Don't worry!

    I'll share a winning formula to keep your solo shows simple, engaging, and results-driven. I even share a mini-case study of how this worked for one of my clients.

    If you decide to keep interviews as part of your plan, I've got some top tips for interviewing guests that won't leave your listeners feeling left out AND build that listener relationship while showcasing your expertise.

    So ditch the interview crutch and get ready to connect with your audience on a whole new level.

    Let's make your podcast the marketing tool it was always meant to be.

    Need Help?

    Get on my calendar for a FREE PODCAST COACHING SESSION

    https://calendly.com/timwohlberg

    Or visit

    https://podcastperformancecoach.com/


    207 Uploaded a Podcast Episode With a Mistake? Here's What to Do Apr 16, 2024
    Show notes

    Accidentally uploaded a podcast with a little boo-boo?

    It happens!

    Here are practical tips on replacing episodes with errors and why you may want to embrace imperfection instead.

    Warning - if you're letting your ego call the shots with your podcast, you may not want to hear what I have to say about being human and letting a few little slips slide.

    Podcasting accidents and slip-ups happen. But, you don't have to live with it forever. There is a way to fix it and move on without losing your audience's trust or your download count. In this episode, I tackle what mistakes to correct and which ones you might just want to live with. I give you a step-by-step guide on how to handle those flub-ups like a pro.

    I also cover what to do if your podcast is on YouTube as a video.

    Making a mistake during an edit, mispronouncing someone's name, quoting a questionable fact, or uploading the wrong file - these things happen to all of us. You're human. It's part of what makes your podcast listenable. But, if you want your podcast to serve as a powerful marketing tool, you need to know what serves your listener, what's worth your time, and when your perfectionism is getting in the way of marketing effectively.

    Whether you're a seasoned podcaster or just starting out, this episode is packed with actionable advice and strategies to help you navigate the ups and downs of podcasting with confidence.

    Want more specific help on how to make your podcast a marketing tool for your business?

    Book your free coaching call now. https://calendly.com/timwohlberg

    003 How to Listen to Your Own Podcast

    https://podcastperformancecoach.com/


    206 Is a Podcast Award Nomination a Sign of Success? Apr 02, 2024
    Show notes

    Congratulations!!!

    You've been nominated for a podcast award (←that was me last month!). Would you consider yourself a podcasting success? Seems like an easy answer, but it's not.

    Success in podcasting - especially if you're an entrepreneur - isn't just about accolades or download numbers; it's about leveraging your platform to achieve your business goals.

    In this episode, we'll explore why chasing big download numbers might not be the best approach for every podcaster. I'll share insights from my own journey and real-life success stories from entrepreneurs who have redefined podcasting success on their terms.

    Just like preparing a nutritious meal, your podcast should provide value and nourishment to your audience, rather than just focusing on superficial metrics.

    I also highlight the various ways podcasting can benefit entrepreneurs, from building authority and attracting quality leads to driving sales and boosting search rankings - even with small numbers. It's about creating meaningful connections and making a lasting impact in your niche.

    This is all especially true if you are podcasting for your business (instead of as a business — if you don't know the difference, I explain it all in episode 75)

    Now, about that Ambie award nomination for the show I produce and edit, (Big Lash Energy)... it was a stark reminder that while it's nice to be nominated, it is not the end-all-be-all in podcasting success. It was a very nice feather in podcaster Jayna Marie's hat but her picture of success is oh so much bigger than this award! She is on her own path and by the way... she's the real deal!

    Need some help determining what success looks like for your podcast?

    Maybe you need some help getting to that success. Let's connect and discuss how we can turn your podcasting dreams into reality. Book a free coaching call.

    https://podcastperformancecoach.com/


    205 Podcast Script Tips: How to Improve Your Delivery and Performance Mar 19, 2024
    Show notes

    Great scripts can flop or flourish - the difference is in the delivery.

    And, the secret to a well-delivered script is what you're looking at when you read. In this episode, I'm sharing my top tips for marking up your script to get you the best, most engaging performance possible.

    This is the art of script delivery and it's a game-changer for any podcaster. Learn how to transform your scripts from dull to dynamic with insider secrets I've gleaned from over 30 years in broadcasting.

    Whether you're scripting top to tail or just framing your episodes with my Oreo Cookie method (check out episode 10 for more), I'll show you how to deliver like a seasoned pro.

    First up, let's write like we speak.

    Forget fancy writing – we're all about authenticity here! Embrace contractions, dropped g's, and misspellings to capture your natural voice.

    Now, let's talk punctuation.

    It's not just for grammar nerds – it's your secret weapon for a killer performance. Add extra commas, slashes, and exclamation points to guide your delivery and keep your audience hooked. Anything that catches your eye and reminds you to... take... your... time!

    Say goodbye to chunky paragraphs and hello to readability!

    Break up your script into bite-sized chunks to make it easier to digest and deliver. Write out numbers and punctuations to avoid tripping up during your delivery. For example, my script don't have 'visit podcastperformancecoach.com' – it's 'visit podcast performance coach dot com'. Keep it smooth, keep it flowing!

    Grab a pen and mark up your script like a pro!

    Underline important words, add exclamation points, arrows – whatever helps you deliver your message with passion and conviction. Can't print your script? No problem! Use digital tools like bolding, italics, and emojis to mark up your script and enhance your delivery.

    And here's a little trick I learned early on – restart and repeat!

    After recording your full script, swing right back to the beginning and restart your read without stopping (like in episode 133). It's a surefire way to warm up and get into your flow for a flawless performance that sounds just as good out of the gate as it does on the CTA at the end.

    Ready to take your podcast to the next level?

    Implement these tips in your next recording and watch your audience grow. Click play now to listen to the full episode and take your podcasting journey to the next level. And if you're ready to turn your podcast into a marketing powerhouse, book your free podcast coaching call today! Until next time, keep podcasting like a boss!

    GET THE PODCAST TUNE-UP WORKING FOR YOU

    https://members.podcastperformancecoach.com/ptu

    BOOK A FREE PODCAST COACHING CALL

    https://calendly.com/timwohlberg


    204 Bored with Podcasting? Here's How to Tell if It's Time to Quit Your Podcast Mar 05, 2024
    Show notes

    Feel like your once-passionate podcast is turning into a chore?

    Maybe it's time for a podcast divorce? Don't kick your show to the curb just yet - there may be a way to rekindle the flame and turn your show into a lead-generating, authority-boosting marketing machine (without the love loss).

    This episode was inspired by one of my recent clients who reached out to me because he was bored. After a few hundred episodes, he was no longer feeling the love. Wisely, he reached out before doing something drastic!

    In this episode, I explore what causes podcast boredom, what it looks like, and the crucial questions you NEED to ask yourself before throwing in the towel. If your podcast is worth saving, then I also share actionable steps you can take to reignite your love for your show (and make it profitable too!).

    So, whether you're feeling uninspired, questioning the purpose of your podcast, or stuck in the comparison trap, this episode is for YOU. Let's turn that "meh" feeling back into podcasting passion and help you grow your business through the power of podcasting.

    Click play to discover:

    1. The sneaky signs your phoning it in (and how to fix it)

    2. How to assess if it's YOU or your podcast that's the problem (and what to do about it)

    3. Actionable tips to re-energize your content and approach

    4. How to really get your podcast relationship to a good place by working with a Podcast Coach.

    Don't let your podcast relationship fizzle out! Tune in and let's rekindle the magic together.

    Want to turn your podcast into a marketing machine that you love to turn on? Check out The Podcast Tune-Up. https://members.podcastperformancecoach.com/ptu

    Or to talk about it, get on my calendar and book a FREE Podcast Coaching Call

    https://calendly.com/timwohlberg


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