In 1990, the Intergovernmental Panel on Climate Change published a report confirming what many scientists already knew: that human activities are driving rapid, intensifying global warming. The science was clear, and there was momentum to act. But who should take the lead?
Beginning in the 1990s, a new answer emerged: corporations. If businesses were responsible for much of the world’s fossil fuel emissions, perhaps they could also be part of the solution. It seemed like a win-win: good for the planet, good for the business. Three decades later, corporate sustainability has profoundly shaped business education, investment, public policy, and academic research. But what if the idea itself has limitations?
In this three-part series inspired by BU Questrom’s Beyond Corporate Sustainability conference, we take a closer look at the promise and pitfalls of corporate sustainability and ask what it would take to move beyond it. This series is a departure from our usual Is Business Broken? programming: rather than bringing together competing perspectives, we’re taking a deeper look at one particular critique of corporate sustainability.
In this first episode, host Curt Nickisch unpacks the idea of corporate sustainability and more with Auden Schendler, climate activist and author of two books, Terrible Beauty and Getting Green Done; and Andy King, professor of strategy and innovation at BU Questrom and a leading scholar of corporate environmental strategy, voluntary programs, and environmental regulation.
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