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    Technology

    Insights Unlocked

    What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results?
    Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minutes long.
    From optimizing product launches to leveraging AI for smarter workflows, Insights Unlocked is your go-to resource for designing experiences that resonate, drive loyalty, and achieve business results. Guests include influential leaders like Brian Solis, April Dunford, Kate Towsey, Jacob Nielsen, Teresa Torres, and Judd Antin among others, offering their expertise in CX, UX, and innovation. The podcast also highlights strategies and success stories from leading brands such as Verizon, Signet Jewelers, Figma, Microsoft, Tesco Bank, and more.
    UserTesting leaders and industry experts join as guest hosts, alongside show producer Nathan Isaacs, award-winning journalist and Senior Manager of Content Production at UserTesting.
    Brought to you by UserTesting, the leader in human insights and proactive customer experience strategies, Insights Unlocked empowers CMOs and marketing teams to craft experiences that drive growth, loyalty, and impact.
    Listen and subscribe wherever you get your podcasts. Show notes, curated clips and more at usertesting.com/podcast.

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    Copyright: © Copyright 2022 - 2023 UserTesting. All Rights Reserved.

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    Latest Episodes:
    Creating a process for a successful product launch with Karthik Suresh of Ignition Sep 19, 2022
    Show notes

    This week on the Human Insight Podcast, Karthik Suresh joins Andy and Janelle to discuss just what goes into making a successful product launch.

    Suresh is co-founder and CPO/CTO of Ignition, a collaborative hub for product teams to plan, execute, and measure the GTM side of launching a product.

    In their conversation, they discuss:

    • What are some ways to ensure you successfully launch?
    • Whether that changes based on the business size (small or large), or model (B2B or B2C)
    • What are the elements of a GTM plan?
    • What are the key ingredients in building a culture of innovation?
    • How can digital product leaders best support a culture of innovation?

    Making rapid research a reality - Devin Harold, Director of UX Research, Financial Services at Capital One Sep 13, 2022
    Show notes

    Devin Harold is the Director of UX Research for Financial Services at Capital One. This episode we chat with Devin about UX research processes, specifically rapid research. Devin is an experienced UX leader who has leaned into the rapid research process to scale user insights and drive some big initiatives.


    Uncovering your customers' key moments as a design target with Patrick Quattlebaum from Harmonic Design Sep 12, 2022
    Show notes

    We all have special moments. There are signature moments, critical moments, key moments, moments that matter, moments of truth and so forth.

    For this week's episode of the Human Insight Podcast, we talk with Patrick Quattlebaum, Co-founder and CEO of Harmonic Design and author of Orchestrating Experiences.

    Quattlebaum believes moments are a powerful concept worth exploring.

    "What I have been fascinated by is this concept of moment and how it can be an architectural element that we can think about: this moment occurs and this event occurs that we can actually observe and that we can collect data on and that we can then do additional research to then really understand the dynamics around that moment," he said. "And that taps into some systems thinking in terms of drilling into structure and mental models and can we then start to see moments as a design target together?

    "We can measure it, we can try to understand it, understand how moments are connected to one another. And if we start using that similar language, and using the term the same way, it can unlock that cross functional collaboration that companies find it really hard to get everybody focused on the same thing."

    Besides the concept of moments, we also discussed:

    • How do you engage more stakeholders in the process, especially when not everyone is a designer?
    • The concept of zooming out
    • The role storytelling in sharing insights across the organization

    How accessibility is a win for everyone – Amy Deschenes, Head of UX & Digital Accessibility for Harvard Library Sep 06, 2022
    Show notes

    Amy Deschenes is the Head of UX & Digital Accessibility for Harvard Library. In this episode, we talk about the value of UX accessibility. Amy and her team led an accessibility audit of 14 websites, she shares what they learned and what the future state of accessibility could look like.


    Why your organization needs a Radical Product Thinking mindset with Radhika Dutt Sep 05, 2022
    Show notes

    We talked with Radhika Dutt in this week’s episode of the Human Insight Podcast. Radhika is an engineer, entrepreneur and product leader who has participated in four acquisitions, two of which were companies she founded. She has built products in industries including broadcasting, media, advertising technology, government, consumer, robotics, and wine. She is currently Advisor on Product Thinking for the Monetary Authority of Singapore, Singapore’s central bank and financial regulator.

    She is also the author of Radical Product Thinking: The New Mindset for Innovating Smarter.

    Among the topics discussed included:

    • Why do you think iterative product design is a bad thing?
    • How can product team leaders best mitigate risk in developing products?
    • What are the challenges with Lean and Agile with product development?
    • What are the seven diseases of product strategy & development?
    • What are Three Pillars of Radical Product Thinking?

    Data driving design decisions - Fanny Pourcenoux, Director of Global Design at Contentsquare Aug 23, 2022
    Show notes

    Fanny Pourcenoux is the Director of Global Design at Contentsquare. Fanny is leading Contentsquare’s redesign and rebranding efforts and she’s leaning heavily on data informed design decisions. On this episode, Fanny talks about using data to make design and content decisions and how data can support UX Research efforts.


    Great research is only half the job - Monal Chokshi, Senior Director, Head of Research & Insights at Dropbox Aug 16, 2022
    Show notes

    Monal Chokshi is the Senior Director, Head of Research & Insights at Dropbox. She has built and led UX teams for over 10 years, including those at Lyft, Intuit, and SoundCloud. On this episode she reflects back on some of her past talks about leadership and shares ways researchers can build a team from the ground up as well as elevating research teams that already exist.


    Pushing UX education forward - Alec Levin, Co-Founder and CEO of Learners Aug 09, 2022
    Show notes

    Alec Levin is the Co-Founder and CEO of Learners, a community that provides professional education to UX Researchers, designers, and product managers. In this episode, we hear about the value of engaging in a multidisciplinary community and why in order to be a strategic researcher, it’s necessary to understand the economics of business.


    Scaling UX through design organization - Beverly May, VP of Research and Design at Allstate Aug 02, 2022
    Show notes

    In this episode, we talk with Beverly May, VP of Research and Design at Allstate about her efforts leading a large design platforming initiative. And we hit on a hot topic in our industry: CX. Hear how Beverly is defining customer experience and how it’s helping to deliver insights at scale.


    The value of eye tracking in research - Andrew Schall, Senior Director of Experience Design Research at Mayo Clinic Jul 26, 2022
    Show notes

    Andrew Schall is the Senior Director of Experience Design Research at Mayo Clinic, where he’s working with his team to create the next generation of healthcare technology. He has over 20 years of professional experience in user experience with expertise in eye tracking. This episode we hear how and when a UX Researcher could use eye tracking technology.


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