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    Business

    I Love Marketing

    I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.

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    Latest Episodes:
    The One With Jordan Belfort: The Wolf Of Wall Street - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson Jan 10, 2014
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    Posted in BlogPodcast

    The untold story of how Jordan made $100 million illegally (and how he now makes millions ETHICALLY) The 8 Master Keys of Wealth any business owner can use to get more money, more quickly Jordan reveals the brass-tacks strategies successful people use to achieve success Jordan reflects on his past and shares the two most important life lessons [...]

    The One With Nick Nanton - I Love Marketing With Joe Polish And Dean Jackson - Episode #138 Jan 06, 2014
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    Posted in BlogPodcast

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    What Nick learned about democratizing media and ‘hacking the system’ so anyone can get media and PR Nick gives a simple explanation for what branding REALLY is (and why branding and direct response actually work well together so you can make more money and help more people) The two types of PR…and…why the second type of PR [...]

    The One With Brian Kurtz - Bonus Episode - I Love Marketing With Joe Polish and Dean Jackson Jan 02, 2014
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    Posted in BlogPodcast

    The type of Direct Mail letter you can send to your prospects and customers right now to create customers for life A strategy where the more money you lose, the richer you could get The 3 most important criteria when evaluating a list The smartest thing you can do to double (or even triple) your revenues this year One [...]

    The One About The Self Milking Cow [Part 3] - I Love Marketing With Joe Polish And Dean Jackson - Episode #137 Dec 19, 2013
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    Posted in BlogPodcast

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    The most powerful turbo booster that shifts your most productive and focused ‘cow activities’ into high gear How to find the ideal Project Manager, have the perfect ‘cow compliant’ project management system, and have your projects completed all the way to completion without taking off your cow hoof mittens How to avoid getting ‘tipped’ by staying in [...]

    The One With Gary Vaynerchuk - I Love Marketing With Joe Polish And Dean Jackson - Episode #136 Dec 11, 2013
    Show notes

    Posted in BlogPodcast

    Where you can get templates, exact strategies and case studies that show you what to do (and how to do it) and turn it into tens of thousands of dollars (and in some cases, even millions of dollars) for you and your business How to drive higher engagement and awareness for anything you sell on emerging [...]

    The One About The 90-Minute Book - I Love Marketing With Joe Polish And Dean Jackson - Episode #135 Dec 03, 2013
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    Posted in BlogPodcast

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    Susan Austin interviews Dean about his new 90-Minute Book process Dean shows how focusing on being an author is much easier than being a 'writer' Dean explains Dan Sullivan's 80% Approach and how anyone can apply it How The 90-Minute Book can be used for entrepreneurs, business people and coaches to generate clients and make sales Dean lays out [...]

    The One With Perry Marshall And Brian Kurtz - I Love Marketing With Joe Polish And Dean Jackson - Episode #134 Nov 25, 2013
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    The 80/20 Sales and Marketing Principles that help you get more leads, get more money, and change your life The two life-changing epiphanies Perry Marshall had about 80/20 that give you x-ray vision into where the untapped profit is in your business How to get the maximum profit possible with the least effort and time using the [...]

    The One With Best-Selling Author Neil Strauss - I Love Marketing With Joe Polish And Dean Jackson - Episode #133 Nov 19, 2013
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    Neil reveals what the most famous and influential people in the world understand about criticism (and how to use it to your advantage) The #1 biggest mistake most people make when writing…and…what you should do instead that will make your writing excellent and exciting and will keep your readers compelled to hang on your every word Neil [...]

    The One Where Dean And Joe Discuss Effective Ways To Handle Negative Publicity In Your Company - I Love Marketing With Joe Polish And Dean Jackson - Episode #132 Nov 11, 2013
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    Joe reads a new article he co-wrote at GeniusNetwork.com/Blog titled "The Right Way To Deal With Public Disaster: A Case Study About Tesla Motors" Dean and Joe discuss the most effective ways to handle negative publicity (if you sell a great product) Dean talks about the most comfortable underwear he has ever worn (and the surprising marketing [...]

    The One About The Self Milking Cow [Part 2] - I Love Marketing With Joe Polish And Dean Jackson - Episode #131 Nov 04, 2013
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    Dean describes how being a cow means solving adaptive challenges and delegating technical challenges Why business owners have 'rude awakenings' when they don't pay attention to marketing Dean and Joe go deeper into explaining the roles of farmers and cows (and how to tell which one you are) How to be a golden cow and build a high [...]

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