Stay ConnectedIf you want to be successful, you must learn to think like those that are successful.
Self-made multi-millionaire Dan Henry sits down with successful entrepreneurs, authors, thought leaders, and influencers for a candid chat on how they overcame the odds, solved critical problems, and ultimately, how they think.
This show helps you up your mind and money game, so you can make mind and money gains.
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In this video, I talk with the legendary Alex Hormozi, the co-founder of Acquisition.com which brings in $100 million per year. We cover the key pratfalls of the entrepreneurial mind, including how to shift out of these mindsets, and even tactics that can drastically help your business go to the next level. This interview is full of tactics that you can implement TODAY like shifting your focus, playing to your strengths, and by knowing what "effort" actually means. An insanely informative interview, plus you get great work out tips as a bonus. ►Where to follow Alex Hormozi: Acquisition.com: www.acquisition.com Instagram: @hormozi Facebook: facebook.com/HormoziAlex Twitter: twitter.com/AlexHormozi Linkedin: www.linkedin.com/in/alexanderhormozi
>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Are you considering starting a podcast?Maybe you’ve been putting it off because of your busy schedule…Maybe you’re unsure of the next steps to take…The idea of starting your podcast may feel overwhelming, and you might be wondering just how much a podcast could benefit you and your business…Your podcast can be the ultimate networking and sales tool for your business when you learn this simple but effective strategy that will allow you to grow your business and attract more clients even without a large following.If you have been putting off starting your podcast, this is for you!In this episode, I talk with Sebastian Rusk about how he learned to use his podcast as the ultimate networking and sales tool! Sebastian shares his unique podcasting strategy that will allow you to learn how to use your podcast to create solid relationships, expand your business network, grow your business by attracting clients through your podcast, and so much more! In this episode, Sebastian and I cover:How To Create Revenue With A Small PodcastHow To Build Your Business Through Your PodcastWhy Networking Can Create OpportunityWho Should Be Interviewed On Your PodcastHow To Gain Clients Through Your PodcastWhy Your Podcast Is The Ultimate Sales And Networking ToolWhat Is The Biggest Lesson You Can LearnFrom Gary VIf you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT — Dan Henry: (00:00)Hey, everybody, Dan Henry here. And in today's episode of the, How To Think podcast, we sat down with Sebastian Rusk, who is the founder of the Podcast Launch Lab, and also his podcast, the Beyond The Story podcast and this interview, it went for over two hours and it was really awesome because not only did Sebastian share a very unique podcasting strategy that allows you to really grow a business network. It's like the ultimate networking tool, even if you aren't an influencer, and even if you don't have a lot of people listening to your podcasts, very unique, you gotta hear this. But he also told some amazing stories like how he was able to land a gig speaking and seeing an insanely big event and conference when they didn't even know who he was. And as well as how he was able to spend an hour with Gary V what he learned from that hour, sitting down with Gary V and how he was able to actually reach out and get ahold of Gary V and just a lot of other amazing golden nuggets on how to network, how to get in front of people and just everything in between.Dan Henry: (01:12)You're really going to love it. And don't forget if you'd like to check out our app, How To Think, which gives you your daily dose of wisdom and helps you with your mindset. You go to HowToThink.Com and check that out. Without further ado, let's get into the episode.Dan Henry: (01:32)Sebastian, thanks for coming on, man.Sebastian Rusk: (01:33)Always a pleasure, Dan, great to be here. IDan Henry: (01:36)I expected you to wear a bow tie.Sebastian Rusk: (01:38)The bow tie's been retired.Dan Henry: (01:40)I thought you loved bowties?Sebastian Rusk: (01:41)The bow tie has been retired.Dan Henry: (01:43)I thought that was your thing?Sebastian Rusk: (01:43)It's grossly uncomfortable to rock constantly. And I, a lot of my speaking engagements or MC stuff, people ask for it to be included in my agreement. That's that's how much of a thing it's become. And I gotta tell 'em that I've resorted to the Mark Zuckerberg, route of dressing every day. It's one less thing I want to think of.Dan Henry: (02:02)But, your voice is, it's like dark chocolate. Has anyone ever told you that, like I'm jealous of your voice?Sebastian Rusk: (02:10)I've been told I have a great face for radio.Dan Henry: (02:16)Phenomenal, and you're a standup comedian. I forgot about that.Sebastian Rusk: (02:19)I did you know, I don't think I told you, I have not been doing it when I think, oh, I just started doing it last time I had you on the show a couple months back. But dude, I wrestled with that for like five years. I'm like, I've been writing material. I can get on stage in front of 10,000 people and rock. I mean, I did traffic and conversions for like four years for how many people, no problem, like, that's my playground. Ask me to get in front of 50 people in a bar on a Tuesday at night at 10 o'clock and tell 'em jokes, terrified.Dan Henry: (02:47)Really?Sebastian Rusk: (02:48)So I started hitting up local comics cuz the Miami comedy scene pretty pretty it's it's a growing scene and I hit up one of the comics and I said do you do this full time?Sebastian Rusk: (02:57)She goes, no, I'm a speech therapist. That's my big girl job. And I said, how'd you start doing this? She goes, I went to an improv class and then my group of graduating people from the class we all put some skin in the game and said, let's go to an open mic. And if you go, you don't have to pay, but if you don't go, you have to pay. So we all went and I was hooked immediately and I said, great. I mean, you're funny. You're obviously doing a great job of it. And she goes, I go, how long ago is that? She about a year and a half ago. I go, let me ask you a question. Here's where I'm at. I'm terrified had her on the podcast. So we had a conversation about this and I said, I'm terrified about this. And she goes, let me explain something to you.Sebastian Rusk: (03:28)The fear is never going away, but every time I get up there and I do a set and I push through the fear, it completely invigorates me with life and I'm ready to go do it again. And then the next time I get up, I'm equally terrified again. And I said, interesting. She said, it's an art and it's a matter of what you want to do. So finally I finally mustered up enough guts through her encouragement and I just thought, I'm gonna go do it. So I hit up my buddy, Manny, who started Miami comedy. He had added me on Facebook and I got him on the podcast and I'm telling him all this and he's dude, what, what do you mean scared of com? Like I I've been following you for a couple years. I mean, I've seen your stuff. Like you're a natural when it comes to comedy, I'm sure.Sebastian Rusk: (04:07)Why don't you just come out to the mic and, and come out to a mic and give it a shot. So I did that and it was terrifying and it, there was a networking event going on at the bar where the show was going on and those people did not care that there was an event going on. So it was really noisy. So I say the right of passage normally in comedy is getting laughs in Miami. It's getting people to shut up long enough so you can make them laugh. So I finally went back I'm really blessed to have some really funny friends that are, that are terrified of comedy would never do it, but they wanna live vicariously through me. So we just do some incredible writing sessions through phone calls, like calling a buddy, but he's really funny.Sebastian Rusk: (04:48)And you're like, let's unpack this for a minute and start to navigate through. So wrote my first set. And I thought I was doing an open mic and I showed up. He's like, no, you're in the showcase. You're third up. I'm like, what? So he kind of hooked me up a little bit and yeah, from so far so good. But and then I got in my head a little bit in November, I did a show and he came up to me after and he said I was with two really, really good comics that got up and just crushed 10 minutes of Crowdwork like nothing, 10 minutes is an eternity in the comedy world. And he said to me you need tighten up the punchlines a little bit. And I go, what does that mean? Which joke he goes, I don't know.Sebastian Rusk: (05:25)You'll figure it out. But rule of thumb is six to eight laughs per minute. And I'm like, I'm sorry, come again. And he's like six to eight laughs per minute. So did you record your set? I go, yeah, he goes, cool, go home, listen to it. Every time you hear a laugh, make a little check mark on a piece of paper and that's how you're gonna wanna. Cause it was tough for me to segue from storyteller, speaker, podcaster to just, you know, joke after joke, after joke plus crowd work. How you guys doing? Yeah, you guys married. Are you related? How's what's going on here, you know, to be able to navigate through that and then hang tough, you know, know heckler's the whole nine, so.Dan Henry: (05:58)Wow man. That's so scientific six to eight laughs per minute. And to be able to like go in and break it down like that. I, wow. That's I feel like comedy, you know, we watch these great comics and they're a lot more scientific than we think. We probably have this idea. They just get on stage and they just like that, but they work on it, you know, like anything else.Sebastian Rusk: (06:15)Abolutely. And it's open mic, it's part of the craft. I mean, you'll still have, you know, the best of the best going and hitting, you know, The Laugh Factory or somewhere in, you know, the large, especially in New York and LA will go and work out, you know, material and see, you know, what works and what doesn't. I mean, even social audio, I do a room every Friday. That's got 75,000 people in the group. That's called Hot On The Mic, on Clubhouse. So every Friday at 3:05 there's 300 people in a room that you can go in and really work out material. Now you better hope people unmute and laugh. Otherwise you're cause I opened up last night.Dan Henry: (06:47)Oh that must be so awkward to not get a laugh.Sebastian Rusk: (06:50)Oh my goodness. Oh, I did. I jumped in. I'm like, oh, here we are again, comedy on Clubhouse, very comparable to talking to yourself.Dan Henry: (06:56)Wow.Sebastian Rusk: (06:57)Like almost identical to that. So, but people can, you know, they tip you and stuff like that. So it's a different again, a hobby. What, what can I, I said, okay, so what are we doing with comedy Sebastian? Is there a, is there a result other than an egos stroke? And I said, yeah, there is, I'm gonna take whatever I'm learning with standup, which is on the fly, which is quick, which is easy when it's not expected and I'm gonna bring it back to the stage and I'm gonna bring it back to the podcasting mic, and you know, which does help that process. It helps these kind of conversations. So still terrifying.Dan Henry: (07:30)Well, hey, I think everything worth doing that is rewarding is terrifying. I mean, if it's not terrifying, it's probably not very rewarding. So and that's what, you know, that's one of the reasons I wanted to bring you on here today because you have a very unique sort of unorthodox strategy that, or podcast strategy. And I wouldn't even call it a podcast strategy. I would almost call it a getting client strategy. It just happens to be with a podcast. You know, David Shands?Sebastian Rusk: (08:00)I don't.Dan Henry: (08:01)So he has a huge podcast. I was on it like a month or two ago and or a couple months ago, and then we had him on here and he's just got like a huge following. I think the podcast is social, oh yeah, Social Proof Podcast. And then he has like this whole, you know, he has like membership site and all this stuff.Dan Henry: (08:21)And he had a, we brought him on and you know, his model is to basically, you know, sell ads. Like it's a more traditional model, like sell ads. He mentions his membership site. And then what he does is when people come on the podcast, if they have a product, he will basically get an affiliate link or like a referral link. And they'll talk about their product. He'll mention to go check out the product. And then if somebody buys, he gets it cut. So that's like his three ways to monetize the podcast. But your way, I find fascinating because you know, when you have a traditional way to monetize a podcast and it's more like ads and things like that, you have to have a large audience.Sebastian Rusk: (09:06)Huge.Dan Henry: (09:07)Huge, right. But you've found out a way to start a podcast that is small or just not that huge, doesn't have to be huge and get a lot of revenue from it. And so I'd love to talk about that. And you, you help podcasters not only start their podcast, you have a podcast agency, which I think is awesome, but it's a very specific strategy. Can you go into what that strategy is and why it's a lot different than why somebody would even start a podcast for the most part?Sebastian Rusk: (09:40)I think a lot of people are confused on why they should start a podcast in the first place. A lot of people that come to me say, I, I wanna start a podcast and people are starting to educate themselves and understand that, Hey, maybe there are some strategies, a lot of people, I wanna get my story out. I wanna share value. I wanna, whatever the case may be. And I always invite them to consider what's possible with being able to structure a strategy that allows you to do everything you want to do. Talk about everything, you know, about your area of expertise, providing value to the world, getting clear on your, why, all that stuff. But then what does it look like to get very granular with the conversations that you're having and identifying people that can buy something from you eventually, you're not leading with that, but that is the end result.Sebastian Rusk: (10:25)How can I, so for example, if I'm a sales trainer and I start a podcast and I want to find new clients. Well I'm going to invite every prospect, that's on my hit list on the podcast. So I can tell their story, have a conversation with them and ask 'em what their biggest challenges are with sales, very common topic. Once I've been able to pour, once you're able to pour into that person's life through that conversation, by the time it's done, it was like, Hey Dan, you, you mentioned something specific about sales on there. And I would love to have another conversation with you. If that's something I can do, I would absolutely love your help with that. Let's for sure. Can we get 'em on the calendar for next week? Okay, great. And that happens a lot. So I end every conversation with, so when you start a podcast and I think I may have done that the first time I had you on the show too.Sebastian Rusk: (11:08)And you were like, actually it's in the works. And most people say I wanna start a podcast or I've already got one, or I don't wanna do it. Those are really the only three I on there. And if they want to do it and they're active on social, they understand the value of bringing somebody in to expedite that process that can help 'em put together a strategy, like being able to monetize it through the guests that they're having. It makes it just that much easier. But yeah, it's I've lived it for 12 years. Being an inconsistent podcast until 2016, starting in the show, stopping the show, recording an episode whenever I needed to meet somebody, but I've been able to build my brand in relationships with people in my industry, because I've been able to invite 'em on the podcast.Dan Henry: (11:54)Can I re-articulate that to you and see if I got it right? So…
Full show notes at the publisher>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Are you struggling to grow your business?From tackling day-to-day operations, handling employees, and overcoming unexpected or unforeseen issues…It can be difficult to find the time to work on your business instead of working in it!You may already know entrepreneurship can be challenging, especially if you're striving to grow your business alone. If you have been struggling to grow your business, this is for you!In this episode, I talk with Andrew Stickel about the mindset and skill required to build and scale a successful business. He shares his insight into investing in yourself and your business through coaches and mentors, and he shares the mindset that has allowed him to grow his business to a massive 6-figure company that is projected to do 24 million this year! In this episode, Andrew and I are going to cover:How To Approach Done For You ServicesWhat No One Tells You About Coaching ClientsHow Selling High Ticket Is EasierWhat Can Happen When You Accept An Unexpected OpportunityHow To Go From 300K to 3 MillionWhat Is The Biggest Challenge With EmployeesHow To Deal With Piracy and CompetitionIf you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT — Dan Henry: (00:00)In this episode of the, How To Think podcast. We had Andy Stickel on, who is the founder of Social Fire Starter. He does marketing for lawyers and he was able to go from a 1 million a year business to a 4 million a year business to now a million dollars a month and projected 24 million this year. And we sat for about two hours and we talked about a lot of things. We talked about growing businesses. We talked about mindset. We talked about managing and dealing with employees and just everything in between as well as how he got started. And we told a lot of awesome stories about growing and leveling up. And I really think that you're going to enjoy this sit down interview. So with that said, let's jump right in.Dan Henry: (00:57)Andy Stickel.Andrew Stickel: (00:58)How's it going, man, been a while.Dan Henry: (01:00)And it has been a while. Yeah. Yeah. I'm really excited you came on because you were my client for like years.Andrew Stickel: (01:09)I take, I take pride in being your number one client.Dan Henry: (01:11)You are like, you are, You are. So, it's really cool because I recall like when we started working together, you know, you were very ground floor and now you're just, you're just absolutely crushing it. I mean, you did, I know that you did. What did you do last year with your, cause you have a software. You have a coaching company, you have it done for you agency, and last year was good, but this year's like ridiculous. Like what'd you do last year?Andrew Stickel: (01:40)Yeah, so we did, we did 4 million last year. When I started with you. We were at about a million, I think. And that was 2000... When was Ad Con? It was Ad Con.Dan Henry: (01:49)Oh that's ancient history.Andrew Stickel: (01:49)I hired you a, you know. Okay. So you know, the whole story about how I saw, I knew who Dan Henry was, and I was like, this guy's a douch bag. Like I don't. And then, so, and then I bought, and then I went to Ad Con cuz I live in Lakeland, which is, I don't know, like an hour from here. And I'm the type of person. And this is one of the secrets of my success, is that I understand that I can learn something from everybody and Ad Con was gonna be there. And I was like, all right, it's cool. I think you were doing like a Black Friday deal or something on Ad Con. So I got, I got a ticket for it. And I went to Ad Con and I was watching you. And I was like, this guy actually does just know what he's talking about. Like, it's pretty clear this guy actually knows a thing or two here.Dan Henry: (02:27)So, you know, what's funny about that is I talked to Tai Lopez once. And he said that when he was starting out, cuz he's very different now, just like I'm very different nowAndrew Stickel: (02:37)When he was starting out, he was like Peer 1 and like,Dan Henry: (02:40)Yeah, like ridiculous what he is doing now.Andrew Stickel: (02:42)So smart. Yeah.Dan Henry: (02:42)So when he started out with what he was doing, he said that he knew his market, his market was like 18 to 25 year old males. And that basically, if he was to act all smart, they would get turned off. So he kind of had to act, I mean,Andrew Stickel: (02:57)He played dumb.Dan Henry: (02:58)He played dumb. He kind of acted like a douch because he was, I hate to sell this, but he was selling to douches. So, that was his strategy. And I always thought like, wow, to put your ego aside, and be able to do that. And do it because you know, that that's what, how you're attacking your market. And you know, you're smarter, you know, you're more, you know you can articulate yourself in a more intelligent way, but you suppress that cuz you know your market. I think that like that's a lot of discipline there. And so, but like I think anybody, you kind of get sick of that market, you grow out of it. And when I started realizing that I could attract, you know, better people, not that there's anything wrong with being, I mean, I was male in 18 to 25 at one point. But you know, when you I didn't want to work with people that just wanted like Lamborghinis and stuff. You know, I wanted to work with people who wanted to create great products. And so I changed my whole thing a bit and, just like he did and a lot of people do so. But yeah, yeah. I was, I've heard that a lot. LikeAndrew Stickel: (04:02)Yeah. I mean, I just didn't yeah. I mean, you know what, you know, it's like, you know, and you even talked about this even more recently on your social media about you don't know somebody, you really just don't know somebody from basically their onscreen persona. Whether they're an actor or athlete or an entrepreneur or whatever, you know, so, but I went to Ad Con and I was like, oh, this guy really actually knows what he's talking about. And I'm the type of person where like, if I wanna learn something, you know, there's that Tony Robbins quote, where if you want to be successful, find somebody who's already done exactly what you wanna do and just copy what they've done. Right. So, or maybe hire them and tell them whatever it was.Dan Henry: (04:38)It's copy them. I, and then I say, Dan Henry says, if you really want to be good at it, just pay whatever they want.Andrew Stickel: (04:43)Yeah. So I don't know what the actual quote is. I think the quote is copied. I don't, I don't like, I don't like the, I don't like the copy in there because you get in, like, I think a lot of people think that like funnel hacking is literally just copying and I've, I know you've had that. I've had that happen where it's copying,Dan Henry: (04:57)That's what it turned into.Andrew Stickel: (04:58)That's what it turned into. But I don't think that was ever the intention. I think it was basically look and see.You know, it's like, and I still funnel hack. I'll look and see like, you know, this market is like, somebody's doing this cool thing in this market. That's neat. I'm not gonna steal or copy word for word. I'm not gonna steal their landing page, but I'll take that idea. And I'm like, okay, that's really cool. How can I apply that to what I'm trying to do? And it just, you know, it's like that book, Steal Like An Artist, you know what I mean?Dan Henry: (05:24)That's sort of like, if you ever go to the gym, and you see people doing like flies and instead of doing them properly, they're like this. You know, that's the equivalent to properly, like that's what I see in the online business industry is everybody's pretty much like, no, no, I'm do, I'm marketing and it's like, no, you're just making crappy products. And stealing other people's stuff. And you just, you kind of suck. So,Andrew Stickel: (05:48)And what I found is that typically, typically when you're just copying, when you're not actually doing the work, then you end up, you don't have any more moves. You know what I mean? Like so,Dan Henry: (05:59)Right. Exactly. you, dude, that's exactly right.Andrew Stickel: (06:01)That's what happens to me all the time. People steal my stuff, people steal your, I'm sure people steal your stuff all the time you know.Dan Henry: (06:06)Yeah. I'm definitely, yeah, yeah, yeah. It's, I guess it's flattering at this point. But let's, so you did 4 million in last year, but you're on track to do what 24 million this year?Andrew Stickel: (06:19)So we're gonna, yeah. Well, we'll do, I mean, barring a yeah, we're gonna do 24 million this year, you know? Now that's few things have happened. I mean, you know, my company's being acquired. I now own a piece of a bigger company, but, yeah. We're on pace to do 24 million by the end of this year. Yeah, that's gone from doing a million a year to out doing 2 million a month. You know.Dan Henry: (06:40)We spoke before this started, you said the, if you were to separate that out, you got software, coaching and you got, done for you. The majority of that is done for you?Andrew Stickel: (06:51)Yeah. The majority. Well, the majority, I would say 60% is done for you. I'd say 30% is gonna be coaching and then 10% is going to be software. But we're, you know,Dan Henry: (07:03)What do you charge for your software?Andrew Stickel: (07:04)So the software right now, we're making some transitions because what we were doing is we were charging $3,000 a year. And basically I was just like, I learned really marketing from you. So what I did was I was doing, I did, ad, webinar, phone call, right. So, we were selling it at $3000. Well, we started at thousand and we started, 20 then went to 2,500. Then we went to 3000. Eventually, my plan was to get it up to 10,000 a year and we're still gonna get to that point. But what we're trying to do right now is we're actually gonna probably drop the price to like $249 a month right now, and just get on a reoccurring revenue model.Andrew Stickel: (07:37)Cause we wanna get as many users as possible. And it's easier. What we found is when we're doing it at $249 for the market that we're in, we're able to sell it a lot more at $249 than 3K up front, you know, so.Dan Henry: (07:49)$249 per month?Andrew Stickel: (07:50)$249 per month. Yeah. Which is basically the same thing. It's still $3,000 a year. It's just a monthly revenue model. But what we're trying to do and you know, we're trying to make it that we're looking at how can we make our clients stickier. Cuz that's the biggest problem with monthly recurring revenues, how do you keep the clients? You know, so we have contracts and everything, but what we're really trying to do is we're trying to figure out what kind of software can we do so that, you know, we can provide lots of software for them that they really use so that they're not going to want to leave. And that's the software that we have is like, it's like revolutionary in terms of getting reviews for law firms, because it's, that's what we do. We figure out the problem is that lawyers can't get reviews on.Dan Henry: (08:29)You should probably mention who you market.Andrew Stickel: (08:32)Yeah. I mentioned for, I've work for lawyers. Yeah.Dan Henry: (08:33)You do marketing for lawyers. Yeah. So, that, so for like for my app, How To Think, you know, I think about it and I'm like, you know, I think Calm, the app Calm did like 200 million last year.Andrew Stickel: (08:47)Oh, did it really?Dan Henry: (08:47)It's ridiculous.Andrew Stickel: (08:47)What is Calm? I don't even know what that is.Dan Henry: (08:49)So it's like an app you download and they have, and it just has like meditations and stuff. And there's other apps like it. Ours is a little bit more like your daily dose of wisdom where, and we're still on the ground floor of it building it up. We, we actually had, we launched it and we got over a thousand members and we did really, really well. And then the Amazon servers crashed and it corrupted cuz like with apps and stuff, a lot of 'em, most of 'em are based on the Amazon, like S3 and Amazon servers.Andrew Stickel: (09:23)Yeah. AWS, all that.Dan Henry: (09:24)AWS. And so, there was this, this massive crash. It was like literally like a, a dooms day event and it just thousands of companies or logistics departments, apps, it just crushed them. It like fried them, you know?Andrew Stickel: (09:39)Interesting.Dan Henry: (09:39)Like, think about like, the Terminator, what's a Sky Net, you know, just right? And so of course we're like a small company. We don't have like 20 developers sitting in a room, you know, with star wars on, you know, know coding and being plugged in. So it just, it hit us like crazy. So we had to, we had to like rebuild the whole app from the ground up, which is what we're doing now. And we're redoing it a little bit, but the reason I mentioned that is because like the app game, the software game is hard. Like I had a software before and that was hard because it had to connect to all these other softwares, and if they change something, then you gotta change something in yours.Dan Henry: (10:22)You know? And so it's a very tough game. But if you think about it, there's a lot of apps out there that do like a hundred million, 200 million a year. So to me I'm thinking like, man, if my app can just do 10 million a year, that would be amazing. But our angle is like a daily dose of wisdom. So you, you get, maybe there's a quote or there's a piece of wisdom from anyone all the way from Aristotle to Steve Jobs that in history have talked about something, maybe something from books and every day there's a five minute audio that sort of dives into that explains it and how to apply it to your life. And you get that five minute audio every day. And it just helps you with your mindset, helps you become more successful. We have a ton of, like the people love it, but we did have to put it on a separate app temporarily while we fixed this one. It's been, I'm not gonna lie. It's been a nightmare. I'm sure you've dealt with software stuff. But we're, we're looking to when we relaunch it, looking to be a lot better. So yeah.Andrew Stickel: (11:14)It's different. It's so different. Like, and you know, I know you got into physical products, I've gotten into physical products. It's different because like, like you and I are used to having an idea, getting a whiteboard out, drawing, like turning, going on Facebook live and then selling it and then there's money. And then like fulfilling. It is just going on to like teaching a course. Right. That's like the easiest thing, but then with software now, okay. I can sell this thing. I can do the sales, I can get all the sales, but now I'm dependent on all these other people and all these other companies and all this technology to actually make it work. And, you know, and, fulfillment or, e-com is even worse,Dan…
Full show notes at the publisherwhat it takes to create an amazing podcast that will attract a loyal audience, how to avoid making the most common mistakes most new podcasters make, and he'll share how to monetize your podcast without getting overwhelmed with the details!>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Are you dreaming of starting your podcast?Podcasts have become an increasingly popular way to share your knowledge and really connect with your audience…But, it might feel overwhelming as you think of where and how to start!You might be wondering what your podcast should be about, what kind of tech you’ll need, and how to publish your podcast? You might be wondering how to monetize and create an income from your podcast…If you’ve been looking for the answers to those questions, this is for you!In this episode, I talk with David Shands, founder of The Social Proof Podcast. David shares his insight into what it takes to create an amazing podcast that will attract a loyal audience and allow you to monetize your podcast without getting overwhelmed with the details, and shares how to avoid making the most common mistakes most new podcasters make!In this episode, I am going to cover:How You Can Promote Your OfferThrough Your PodcastWhat Are The Three Most Common Podcasting MistakesHow Loyal ListenershipProvides Unseen ValueHow To Use This Growth Hack To Get More ListenersHow To Use This Trick To Getting A Well Known Guest On Your ShowWhy Success Is Based On AbilityAnd… So Much More!If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT — Dan Henry: (00:00)Everyone welcome to the How To Think podcast with your host, Dan Henry. And today we have an amazing guest on, his name's David Shands, and he is the founder of Sleep Is For Suckers, The Social Proof Podcast, and the MorningMeetup.Com. He has a seven-figure podcast, meaning he generates, seven-figures, over a million dollars from his podcast. And during this show I really dug in and, you know, really expanded on the mistakes that podcasters make, and really how to think about starting a podcast beyond just the little piddly tactics and really dived into the strategy and the mindset behind a successful show. And I really think you're gonna love this episode. Also this show is sponsored by HowToThink.Com, where you can get daily success mentoring, keep your mindset on track and grow your thinking so that you can grow your success. Let's go ahead and jump into the interview.Dan Henry: (01:07)So, so I was on your podcast. And it was amazing by the way. And I love, first of all, it's a very, very popular podcast. And we spoke after I was on your show and it was just crazy how, you know, most of the time when you ask people, like how do you start an awesome podcast? Like, how do you grow your podcast? They have this like blueprint and plan that seems so like, you know, template-y and cookie-cutter strategy, but you were just like, the advice you gave me was just insane. You were just like, I just make it really good. And, you know, and I was like, we gotta talk about this. So I'm gonna press you a little bit on it, you know? So gimme some stats, man, on this podcast, Social Proof Podcast. How big is it?David Shands: (01:56)So we are the number. We, kind of, it, it changes every day, but hovering between six and 12 top entrepreneurship podcasts in the country. We are, you know, somewhere between 30 and 50 top business podcasts in the country as well. And yeah, I think we have an amazing impact, so we don't have the, maybe the biggest podcast in the world, but it's very, very effective because anybody that comes on the response that they get is incredible. Right? Because, you know, I just, I have a genuine curiosity for you know, for people in their stories and it's been financially rewarding. So I don't know how we're measuring like bigness.Dan Henry: (02:45)Well, I mean, I know it's super popular because when I was on it, my whole social, everything blew up. I saw you on, I saw you on Social Proof Podcast, you know, and I don't normally get that much of a response, but I know you've built quite a business out of it. I don't know like how you wanna define how big your business has grown because of the podcast.David Shands: (03:04)It's a seven-figure podcast.Dan Henry: (03:05)So it's a seven-figure, but now how many people can actually say that they make seven-figures, over a million dollars from their podcast. That's insane.David Shands: (03:13)Yeah. Yeah. It's pretty cool, man. It's pretty cool. What's really cool is I'm not like a natural salesperson. So I don't know if I would have been able to make seven-figures from having a product and putting it in a funnel and running ads to it. And you know, things of that nature. Now we do, we do, you know, some of that with our, The Morning Meetup, we run ads to it, things of that nature, but it's all driven by the podcast. But what's cool is I, I don't have to sell a product. I just have to sell my personality and sell the questions that I ask, but, but not even to regular people. I just, like YouTube is going to be a five-figure check every single month. And it just keeps growing, but I don't have to sell anything. I just gotta get to talk to Dan. And then people like it and they put ads in the YouTube and the audience, they don't have to pay anything. They don't have to buy anything unless they buy something from you or, you know, they buy, you know, the Morning Meetup or whatever. But I don't have to like hard sell anybody on anything.Dan Henry: (04:09)What do you, what is your main source of revenue from the podcast?David Shands: (04:12)It's a blend man. So the audio side is, you know, a five-figures. Youtube...Dan Henry: (04:18)What do you mean by audio side?David Shands: (04:20)So, you know, you have, so a podcast is an audio experience. So when people listen to it on Apple or Spotify, we upload it to a hosting platform. And that hosting platform sends it to Apple, Spotify, Google, iTunes, all that kind of stuff. And companies put ads in the audio, but it doesn't necessarily have anything to do with the YouTube, which is the visual side.Dan Henry: (04:44)So you're just talking about the money you make from, you're not talking about like actually referring people to products, products, you sell products, maybe your guest sell you're talking about just the ad revenue from them listening and those platforms hosting ads while they're listening to your show.David Shands: (05:01)Well, I'm just running through like all of the different income strategies.Dan Henry: (05:06)Right. Okay.David Shands: (05:07)So, yeah, so we got, you know, audio is gonna be five-figures a month. Video, YouTube is gonna be five-figures a month. The ads that go into the videos is another five-figures every single month. The affiliates, like, so if I do an interview with you, you do something amazing and you have something to offer, we'll put the link in the bio and there's a revenue split there also...Dan Henry: (05:33)Is that the main source of revenue?David Shands: (05:35)The affiliates?Dan Henry: (05:36)Yes.David Shands: (05:39)The biggest single, yes.Dan Henry: (05:42)Okay.David Shands: (05:43)Yeah.Dan Henry: (05:43)Got it.David Shands: (05:43)But if you're calculating all of the other stuff, like I have the Morning Meetup, it's $79 a month, but it's heavily pushed by the podcast. So that's another stream.Dan Henry: (05:54)So would you say that rivals the affiliate, the affiliated income and just, just again to...David Shands: (05:59)Oh, yeah, yeah, yeah, yeah.Dan Henry: (06:00)Okay. So, even without the ads, even without your guests having an offer and them giving you a cut, if somebody checks out their stuff, even without all that, the fact that you have this popular podcasting.David Shands: (06:12)It'd still be a million. Yeah.Dan Henry: (06:13)Yeah. You still, so still still seven-figures. So what is the Morning Meetup?David Shands: (06:16)So the Morning Meetup is the only organization that gathers every single day to teach, train and coach entrepreneurs. Specifically beginning entrepreneurs or entrepreneurs that are trying to get, you know, to that quarter million. And they just really need that community. Or we've, we have multi-millionaires that are joining the Morning Meetup. So essentially, I have a theme for the month and we literally have like five, 600 people that join every single day, Monday through Friday, but we'll have a theme for a month. And every call throughout the week supports a theme for the month. So this month is, the theme is nothing can stop you, but today's call, I talked about nothing can stop you with a question mark. Because there are some things that can stop you and we gotta talk about those things that can stop you, or they'll keep stopping you.David Shands: (07:03)So they come on and we have a message for the day, and there's a huge community. They stay on the call way after I'm gone. We have a book club. So last year I didn't read any books. You know, even as a coach, you tell people, that you need to read books. Now, I thumbed through a book or something like that. But last year, I didn't read any books, but in the Morning Meetup, because we have a book load, we read 14 cover to cover. So what happens is we'll have, let's say a chapter no more than really 10 pages.Dan Henry: (07:30)So you don't need to read books.David Shands: (07:31)I love books.Dan Henry: (07:33)But, you don't need to cause you got that meetup, right? Because you, are you saying that you're sharing?David Shands: (07:37)No, we'll check this out. Here's the thing. So we'll have, we'll have a book for the month, like this month, last month we read Limitless, this month, we're reading Never Split The Difference.Dan Henry: (07:47)Oh, Chris Voss.David Shands: (07:47)Yeah. Yeah. For sure. Amazing book. So we'll take a chapter in the morning, 10 pages. We'll say, this is the reading assignment for today. And we'll read it that day. Then the next morning from 7:45 to about 8:10, we'll discuss that particular chapter that we read. And that's how we walk through 14 books chapter by chapter.Dan Henry: (08:06)Are you on every meetup?David Shands: (08:07)Yeah.Dan Henry: (08:08)Oh, man.David Shands: (08:08)Unless I'm traveling or something, which is rare.Dan Henry: (08:10)So, so this is kind of like, it's a little bit similar to what we do at How To Think, you know, cause we have the app and we drip out, we, take a piece of wisdom from, you know, say a mentor throughout history. It could be anybody from Mark Twain to you know, Steve Jobs, what have you. And we take that piece of wisdom and we expand on it and how to actually practically apply it to your life life rather than just, you know, Hey, that's a cool quote. You know? And then I, and then I also share a lot of lessons from, you know, my life going from, you know, working as a pizza boy for seven years and then building a eight-figure business and all that. And you know, just life lessons on, on how to think at a higher level so you can achieve more. And you know, we drip all that out. So, it's kind of like somewhat in the ballpark of a similar offer, but we drip it out and everybody starts from the same point. I just, I can't get up that early sometimes.David Shands: (09:14)We're on there live, but like you come on.Dan Henry: (09:16)That's awesome, man.David Shands: (09:16)And I'm gonna invite you on one day that you can get up at 7:45.Dan Henry: (09:19)Yeah. I'll, I'll get up that day.David Shands: (09:20)Eight o'clock and yeah. You'll, you'll, you'll see. There's 500 people live little boxes on zoom. Wow. It's it's the most engaging.Dan Henry: (09:28)Is that how many members you have or is that how many people attend?David Shands: (09:31)No, that's how many people show up show up.Dan Henry: (09:33)Wow. You are way, way more.David Shands: (09:35)So we have like showing up 500 every day.Dan Henry: (09:38)That's awesome.David Shands: (09:38)But they're like doing meetups around the country where they're just getting together inner city and that I am not the biggest, I don't think I'm the biggest reason people join or why people are having a success. It's just the community. Like where else you gonna find that every day that you can getDan Henry: (09:54)Yeah. That's, that's an amazing offer. So, you do the podcast, you have an offer like that. And let me ask you this. Cause one thing I've been I'm gonna be a little selfish on this podcast and ask you some stuff cause I want this podcast to be amazing. Sometimes I get so wrapped up in the guests and the conversation I totally forget to promote our How To Think app, you know, to, I forget about it, you know? So, how do you when you have a podcast and you don't wanna take the attention away from the guest, you don't wanna make it all about you. You want great content, but you still obviously want people to listen to your podcast and then buy your offer because it's, I imagine your podcast is one, is a way to promote your offer. And, especially because it's such a great offer, how do you approach every podcast directing people to that offer?David Shands: (10:42)Well, my purpose for the podcast, isn't direct people to the offer. Like with when we talked, it wasn't like an ad breakup. Let me tell you about my offer. It's I want to genuinely get people to enjoy this podcast. And my philosophy is if people can fall in love with you, then they'll fall in love with my next guest. And they'll fall in love with my next guest. They'll continue to watch the episode. And eventually they'll take me up on my offer, but I don't care if you take my offer or Dan's offer, I'm make some money from it. But so I'm just, I'm just focused on, let's just have a good show. That's to my number one, focus.Dan Henry: (11:18)Can I play devil's advocate here?David Shands: (11:20)Of course.Dan Henry: (11:21)Okay. So while I think that is an amazing way to look at it and it's all, it's the way I end up doing it a lot, cuz I just kind of get into that and I'm like, I even forget about it. And I'm like, let's have a great show, you know. At the end of the day, you know, if somebody doesn't know that you have an offer, they can't buy. So what do you do to bring, to bring awareness to that offer? You know, how do you do it? I mean, if people listen to your podcast, right, there's gotta be some way for them to know where to go or what to do to check out the Morning Meetup. So how do you approach that?David Shands: (11:52)So at the end of the episode, I'll always say this episode sponsored by TheMorningMeetup.Com. I'll talk about it, but it's like a afterthought. I mean, I'll put little ads in the middle of the episode. So if I don't, if someone didn't buy an ad, they didn't buy a ads slot in that particular episode, then I'll put my own patrion or my own podcasting course or whatever. It'll be a small ad in the, in the beginning. But when I'm interviewing you, I'm literally only trying to crea…
Full show notes at the publisher>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Do you believe you can achieve anything you set your mind to?You might believe that your circumstances or your environment are the reason you can't achieve your goals and dreams.If you knew the first step to achieve those goals, was to simply believe it was possible for you!If you could follow in the footsteps of someone who had already achieved those goals and replicate their steps and their processes...Would you take that first step and believe that you could accomplish that goal?If you struggle to believe you can achieve your goals and dreams because of your environment or your circumstances, this is for you!In this episode, I talk with Nehemiah Davis about how he overcame the odds stacked against him when he grew up in challenging circumstances. Nehemiah shares how changing his mindset allowed him to go on to create an eight-figure company and accomplish his many goals in spite of his challenging start in life, and shares how his first step to success was simply believing that he could achieve anything!In this episode, Nehemiah and I cover:Where The Seed Of Change Was PlantedWhy There's Another Way To Create SuccessWhat The Two Layers Of Financial Literacy AreHow To Have Success With Event Space RentalsWhat Is True SuccessWhat Happens When You Give BackHow Investing Creates And Sustains WealthWhat One Piece Of Advice Can Change Your PerspectiveAnd… So Much More!If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT — Dan Henry: (00:05)Hey everyone, welcome to How To Think today. We have Nehemiah Davis on, who is the founder of the Circle Of Greatness. He's the author of, Step Into Greatness. The recipient of the Steve Harvey's, Good Neighbor Award author of three books. And you were actually on the Steve Harvey show where you proposed to your wife and you are the proud owner of an eight-figure company, even coming from modest, if we can say childhood you know, you didn't really have advantages. You didn't have any of that. And you still were able to come in. In fact, you know, from what I'm reading here, you had kind of a challenging life. I mean, your father was in prison for 30 years. Died in prison. You were kicked out of a couple private schools. Yeah. I mean, this is not a, it's not like you had like a good start. And so I appreciate you coming on the show today.Nehemiah Davis: (01:01)Happy to be here, brother.Dan Henry: (01:02)To share with us like how you, as you put it before we started, you created something out of nothing.Nehemiah Davis: (01:07)Literally.Dan Henry: (01:08)Thanks for coming on, man.Nehemiah Davis: (01:08)Oh, happy to be here, bro. Yeah.Dan Henry: (01:11)Awesome. So, so tell me about this. You, your father was in prison for what, 30 years?Nehemiah Davis: (01:16)30. My entire, since I was two, he committed murder. Well, allegedly, he said he didn't do it, but that's what they put 'em in life, life in prison for that.Dan Henry: (01:24)Wow. Wow. And, and so growing up, I imagine that was not the healthiest, most supportive environment. You're you're raised by your mother.Nehemiah Davis: (01:33)Yeah. I was raised by my mom and grandma, but they did such a good job at raising me meaning based on what they know and what they had. They did a phenomenal job. I never felt like I missed the father because they just did a great job. Like showing me different things. Now, again, they couldn't teach me about finances. They couldn't teach me about how to own businesses. They didn't teach me anything about those things, but just giving me the proper upbringing, my mom trying her best. Yes. But for the black household, we used to being fatherless households. It's not really, it's not nothing new. We're used to, you know, I don't wanna say dysfunction cuz every family isn't dysfunction. But a lot of times we didn't grow up with father. A huge amount of households are fatherless. Right. Especially my, in all my friends. So.Dan Henry: (02:20)And, and did you grow up you grew up in Philadelphia?Nehemiah Davis: (02:22)Yeah. Yeah. West Philadelphia born and raised.Dan Henry: (02:24)Born raise. Yeah. I know the song. So was this did you grow up in like a like lower middle class? Poor?Nehemiah Davis: (02:32)I grew up in the hood, like, so I grew up literally in the hood. Drug infested neighborhood, outside, they prostitutes around a corner selling drugs. My inspiration was to be a drug dealer because when I used to go on the courts play ball, I just watched them hustle Coke all day. I'm like, man, they had cars, they had money. They got all the, you know, I thought success was clothes. You know, clothes, jewelry, cars, cuz that's what I saw. And I thought that was my life until my mom got married. She moved to a different, better neighborhood in west Philadelphia, which was a more affluent neighborhood. And at that time, so funny affluent, that house was $65,000. That, that was how much the house was.Dan Henry: (03:12)You're the Fresh Prince.Nehemiah Davis: (03:13)Yeah. Fresh Prince. So I'm living large, but where it really changed my life did a three, well, 180, I always talk about 360, mean you turn into the same spot. But I moved went to a private school where it was only 30 African Americans out of a thousand people. And I used to see everybody go to school. They were driving to school, their parents own hospitals, they own all type of stuff. So my favorite quote, "Once your mind expands into a new concept, or idea it's hard to go back to it's original way thinking." So I saw these rich kids. I'm like, who said that? Oliver Wendell Holmes. So I saw these...Dan Henry: (03:47)Okay. That's a great quote.Nehemiah Davis: (03:47)Yeah. I love that quote. I saw these rich kids and like, yo, I can have that lifestyle. Although I was still being the knucklehead in that moment in ninth grade, a seed was planted that I could actually become more. That was the first year of my life where I was like, wait, it's a different, it's a total different world than the one I've been living in up to this point.Dan Henry: (04:09)Wow. So now you, you were working at a airport private airport at one point. And I...Nehemiah Davis: (04:15)My last job.Dan Henry: (04:16)So you, that's your last job?Nehemiah Davis: (04:17)My very last job. My 10th job.Dan Henry: (04:19)So you saw like the private planes and the millionaires and probably even the billionaires coming in and out. How did that affect you?Nehemiah Davis: (04:26)Bro, that was phase two. I had two turning points. Number one, being able to go to that school and number two, working at the private airport. Mind you, I had nine jobs that I got fired from. That was my 10th and final job. Every single day I would see millionaires and billionaires every day. I've been on Trump's plane. I got on this dudes plane, he got a 200 passenger plane converted to like a house. It's like a 737. Get on the plane, pilot, take your shoes off. Walking around white carpet, everywhere. Gold, everywhere. Gold sinks, gold toilets. Like this is a aircraft, TVs. I've been on the owner or the Cowboys plane. Bill Gates got off a plane, Oprah. I've seen it all. And I was like, I was the poop boy. I would go on the planes and remove the mess off of the planes. Like that was my job. But what it did was it showed me like, Nehemiah, you now could be a millionaire. You now could fly a private, like I didn't know that world exists. You and I talk sometimes about private jets and stuff, like.Dan Henry: (05:23)Yeah, yeah. You fly private a lot now.Nehemiah Davis: (05:24)I fly private all the time. Not all the time, but occasionally. So the funny thing is I told my boss, bro, I'm going to fly in this job when I get fired. I mean, I'm going to fly in this job someday. Took me nine years to do it, but eventually, I started flying out of that place that I got fired from all the time. But it started with that idea. I had a seed planted and I've just been a full time entrepreneur the last 14 years. I just find a way to make it work every time.Dan Henry: (05:52)Dude. That's awesome. That's so, so let me ask you this. Like there may be somebody listening to this right now who, you know, maybe they're not, maybe they don't live in the, in the slums, right? Maybe, maybe they're not. Or maybe they do, but maybe they're like middle class, lower middle class. They're, but they're just not happy with where they're at wherever they are in the spectrum. They're just not happy with where they're at and thought of, you know, flying on a private jet, I mean, I've, you know, we've talked before. You're always, I mean, you say you don't fly on private a lot, but dude, every time I talk to you're like I'm on a jet, you know? And so like the thought of building a business or getting to the point where you could just do stuff like that. I mean, you got, you got what? Like you got a blue Lamborghini, right?Nehemiah Davis: (06:36)I got, I got a couple. I got a Lamborghini truck and a car black, both black.Dan Henry: (06:42)I got over the Lamborghini thing personally.Nehemiah Davis: (06:44)I know you did. You had it years ago.Dan Henry: (06:46)I know. I was like, this is,Nehemiah Davis: (06:47)I enjoy cars.Dan Henry: (06:48)But, whatever. But, but the point is, the point is that to go from where you were, where you literally had prostitutes dealing drugs outside of your door to flying private, whenever you want with your wife and your kid, like what would you tell somebody who is sitting here right now hearing this who is in that position? Or maybe they're just like lower middle class or whatever. And they work at fricking McDonald's or whatever it is. What would you tell that person about believing that that is possible?Nehemiah Davis: (07:18)First, I'm gonna tell 'em there's another way, like the thing is you need to find somebody that went before you. When I saw you get a 10X award, I'm like, I can get one. I seen somebody that you also didn't come from. You didn't come from, I don't believe you came from riches. I don't know.Dan Henry: (07:34)No, I, I mean lower, lower, lower middle class.Nehemiah Davis: (07:37)Right. But you self made likeDan Henry: (07:39)Delivered pizza for seven years, man. Like that wasn't like a high school thing. That was seven years of my life. That was a chunk.Nehemiah Davis: (07:46)Right. And I'm sure you probably saw something that made a change. So for me, I'm telling people go online, find somebody. Google successful from my city. Like find somebody who's in that was once in your predicament. And if you see that they can do it now, you know, you know, you know, it's possible. I know it sounds a little cliche, but for me I find somebody who did what I did before and I find out how they did it. And I go see if I could replicate it or create some sort of way to do the exact same thing. So I would say, stay encouraged. Your, your, I always tell people your current situation, not your final destination, where you are, is not where you'll always be. You gotta make up in your mind that success should be your only option. You gotta find another way to do it outside of what you've been doing.Nehemiah Davis: (08:30)Cause what you've been doing have gotten you thus far. So start exploring other options. Investing, you know, crypto, we sitting here talking about, you know, crypto game. It's just so many new ways to make money. My biggest thing, Dan, I always ask I'm like, what if I would've gotten into crypto five years? Like start finding out what is that next thing? And I don't know what that is right now. I know we in the NFT space, we in the crypto gaming, but find out what that thing is and learn as much as you can and apply that information. And you can put yourself in a better position in a year or two.Dan Henry: (09:02)So if I'm hearing this right, I, and I was gonna repeat it back to you. I'd say that the first step is to actually believe it's possible. And maybe you do that by finding somebody maybe even geographically near you or, or just near you in terms of where you're at in the journey, who actually did make it so that you actually have the belief it can happen. Cuz if you don't have the belief that it can happen, you're not gonna go out and learn the things you need to do. You're not gonna go out and spend hours researching, reading books, you listening to whatever podcast you're not gonna do that. Like, you're gonna go out and you're gonna have fun, you're gonna hang out with your friends. You're gonna go play whatever. Like for me, when I was younger I played a lot of pool.Dan Henry: (09:40)So I'd go out for hours and I'd play pool just because that was taking up my time. But I could have been reading books. I could have been doing all that. And then when, eventually when I realized it was actually possible and it was a real thing that was, that was reachable that's what motivated me to go out and actually read the books and actually that, and then, you know, if you were to ask me when I was on my seventh year of delivering pizza, when I was, you know, putting up clocking in and I smelled like grease.Nehemiah Davis: (10:06)I didn't know it was seven years, like I kind of thought that was just a part of...Dan Henry: (10:11)Nah, dude. That was like my career dude.Nehemiah Davis: (10:13)That's crazy.Dan Henry: (10:13)I was like, one day I'll be like a manager of this store.Nehemiah Davis: (10:15)What, what did you see? That was like, what was that thing for you?Dan Henry: (10:21)I, you know, you would think that I'd be able to come up with some sound bite. That, oh, it was this moment, but it was honestly a collection of moments. Throughout my life, that one day they all came glued together at once. I remember one time. So, so when I actually got outta pizza, I started doing my own thing. I was actually a Carney for a while. I would travel with carnivals and I would do like airbrush tattoos for kids. And I had Cotton Candy and all this. And I, one time was at this family's I got hired to do a private birthday party at this very wealthy family's home. And I'm, I'm sitting there and I'm setting up my little cart with the airbrush tattoos and all my stencils for the kids, you know, because they want the different tattoos and I'm looking around and this was a child's birthday party.Dan Henry: (11:09)When I grew up, if you had a child's birthday party for like a 10 year old, maybe, maybe you hired a clown. But you know, some parents brought over some dishes that was it. They had literally this catering and entertainment company come in and set up all this stuff. They had like servants coming in and out. It was like insane. You know? And I was like, this is just a kid's birthday party. Like what are y'all doing? It's not like we didn't, he didn't graduate Harvard and be the first man in on the fricking Mars and stuff, you know? So I'm sitting there and I'm watching this and one of the the parents come up to me and they're like, Hey, do you have everything you need? And all this. And I'm looking around at all…
Full show notes at the publisher>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Do you believe health is wealth?You might have heard that phrase before, but have you ever paused to consider how your health or lack thereof impacts your dreams, goals, and ambitions...Imagine what it would feel like to have the mental and physical energy you need to tackle your daily goals and responsibilities without the need for a midday nap or another Red Bull…Amazing, right?Now imagine what it would feel like to watch those goals and dreams slip through your fingers after years of hard work, all because your health is declining from years of grinding it out without proper rest and nutrition.One truth remains…You can pay for your health now, or you can pay for it later, but choosing to pay for it later will be far more costly than you think.If you’re someone who struggles with diet and fitness in your day-to-day routine, this is for you! In this episode, I talk with Will Myers about some of the most common mistakes and misconceptions about health and fitness. Will shares his insight into just how simple it can be to include a healthy diet and fitness routine into your already busy schedule without taking too much of your time!In this episode, Will and I cover:How To Avoid Splitting Your Circle Of FocusWhat Goes Into The Mindset Of BodybuildingWhat Common Diet Misconceptions Could Be Affecting Your Weight Loss Why Meals and Meal Timing Are KeyWhat Is The Biggest Weight Loss Mistake You Can MakeWhy You've Got To Be ResourcefulHow To Make Your Mindset Shift To Make It HappenHowIt's Possible To Have It AllAnd… So Much More!If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT — Dan Henry: (00:00)Hey, everyone. Welcome to the How To Think podcast, where we interview people who have done amazing things in life. And we sit down and talk to them and figure out how they did them, and what kind of mindset and paradigm shifts they made upstairs to really make that change and how they think. And today, we have an amazing guest. His name is Will Myers. He's a professional trainer, he's a bodybuilder and nutritionist. And the guy is absolutely amazing. He is actually my personal trainer that I met about six months ago. And we created this arrangement where I would help him with his business and he would train me. And in my time with him, I've experienced just insane gains in my personal health weight loss, building muscle. And I just wanted to invite him on the show to talk about it.Dan Henry: (00:54)And so over this I think it's a couple-hour interview, we talk about building muscle. We talk about losing weight, especially if you are a busy entrepreneur, we talk a lot about misconceptions and really some awesome tactics. Again, especially if you're busy and you're focused on, you know, trying to build a business or accomplish a goal, but you still want to be in shape and you still want to further your health goals. This is an absolute must-watch. And as always, if you're interested in getting daily success mentoring, you can go to HowToThink.Com and sign up to get daily mentoring with that said, let's hop right into the interview and get this party started.Dan Henry: (01:45)What's up, Will, how you doing man?William Myers: (01:48)My man. Doing good. Real good.Dan Henry: (01:49)So I had to bring you on because you know, a lot of times I bring people on the show who have like large social followings or what have you. And but that doesn't always mean they have the best information andWilliam Myers: (02:02)That's true.Dan Henry: (02:02)Yeah. And I've been working with you now for how long, how long have we been working out together? Six months?William Myers: (02:10)I think. Yeah. We're crossing into that six months.Dan Henry: (02:11)Yeah. So, so I'm gonna, actually, if you look at the picture this is what got me and I'll, I'll let you tell the story of how we met in a moment, but you, you are a high-level, high-level, personal trainer, bodybuilder and your transformation from basically a skinny guy that I always tell you, you look like that, that dude at the beginning of Ironman One. That skinny dude in the cave. You know, but that transformation from that to the picture on the right is just absolutely insane. And how long did that take?William Myers: (02:51)That was about three years.Dan Henry: (02:52)Three years.William Myers: (02:53)Yeah.Dan Henry: (02:53)And that was completely clean. No gear, no steroids.William Myers: (02:56)Absolutely. Yeah. All natural.Dan Henry: (02:58)Wow.William Myers: (02:58)Food and hard work, man.Dan Henry: (02:59)And I know, I know a lot of people are not gonna believe that because they just don't. They always associate it with that, but I've been working out with you for six months and we've been, you know, talking and I've like, I just know because I've, you know, I've, we talk about it and we meet people that are on and off and.William Myers: (03:18)Right. The difference is crazy.Dan Henry: (03:20)Yeah. The, yeah, because you, you see that, that immediate over vascularity and, and all that, you know? You did it naturally with food, and now that I've worked out with you and, your nutrition and, what you've helped me do, I can totally see how you did that in three years. It's funny because I had personally, you know, being an entrepreneur is tough when it comes to working out.Dan Henry: (03:44)Because not only do you have limited time, but you're sitting a lot and you have fires to put out constantly and you, sometimes you just have to like go and deal with something, you know? But I had struggled to lose weight for a long time. And then I, sort of, you know, figured some things out. I bought some programs and I was able to lose weight and I was able to actually lose a lot of weight and get pretty skinny. But I was skinny. I was,William Myers: (04:10)I remember that photo.Dan Henry: (04:11)Yeah. I was like super skinny. And I was getting like, I was getting comments on like Instagram and stuff, like oh, you need some muscle and da, da, da, da. You know? And I was never able to do both to like gain muscle and maintain more of a lean lean look.Dan Henry: (04:26)And since I've been working out with you, I've just, I mean, Brandon, go to go to the wide shot. Let me, see the like, look at that. I, my arms have never been that big. I'm just gonna, they're not as big as Wills over here, but I've definitely put on some. Grab that bobblehead real quick. You made a,William Myers: (04:42)Oh boy,Dan Henry: (04:42)You made a comment. So this right here, this is hilarious.William Myers: (04:45)Y'all gonna love this.Dan Henry: (04:46)This right here. Somebody sent this to me as a gift. And it's a bobblehead of me. And you'll notice that my head is pretty large. And I'm pretty skinny. And this was actually built to scale at the time of me being sent this.William Myers: (05:06)It's a perfect before shot, man. It's perfect.Dan Henry: (05:09)And but now, but as you said, I need a new one now, right?William Myers: (05:12)Yeah. You can hold a bunch of those awards now.Dan Henry: (05:14)That's funny.William Myers: (05:15)Little guy. Should we put 'em back on the stand or is he gonna hang out with us?Dan Henry: (05:18)Yeah. We're gonna hang out right here. Yeah. We got little, little bobble. Okay.William Myers: (05:21)That's right, that's your past man. That's good. Yeah.Dan Henry: (05:23)So I wanted to bring you on, because I wanted to talk about cuz your approach to not just nutrition, but, but lifting weights and all that is very, very different than anything I've seen. And I've been trying to study everything. And I know that nutrition and working out is like a very polarizing topic. You post any advice whatsoever about it and you'll have 50 different people with 51 different opinions, you know, just going ham on the comment saying that's wrong, this is wrong. And generally all those people are that make those comments are, they look like they've been hanging out at Krispy Kreme for a little bit too long. So I don't, I don't know how muchWilliam Myers: (05:59)Or they don't have any pictures up.Dan Henry: (06:01)Or they don't ave any pictures up. Right, right. So what we're gonna do today is I'd like to get into some of this and really talk about cuz you know, the whole like burning out certain muscles before you do other muscle groups, the meal timing, like this is game changing stuff. I actually eat more calories now and I've been leaner and more muscle mass than I ever have eating more. And it's just, it's incredible, like the change there. But before we get into that, tell I'd love for you to share the story of how we actually met and what transpired there.William Myers: (06:36)Right. Right. From the jump from the beginning.Dan Henry: (06:38)Yeah. From the beginning.William Myers: (06:39)Yeah man. My surprise. I mean the story is, it's a true story and everything, you know, as crazy as it is seeing you and being surprised with everything. But I used to be a massage therapist and I was on an app that kind of sends you out to different people. So people can basically order a session and you just show up. And so this was something I was doing when I first came down here, down into the new Florida area, building my business, working with personal training, working in gyms,Dan Henry: (07:02)You came from Maryland, right?William Myers: (07:03)Yes. In Maryland. Yep. Had a whole practice up there. Had to close everything down of course, like many people did, and I just took that as an opportunity to move on. But this app was great because no matter where I was, I could log in and it would, you know, tell people I'm available.William Myers: (07:17)So I received a, a notification for a session. So I got on the road and it actually was on the complete other side of basically Tampa, Florida. You're on the opposite side, over there in St. Pete. So I was going over to the whole other side and you know, my whole goal was get there, get the session done and roll out. Originally, I wouldn't be doing it, but I had a client that canceled. So if anybody was a business owner, that's out there, you know, like if something cancels, you wanna try to refill that spot instead of just taking the night off. So for me it was like, okay, so what can I do? So I get on the car, get in the car, get on the road, get to this session. I'm probably about 45 minutes into the drive. Maybe about 20 minutes left.William Myers: (07:54)And the app just automatically switches and changes. And it says, now I need you to go to St. Pete, there's a new offer and you don't have to go to this one that's here in wherever it was Riverview or something. I don't know. So I texted you through the app. Obviously I had no idea who I was talking to and I was just like, Hey man, I'm gonna be there at whatever time it was. And I just got right on the road and made the full trip back across town.Dan Henry: (08:15)Oh man.William Myers: (08:16)Went over the big bridge, got into St. Pete. I was like, look, this is what I'm doing tonight. I'm a committed person. If I say, I'm gonna do it. You know, especially when it comes to my business, I'm gonna make it happen.Dan Henry: (08:24)Yeah. I think I had ordered it that night. I don't, I don't remember. I think I might have been like sore from Jujitsu or something like,William Myers: (08:30)Yeah. Something about your neck and it was real tight. Well, at this point, I didn't know. I had no idea what I was kind of walking into. Right. And so I get out there in this area and I've also in my past done, some Uber driving. So I had actually dropped someone off near your area. And I remember getting past the gates and remember thinking like, this is a massive place. And the dude I was dropping off was so drunk. So I didn't have a conversation with him or anything like that who knew I would end up back in the neighborhood. So I pull up to the, to the gate, they asked for my information, they got me on the list. They opened up this gate. He's like keep driving. So you find another gate. So I'm like, okay, so this is the gated of the gated. So, you know, like, what am I about to walk into? And I've worked with a lot of celebrities in the past and stuff too. So I was kind of excited almost like, okay, who's this gonna be? And I remember pulling into your driveway, cool lights in the ground, little lights in the cement, something I hadn't seen before. And I was just like, all right, this is real deal stuff. Huge fountain in the front, two garages, all this cool stuff.Dan Henry: (09:24)And little did you know it would be an internet nerd.William Myers: (09:27)No idea. I'm actor or something. I'm knocking on the door, thinking who is this about to be? This is about to be crazy. And then you, and then all of a sudden door opens up, I see this head, this little figure, pop out and, and asked me to come on in. And so I'm just thinking to myself, okay, this has gotta be like a spring break or renting the house for the weekend.Dan Henry: (09:46)Like an Airbnb or something.William Myers: (09:47)Airbnb. Yeah. Cause that stuff's getting cool nowadays. So I was like, okay, this has gotta be a whole bunch. I saw a bunch of shoes on the ground. So I was like, this has gotta be a party or something like that. And then you take off, I go ahead and set up and, and the place is beautiful. You remember, of course the pool table was down there. Beautiful view.Dan Henry: (10:02)When I sold that place, I gave them the pool table. I got a new one, by the way. Did you see it?William Myers: (10:07)Of course, man, I follow you.Dan Henry: (10:08)You gotta come by. You gotta come by and we gotta shoot.William Myers: (10:09)Oh yeah. The top looks incredible.Dan Henry: (10:12)Yeah. It's got that Simonis blue cloth, it's a Diamond ProAm, those are like, those are the same tables you see on like ESPN when they do tournaments and stuff. They're, they're super awesome. I love them. Yeah.William Myers: (10:23)Real deal.Dan Henry: (10:24)Yeah. So you gotta come over, but yeah,William Myers: (10:26)For sure.Dan Henry: (10:26)But yeah. So you walk in,William Myers: (10:28)Walk in. Yep. See all this fancy stuff everywhere and you take off and so the whole time, I'm just, I'm literally, I don't think in any way that you own it, you know, in any way.Dan Henry: (10:36)I got that a lot.William Myers: (10:37)Yeah. I was just like, all right, well, this is gonna be cool. We're just gonna be chilling. You know, like the whole, I met a celebrity feeling is kind of gone at that point cuz I'm just like, you know, they're just Airbnb. So we get talking and at some point in time you like make a mention of selling the place. So immediately all those thoughts came back. I was like, okay, so now, so wait, so you own this, who is this guy? What is this? What is this and that? And then you were like you speak on stage, and you work on the internet and stuff like that.Dan Henry: (11:03)Yeah, I remember, I remember you perked up and you started asking me questions when I happened to mention that.William Myers: (11:09)Well, yeah. I had to find out who you were. You know, I was like, wait a secon…
Full show notes at the publisher>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------What would your life look like if you could control your thoughts and emotions?Few learn to manage their thoughts and emotions in a way that allows them to be genuinely in control…The truth is if you can’t control your emotions, you can’t manage money, a business, or a team.Maybe you’ve found yourself regretting decisions you made based on your emotion…Would you agree you’d be able to make better decisions if you were able to think logically rather than getting caught up in emotional decision-making?If you find your emotions control you more than you’re controlling your emotions, this is for you!In this episode, I interview John Whiting and discuss how learning how the mind works taught him to change the way he thinks. John shares what he learned about controlling emotions and how you can apply these same principles in your life!In this episode, I am going to cover:Why You Must Think Outside Of Your EmotionHow Expectation Makes You DrunkWhy You Should Focus On Playing A Bigger GameWhy You Need To Get Clear On Your DestinationYou Must Become The Person That Deserves SuccessAnd… So much more!If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To Think— TRANSCRIPT —Dan Henry: (00:00)Hey, everyone. Welcome to How To Think the show where we take a look at people who have overcome the odds and done amazing things with their life. And we explore how they think so that we can learn how to be more successful ourselves. Today, we have John Whiting on the show. John went from at the lowest possible point in his life where he was literally contemplating suicide to completely changing how he thought, the entire way he viewed how the mind works. And as a result, created a million-dollar business and multiple actually million-dollar businesses. And literally just completely turned his life around. And it was so impactful for him that he began teaching other people, this sort of different way to look at the mind. And it's very deeply rooted in controlling your emotions and using them as a tool rather than allowing them to prevent you from getting what you want in life. And so that's what we're going to explore. And of course, as always, if you would like to get daily success, mentoring, go to HowToThink.Com and sign up. It's an amazing app where you will get a daily success audio each and every day to keep you on track and show you how to work towards a more successful you. So with that said, let's get into the interview.Dan Henry: (01:34)What's up, John?John Whiting: (01:35)What's up, dude?Dan Henry: (01:36)Bulletproof Entrepreneur. How you doing, man?John Whiting: (01:38)Good brother. How are you doing?Dan Henry: (01:39)Pretty good long drive over here. Right? Incredibly long drive.John Whiting: (01:43)All 30 minutes of it, baby.Dan Henry: (01:45)Well, that was easy. So I'm, I'm so happy to have you on the show because we've been doing business together for some time and I just wanted to get you on here because we've had some pretty crazy conversations...John Whiting: (01:57)Understatement.Dan Henry: (01:59)Outside of a microphone and to a degree I'd like to get some of those conversations on a microphone. Not all though. But so listen, I, you know, I wanna start with sort of like where, where you came from because you, you know, you have this company, a Bulletproof Entrepreneur, and it's a successful company. You teach entrepreneurs how to improve their mindset and the way they think and their mental game, which I'm all about that. You know, we do that, How To Think. Yours is very, very specific though. And I like it because it's very, it's and correct me if I'm wrong, but it's very based, or at least it's somewhat based, in stoicism, correct?John Whiting: (02:42)Yeah. A lot of the same principles.Dan Henry: (02:44)So just real quick for, for those that may not know what that is. Can you just quickly define what stoic is and why, especially an entrepreneur may want to consider looking into that.John Whiting: (02:58)So ultimately non reactive, right? So as entrepreneurs, we get bullets shot at us constantly, right? Not to be too punny a Bulletproof Entrepreneur, but ultimately, you know, how you respond or react to those bullets coming at you determines what happens, right? So the less reactive you are to external forces, whatever it may be, the more, the better decisions you're gonna make, just like Warren Buffet says, if you can't manage your emotions, you can't manage money. You can't manage a business, you can't manage a team so on and so forth. So the less reactive that we are and the more calm, cool, collected, logical and methodical that we are pretty much, that's why Warren has a hundred mil, hundred-billion dollar net worth. So it's worked for me as well so,Dan Henry: (03:42)So, in essence, are you saying basically to not be emotional?John Whiting: (03:46)It's a tool, emotions are a tool, right? So it's either you can be caused over your emotions or effect to your emotions. So emotions, I'm not saying, throw them out. What I'm saying is you, there's a time and a place to demonstrate certain behavior, your certain emotions, and many times the things that get us in the biggest trouble is when we reactively do something that we then look back and say, Hmm, probably shouldn't have done that. Right. And so the more causative that we can be over that usually the better decisions, therefore, the better actions are for the better results.Dan Henry: (04:18)So like stoicism would then be the art of being able to make a decision and essentially letting only logic rule, how you make that decision and not let emotion get into it. Is that, is that sort of like a simple definition?John Whiting: (04:35)Yeah. Incredibly fair. Yeah. Incredibly fair.Dan Henry: (04:37)Okay. So what would be your response to people who, cuz I can, I can already hear this, right. I can, I already see the peanut gallery drawing out their picket signs and holding 'em up and saying, well, we're not robots. We're not, you know, yeah. Human beings are emotional. And I, I believe that you have to understand the context that goes with it because you know, if you're saying, oh, you're raising children or you are, you know, in a relationship. Yeah. If you completely strip emotions out, probably not gonna go there. There's probably gonna be some negative, negative fallout to that because you, you aren't a robot. But when we're talking about a business, we're talking about growing a business, it's a different context. So what would your response to be those that would push back on the idea of stripping out the emotion to make good decisions?Dan Henry: (05:28)Yeah. I would say if it's working for you keep doing it.Dan Henry: (05:32)Oh, come on. You don't have to be that nice.John Whiting: (05:34)Well, so and so like just full disclosure, every time that I talk to anybody, I'm like, everything that I'm all about is a suggestion that has worked for me, has worked for my clients, and it's led to a great part of my success in what I've done so far. But it might conflict with beliefs that you have, if that's okay, great. Like my intention is not to completely change your entire fundamental belief system. If you're not liking where you are and you are extremely emotionally volatile and you're arguing with me about it and you don't have the results that you want. I might invite you to look at it a different way, but I'm not saying this is how it is. This is what's totally 100% absolutely true for everybody. I'm just saying what's true for you is true. So if what you're doing is working, I'm not trying to convince you.Dan Henry: (06:25)What do you think the people that might listen to this and say, oh, you know, you gotta, you can't strip out all the emotion. I wonder how many of those people it is working for them? You know, they, they are successful because I mean, if, if you think about it, there are definitely some people that are successful, who you might consider emotional, like Donald Trump or something. Though, the jury is out on whether or not that is intentional and, and calculated, or that's literally a reactive sort of thing. Because I think a lot of people may look at, you know, they, they may look at somebody like that or somebody in the news that is emotional. That is, that is, and they might think, oh, well, you know, it works for them. They're fine. But in reality, maybe they're doing that on purpose.John Whiting: (07:16)Well, yeah, exactly. So like I said, emotions are tools, right? So they're tools in your tool shed that are meant to be used. So either they're using you or you are using them. So you can't, for example sell anybody on anything if you have no emotion, you can't do it. So what you have to do is strategically use that emotion. So for example, somebody calls, comes to a call with you and they're like, man, this is really tough. You're not just going to be like, okay, buy my stuff. Like, that's not gonna work. Right. So you're gonna be like, Hey man, I understand I've been where you're at. You know, it's tough.Dan Henry: (07:52)Well, you're talking like selling though. You're talking about marketing, selling.John Whiting: (07:54)Regardless, it's still an emotion that you're using as a tool, right?Dan Henry: (07:57)Well, I'm talking more about like making a decision in your business, something that's off camera, off of the public eye, you know, because you're right. Like you, you, if you are, you're out there and you're just like a robot like this, nobody's gonna relate to you. Because human beings are emotional creatures and if they can't sense that you do have an emotional side to you that they can relate to and resonate with, no.John Whiting: (08:20)Of course.Dan Henry: (08:20)But what I'm saying is outside of all of that, you know, just in the deep, dark core of, yeah. You wake up in the morning and you say, am I gonna go this direction? Or am I gonna go this direction? Am I gonna do this or am I gonna do that? Those decisions? Do you, do you feel that emotion completely is a detriment or do you feel that it, it just, it's more of a degree.John Whiting: (08:47)I think it's worth taking into consideration, but the way you've take it into consideration, you have to be kind of exterior to it in order to, to practically take it into consideration. You teach this incredibly well, when you essentially... We good on language on?Dan Henry: (09:03)Yeah. You can say whatever you want. So you're talking about the Second mind?John Whiting: (09:06)No, no, no. What I, no, no, no. So you're like, don't come to a coaching call and tell me, I feel like my sales are down. I feel like this. I feel like that. What are the numbers, right? I can only help you if I understand this is why you gotta make data on decision, or you may make decisions on data not emotion. It's because how many times have you? And I both like, felt like going awry. And then we look at actually going and you're like, oh, we're actually doing pretty good.Dan Henry: (09:33)Yeah. It's yeah. It's crazy. Cause people do people, entrepreneurs, entrepreneurs do this. They'll get out there and they'll say something like, well, and I've had people say this to me a million times. I feel like this isn't working.John Whiting: (09:47)Right.Dan Henry: (09:48)And it's like, well, I don't care how you feel. I care about the facts. Cuz the facts don't care about your feelings, facts are facts. And I know we live in a world now where facts are subjective. But the bottom line is that if something isn't working, you're going to be able to know if you actually check. Cause I can't tell you the amount of time somebody says, well, this is the problem or this is what's going on. I'm like, well let me look at it. And then I look at it.Dan Henry: (10:15)I'm like, what the fuck are you talking about? That has nothing to do with what you just said. Right here. And so I agree that I, that emotions can be a, you know, a detriment. And just to give you a practical example, look at social media influencers. Right? So here's the funny thing is I can make a post on my social media and it'll get like 12 comments or whatever, you know, cuz I'm not like a huge, I don't think either one of us are huge social media people, we're entrepreneurs. And somebody will be like, oh, you can't possibly make a bunch of money. Cuz you got 12 comments. And it's like, okay, but my ads and, and all this stuff, when I look at it, we, we did like a million dollars this month. So it's or whatever, you know?Dan Henry: (11:02)So it's like, like I know, like I know Anthony Morrison, he, he doesn't do, the guy the guy does crazy numbers, insane numbers, multi, multi, multi eight figures. And he's not that active on social. Like if you did not, if you weren't on his email list or you weren't a part of his actual closed sort of door tribe of, of, you know, hundreds of thousands of people, you wouldn't really know who guys like that are compared to somebody who gets out there and post a stupid picture of their food, or their sneakers, or a Lamborghini they don't own, or some new age rap music that even rappers don't know what it is. You know? Like, I mean, it's, it's a, it's a huge thing. And when we get emotional about attention, oh, I want attention. I want people to know who I am. Well great. But that doesn't necessarily translate into dollars.John Whiting: (11:55)No, totally, absolutely. And that's why, you know, ultimately it's kind of, I like the analogy of like, this is literally how pilots fly planes. Right? Would you get in a plane with a pilot who says you know, I, I think, I, I feel like this is gonna go, okay, right? I feel pretty good about this. But he has no dashboards or dials or data on anything. He's just like, I feel pretty good about this.Dan Henry: (12:20)Like he's got black tape over all of the instruments on the plane.John Whiting: (12:23)Let's assume it's a plane that doesn't exist. That, that, that whole thing doesn't exist. You're just like, ah, I feel pretty good about this, right? Like, no, you wouldn't get in the plane. Why.Dan Henry: (12:31)I would get off the plane immediately.John Whiting: (12:32)Right, exactly.Dan Henry: (12:32)I've gotta take a pee, not in this plane. And then I would not come backJohn Whiting: (12:37)Right, exactly. Right. And so ultimately, especially in business specifically, like you can't attract a team if they don't know, like using that plane analogy, the team won't get on the plane if you don't know your own numbers and you're not able to show your team, Hey, here's what happens when you do these particular things, using the systems that we have in this company that are proven to work. If you don't have that to show them their confidence is very low and they're going to feel uncomfortable and not really, probably even know why. Right. And so ultimately the more when that…
Full show notes at the publisher>>> Get Daily Success Mentoring By Becoming A Member At How To Think<<<------Do you believe you can change your destiny by changing how you think?Imagine what it would feel like to know you can change the outcome of your life and business by simply changing the way you think...When you understand that your thoughts control your actions...You can begin to see how you can alter the course you're on.If you have been looking searching for a way to change your course in life or business, this is for you!In this episode, I interview Eli Wilde and discuss how he changed his thinking and changed his destiny. Through adversity, Eli built an amazing life and business for himself. He shares his insight into business, relationships, success, and how you can apply these same principles in your life!In this episode, Eli and I cover:How to cultivate imagination and leadershipHow fear can make you play small in lifeWhy balance and positivity are key to successWhy your goals and values must be in alignmentWhat single thing you should avoidin salesWhat three things you can do to improve influenceAnd... so much more!If you got value from what you heard here, please be sure to subscribe and rate this podcast! Bonus points for you if you write a review! ;) — SUBSCRIBE & FOLLOW — Subscribe to Dan’s YouTube ChannelFollow Dan on FacebookFollow Dan on InstagramFollow Dan on TwitterClick Here To Get Daily Success Mentoring By Becoming A Member At How To ThinkClick Here To Join Eli Wildes Elite Level Influence Facebook Group— TRANSCRIPT — Dan Henry (00:00:00): Hey, everyone. Welcome to the How To Think podcast. My name is Dan Henry and I'm your host. And this is the show where we take a look at extraordinary people. We sit down with them and we analyze how they think to learn how to become more successful. Today, we have Eli Wilde on, who used to live in a very bad part of town with his mother growing up in poverty and ended up getting a job with the Tony Robbins Corporation and becoming one of their top speakers at that organization. And then from there built an amazing life and business for himself. We sat down for two hours and talked about all kinds of things, business, relationships, success, and everything in between. And I really believe you're going to enjoy this episode. And as always, if you would like to get more outta life and you would like to be more successful, you can go to HowToThink.com and sign up for our daily success mentoring. You can download the app and begin your journey now to becoming more successful with that said, let's hop into the episode and get started. Dan Henry (00:01:16): Hey, everybody. Welcome to How To Think the show, where we take amazing people who have achieved something incredible in life. And we deep dive into what makes their brain tick and understand what makes people successful upstairs. So today we have an amazing guest on Mr. Eli Wilde. How you doing brother? Eli Wilde (00:01:38): I'm doing great, man. Nice to see you again. Dan Henry (00:01:40): I've been waiting to get you on here forever. Eli Wilde (00:01:42): Yeah. Dan Henry (00:01:43): So real quick intro for those that may not have heard of you, you, first of all, you're one of the most effective and just completely proficient speakers and communicators I've ever met in my fricking life. Eli Wilde (00:02:02): Thank you. Dan Henry (00:02:02): I mean it's just insane how articulate you are and how, how influential your words can be. And that makes a lot of sense, because you were the number one salesperson for Tony Robbins. You; it was like 3,300 seminars you did for him? Eli Wilde (00:02:18): 3,400 while working for him, but I did a lot during that same time outside of his, his organization. Dan Henry (00:02:26): Wow, so like thousands and thousands of talks you've done? Eli Wilde (00:02:27): Yeah. Yeah. Dan Henry (00:02:28): Wow. That's amazing. So we're gonna get into that, but I have a question that I want to ask you first, before we jump in. All right. I'm sitting here with almost Superman. You were almost Superman. Could you tell us more about that? Eli Wilde (00:02:42): Yeah. And that's, that's what kind of started my a journey. And you know, I mentioned like a fam I won't mention her name, but I got to connect with a lot of famous people when I first got to Los Angeles. I, I grew up small town in Maryland, went to school, moved to Colorado. And this girl that I had been dating in Maryland had moved to California, Los Angeles, and we lost contact and we broke up and she wasn't talking to me, which is whatever. And I end up going out, I'm in Los Angeles and I go out to a party. And this guy, this homosexual man is coming up to me, hitting on me. And he's very clear that he's hitting on me. And I'm like, oh, I'll have the girlfriend drink the girlfriend's. He's like, why'd you move to LA? Eli Wilde (00:03:19): I'm like the girlfriend girl. So I bring up the word girlfriend like a hundred times and he's like, kind of not getting it. And he is like, oh, where from? I was like, from DC. He goes, oh, me too. And he is like, where'd your girlfriend go to school? I was like, American, me too. Everything was like me too. I'm like, all right, dude. And he goes, what was her name? And I said her name, and you should have seen his eyes. He's like, oh my God, they were best friends. So this is 2002. Dan Henry (00:03:40): Now you're talking to him, right? Eli Wilde (00:03:41): So we're connected. And he's like, that was my best friend in college. Can you please connect us? So I connect them. And the three of us become like best friends and his name's Paul Nelson. And he was working for Mosaic. They managed like Jim Carey, a lot of big team talent. One of his main guys back then was Tom Welling, who was Superman on the TV show, Smallville. When the Superman Returns movie came out in 2004 his guy got turned down for it and because we had become so close, he said, Eli, have you thought about acting? I think you'd be great for this. And they screen-tested me, script, all that stuff. And it turns out, you know, obviously, I needed some stuff to work on. And for most people listening, you probably heard yourself for the first I'm on like a voicemail and you hear your own voice. Eli Wilde (00:04:23): And you're like, oh my God, I sound terrible. And you're reading scripts. And when you're doing it on camera class, like if you're insecure, you can see it in the eyes. And if somebody says something to you and you don't know your line, there's just all this insecurity across your face and it, and when they do it on screen test the camera's on your face like this, like it's zeroed in. So you can read every insecurity and emotion on your face. And they were, you know, kind of breaking me down. They're like, yeah, you need to work on this, this and this. And here's what that's coming from. And I was like, this is fascinating. But it also was really uncomfortable. And I eventually kind of found it and fell in love with it. But during that time I had had a job selling dental products and it got to a point during all these kind of screen tests where Paul said, you're gonna have, you know, kind of have to quit your job and take this full on now. And I wasn't ready to make the leap. And so I quit showing up for auditions, classes, everything for the training. And he called me like a thousand times, they were like, you're making the biggest mistake, but I felt like I was being responsible and playing safe. And years later, the movie came out and it wasn't very good. And I thought it was like, wow, that could have been me. And maybe it wouldn't have Dan Henry (00:05:24): You're talking about with Brandon Ruth, right? Eli Wilde (00:05:26): Yeah. Dan Henry (00:05:27): It, it was, it was alright. Eli Wilde (00:05:30): It's like, It's not, it wasn't very memorable. They did one, you know, they didn't do multiple for a reason. Dan Henry (00:05:34): I was actually a lot happier with him than I was with who they chose for Lois Lane. I was like, I don't get this Lois Lane. It didn't make sense. Eli Wilde (00:05:42): I don't even remember. It wasn't a very, it had Kevin Spacey. It was like, it could have been great. Dan Henry (00:05:45): He was good. Eli Wilde (00:05:45): He's always good. Dan Henry (00:05:46): He's amazing. Eli Wilde (00:05:47): He's amazing. So you know, fast forward I get outta debt. I'm still working at this dental job. I'm not very happy. I have money for the first time. I'm miserable. And I just, this question was like, when that movie came out, why didn't I go for it? Why do some people who don't have a lot of talent become very successful? And some people that have lots of talent and I'd meet all these great looking people in Los Angeles, very talented, but they're 35 and waiting my table or their, you know, or they have all this talent where their drugs all the time. And I really got obsessed with how do people become who they become? And so I was curious. I was like, well, obviously I'm not, I don't believe in myself enough to go for it. I'm lacking self-esteem and self-confidence. And so I started reading all these books on it, and a lot of it was principle-based and some therapeutic gestalt, I was listening to self-hypnosis every night, kinda like I'm, I'm confident, I'm powerful doing all these affirmations. And it didn't really work. And I found something called NLP. Neurolinguistic programming. And I was talking about it with this man at, I was working at Trader Joe's, this awesome guy. And, he's like, well, you should check out Tony Robbins. And I was like, who's Tony Robbins? And so I got the book and slowly became obsessed with that body of work and didn't wanna let it go. And so I harassed Tony's company until they gave a job. Dan Henry (00:06:55): Wow. Well, that's one way to get in. Geez. That's amazing. That's an amazing story. And you know, what's funny, I'm watching you right now and I'm looking at your face and you kind of do have a Superman vibe and look at the camera, look at the freaking camera. He's got the curl. Look, Brandon show, put, look, look at it He's got the curl. Look at that. Eli Wilde (00:07:14): I woke up like this. Dan Henry (00:07:15): That was not even intentional was it? Yeah, we definitely need to get the camera more front facing on him. I just realized like, everything's a side profile. But here, I'm gonna sit this way so people can see us both a little bit better. There we go. There you go. So, so, so, all right, so you, you didn't wanna, and what was like, what was deep, deep, deep down the, the biggest reason that you think why you didn't really want to pursue that and, and that didn't call to you? Eli Wilde (00:07:42): Well, at the time it did, but I was scared. And if I had to do all over again, a lot of times, I think I would like to be like, to have been an actor, but if I could choose between that and being super famous and what I'm doing now, I definitely would choose this. But I loved the looking at scripts, writing out the backstory, like, how does this person think? You know, no, kind of like, but I was really thinking like, as you create a character, like if this person had five brothers or if they had two sisters and I, there was this TV show that as a child, I was obsessed with. I don't know if you've ever seen it called Quantum Leap. Dan Henry (00:08:15): Oh, dude. Yes. Are you kidding me with Scott Baula? Eli Wilde (00:08:18): Yeah. Dan Henry (00:08:18): Oh yeah. Quantum Leap was the, oh, it was amazing. Eli Wilde (00:08:21): It would come after my bedtime. I had sneak downstairs and I'd watch this. And we had like a really, I had really kind of challenging childhood, a lot of abuse in a lot of ways. Sexual abuse, like uncomfortable, weird kid. I was voted the quietest kid in high school. So I was really awkward, really weird. Later on in high school, I kind of grew out of some things, but I remember just hating my life, hating my situation, hating myself, hated everything about how I looked, how I sounded. I just had all this fear and anxiety and stress in my life. And I felt so uncomfortable in my own skin. And so I would sneak downstairs and I would watch that show. And it was so real for me. I remember watching it and I'd watch how this person would come and you would become a new person. Eli Wilde (00:09:01): And I remember going to bed at night for years, and as I'd wake up in the morning. So the, so for, so the, you know, the show Sam would wake up as another person in another reality. He might be like a boxer in the middle of a ring or this black woman who was raped or this thing. And he's like there to right some wrong. And he'd wake up, you know, after the first five minutes of the show, he'd be in this experience and he'd go over to a mirror and he'd see his new face as this other person. And I would wake up in the morning for years. And this is when I really feel like I began to, cultivate my mindset and my imagination because I would lay there I'd feel myself wake up, but I would imagine myself as a different person at a different time. Maybe I had brothers or sisters, or I was seven-foot tall, or I was like a midget or like, how would people perceive me? Eli Wilde (00:09:45): What would my mindset be? And I'd lay there. And I'd kind of daydream for 20 minutes before I start my day. And it was so real for me when I walked, you know, walked over to the mirror in my bedroom, I open my eyes and I looked at the mirror and I was always surprised to see my own face, cuz it was so real for me, those circumstances. And you know, and Einstein says that imagination is more important than intelligence. And I feel like with my challenging back hood, my challenging childhood, like having these stories and living into these imaginary circumstances that became am real for me is a lot of what leadership is. You have a vision of something that doesn't exist. Like Steve Jobs, they call these people visionaries, cuz they see something so clearly that nobody else can see. And if you can see yourself as that or your situation or people or see the good in people, even when they're being mean, you can, you can see through their mask and you can look in the mirror and see behind your own mask. Eli Wilde (00:10:36): And I just became fascinated with people in characters, in these shows. And I find that in my real life, everybody's a character everybody's playing a part, everybody's playing a role and we've all got this amazing potential inside of us. But sometimes we have patterns of thought, feeling, behavior that become habitual, that lock us into an identity that maybe we picked up from our parents or from a circumstance and it's no longer serving us. And so how do we play a new role? And so I'm always just fascinated with people how they become who they've become. And I think that's one been one of my superpowers in selling is I'm genuinely curious about people, you know? And I know that even if somebody who's like having a bad day, it's, it's like if somebody's mean that's not who they are, that's who they've become and who they've become has been learned. Eli Wilde (00:11:20): And they've learned a process of thinking often to protect themselves or their time or something or their ego. And it can lock somebody in, tak…
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