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    Business

    How I Built This with Guy Raz

    Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

    New episodes release on Mondays and Thursdays.

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    Copyright: © Copyright 2016-2021 NPR - For Personal Use Only

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    Latest Episodes:
    Aviator Nation: Paige Mycoskie Jan 01, 2024
    Show notes

    In 2006, Paige Mycoskie walked into one of the most exclusive boutiques in LA, wearing her handmade clothes and hoping to get a meeting with the buyer. And why not? On the street, people seemed to love her boldly striped shirts and sweats, always asking “Where can I get that?” whenever she wore them. Three years later, Paige opened her first store in Venice Beach, and then she relied on word of mouth – and shrewd negotiating tactics with landlords – to launch more new locations. Despite early struggles with managing her team and a costly scam, Paige grew Aviator Nation into a multi-million dollar brand - that still makes all its clothes in California.


    This episode was produced by Alex Cheng with music by Ramtin Arablouei.

    Edited by Neva Grant, with research from Rommel Wood.

    Our engineer was Josephine Nyounai.


    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Charging up the electric vehicle market with RJ Scaringe of Rivian Dec 28, 2023
    Show notes

    Rivian’s all-electric vehicles have been in high demand thanks to their unique look and handy features. But soon after hitting the market, a series of supply chain snarls led to a backlog of orders and a retreat by key investors. Undeterred, Rivian CEO RJ Scaringe has focused on ramping up production and has big plans for the company’s future — including the release of a new mid-size SUV in 2026.

    This week on How I Built This Lab, how Rivian continues to shape the rapidly evolving electric vehicle market. Plus, Rivian’s plans to expand charging infrastructure across the U.S. and RJ’s strategies for leading through challenging times.

    And don’t forget to check out Rivian’s origin story from September 2022.

    This episode was produced by Katherine Sypher with music by Ramtin Arablouei.

    It was edited by John Isabella with research by Katherine Sypher. Our audio engineer was Neal Rauch.

    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    KiwiCo: Sandra Oh Lin Dec 25, 2023
    Show notes

    KiwiCo founder Sandra Oh Lin took an after-school pastime and turned it into a multi-million-dollar business. After quitting a high-powered job in tech, she dived into doing after-school projects with her kids, like making puppets out of Styrofoam or combining baking soda and vinegar to see what happens. When she discovered that other parents liked these projects too, she decided to create a subscription box company that sent out science and crafts kits every month. She gathered kids in her garage to test-market her ideas, and pitched her plan over and over to investors in Silicon Valley, where her car was “the only minivan in the parking lot.” Today KiwiCo is the leading subscription box for kids, and has shipped over 50 million crates worldwide.

    This episode was produced by Kerry Thompson with music by Ramtin Arablouei.

    It was edited by Neva Grant with research help from Carla Esteves. Our audio engineer was Josephine Nyounai.

    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.



    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Shooting for the moon with Steve Altemus of Intuitive Machines Dec 21, 2023
    Show notes

    Our modern way of life requires more resources than ever before — resources that are becoming increasingly scarce and environmentally taxing to extract.

    Intuitive Machines co-founder and CEO Steve Altemus believes a solution to this problem could be waiting in the cosmos.

    This week on How I Built This Lab, Steve breaks down the logistics and economics of sending the first-ever commercial spacecraft to the moon. Plus, an overview of today’s newfound global space race, and how Steve embraces failure as part of working on hard technological problems.


    This episode was produced by Carla Esteves with music by Ramtin Arablouei.

    It was edited by John Isabella with research by Carla Esteves. Our audio engineer was Neal Rauch.


    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    reCAPTCHA and Duolingo: Luis von Ahn (2020) Dec 18, 2023
    Show notes

    In 2000, Luis von Ahn was starting his PhD in computer science when he attended a talk and happened to learn about one of Yahoo's biggest problems: automated bots were signing up for millions of free Yahoo email accounts, and generating tons of spam. Luis' idea to solve this problem became CAPTCHA, the squiggly letters we type into a website to prove we're human. He gave away that idea for free, but years later, that same idea had evolved into a new way to monetize language learning on the web, and became Duolingo. Today, Duolingo is a publicly-traded company with a market cap of $9 billion.

    This episode was produced by Casey Herman, with music composed by Ramtin Arablouei. It was edited by Neva Grant.

    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Framing the future of eyecare with Neil Blumenthal and Dave Gilboa of Warby Parker Dec 14, 2023
    Show notes

    Warby Parker co-CEOs Neil Blumenthal and Dave Gilboa broke their scrappy startup into the eyewear industry in 2010—putting legacy manufacturers on notice by offering stylish glasses at much lower prices. But having since gone public and facing pressure from digital landlords and changing technology, Warby Parker now faces a new set of challenges and unknowns...

    This week on How I Built This Lab, Neil and Dave share insights on leading a public for-profit company with a social mission. Plus, why brick and mortar is essential to the business, despite starting as a direct-to-consumer brand, and how artificial intelligence will change eyecare as we know it.

    Also, check out Warby Parker’s founding story told by Neil and Dave in December 2016.




    This episode was produced by Sam Paulson with music by Ramtin Arablouei.

    It was edited by John Isabella with research help from Kerry Thompson. Our audio engineer was Patrick Murray.

    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Wondery: Hernan Lopez Dec 11, 2023
    Show notes

    When Hernan Lopez founded Wondery in 2016, podcasts were just starting to go mainstream. Five years later, his team had scored a number of hit shows and sold to Amazon for a reported $300 million. Not bad for an immigrant from Argentina who moved to the U.S. in his late 20s with “terrible” English skills.

    Before launching Wondery, Hernan worked his way up in television, eventually becoming CEO of Fox International Channels. But despite his experience and connections, he struggled to attract investors and break through in an emerging industry. After the success of shows like Dirty John, Wondery began to take off, and today it’s one of the largest podcast networks in the world, with hundreds of shows in comedy, crime, sports, history and business—including this one!

    This episode was produced by Chris Maccini with music by Ramtin Arablouei.

    Edited by Neva Grant, with research from Alex Cheng.

    Our engineers were Gilly Moon and Maggie Luthar.

    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.



    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Full body preventive health care with Andrew Lacy of Prenuvo Dec 07, 2023
    Show notes

    Andrew Lacy is the co-founder and CEO of Prenuvo, a company offering full body scans that have the potential to detect disease early and before symptoms.

    When Andrew was introduced to radiologist Rajpaul Attariwala, he had already built and sold two tech companies. So after stepping out of Attariwala’s MRI machine, Andrew saw the same opportunity he’d seen years earlier in the iPhone…

    This week on How I Built This Lab, how Prenuvo is working to change the health care industry one scan at a time. Plus, Andrew responds to medical establishment criticism and outlines the problems in health care that Prenuvo helps solve.


    This episode was produced by J.C. Howard with music by Ramtin Arablouei.

    It was edited by John Isabella with research help from Alex Cheng. Our audio engineer was Neal Rauch.


    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Briogeo Hair Care: Nancy Twine (2020) Dec 04, 2023
    Show notes

    In 2010, a tragic personal event changed the trajectory of Nancy Twine's life. Suddenly, her promising job at Goldman Sachs no longer seemed fulfilling; she wanted something more.

    Drawing inspiration from the homemade hair treatments she once made with her mom, Nancy created a line of shampoos and conditioners that catered to all textures of hair without using harmful additives. But as a Black entrepreneur pitching beauty products to white, male investors, she had a tough time raising money.

    Finally, in 2013, with an investment of $100K, Nancy launched Briogeo and eventually landed it in Sephora. Today the company’s sales revenue is $100M a year.


    This episode was produced by Casey Herman, with music composed by Ramtin Arablouei.

    It was edited by Neva Grant, with research help from Daryth Gales. Our audio engineer was Josh Newell.


    You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    The surprise that's saving food with Lucie Basch of Too Good To Go (2023) Nov 30, 2023
    Show notes

    Collaboration is the new competition: that was French entrepreneur Lucie Basch’s philosophy when she approached a group of Danish founders who happened to be working on a similar food waste reduction app.

    Before long, Lucie and her new co-founders joined forces to create Too Good To Go, an app that enables restaurants and grocery stores to sell leftover items in ‘surprise bags’ at a significantly reduced price. Since launching in 2016, Too Good To Go has raised over $30 million dollars and has expanded to 17 countries, including the U.S.

    This week on How I Built This Lab, Lucie talks with Guy about her company’s work to leverage the ‘horizontal power’ of consumers to collectively chip away at global food waste. She also discusses the emergence of social enterprises like hers, that fill the gap between charitable and purely profit-driven organizations.

    This episode was produced by Sam Paulson, with music by Sam Paulson and Ramtin Arablouei.

    Edited by John Isabella, with research help from Lauren Landau Einhorn.

    Our audio engineer was Neal Rauch.


    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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