Healthcare Boss Academy Podcast

Latest Episodes:

#162: Tactical Tuesday: Are you an aspiring entrepreneur burdened with student loan debt? Feb 09, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about how - and if - you should start a business when you have student loan debt.

EPISODE HIGHLIGHTS:

In the US, student debt totals 1.6 trillion dollars. The average student graduates with just under 38k in student loans. And 15% of the US population currently has student loan debt.
Over the last 30 years, tuition has tripled for public universities and doubled for private schools. 31% of students are using other forms of debt like a credit card or home equity loan to help offset high tuition.
Jason shares five tips for those struggling with student loans yet still want to launch their business.
First, choose your institution wisely. As a student, think about the return on your investment! Don't just pick the most expensive school. The odds of getting your money back, especially in the healthcare field, is relatively low.
Second, make sure you're paying the least amount of interest as possible after you graduate. Consider loan consolidation. Also, there are governmental loan forgiveness programs. They often have a strict contract so make sure you can commit to avoid penalties.
Next, reduce the amount you owe. Jason joined the Navy Reserves and reduced his loans by 30k. This has its pros and cons, which you should consider when looking for new opportunities to repay your debt.
Fourth, spend wisely and live lean. Self-discipline and self-control is a must to avoid ballooning student loans. Live well below your means and don't make expensive purchases like a new car or home.
Fifth, figure out a way to earn more. Work overtime and apply extra payments directly to your principal vs interest. Pick up a PRN job, which offers great flexibility and pays 25-50% higher than normal salaries.
After following these five tips, you can then think about launching your business. Cash flow problems are the major cause of business failures. Start lean and if possible start with a partner who can share expenses with you.
Humble yourself. Start small and also consider online options, which have little to no startup costs, such as courses and books.
Once launched, and if possible, consider reinvesting your earnings vs paying off your student debt. This might allow you to move to a second business more quickly with a higher growth model.

3 KEY POINTS:

There's a huge student loan problem in the US which affects almost 15% of the population. Rising tuition fees force students to take on huge debt and binds them to repayment for most of their careers.
Jason's tips for aspiring entrepreneurs dealing with student loans are to invest on your education wisely, reduce interest in your payments, live lean, spend wisely, and figure out how to earn more.
After everything, start your business wisely. Start smart and look for ways to reinvest your money to earn more. There are many business opportunities today that require little money to start.

TWEETABLE QUOTES:

"Choose your degree wisely, choose your school wisely, and choose it based on your return on investment." - Jason Duprat

"The key is to get started…start up lean, reinvest your earnings and keep pushing forward."

- Jason Duprat

RESOURCES:

HEA Facebook Group for Digital Businesses:

https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/

HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #studentloans #studentdebt #highered #loanconsolidation

#161: Pek Pongpaet: A Thirst for Knowledge; A Passion for Creating Feb 04, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast speaks with Pek Pongpaet, Founder and CEO of Impekable, a design-driven digital product studio based in Silicon Valley. Pek provides an overview on software development, along with useful tips for those looking to develop their own software. Pek also discusses his involvement with Mortal Kombat and martial arts.

EPISODE HIGHLIGHTS:

Pek talks about his software experiences including being self-taught, his pursuit of software design and learning about the importance of sales and marketing.
Computer engineering and computer science are completely different fields. Computer engineering is focused on hardware while computer science deals with programming and software.
Designing and building go hand-in-hand with sales and marketing. Creating a product without a need in the market makes it irrelevant.
Pek prefers to work with enterprise software because it offers a greater return on money.
Talk to your customers and get them involved. Take tips and opinions from them to build a solution that truly caters to their market.
Presales serve as a great validation for your product.
There are several apps that let you conceptualize and design your software - one example is Adobe XD.
Before you build and create your software, engage a designer to get a general idea of the software's design and feel.
Wireframing is part of the design process; it's the blueprint of your software.
When reviewing firms for partnerships, compare pricing and evaluate different approaches to the problem.
Pek shares his time working as a motion capture actor for Mortal Kombat, a popular fighting video game.

3 KEY POINTS:

Building software is not easy. Before designing and building software, seek validation from your target market.
Invest in a team that can help you conceptualize, design, create and market your software.
When looking for a software firm, you have options. Analyze pricing, and most importantly, evaluate different approaches for your idea. Don't be in a hurry to build your software and look for the firm that fits your vision.

TWEETABLE QUOTES:

"You should design the solution first before you start building it (your product)." - Pek Pongpaet

"(On building software )Instead of building everything from scratch, buy as much as possible that's already made and assemble it." - Pek Pongpaet

RESOURCES MENTIONED:

Pek Pongpaet on Linkedin: https://www.linkedin.com/in/pekpongpaet/

Pek Pongpaet on Twitter: https://twitter.com/pekpongpaet

Pek Pongpaet on Instagram: https://www.instagram.com/pek/

Impekable website: https://www.impekable.com/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #softwaredevelopment #softwaredesign #softwaresolutions #digitalproducts #mortalkombat

#160: Tactical Tuesday: How to Build Audiences, Authority & Connections Feb 02, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about how to become a guest on a podcast show. He also discusses the benefits of being a guest, including building your authority in your area of expertise, growing your audience and developing connections.

EPISODE HIGHLIGHTS:

Being on a podcast show is similar to appearing as a guest on a YouTube channel or writing a guest blog post. It allows you to reach new audiences.
Jason has five tips for becoming a guest on a podcast show.
First, you must have the ability to speak well and articulate your message. Send links to your prior speaking engagements to demonstrate your skill when soliciting guest appearances.
Help the host deliver an interesting show. Do your homework before appearing and be prepared to weave in stories.
Second, build your network in your space. Referrals from your acquaintances allow you to connect via a warm introduction versus a cold call. One of the ways Jason sources guests for his show is through previous guest recommendations.
Next, find other podcast episodes that resonate and take notes. Deconstruct the copy and take forward what you learn.
Fourth, create a list of podcasts you want to appear on and work your way up the list by starting with smaller shows first to get experience.
Lastly, drop your ego at the door. Take time to be thoughtful when filling out forms and be open to pre-interviews.
Be mindful when you send emails asking to be a guest on a show. Avoid generic jargon and cookie cutter responses.
Put the effort in to study those who are great. Listen repeatedly and take notes.

3 KEY POINTS:

The more you put yourself out there, the more your audience and network will grow.
Work on your ability to speak well, build your network and nail your early guest appearances.
Don't be a prima donna! Answer forms and fill out applications thoughtfully. This will help you come across as someone dedicated and eager to provide value to the show's audience.

TWEETABLE QUOTES:

"Study those who are great." - Jason Duprat

"If you focus on getting on more shows, you're going to be able to build your audience, your authority and your connections." - Jason Duprat

RESOURCES:

HEA Facebook Group for Digital Businesses: https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/

HEA Facebook Group for Bricks & Mortar Businesses: https://www.facebook.com/groups/HealthcareEntrepreneurAcademyBrickandMortar/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #podcast #podcastguest #buildauthority #audiencegrowth #leverageconnections

#159: Daniel Stanton: Innovate, Compete & Create Consistency Jan 28, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast speaks with Daniel Stanton, Founder and CEO of Now Optics. Daniel talks about his early work experiences in the optical industry and they helped him transition to entrepreneurship. Daniel shares an overview of Now Optics and the value of telehealth, and also discusses the connection between technology, innovation and passion.

EPISODE HIGHLIGHTS:

Daniel shares his professional journey, including how he got started in the optical industry and his passion for entrepreneurship.
Creating consistency in a retail environment is the key to success, particularly across regions, states and territories.
Surround yourself with great people. Build a team that shares the same beliefs and goals. Get them to join your chaos!
Daniel discusses the launch of Now Optics and how he took lessons from his previous management and sales roles to create and implement innovation in his current business.
Starting a business requires resources and smart decisions. Daniels's vision for success is focused on expansion and growing the brand.
Innovating and maintaining a cost-efficient way of delivering to customers has helped scale his business and reduce costs.
Telehealth has become a great innovation in the healthcare industry, aligning technology with medicine to provide quality service for patients.
The journey is the success - learn from folks in the trenches and be a student of osmosis.

3 KEY POINTS:

The healthcare industry is booming and launching ventures in this field will deliver great gains. Daniel emphasizes the need for a customer-focused approach and consistency.
Focus on your business' expansion and branding. Spending money on a lavish office and other expenses that will bring zero return is not the right way to scale.
With the pandemic, there's a huge need for telehealth within the healthcare industry. This elevates technology and patient care to a new level while ensuring patient and provider safety. Telehealth is a big step towards providing quality care and a big venture arena entrepreneurs can explore.

TWEETABLE QUOTES:

"In my view, if I had to measure success, it's the fun and effort throughout the journey." - Daniel Stanton

"If you're always focused on the customer then you're always going to make the right decisions." - Daniel Stanton

RESOURCES MENTIONED:

Read about Daniel Stanton - https://nowoptics.com/leadership-team/daniel-stanton/

My EyeLab website - https://www.myeyelab.com/

Now Optics website - https://nowoptics.com/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #innovation #innovate #consistencyiskey #teambuilding #telehealth

#158: Tactical Tuesday: Will Apple's Latest Update End the Era of Facebook Ads? Jan 26, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about the impact of Apple's latest IOS 14 software update, particularly when it comes to digital marketing using Facebook and Google ads.

EPISODE HIGHLIGHTS:

Apple's latest IOS 14 update, released in mid January, will have a great impact on businesses who rely on Facebook and Google ads for revenue generation.
The update will directly impact collecting and tracking user data - the primary feature of online ads for prospect and customer targeting.
This will affect small businesses who rely on Facebook ads to track ROI and it will affect Facebook's bottom line as well.
Apple is responsible for 55% of all web traffic.
Currently, Facebook helps advertisers target a specific group of people within a particular market. With the new update, tracking the return on ads and conversions will become almost impossible.
The mandatory Apple update will prompt users to agree to their data being shared.
A 50% drop in revenue could be observed for small businesses once this update is released.
In addition, ad tracking attribution will go from 28 days to 7 days, greatly reducing the time you have to convert prospects into customers. This could have a trickle-down effect on other web applications and phone operating systems.
If you rely on ads for revenue generation, there are steps you can take to be proactive.
Verify your domain with Facebook. Turn on conversion KPIs on Facebook Ads Manager. And keep an eye out for Facebook's potential workaround - Aggregated Events Measurement, allowing you to track your own data.
Another potential workaround is using external software, such as HYROS, to track customer data for you.

3 KEY POINTS:

Apple makes up 55% of all web traffic and the changes they make will have a great impact across all platforms, particularly Facebook. The new IOS 14 update will eliminate collecting and tracking user data if Apple users agree to the prompt.
The update will greatly affect Facebook's ability to target specific markets and track ROI, and limit their Adsense program as well.
There are a few workarounds you can do. Start by verifying your domain with Facebook. Turn on conversion KPIs on Facebook Ads Manager. And consider using third-party software to track your ads.

TWEETABLE QUOTE:

"There's a lot of businesses out there that generate 100% of their revenue from Facebook ads. This is going to be a big change for a lot of people." - Jason Duprat

RESOURCES:

HYROS Software - https://hyros.com/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #appleupdate #facebookads #googleads #onlineads #onlinemarketing #digitalmarketing #smallbusiness

#157: Shane Foss: Innovating Healthcare in a Small Population Niche Jan 21, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast speaks with Shane Foss, Founder and CEO of Hooray Health - a health insurance company addressing the needs of the underinsured and uninsured by making health care coverage simple, accessible and affordable. He highlights the importance of finding the right people, networking and evaluating businesses for purchase. Shane also discusses sales and how his experiences have helped him along his entrepreneurial journey.

EPISODE HIGHLIGHTS:

Mentoring is important in entrepreneurship. Finding the right people can be hard. Putting yourself out there and finding the right mentor can deliver ROI on your company's ability to grow.
Shane highlights his time in the military and how this helped him decide to go into sales.
Picking the right people is everything, especially when it comes to sales management and general management roles.
Shane's sales experience taught him the importance of listening. This includes answering the actual question and directly addressing the issue at hand.
Selling a product or providing a service requires full honesty. Providing value to your customers is always the number one priority.
Sales is a part of your professional life as an entrepreneur. Trust and invest in your salespeople in order to achieve success.
Shane talks about the key characteristics when it comes to hiring salespeople - including the use of Gallup, looking at track records and having good communication skills. Ask them what success looks like and look for people that aren't held back by limitations.
When it comes to buying businesses, Shane is an expert. His advice? Focus on networking, talking to the right people and finding the courage to create purchase opportunities.
When evaluating a business to purchase, keep improvement and growth in mind. Analyze the financials and make sure things are consistent.
Shane provides an overview on Hooray Health, including how the company works and features of the company like fixed pricing and policy starting costs.
The barrier to entry is very low for his product and he's focused on helping the hourly population.
Shane highlights network provider benefits which includes three level reimbursement within seven days.
The focus of Hooray Health is to be part of the solution in healthcare and he's expanding the national footprint for the company. His focus is on the retail, retirement and food industries.
Shane states many people complain about healthcare and innovation is difficult. His goal is to be innovative in a small population niche.

3 KEY POINTS:

Entrepreneurship is not a walk in the park. Starting out can be tough and finding the right mentor to help guide you towards the right path will reap rewards in the long run.
In sales, and entrepreneurship in general, it's important to pick the right people, listen and address issues, and value honesty. Selling a product isn't easy but these pointers will help you create a good foundation for you and your company.
Shane's advice for anyone who wants to sell or buy a business is networking - talking with the right people and creating opportunities. Look for people who want to retire and sell a business. In most cases, these businesses provide great financial value and are stable and scalable.

TWEETABLE QUOTES:

"Sales is sales but there's a lot more to it than most people think." - Shane Foss

"As a salesperson, 99% of the time you're failing. You have to be able to accept failure and what you do with failure is what' will make you successful." - Shane Foss

RESOURCES MENTIONED:

Shane Foss on Linkedin - https://www.linkedin.com/in/shanefoss

Hooray Health website - https://hoorayhealthcare.com/

Hooray Health on Linkedin - https://www.linkedin.com/company/hoorayhealth?trk=public_profile_topcard-current-company

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #sales #salesstrategy #mentoring #networking #healthinsurance

#156: Tactical Tuesday: 3 Ways to Attract Top Talent: Autonomy, Title & Flexibility Jan 19, 2021

Show notes

OVERVIEW

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about how to attract the top talent to your team when starting or running a new business.

EPISODE HIGHLIGHTS:

If you're launching or starting a new business, building a team of talented people is important for growth. When you have a great team, you can deliver great products and service.
When it comes to hiring new employees, position the benefits of working for your company, especially if you can't offer a big salary.
Three key features you can offer and promote include autonomy, title and flexibility.
One advantage of working for an entrepreneur is autonomy - often not found in the corporate sector. There are layers, meetings and bureaucracy you have to go through with larger entities in the corporate world.
Talented people want room to grow and the ability to make decisions. This includes managing budgets and teams, as well as being able to create and come up with solutions.
When employees can make decisions, they feel empowered and have a sense of pride in their work.
Another perk you can promote is providing a title. This boosts morale and can serve as a stepping stone for your employees further down the road if they decide to pursue other opportunities.
Lastly, you can also highlight flexibility. Flexible hours help your employees improve their work-life balance.
Beyond hours, flexibility can also include working remotely and having time to take vacations.
If you want to attract the top talent to your team, verbalize, communicate and market the benefits of working for your new business. Do this across all channels including job boards, your website and during interview questions.
Hiring the top talent allows you to take your business to the next level.

3 KEY POINTS:

When starting a new business, a key growth component is building a capable team. In order to attract talented employees, provide simple benefits that in turn, will boost morale and pride.
There are three benefits you can provide in order to attract talented people: autonomy, a title and flexibility.
Taking care of your people is the most important thing in entrepreneurship, and if you keep your people in mind, your company's growth is just about guaranteed.

TWEETABLE QUOTE:

"People want autonomy. They want room to grow. They want the ability to make decisions." - Jason Duprat

RESOURCES:

https://jasonduprat.com/courses/

https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #newbusiness #hiretherightpeople #empoweredemployees #successfulstaff #teambuilding #growthstrategy

#155: Michele Wucker: What's Your Gray Rhino? Jan 14, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast speaks with Michele Wucker, Founder and CEO of Gray Rhino & Company. Michele is the author of the book, 'The Gray Rhino: How To Recognize And Act On The Obvious Dangers We Ignore.' She coined the term to mean the big, scary thing coming right at you. She also established five reaction stages to the Gray Rhino.

EPISODE HIGHLIGHTS:

Michele talks about her transition into writing and her amazing experiences, which included writing about a coup in Haiti.
The Gray Rhino is a metaphor for something big, obvious and scary headed right for you, forcing you to take action. It's big, obvious and it will do damage, however, you have options on how to manage it.
This is a very different concept from the 'Black Swan,' which is when you're knocked over by something you can't even imagine or consider.
And the 'Elephant in the Room' is when you see something, yet no one in the room says anything about it.
Currently, there's a triad of Gray Rhinos in the US economy which includes financial fragilities, inequality and climate change.
There are steps you can take to avoid the Gray Rhino. Start by recognizing your vulnerability. Then foster proper awareness in order to take the appropriate response.
Michele shares a five-stage framework to help companies recognize how they're reacting to these threats. They include: denial, muddling, diagnosing, panic and action.
Sometimes you might take action yet you don't get the result you want. Track and adjust what you're doing. Just because you're taking an action, this doesn't mean you're solving the actual problem.
Analyze where the key stakeholders are to change the situation. Focus on accountability, yourself and dealing with uncomfortable things.
Everybody has a role to play; the Gray Rhino is the key to prevention. Bring in people to help you recognize how decisions are made in your company.
Michele talks about her upcoming book and how diversity and the cultural environment around your business allows you to become more sensitive to risks.

3 KEY POINTS:

In the current US economic state, entrepreneurs should be more aware of the Gray Rhinos in order to manage upcoming financial risks.
There are things you can do to dodge the Gray Rhino - recognize your vulnerability, foster awareness and formulate a smart response.
Your reaction to the Gray Rhino falls under a five-stage framework - denial, muddling, diagnosing, panic and action. It's important to track these stages and adjust your actions accordingly.

TWEETABLE QUOTES:

"(On the Gray Rhino) It's high impact, it's obvious and it gives you a challenge." - Michele Wucker

"The Gray Rhino is a challenge to be accountable - when you see a big scary problem coming right at you." - Michele Wucker

RESOURCES MENTIONED:

Michele Wucker on Linkedin: https://www.linkedin.com/in/wucker

Michele Wucker's website: https://www.wucker.com/

Michele Wucker on Twitter: https://twitter.com/wucker

The Gray Rhino and Company website: https://thegrayrhino.com/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #riskassessment #riskmanagement #TheGrayRhino

#154: Tactical Tuesday: When Should you Discharge an Angry Customer? Jan 12, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast talks about the best way to manage irrational and overly demanding customers.

EPISODE HIGHLIGHTS:

When you own a business, complaints are something you can't escape. There are ways you can manage angry customers while maintaining the integrity of your company.
Be empathetic and listen to what unsatisfied customers are saying. Put yourself in their shoes and really listen to the core reason behind their complaint.
Unhappy customers are louder than happy customers. They're going to make more noise. Always try to resolve the situation before it gets worse.
Managing customer expectations, especially customers who escalate easily, can be correlated to the price of your product or service.
Minimize the opportunity to complain. If your costs are higher, you'll attract a higher quality customer.
Believe it or not, sometimes the customer isn't always right. Don't be afraid to discharge them from your business. Jason shares his former general manager's philosophy and how it resolved sticky situations in the past.
Don't feel guilty about taking charge and putting a stop to irrational and insistent customers.

3 KEY POINTS:

No matter what business you're in, there will always be customer complaints. As an entrepreneur and business owner, you must be able to resolve these as quickly and efficiently as possible.
Being empathetic with your customers and listening to them will improve your services in general. Listen, learn and apply the critical points you glean into your business' customer service best practices.
There's a relationship between the quality of customers you get and your price point. Price your product or service accordingly in order to avoid irrational customers.

TWEETABLE QUOTES:

"Unhappy customers are louder. They're gonna make more noise than a hundred happy customers." - Jason Duprat

"Discharge your irrational customers, because at the end of the day, it's not worth it - as long as you know you did everything right." - Jason Duprat

RESOURCES:

https://jasonduprat.com/courses/

https://www.facebook.com/groups/HeathcareEntrepreneurAcademy/

#HealthcareEntrepreneurAcademy #healthcare #entrepreneur #entrepreneurship #customerservice #customercare #manageexpectations #customersatisfaction

#153: Lonny Stormo: Changing the Experience of Measuring Blood Sugar Jan 07, 2021

Show notes

OVERVIEW:

Jason A. Duprat, Entrepreneur, Healthcare Practitioner and Host of the Healthcare Entrepreneur Academy podcast speaks with Lonny Stormo, CEO and Co-Founder of POPS! Diabetes Care, a digital health startup. The company creates and delivers solutions to help people manage their diabetes. Lonny strongly believes the future of healthcare is about democratizing the industry and putting simple technology into consumers' hands.

EPISODE HIGHLIGHTS:

Finding motivation within a bigger company is all about creating impact especially in the healthcare sector.
Lonny talks about his decision to pursue an MBA program and how his degree has helped him manage employees.
Getting an MBA isn't a requirement for becoming an entrepreneur, yet it's helpful particularly for accounting and finance.
POPS! started out as a passion project to innovate the experience of measuring blood sugar using your smartphone.
Mina is an AI coach, a virtual care companion, within the app. Mina guides users with their diabetes management and checking blood sugar levels.
Lonny talks about software development and how he talked with people to learn why they don't use health management apps despite the huge demand for them. One of the primary reasons was the burden was greater than the benefit.
As a result, POPS! included light coaching and personalized the app based on motivation - a critical factor in digital therapy and digital health.
Lonny shares his opinion on outsourcing and how their hybrid model of outsourcing works.
Launching an app can be daunting. Submitting your application to Apple and Android for them to review can be challenging. Having an expert developer on your team can help you navigate these challenges with greater ease.
Insurance companies are starting to recognize digital health applications. Mina helps connect with healthcare and insurance companies.
Having a good business idea is completely different from selling it. Marketing and selling your product is where the real work starts.
Finding the right advisors is critical to move your business forward.

3 KEY POINTS:

The keys to successfully starting a business include proper planning, conducting research or testing, and having the right business model.
Think about your selection process for software developers. Conduct ongoing R&D to update your product or service regularly.
Take time to plan and strategize on how to market your products and then invest in these strategies.

TWEETABLE QUOTES:

"I remember one of our advisers saying, "You know that check for $10,000.00 is worth $10,000,000.00 in publicity." That's what you can do by winning these competitions." – Lonny Stormo

"Management, to me, is about people…'lots of times, management can get too focused on things like strategy, finance, and so forth, but the whole psychology piece to this – how you deal with people, how you help people grow - is the most important point of an MBA." – Larry Stormo

RESOURCES MENTIONED:

POPS! Diabetes, Inc. Website - https://popsdiabetes.com

Lonny Stormo LinkedIn - www.linkedin.com/in/lonnystormo

#HealthcareEntrepreneurAcademy #healthcare #entrepreneurship #entrepreneur #diabetes #digitalhealth #digitalstartup #technology

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