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    Business

    Healers Get Vulnerable

    Healers are often drawn to this work because of their own histories and emotional pain. the only way to thrive and avoid burnout while we help others heal is to do our own healing.

    On this podcast, Annie Schuessler-Zam talks to all kinds of healers as they share vulnerable stories about pain, healing and growth.

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    Latest Episodes:
    Thriving In Community with Rajani Venkatraman Levis Sep 05, 2017
    Show notes

    You may feel like you're on your own in private practice. Rajani Venkatraman Levis wants you to do what she did: ask for help and be in community with other healers. She shares what it was like for her as an immigrant to take the scary leap into private practice and encourages others to do the same. Listen as she gets personal about her entrepreneurial journey and shares the self-care tools that keep her feeling resilient as a therapist and as a human.

    Topics Discussed In This Episode:

    • How she started teaching and public speaking
    • Why therapists of color often get funneled away from private practice
    • The need for diversity in our field and in private practice in particular
    • Why navigating private practice was particularly intimidating as a POC and an immigrant
    • How she honors a period of silence every day (and why it wasn't easy at first!)
    • Her fees, with real numbers as usual
    • The day-long training she's developed about vicarious resilience
    • How to be known as an expert in trauma without burning out
    • Many ways to use EMDR in a private practice
    • Creating community and asking for help

    Show notes at http://coachingwithannie.com/podcast/rajani-venkatraman-levis


    Busting Imposter Syndrome with Marielle Berg Aug 29, 2017
    Show notes

    Imposter Syndrome can hold you back from growing your therapy practice or taking your business to the next level. Marielle Berg is a therapist in The Bay Area and the founder of a therapy center. She's got more inquiries than she could possibly serve by herself. But she shares that becoming an entrepreneur and growing her practice wasn't always easy. She has pushed herself over and over again to break through imposter syndrome, face her fears, and build her entrepreneurial muscles.

    Topics Discussed In This Episode:

    • Pivoting her practice when she began learning DBT
    • Niching down her marketing and still having a diverse practice
    • Taking action even when she feels scared and not ready
    • Getting through fears when announcing her offers
    • How her clients find her online through SEO and her blog
    • Setting her fees and letting go of comparisons
    • Learning that the business side takes work and skills
    • Expanding to a small center to serve an over-abundance of inquiries
    • Making business decisions based on long term goals

    Show notes at http://coachingwithannie.com/podcast/marielle-berg


    Embrace Your Superpowers With Ivy Griffin Aug 22, 2017
    Show notes

    Can you build a therapy practice around your superpowers? How does that even work? Ivy Griffin calls herself "a highly sensitive therapist" and built her therapy practice to serve other highly sensitive people. She's embraced being highly sensitive as a superpower, not just for her, but for her clients as well. Listen as she shares how she went from feeling overworked to energized.

    Topics Discussed In This Episode:

    • Working with highly sensitive people
    • Identifying herself as a highly sensitive therapist
    • How she set up her work life and schedule to respect her own sensitivity
    • The pros and cons to bringing interns into her private practice
    • Her approach to helping her interns through the money and business journey
    • The time she almost gave up on this profession (and why she didn't)
    • Letting go of worrying and stepping into stability in private practice
    • Transitioning from an insurance based practice to private pay
    • Accomplishing a ton by taking small steps consistently

    Show notes at http://coachingwithannie.com/podcast/ivy-griffin


    Claiming Your Expertise with Natashia Fuksman Aug 15, 2017
    Show notes

    Let's get real about what it's like to grow a private practice while raising kids and paying off debt. Natashia is brave and honest enough to go there and to many other deep and usually unspoken places. Natashia is a successful therapist and public speaker in private practice. She serves women and couples entering into parenthood. Listen as she describes one pivotal moment that changed the way she makes decisions in her business. In our listener question, we give advice to a mom who is building a practice with 2 young kids and very little childcare.

    Topics Discussed In This Episode:

    • Surviving the intern years and early parenthood without outside financial support
    • Why it's hard to move beyond the economic level of your family of origin
    • Raising her fees (real numbers as usual!)
    • How to value your pre-licensed work experience
    • Developing her signature talk
    • Filling and leading 4 groups in private practice
    • Knowing when to create new groups and programs

    Show notes at http://coachingwithannie.com/podcast/natashia-fuksman


    Diversifying Your Therapy Practice With Melvin Varghese Aug 08, 2017
    Show notes

    Diversifying your private practice means serving people in new ways. He shares his journey from being a brand new entrepreneur to building Selling the Couch, a huge community for therapists. Melvin also talks about his dreams for his own therapy practice where he serves 2 niches: entrepreneurs and basketball players. Listen as he dives into lots of ideas for increasing productivity, staying honest and ethical as a business person, and taking steps to diversify your own therapy practice.

    Topics Discussed In This Episode:

    • Taking the terrifying step into private practice
    • His goal of having a 100% online therapy practice
    • Creating his course about how to podcast
    • Why outsourcing early and often is a key to success in private practice.
    • Becoming an entrepreneur and CEO of your own therapy practice
    • How to stop seeing money as a zero sum game
    • The difference between working ON your business and IN your business
    • The importance of a morning routine

    Show notes at http://coachingwithannie.com/podcast/melvin-varghese


    Abundance With Allison Puryear Aug 01, 2017
    Show notes

    You often hear that building a therapy practice in a saturated market is difficult. My friend Allison sees it as an opportunity! If you ever struggle with a scarcity mindset (and who doesn't?), this conversation is for you. Listen as she shares her method for building a therapy practice in a new "saturated" city, and how she handles raising her fees. I hope you enjoy this lively, funny and real conversation as much as I did.

    Topics Discussed In This Episode:

    • How she chose her niche: women in their 20's struggling with anxiety and eating disorders
    • Opening private practice in a new city
    • Networking with 90 people in 90 days
    • Developing her abundance mindset
    • The opportunity of a "saturated market"
    • Her current fee and how she got there
    • Her decision to NOT go for a doctoral program
    • Being on insurance panels temporarily and then getting off of them
    • Running towards her fears
    • How she gets ok with a new fee

    Show notes at http://coachingwithannie.com/podcast/allison-puryear


    Filling Groups With Cynthia Hoffman Jul 25, 2017
    Show notes

    Running groups is an attractive option for a therapist. Clinically, we love the possibilities a group provides. As entrepreneurs, we love the idea of serving more than one person at a time, but it can be challenging to fill groups. Cynthia has managed to keep several groups full for the past 7 years, and I got the behind the scenes story of how she does it. We also talked about her journey starting out in private practice as a single mom and her next possible steps to expand her practice. You'll love Cynthia's openness and honesty about her entrepreneurial journey.

    Topics Discussed In This Episode:

    • How her niche became harm reduction sort of by mistake
    • All the marketing tools she used to build multiple groups
    • Her hardcore networking strategy
    • Why she's becoming a sex therapist as well
    • Using listservs successfully and thoughtfully
    • Moving into mentoring the next generation of harm reduction therapists
    • Fees for her groups and sessions (real numbers as usual!)
    • Pros and cons of possibly expanding to a group practice
    • How she made it work as a single mom starting a private practice
    • How to create content while leveraging your superpowers
    • How she makes short and long term plans using lists

    Show notes at http://coachingwithannie.com/podcast/cynthia-hoffman


    Online Therapy with Clay Cockrell Jul 18, 2017
    Show notes

    Clay lives in New York City, but he's run his therapy practice from Rome, Aruba, and London as well. He started providing online therapy at the request of clients and made some mistakes early on. Then he learned everything therapists need to know about providing online therapy and started sharing that expertise with the rest of us. Now he runs a directory for people searching for online therapists. Clay has always been an innovator. He's the founder of walk and talk therapy, the practice of walking outside during sessions. As an innovator, Clay has been out on a limb a few times. In this conversation, he talks about two scary moments in his business and what he learned from each one.

    Topics Discussed In This Episode:

    • How he started Walk and talk therapy in central park
    • How online therapy helps some people who would otherwise not get services
    • Why he started a directory for online therapists
    • Why it's important to provide online therapy within the regulations
    • The possibility of serving people internationally
    • The future of online counseling
    • How he manages his time around marketing.
    • His fee and how other therapists respond to it.
    • How to build a practice in a small town

    Show notes at http://coachingwithannie.com/podcast/clay-cockrell


    Setting Boundaries With Olga Rocklin Jul 11, 2017
    Show notes

    If you don't set up your schedule and life the way you want to, why do you even have your own business? Olga believes in carving out the boundaries you want for your life, then building your private practice around them. She gets real about the struggle she went through in the first year of private practice, and how she came out the other end a stronger and more grounded entrepreneur.

    Topics Discussed In This Episode:

    • Setting fees
    • Turning off her private practice in the evenings
    • Working with people healing from eating disorders
    • Reaching out to teens and young adults
    • Managing her personal and professional boundaries on social media
    • Getting ideas for content
    • Offering a Mindfulness Based Stress Reduction Course
    • Creating and holding your cancellation policy

    Show notes at http://coachingwithannie.com/podcast/olga-rocklin


    Sliding Scale And Profit With Paul Fugelsang Jul 04, 2017
    Show notes

    Paul talks about his entrepreneurial journey in building a therapy practice and then creating a national organization for affordable therapy. He shares openly about his struggles in making Open Path sustainable and the shift that finally made it thrive. Listen as he talks about creating momentum, setting goals with an open mind, and the practices that keep him nourished and grounded. You'll hear Paul crack me up several times. I hope you enjoy this episode as much as I did.

    Topics Discussed In This Episode:

    • His realization that he wanted to create an organization for affordable therapy
    • A different view on sliding scale
    • How Open Path went through growing pains and now serves almost 10,000 clients
    • Creating Being Seen, a unique directory that supports therapists in building their practices
    • Balancing his therapy practice with his other ventures
    • How he arranges his optimal schedule
    • What he charges (real numbers as usual!)
    • Why he accepts insurance
    • Practices he uses to restore himself regularly

    Show notes at http://coachingwithannie.com/podcast


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