Grow My Salon Business Podcast

Latest Episodes:

047 Using a SWOT Analysis to get clarity of your current situation. Jul 21, 2020

Show notes

For today's podcast, I wanted to stop and look at the salon business environment that we are currently in and think of how I might best be able to serve my listeners as we are all subject to ever-changing situations.

In some parts of the world, salons are reopening for the first time in many weeks, generating cash flow and getting their business moving. In other places, they have been ordered to close again. Even if we went back a month or two there was more predictability about what the future looked like!

COVID-19 hasn’t gone away and even though many of us are reopening; it is not over until we have a vaccine, and no one knows how long it will be before that might happen.

We are opening in this new world, and having to adapt our businesses and how we treat our clients, how we treat our team and how we treat ourselves and in some cases reassess the very viability of our businesses.

In an ever-changing business environment it is easy to feel not in control but having a sense of clarity is essential if you are to move forward and make smart business decisions.

I find that doing a simple S.W.O.T. analysis allows you to get better clarity with your thoughts. S.W.O.T. is an acronym for strength, weaknesses, opportunities, and threats.

In today's podcast, I guide you through the process of doing a S.W.O.T. analysis of your business. Just by giving things a name and grouping them under each of those headings starts to give you a sense of control and predictability about the next steps and where to focus your attention and decision making.

I know that running a business at the moment is not easy; I know that none of us have ever been through something like this before. I know that these are the most challenging times that any of us have ever lived through, but I also know that it will end, and I know that most of you will survive these times and come out the other end stronger and better than you were before.

In This Episode:

[00:32] Welcome to the show!

[02:43] Antony discusses how the pandemic has thrown the world into a state of uncertainty.

[04:01] Antony speaks about businesses opening into a brave new world.

[05:03] Control the controllable.

[06:12] Antony says that writing things down helps him get centred.

[06:36] Antony speaks about the SWOT analysis and what it stands for.

[08:30] Get a few pieces of paper out and write the words, strengths, weaknesses, opportunities, and threats at the top of the paper.

[11:19] Is it easy for you to accommodate social distancing in your salon? That would be a strength.

[14:23] Having a cash flow buffer is another strength.

[16:10] Now write your weaknesses like clients being afraid to come into the salon.

[19:01] Is your business a lifestyle business? Does it generate a profit? That would be a weakness.

[21:30] Our third piece of paper is titled opportunities, what are some opportunities that will come out of this pandemic?

[24:06] Antony speaks about this being an opportunity to reinvent your business model.

[27:25] On the fourth page, you need to put your threats like the threat to your health.

[30:01] Antony says it’s essential to get your head out of the sand and face the new normal.

[33:28] Antony describes the three types of businesses he sees.

[36:14] Thank you for listening to the show!

Links and Resources

Grow My Salon Business

046 Walking in his Fathers Shoes with Angus Mitchell Jul 07, 2020

Show notes

I'm very excited to be interviewing my guest today, Mr. Angus Mitchell. Son of the late Paul Mitchell, who was the co-founder of the Paul Mitchell product range.

Angus is not only a very talented hairdresser in his own right, but he's also co-owner of John Paul Mitchell Systems and a proud father of his young son Dylan.

In today's podcast, we will discuss:

The challenges with living up to the reputation of a famous father.
Why Hawaii is a spiritual home for JPMS.
The importance of philanthropy and environmental issues.
Angus's love for cars.

And that's just to start.

So it's an absolute pleasure to be able to interview Angus Mitchell for this episode of the Grow My Salon Business podcast...

In This Episode:

[01:14] Welcome to the show, Angus!

[01:47] Angus shares memories of his father and why Hawaii is so spiritual to him.

[04:33] He speaks about his father having a strict diet and meditating and doing yoga.

[05:35] Do you remember your father's first studios in New York?

[07:35] Angus speaks about the first sculpting lotion product and how it was the company's first significant success.

[10:00] He discusses the hair trends of the 80s and how excited his father was to see the new shorter hairstyles.

[11:28] Angus shares a memory of talking with his father.

[12:17] Did you have any hair conversations with your father before he passed?

[14:35] Angus felt that when his father passed when he was out of high school, he honoured his father's memory by becoming a hairdresser.

[17:23] Angus speaks about some great hairdressers he was on stage with and how nervous he was during his first show.

[19:51] Did you enjoy doing hair?

[20:44] Angus shares his career path as an educator.

[22:56] Angus speaks about opening a salon where he hired people straight out of beauty school.

[25:42] How did you handle owning a salon while being a co-owner of John Paul Mitchell Systems?

[27:55] Angus shares about being environmentally savvy in Hawaii and how his father lived.

[32:57] What did you learn from John Paul DeJoria?

[35:28] Angus discusses that John Paul's daughter is now running the company and is just as talented in the business.

[36:49] Angus speaks about the school side of JPMS and what they are about.

[38:56] Angus shares that they are looking for a location for an advanced school for JPMS.

[40:05] How many automobiles do you have now?

[41:18] "Anyone can buy a car, but not everyone can build them."

[44:56] Angus is building his father's dream car in his garage even though he doesn't put on overalls and do the work; it's his vision that they are following.

[50:22] Angus, thank you much for being on the show!!

[50:55] Do you have any final thoughts for the listeners today?

Links and Resources

Grow My Salon Business

Find Angus

Angus Mitchell

Gearbox

@angusmitchell

Instagram | Twitter

045 I love the expression, “Success leaves clues!” Jun 30, 2020

Show notes

I love the expression, “Success leaves clues!”

Meaning that you don’t have to reinvent the wheel. Instead, find someone else who has already succeeded at what you want to do and emulate what they did!

Learn to think how they think. Copy how hard they work. Put the hours in that they put in. Understand the sacrifices they have made along the way. The rejections and disappointments they have had along the way. And if you do all of that, there is a good chance that you will succeed too!

Success in any form doesn’t come easy, but often we see someone who has succeeded and we want to be them. We want their knowledge; we want the respect they have and the lifestyle that goes with it.

But what we don’t see are the years of hard work, the learning, and sacrifices that have gone into making them who they are.

My guest on today’s show is Lesley Jennison. I have known Lesley since she was 16 and fast forward to today she has become one of the most respected hair colourists and educators in the world.

In today’s podcast we will discuss:

Training and the importance of discipline and mastering the fundamentals.
Pricing of salon services by time.
Using social media effectively.

In This Episode:

[01:54] Lesley, welcome to the show!

[02:22] Lesley shares her background in the hairdressing industry.

[03:42] She speaks about the mentors that have impacted her career.

[05:36] Did you always want to specialize in colour?

[08:34] Lesley discusses what makes a good colourist.

[09:41] What part of the training that you had set you up for the career you have today?

[12:28] Lesley shares why learning the fundamentals and having discipline are the building blocks of being a great colourist.

[16:24] Taking the time to master the fundamentals can make all the difference.

[20:27] What do you think the future of education looks like?

[23:14] Lesley speaks about what she wishes she could do better.

[26:17] Antony believes that COVID-19 has made it imperative for people to grasp technology and embrace how it can help their businesses.

[29:30] How has social media affected your business?

[32:14] Lesley shares how much time she spends on social media each day.

[33:51] Lesley speaks about the pricing per half hour model for colour she had in her previous salon.

[37:38] What do hairstylists need to do to compete with the home hair colour movement that is happening now?

[40:20] Lesley discusses how she stays relevant in the industry after all these years.

[42:30] Lesley shares how blown away she was when she went to Saudi Arabia and saw how they run their salons.

[44:12] After 33 years in the industry, how do you overcome obstacles that stand in your way?

[47:13] Lesley shares some final thoughts for the listeners.

[47:29] Thank you so much for being on the show!

Links and Resources

Grow My Salon Business

Find Lesley

Lesley Jennison

Billi Currie Forty Seven Chiltern St

@lesliejennison

Instagram | Facebook | Pinterest

@thehairhistorian

Instagram

044 Who could possibly have imagined that 2020 would present the world with the challenges that it has? Jun 23, 2020

Show notes

Who could possibly have imagined that 2020 would present the world with the challenges that it has?

I know that many of the listeners to this podcast will have been reflecting on the social unrest that started with the killing of George Floyd in Minneapolis and the subsequent protests about police brutality and racial inequality that have dominated the global media over the last few weeks all over the world.

But, this isn't just an American issue. As the protesters have shown racism exists everywhere and this has dominated the global media over the last few weeks.

Maybe instead of thinking about these events as huge problems, we should be looking at them as huge opportunities for change? A chance to reset the agenda and address the inequalities that exist!

I know that many of the listeners to this podcast will have been reflecting on the racial inequalities that have long existed in the world. So, like many of you, I have been reflecting on my actions and inactions and asking myself “What can I do better?”

I think that when you put yourself in a position that I have where I talk about industry issues you can’t just pick and choose the non-confronting ones, you have to talk about the challenging ones as well.

So for today's podcast, I have reached out to Errol Douglas who I have interviewed before in my “Unplugged” audio series. But this is the first time I have had him on this Podcast and it’s certainly overdue.

Errol is a very successful hairdresser with a wealth of knowledge and experience so we will also use this opportunity to discuss a range of issues including.

Errol's MBE and the different roles he has in the industry.
The importance of hairdressing awards.
Social media… and
Racism, and the ‘Black Lives Matter’ movement and in that regard how the industry needs to evolve.

In This Episode:

[02:08] Errol, welcome to the show!

[02:53] Errol shares a little about his background in east London and the diversity of his salon and who he works with.

[05:32] Fusion and integration are what Errol stands for in hairdressing.

[07:13] What was it like for a young black man to grow up in England in the 60s, 70s, and 80s?

[08:33] Errol speaks about how hairdressing is in his DNA.

[11:45] Errol says that back in those days, a young black man never walked alone if he didn't want to get beat up.

[12:11] At 16, he went into an apprenticeship in east London.

[15:08] Errol said he started working with Paul Edmonds and how lucky he was to have him as a mentor.

[17:26] The program called 'The Clothes Show' catapulted him and others into the spotlight.

[18:17] Errol shares the definition of an MBE, a distinction that he was the youngest person ever to receive.

[21:14] He went to Buckingham Palace to receive his.

[23:40] Did receiving the MBE impact the growth of your salon?

[24:54] Errol speaks about shampooing the queen's hair and blow-drying Princess Diana's hair.

[26:12] Errol has been nominated 24 times for the British Hairdressing Awards.

[28:11] What keeps you going back when you have never won?

[30:28] Errol speaks about his salon and how it runs.

[33:07] How much does it cost to get an appointment with Errol Douglas?

[37:00] Errol believes that the death of George Floyd is a turning point in racism.

[38:55] What are some racist things you experience every day that a white person might take for granted?

[42:47] Errol speaks about what he thinks the industry needs to do differently to combat racism.

[47:12] 'I didn't know I was black until I went to the United States' is something a person told Errol.

[48:26] What does the average hairdresser need to do better?

[49:25] What should manufacturers do differently?

[51:10] What does the media section of hairdressing need to do better?

[52:49] Errol shares what advice he would give a young person who wanted to get into the industry.

[54:06] Errol speaks about what he sees in his future.

[56:10] Thank you so much for being on the show!

Links and Resources

Grow My Salon Business

Find Errol

Errol Douglas

@erroldouglas1

Instagram | Twitter

043 The Process of Creativity with Tom Connell Hair Art Director for Davines Jun 16, 2020

Show notes

I think that one of the great things about this industry is that there are many different roles that you can grow into.

Most people will start off as a salon stylist, and there is absolutely nothing wrong with being a salon stylist for your entire career, as it can be very rewarding both creatively and financially. But being a salon stylist can (if you want it too) also open up other doors for you to step through.

Whether that’s becoming an educator or a session stylist or to work in film and theatre or to work in the product side of the industry, there is a lot of opportunity for those with the desire, the ambition and the courage to pursue it.

My guest on today’s podcast is Tom Connell, Hair Art Director for Davines.

In today’s podcast, we will discuss:

The importance of being relevant and connecting with hairdressers no matter where they are on their journey.
Creativity and where inspiration comes from...and
Believing in yourself

In This Episode:

[01:30] Tom, welcome to the show!

[01:50] Tom shares his background and how he got started as a hairstylist.

[04:07] Tom speaks about how his parents being hair stylists influenced his career today.

[07:40] What was it about going to your first hair show that made such a big impression on him?

[11:25] Tom shares his journey from a salon hairstylist to a runway educator influencing other stylists.

[13:42] He speaks about why he didn’t want to do session work.

[18:12] What is your creative process? What is your inspiration?

[21:08] Tom says you keep pushing and pushing until something feels right.

[24:34] Tom shares how music influences the designs he is creating.

[27:53] What is it about the Trevor Sorbie culture that produces hairstylists like you?

[30:23] Tom advises salon owners, stylists, and educators on how to nurture the talent they see in young stylists.

[33:38] Do you ever want to own a salon someday?

[34:55] Tom shares some conversations he has with his dad about the styles he does.

[37:55] Tom chats about self-discipline and how that is important in how he designs.

[39:43] Listeners, please like us on Apple Podcasts.

[40:45] Tom gives some final thoughts for our listeners.

[43:55] Tom, thank you so much for being on the show!

Links and Resources

Grow My Salon Business

Find Tom

Tom Connell

@tommconnell

Instagram

042 It's all about the Numbers with Tom Kuhn Jun 09, 2020

Show notes

The majority of hairdressers I meet find their way into this industry for reasons like the social interaction or creativity aspects that a hairdressing career can offer.

Most of us don’t initially get into hairdressing with a business focus, and there is nothing wrong with that. The reality is that most of us open salons ill-equipped for the skills of what running a business really involves.

We have to learn the language of business and learn fast...and many of us do.

We often hear about these successful and profitable businesses, and I have interviewed some of those salon owners on previous podcasts. Still, I am aware that those success stories don’t represent the industry as a whole.

Most salons run on minimal profit margins, and as has been laid bare in the coronavirus shutdown, most salons have no savings or cash flow buffer to survive more than a week or two without going into further debt or relying on government intervention.

As unsexy as it might sound, a lot of the success of business all comes down to understanding the numbers that go on in business and being able to make the right decisions about your business accordingly.

My guest today is Tom Kuhn, accountant, former salon owner, and founder of a US-based business called Qnity.

In today’s podcast we will discuss:

The importance of visual learning to understand the numbers.
What are the key metrics to focus on?
What are the lessons for small businesses that we should take away from the current situation?

In This Episode:

[02:12] Welcome to the show, Tom!

[02:45] Tom shares his background and the three chapters of his career.

[06:11] Tom speaks about some ah-ha moments over the years and why visual thinking is so essential in the beauty industry.

[08:19] Antony chats about how numbers made little sense to him until he saw things in a graph format.

[11:00] Tom shares about being President and COO of a salon group.

[12:18] Tom discusses when he learned the importance of visual communication and design, which was the content for Qnity.

[14:58] He describes a simple chart he used to talk to the salon group leaders when he couldn’t get their attention with numbers.

[16:17] What was the catalyst that made you launch Qnity?

[17:47] Qnity’s mission statement is to help people prosper.

[20:18] Tom shares some golden rules that he thinks salon owners all over the world should follow.

[23:02] Do you have financial literacy?

[24:38] Tom describes key things that the small business community should implement moving forward from the coronavirus.

[28:26] What is a realistic profit margin that a well-run salon should be able to achieve?

[30:08] Tom speaks about the data he received from his 2 to 10 project.

[33:15] Antony believes that salons should be able to make a 10% profit.

[34:27] Tom shares what he finds is a good number for labor costs.

[37:17] Do you believe that to have a high-profit margin, you must have strong retail sales?

[38:55] Tom discusses the five top metrics that salons should look at daily and monthly.

[41:20] The top things to look at for profitability.

[42:51] How do I find out my revenue per square foot?

[45:28] Tom speaks about what he tells salon owners they need to be doing when they get reopened.

[47:45] Tom wants to help 10,000 small businesses level up their financials to help them survive.

[49:26] Tom, thank you so much for being on the show today!

Links and Resources

Grow My Salon Business

Find Tom

Tom Kuhn

@qnityinc

Instagram | Facebook | YouTube

@qnity-inc

041 A True Hairdressing Genius – Part Two May 26, 2020

Show notes

One reason I like podcasts is that you get the chance to get into people's minds and understand how they think, and to me, that's often where the real magic is!

I love to understand the story behind what makes a person do what they do, how they think, and the thought processes behind it.

This episode is a follow on from last week's episode with 'Guido,' probably the most creatively influential hairdresser in the world today. I don't use the word 'genius' very readily, but when it comes to hair, 'Guido is an absolute genius!'

He is a visionary and a true artist in the fullest sense of the word and has worked with everybody, and I mean 'everybody' of any notoriety in the industry.

His work often pushes at the boundaries of beauty, it's always flawless in its execution, and understandably his influence and the direction he takes have reached far beyond hairdressing as well as having an impact on all of today's great hairdressers the world over.

On today's podcast, we will discuss:

Social media and the impact it's had on fashion magazines.
What influence might Coronavirus have on fashion?

In This Episode:

[00:54] Guido speaks about social media and how it affects the fashion industry.

[03:44] Has Instagram replaced magazines in any way?

[05:52] Guido discusses what he does well and what he doesn't have the patience for anymore.

[08:20] He shares how his team size differs from show to show.

[11:00] How important are collaborations to what you do and learn?

[13:52] Guido chats about working with Alexander McQueen and how he influenced his work.

[15:43] Do you ever do stuff that fails? What have you left on the cutting room floor?

[19:39] Guido speaks about feeling intimidated when he is rubbing shoulders with the elite in the fashion industry.

[22:54] Guido shares that the greats in any industry are the ones that still have the drive to succeed.

[25:09] Do you speak the truth of beauty? Are you true to yourself?

[27:12] Guido shares the advice that he gives people on his team that aren’t lucky enough to know where they want to be in their career.

[29:51] Guido speaks about how much dedication it takes to be where he is in his career and what he has had to give up.

[32:40] Guido says that he was lazy when he was young, but once he found his calling, he has given it everything.

[34:01] Guido discusses the collaboration he had with Redken for fifteen years.

[35:38] How do you feel the coronavirus pandemic will affect the beauty and fashion industries?

[38:22] Guido says it will be harder in the fashion industry because the very nature of fashion is being around many people.

[40:18] Guido speaks about this pandemic feeling like a dream to him. He couldn't have imagined what has happened.

[44:37] Guido, thank you so much for being on the show!

Links and Resources

Grow My Salon Business

Find Guido

Guido Palau

@guidopalau

Instagram | Facebook | Twitter

040 A True Hairdressing Genius – Part One May 19, 2020

Show notes

There are very few people anywhere, let alone hairdressers, that are known by ‘one name.’ But if you are in this industry, you will almost definitely have heard of the name ‘GUIDO’... And if by some remote chance you haven’t heard the name, you would have definitely seen his work.

I don’t use the word ‘genius’ very readily, but when it comes to hair, ‘Guido is an absolute genius!’

I first met Guido in the early eighties, we both worked at Vidal Sassoon in London, and I remember him as being someone who stood out. There was always something special about him, and [aside from a great personality], it just wasn’t obvious exactly what that ‘something special’ was.

He certainly wasn’t arrogant, but he had an opinion, and he wasn’t intimidated by anyone. He always seemed ‘confident in who he was’ and he was forging his own path…

He has since become an absolute visionary and a true artist in the fullest sense of the word and has worked with everybody. I mean ‘everybody’ of any notoriety in the fashion business.

His work often pushes at the boundaries of beauty, it’s always flawless in its execution, and understandably his influence and the direction he takes have reached far beyond hairdressing.

But he has also impacted all of today’s great hairdressers the world over.

One reason I like podcasts is that you get the chance to get into people’s minds and understand how they think, and to me, that’s often where the actual magic is…

I love to understand the story behind what makes a person do what they do...How they think about it.

And the more you do that, the more inspiring, but unfortunately sometimes the less obtainable it is...because you can’t always teach it.

In today’s podcast, we will discuss:

Guido’s journey to the top
The importance of collaborations
What drives his creativity
Social media and the impact it’s had on fashion magazines
What influence the coronavirus might have on fashion

In This Episode:

[02:56] Guido, it’s great to have you on the show!

[03:51] Guido speaks about working at Vidal Sassoon back in the eighties and being fired.

[06:42] The structure he learned and the people he worked with at Vidal Sassoon have stayed with him all along his journey.

[10:00] What attracted you to hairdressing?

[11:32] Guido speaks about what he did after leaving Sassoon and how he got into editorial work.

[15:21] Guido shares how he learned on the job; he never apprenticed with anyone.

[17:01] He discusses the subcultures that were happening during the eighties and how he would study them and their styles.

[20:47] Were you disciplined enough to go home and practice what you saw?

[22:23] Guido shares some hairstyles he has done for fashion shows.

[25:45] Guido speaks about when it all changed for him working with David Sims.

[27:52] David Sims guided Guido to look at what was around him and the styles he could see on the streets.

[31:12] Was there a time when you were working with David that you felt like you had credibility?

[36:04] Guido discusses being true to himself and adapting as he was working to the top as a hairdresser.

[37:38] What is your definition of beauty? Is it style?

[40:32] Guido says he likes to dress hair, so it is subversive and makes you wonder.

[41:52] Guido shares that he doesn’t have a favorite period in time; the inspiration is everywhere.

[43:24] What is exciting about being a hairdresser is that with hands and a vision, you can create so many amazing things on somebody.

[45:21] Part 2 with Guido will be out on May 26th, don’t miss it.

Links and Resources

Grow My Salon Business

Find Guido

Guido Palau

@guidopalau

Instagram | Facebook | Twitter

039 The Importance of Website Design and Digital Marketing May 12, 2020

Show notes

We live in a world where, to varying degrees, everyone is connected by technology. I heard a statement recently that was "Every business is now a technology business!" and I believe that statement to be true.

The hub of technology in the salon industry is the salon website and social media platforms, and all things reach out from that.

So, having an effective website and marketing strategy that incorporates social media is essential if you want to be in business today.

When I had salons, my frustration was finding a website designer who didn't just make something look good but also made it work from a technology, and most of all marketing point of view, because they are 3 very different skills.

My guest on today's Podcast is Phil Evans Founder of Salon Guru, a website design and digital marketing company with a global client base.

In today's episode, we will discuss:

Website design
Digital Marketing
SEO

And lots more!

In This Episode:

[01:37] Welcome to the show, Phil!

[02:07] Phil shares his background, what Salon Guru is all about.

[04:44] What are the biggest mistakes you see with salon websites?

[08:01] Salon websites are a tool and should be all about the functionality.

[09:37] Phil shares his five top functions; a salon website must have to bring in customers.

[11:07] Phil believes that SEO is the most important thing you need to be seen.

[13:48] Why do salons need a website? Why can't they use social media?

[16:24] Phil says that if you are a salon of one, a website is necessary if you want to grow.

[18:17] How important is it to have an online booking function on their website?

[21:40] Phil speaks about how he works with salons and how they decide what they want on their website.

[23:03] Phil shares that they do not use templates for websites because the content is different for each one.

[25:23] When you build a website, is it possible for the salon owner to make changes?

[29:07] Phil discusses online stores for salons and whether they make money for the salon.

[31:24] Phil speaks about how he has advised salons to keep in communication with their clients on their websites.

[33:46] How often do you suggest salon websites be updated?

[36:01] Phil shares what he thinks websites will look like in five years.

[38:35] Phil speaks about social media integration on the websites.

[40:44] Do you have a favourite site that you have designed?

[42:49] Phil discusses the most effective campaign he has ever done.

[46:10] Thank you so much for being on the show today.

Links and Resources

Grow My Salon Business

Find Phil

Phil Evans

@salonguru

Facebook

@philip-evans

038 The Ever-Changing World of your Colour Business May 05, 2020

Show notes

No matter where in the world you live, there are many changes happening that will impact the way we run our businesses forever.

Some of those changes have suddenly been thrust upon us due to Covid-19. Others have been gradually changing right under our noses and have maybe been highlighted by the situation the world is currently in.

One of those areas that are changing is the hair colour business. So, in today’s podcast, we are going to talk about all things ‘hair colour’ with Master Colourist David Adams, Co-Found of Red Chocolate, and The FourteenJay salon in New York.

David’s years of experience in this industry have included many different roles from salon colourist, educator, salon owner, trichologist, author, celebrity colourist, consultant and he has been heavily involved in the development of various products including a major colour line.

And as if all of that is not enough. Since David and his partner Virginia Meyer opened FourteenJay as well as servicing a regular clientele he has also been colouring hair for movies and editorials and has looked after the likes of Jennifer Lawrence, Kate Bosworth, Claudia Schiffer, Phoebe Waller-Bridge, to name a few.

In today’s podcast, we will discuss:

What are the changes happening in the hair colour business?
What impact is that having on the salon business?
Changes in product technology.
Salon sustainability.

And lots more!

In This Episode:

[02:04] Welcome to the show, David!

[02:46] David shares the journey through his career and the greats he has worked around.

[05:20] David speaks about forming his company Red Chocolate with Virginia Meyer.

[06:28] How active is the education business Red Chocolate?

[07:59] David discusses why he opened a new salon in New York.

[09:22] He speaks about it being a culture shock to get back into owning a salon, but it keeps him busy.

[10:21] Why did you study to become a trichologist?

[13:01] Has it been great for business? Do you need a network of doctors?

[17:22] David chats about clients taking him seriously as a trichologist.

[21:18] David discusses the online companies that are selling colour, what he thinks about them and how much of the salon colour market they will take.

[25:45] How different is the online product from what you get at a salon?

[27:13] David's two passions around hair colour are consultation and customer service.

[30:42] David shares that the online colour isn't as good as professional, but they have a great consultation.

[33:34] Do you charge for consultations at your salon?

[37:42] David discusses what he believes that salons should do to become sustainable.

[41:58] David speaks about cancer in hair dyes and what he tells his guests that ask about it.

[44:22] Do you do a patch test before you apply colour to a client's hair?

[46:31] David chats about the Plex type products.

[49:44] David believes that Plex products allow colourists to push the envelope of colour and hair further than it needs to be.

[51:14] David shares what he thinks about colour specialist salons, ones that the only colour.

[52:54] What are your thoughts on colour tables? Do you like them?

[55:05] David speaks about the business model of FourteenJay and the fact that they are in a commission-based salon.

[55:45] David shares some unique things they do at his salon for the guests.

[57:30] What long-term practices are you going to put into place once everything reopens?

[59:53] David, thank you so much for being on the podcast!

[1:01:01] If you like today's show, please write a review.

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