Green Industry Podcast

Latest Episodes:

Revolutionizing Lawn Care Business Marketing: Insights from a Former Athlete Turned Entrepreneur Sep 30, 2025

Show notes

In this episode of The Green Industry Podcast, host Paul Jamison interviews Marcus Piazzisi, founder and CEO of VIIRL, who shares his inspiring journey from baseball stardom to digital marketing expertise, along with practical tips for marketing lawn care businesses using tools like CallRail to track and optimize results.

🎟️ LCR Summit Louisville - Click Here

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

The Path to Business Excellence: Financial Insights from Joey and Kevin (Part 2) Sep 29, 2025

Show notes

In this concluding episode of our two-part series on The Green Industry Podcast, host Paul Jamison dives deeper with Joey Coberly and Kevin Salters on mastering business financials and strategies for building a successful enterprise in the lawn care and landscaping industry.

🎟️ LCR Summit Louisville - Click Here

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Avoiding Costly Mistakes: Lawn Care Finances with Experts Kevin Salters and Joey Coberly Sep 26, 2025

Show notes

In this episode, host Paul Jamison sits down with 40-year lawn care veteran Kevin Salters and specialized bookkeeper Joey Coberly to discuss the biggest financial mistakes lawn care business owners make and practical solutions to overcome these common pitfalls.

🎟️ LCR Summit Louisville - Click Here

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

LCR Summit Louisville Preview: Naylor Taliaferro on Who, What, and Why Attend Sep 25, 2025

Show notes

In this part 2 episode, Naylor Taliaferro previews his upcoming LCR Summit in Louisville on October 20-21, 2025, sharing the event's history, who it's designed for (such as lawn care and landscaping business owners), the lineup of speakers, benefits like networking and business growth strategies, and all key details including schedule and location.

LCR Summit Louisville - Click Here

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Catching Up with Naylor Taliaferro: Networking, Events, and Leveling Up in Business and Life Sep 24, 2025

Show notes

In this part 1 episode, we catch up with Naylor Taliaferro as we discuss the importance of attending events, building networks, and continuously striving to level up our businesses and lives.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Mitchell Gordy's Merle's Meet-Up: From Humble Beginnings to Equip Expo Essential Sep 23, 2025

Show notes

In this episode, Mitchell Gordy joins us to preview his 7th annual meet-up at Merle's in Louisville, Kentucky, sharing the event's origin story, its yearly progression into a must-attend for early Equip Expo arrivals, and details on this year's Tuesday, October 21 gathering from 3pm to 6pm featuring Louisville fried chicken, mac and cheese, and other delicious food on a first-come, first-served basis.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Gear Up for Greatness: Tony Rudolph's Must-Hear Equip Expo 2025 Insights Sep 22, 2025

Show notes

In this engaging episode, join host [Your Name] for an exclusive interview with Tony Rudolph as they explore the thriving lawn care community and offer an exciting preview of what's in store at Equip Expo 2025, the ultimate gathering for landscapers and outdoor professionals.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Leveling Up Finances: Tony Rudolph Interview Pt. 1 Sep 19, 2025

Show notes

Paul Jamison sits down with Tony Rudolph for the first half of their conversation on the book 'Level Up Your Money,' covering biblical money principles including giving to those in need and tips for better business financial health.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Level Up Investing: Part 2 - Assets That Grow Sep 18, 2025

Show notes

Building on part one, explore an overview of Chapter 10 from "Level Up Your Money," focusing on distinguishing appreciating assets from depreciating ones and starting your journey with mutual funds and the S&P 500.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

Investing Essentials: Unlocking the Power of Making Your Money Work for You Sep 16, 2025

Show notes

In this episode, I explore the transformative power of investing and how to make your money work for you, while breaking down essential terms like the stock market, stocks, mutual funds, the S&P 500, Roth IRAs, and more to help beginners build a strong financial foundation.

📚 Level Up Your Money (New Release) 👉 Get Your Copy!

🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here

📲 Connect with Paul - Visit Official Website

🛠️ Paul's Recommended Tools & Professionals

💻 Horizon360 – All-in-one contractor business software: gethorizon360.com

📞 CallRail – Track where your leads are coming from: callrail.com
📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com
📈 Lawn Care Launch: Click Here (new program for business owners)
🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com

🎬 VIP On-Demand: Lawn Care Life Conference

🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart.

📦 Business-Building Resources by Paul

📚 Paul's Most Popular Business Books

How to Build a Thriving Lawn Care Business: Buy on Amazon
Cut That Grass and Make That Cash: Buy on Amazon
Level Up Your Money (New Release): Buy Now

🌿 Paul's Online Banking Recommendation

Relay's Online Banking: Open an Account

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