Green Entrepreneur

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The OxiClean Pitchmaster Has Some Winning Sales Pitch Tips for Your Cannabis Brand Feb 10, 2022

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You probably know Anthony Sullivan from starring in those OxiClean ads with his friend the late Billy Mays. But more recently Sullivan has turned his sites to CBD. He is CEO of MontKush that uses organic CBD rosin from Vermont. Mont Kush also contains the compound CBDA, which made news recently after it was discovered that it may prevent the virus that causes Covid-19. On the show, he shares tips on how to pitch your product in a crowded market.

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Marijuana for Menopause: The Story of Hello Again Feb 03, 2022

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As any woman of a certain age can tell you, menopause can be very unpleasant. Symptoms associated with it include hot flashes, night sweats, weight gain, irritability, and changes sex drive. California entrepreneurs Carrie Mapes and Patty Pappas have created a cannabis-infused vaginal suppository called Hello Again that provides relief from these physical and emotional challenges. The two talk about why they created the product, how it works, and the challenges they’ve had to overcome bringing Hello Again to market.

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Sage Advice from Andrew DeAngelo About Starting a Cannabis Business Jan 27, 2022

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Andrew De Angelo is cannabis advocate and entrepreneur. He is co-founder and advisor to pioneering cannabis company. Andrew has also worked on a variety of voter initiatives which legalized medical and adult use cannabis. I caught up with Andrew at the NCIA Cannabis Business Summit in San Francisco to find out about his latest business venture as a consultant to cannabis companies. Companies come to him to figure out how to get liscensed, raise money, and grow their business. Here’s what he tells them.

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Jim Belushi Is On a Mission from God Jan 20, 2022

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Jim Belushi is an actor, musician, and cannabis entrepreneur. His journey into the Green Rush is chronicled in in the docuseries Growing Belushi on the Discovery, which is back for a second season. Jim joins the show to talk about his mission to rebrand and rebuild his boutique brand for the masses, the challenges he’s faced, and how he uses weed his daily life.

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The 5-Step Marketing Formula Used by Winning Politicians and Successful Companies Jan 13, 2022

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Should you run your company’s marketing campaign like a political campaign? Guest Phillip Stutts says it’s the only way. He is the founder and CEO of Win BIG Media and has 25 years’ experience helping his clients win over 1400 elections. In his new book, The Undefeated Marketing System : How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents, Stutts shares his five-step marketing formula that is used by winning pols and successful companies to grow your business.

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Cannabis macaroons? Yep, they're a thing. Jan 06, 2022

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Luxury cannabis is here to stay On the pod, we talk to Cheyne Nadeau, VP of Marketing for Hervé, which makes high-end cannabis-infused macarons and hard candies. We discuss why the luxury cannabis category is so hot, who is buying this stuff, and the opportunties and challenges for entrepreneurs in the space in the next few years.

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What Are the Big Opportunities in Cannabis in 2022? Dec 23, 2021

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Guest Emily Paxhia is Managing Director Poseidon Investment Management. She joins us from the floor of the Hall of Flowers tradeshow to discuss the trends she's excited about—and not so excited about—for the upcoming year. Emily has reviewed over 1000 companies in her career. She had helped shape founders' pitches, their go-to-market strategies, and advised on day-to-day business operations. Emily has held board seats for multiple portfolio companies and participates as an adviser to multiple teams.

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Are Terpenes the Future of Cannabis? Dec 16, 2021

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New developments in terpene research out of Israel are revealing some promising findings about the medicinal effectiveness of cannabis. At the forefront of this research is Nadav Eyal, the founder and CEO of Eybna Technologies which manufactures terpenes for dozens of cannabis brands including Old Pal and Lemon Tree. He talks to us about what his company is learning about how terpenes can help with sleep, anxiety, and even Covid-19.

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How These Two Women Entrepreneurs Are Thriving in a Male-Dominated Industry Dec 09, 2021

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The cannabis industry is still a men’s club. The share of women in senior ranks fell to just 22.1% in 2021 from 36.8% in 2019. But that hasn’t stopped two female Michigan-based entrepreneurs from launching two successful cannabis companies. Our guests are Rebecca Colett CEO of Calyxeum and Megan Klein founder of Little Saints. They talk about how the different hurdles they’ve faced, and how they have overcome them.

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How the Vape Mail Ban Affects the Cannabis Industry Dec 02, 2021

Show notes

Last month, the PACT Act went into effect in the US, which prohibits vaping products to be delivered through the U.S. mail. Although this rule was originally intended for nicotine products, it now also includes devices used for marijuana and hemp. To talk about how this new law will affect the vaping industry, I’m joined by Ricardo Willis, CEO of the vaporizer tech company Hanu Labs. Ricardo is also the first African American CEO of a cannabis vaporizer company. On the pod, he talks candidly about his rise to the top and how other minorities can succeed in the industry.

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