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    Business

    Grant Writing & Funding

    This show is for grant writers who are working in nonprofits or already have a few freelance clients but haven’t replaced their nonprofit income yet, and don’t have a clear system to get there.

    You already know how to write grants. Now you need to build the business.

    Each week, you’ll learn how to find and close better-fit clients, price and package your services, create predictable revenue, use AI strategically, and build a freelance grant writing business that gives you more income, flexibility, and freedom.

    Hosted by grant writing expert and bestselling author Holly Rustick, CEO of Grant Writing & Funding and Founder of the Freelance Grant Writer Academy, the show draws on Holly’s 20+ years in grant writing and the nonprofit sector and 14+ years building her own business.

    You’ll learn how to:
    Price and package your services to easily land clients
    Find grant writing nonprofit clients that pay you
    Build consistent monthly revenue
    Market yourself as a grant professional and business owner
    Use AI and modern systems for your grant writing and business without becoming replaceable
    Create systems that allow you to work fewer hours as you grow
    Holly’s students have collectively generated more than $12.5 million in their own freelance grant writing businesses and secured more than $300 million in grants for their clients.

    Ready for more support?

    Explore the Freelance Grant Writer Academy and Grant Professional Mentorship at www.grantwritingandfunding.com.

    Advertise

    Copyright: © All rights reserved

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    The Hidden Path to Invite-Only Grants: Relationship Strategies from a Nonprofit's $1M+ Funding Model Nov 11, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    Want to land invite-only grants and corporate sponsorships? Hear how Surge for Water built trust-based relationships that unlocked over $1M in funding. Founder Shilpa Alva shares actionable strategies for grant writers and nonprofit leaders to move from cold outreach to long-term funder partnerships, boost corporate support, and secure sustainable funding for water access, menstrual health, and community-led solutions.


    Most grant writers never get access to invite-only funding…but Surge for Water cracked the code. In this episode, founder shares how building trust and transparency helped the nonprofit unlock over $1.7 million in foundation and corporate funding. You’ll learn how relationship-building, cultural sensitivity, and community ownership can position your nonprofit for exclusive funder invitations — not just open calls.

    Key Takeaways:
    -
    How Surge for Water earned funder trust before ever applying
    -Turning reports into relationship tools
    -Steps to get noticed by invite-only grant funders and corporate sponsors
    -How community ownership fuels sustainable solutions

    Connect with Surge for Water
    https://surgeforwater.org/


    RESOURCES:

    Weekly Newsletter: “Write Grants. Get Paid” - Get thought leadership on grant and freelance grant writing strategies every week in your inbox. https://grantwritingandfunding.com/

    Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home. https://grantwritingandfunding.com/freelance-grant-writer-academy/

    Grant Professional Mentorship: Double your Monthly Revenue with an Income Stream Outside of Grant Writing. https://grantwritingandfunding.com/mentorship


    Rate, Review, & Follow on Apple Podcasts


    Favor, please?

    If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?

    This helps others find the podcast and I read each and every review!

    “Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!

    Thanks for listening!

    Warmly,
    Holly Rustick
    Leading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.

    ———————————————————————————

    This podcast episode was lovingly sponsored by GEMS!
    This podcast episode is lovingly sponsored by Grant Easy Management Software (GEMS). Break Up with Your Spreadsheet – Get GEMS Grant Easy Management Software and NEVER MISS A DEADLINE AGAIN! Book YOUR FREE demo now! Click here: https://www.grantwritingandfunding.com/gems
    ———————————————————————————


    Is Marketing and Branding Important for Your Nonprofit? Nov 04, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    In this episode, Holly Rustick interviews Marivi V. Bryant, founder of Home Agency, discussing the critical role of marketing and storytelling for nonprofits. They explore how effective branding and a polished online presence can enhance a nonprofit's credibility and attract funding.

    Marivi emphasizes the importance of utilizing social media, creating engaging content, and leveraging available resources, including board members and interns, to build a strategic roadmap for success. The conversation highlights practical steps nonprofits can take to improve their marketing efforts and effectively communicate their mission.


    ABOUT OUR GUEST

    Marivi Bryant is the Founder and President of HOME Agency, a people-first marketing, branding, and communications firm with clients and team members nationwide. With nearly 25 years of experience across in-house and agency leadership, she built HOME on a simple belief: that marketing done with purpose and humanity can create measurable impact.

    Under her leadership, HOME partners with mission-driven organizations, consumer brands, and cultural institutions to deliver strategy, creative, and storytelling that connect brands to people in meaningful ways. Her experience includes guiding marketing strategy, brand development, and community engagement for organizations such as the Phoenix Suns, NASCAR Foundation, State Farm, Blue Cross Blue Shield, and national brands including New Balance, Giant Foods, and Girl Scouts of America.

    A native of Venezuela, Marivi came to the United States alone at age 13 to pursue tennis, later earning a Division I scholarship. That early experience taught her perseverance and independence, qualities that continue to shape her leadership today. She is passionate about community building and arts advocacy, serving on the boards of Slow Burn Theatre Company in Fort Lauderdale and Old Town Playhouse in Traverse City. Her past service includes leadership roles with the Blumenthal Center for the Performing Arts, Levine Museum of the New South, Arena Stage, and The Salvation Army of South Florida.

    In 2025, she launched the Values in Action Award, a $100,000 pro bono initiative supporting non-profits through strategic marketing and storytelling. The program reflects her commitment to using business as a force for good and creating opportunities for collaboration, growth, and lasting impact.

    Marivi continues to champion creativity, equity, and connection in both her professional and personal life. She lives in Michigan with her husband, Mathew, and their children, Logan and Lyla.

    CONNECT WITH OUR GUEST

    • wearehomeagency.com

    LINKS MENTIONED

    • Freelance Grant Writer Academy

    RESOURCES:

    • Get Freelance Grant Writing Spicy Tips when you Join the weekly newsletter series “Write Grants. Get Paid” https://grantwritingandfunding.com/
    • Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home.
    • https://grantwritingandfunding.com/freelance-grant-writer-academy/


    Rate, Review, & Follow on Apple Podcasts
    Favor, please? If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?

    This helps others find the podcast and I read each and every review!

    “Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!


    Also, if you haven’t done so already, follow the Grant Writing & Funding podcastto get grant and freelance grant writing proven strategies and conversations in your podcast player every single week.


    Thanks for listening!

    Warmly,
    Holly Rustick
    Leading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.

    ———————————————————————————

    This podcast episode was lovingly sponsored by GEMS!
    This podcast episode is lovingly sponsored by Grant Easy Management Software (GEMS). Break Up with Your Spreadsheet – Get GEMS Grant Easy Management Software and NEVER MISS A DEADLINE AGAIN! Book YOUR FREE demo now! Click here: https://www.grantwritingandfunding.com/gems
    ———————————————————————————


    From Nonprofit Service to Securing $1M+ in Grants: Veronica’s Journey to Advocacy and Freedom Oct 28, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    Veronica Kulon, CEO of VK Empowerment Solutions, shares her journey from starting a business to becoming an advocate for her clients after joining the Freelance Grant Writer Academy.


    She had been full-time with her business (and working part-time at a job) but she still wasn’t tapping into her financial goals. It wasn’t until she joined the Academy, and got some mindset coaching, that she was then able to secure $1 Million in grants for her clients and $42K in her grant writing business - in just three short months.


    She even started law school while in the Freelance Grant Writer Academy, so she can advocate for her social justice nonprofit clients even more.


    Veronica is truly a beacon of nonprofit light in 2025!


    ABOUT OUR GUEST

    Veronica Kulon, MNM, GPC, began her career as a grant professional in 2012 after obtaining her Master's in Nonprofit Management. With 14 years of experience in the field of grants, she has raised over $22 million from foundations, corporations, and government funders for nonprofits in the areas of poverty alleviation, homelessness, education, workforce development, community development, mental health services, and social justice initiatives. Her mission is to grow the capacity of organizations to meet the needs of underserved communities.


    As Founder and Principal Consultant of VK Empowerment Solutions LLC, Veronica partners with nonprofits, businesses, educational institutions, and public sector agencies to build capacity, secure funding, and drive systemic change. She has also held Grants Manager positions with well-established nonprofits in Atlanta's human services sector and served as a Grant Writer in the Office of Research at Kennesaw State University, where she supported institutional diversity, equity, and inclusion goals through external funding. In addition to her consulting work, Veronica began law school this year at Atlanta's John Marshall Law School to further her commitment to advancing justice and equity. She continues to mentor emerging grant professionals and volunteers with nonprofits advocating for individuals and communities impacted by systemic racism. Veronica holds the Grant Professional Certified (GPC) credential, is a member of the Grant Professionals Association, and currently serves as Vice President of the Georgia Chapter.


    CONNECT WITH OUR GUEST

    Veronica's Website

    Tune in today to listen to this podcast.
    OTHER RESOURCES:

    • Weekly Newsletter: “Write Grants. Get Paid” - Get thought leadership on grant and freelance grant writing strategies every week in your inbox. https://grantwritingandfunding.com/
    • Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home. https://grantwritingandfunding.com/freelance-grant-writer-academy/
    • Grant Professional Mentorship: Double your Monthly Revenue with an Income Stream Outside of Grant Writing. https://grantwritingandfunding.com/mentorship

    RATE, REVIEW, & FOLLOW THE PODCAST

    Favor, please? If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?


    This helps others find the podcast and I read each and every review!


    “Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!


    Also, if you haven’t done so already, follow the Grant Writing & Funding podcast to get grant and freelance grant writing proven strategies and conversations in your podcast player every single week.


    Thanks for listening!


    Warmly,

    Holly Rustick

    Leading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.


    ———————————————————————————


    This podcast episode was lovingly sponsored by GEMS!

    This podcast episode is lovingly sponsored by Grant Easy Management Software (GEMS). Break Up with Your Spreadsheet – Get GEMS Grant Easy Management Software and NEVER MISS A DEADLINE AGAIN! Book YOUR FREE demo now! Click here: https://www.grantwritingandfunding.com/gems

    ———————————————————————————



    Student Panel "First $100K in the Academy" and Open House "Is the Academy For Me?" Bonus Pop-Up Podcast Oct 23, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    This is a POP-UP Bonus Podcast, meaning it WILL disappear soon! It's a replay from our Student Panel, "First $100K in the Academy" and Open House "Is the Academy for Me?"


    How a Social Worker made $149,000 in her Freelance Grant Writing Business in 90 days Oct 21, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    Dr. Eve McGee shares her inspiring journey from the social work sector to more than doubling her revenue and impact as a freelance grant writer. She went from a draining job to starting her own grant writing business.


    The first year in her own business, with no support was isolating and hard, though.


    So she joined the Freelance Grant Writer Academy.


    Within 9 months, she went from earning $1,050 in her business (in ONE year) to nine months later going to $149,000. She also was able to secure $294,500 for her social service clients.


    Tune in today to see how she did this! (spoiler alert: she binged the Academy’s CEO mindset videos, got help from me and our coaches on her packages and pricing, and got her grants reviewed with our unlimited grant reviews).



    About Dr. Eve McGee

    Dr. Eve McGee has dedicated her career to advancing social change. With a background in social work practice and nonprofit leadership, she has a deep understanding of the challenges faced by social service nonprofits, navigating limited resources, securing sustainable funding, and delivering impactful programs to vulnerable communities.


    As a seasoned social worker with three decades of direct practice experience, Dr. McGee has worked in community-based organizations, nonprofits, and academic institutions. She has held multiple nonprofit leadership positions and specializes in program design, implementation, and grants management.


    Dr. McGee is an advocate, strategist, and problem solver. She holds a doctorate in social work from the University of Missouri-Columbia and a master's degree in social work from the University of Kansas. She also serves on the boards of directors for the Research College of Nursing, the Community Mental Health Fund, and Eitas.

    Connect with Dr. Eve McGee

    • Email
    • Website
    • Book a Sales Call
    • LinkedIn

    Tune in today to listen to this podcast.
    To learn more about the podcast episodes go to https://grantwritingandfunding.com/grant-writing-podcast/

    "Rate, Review, & Follow on Apple Podcasts

    Favor, please?

    If you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?

    This helps others find the podcast and I read each and every review!

    “Every time I listen to Holly’s show, I learn something” <– If that sounds like you, please consider rating and reviewing my show!

    Thanks for listening!

    Warmly,
    Holly Rustick
    Coaches new and experienced grant writers to earn high 5-6 figure incomes writing grants from home!

    Get Freelance Grant Writing Spicy Tips when you Join the weekly newsletter series “Write Grants. Get Paid” https://grantwritingandfunding.com/

    Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home.
    https://grantwritingandfunding.com/freelance-grant-writer-academy/
    ———————————————————————————

    This podcast episode was lovingly sponsored by GEMS!
    This podcast episode is lovingly sponsored by Grant Easy Management Software (GEMS). Break Up with Your Spreadsheet – Get GEMS Grant Easy Management Software and NEVER MISS A DEADLINE AGAIN! Book YOUR FREE demo now! Click here: https://www.grantwritingandfunding.com/gems
    ———————————————————————————


    Academy FAQ Series #5: Should I Join the Academy if I don't have a Network? Oct 19, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    You may be wondering if you can get grant writing clients if you don't have a network, email list, or social media following. YES. Our Academy students get clients without websites, email lists, or on social media. The Freelance Grant Writer Academy is a 12-Month Group Coaching, Curriculum, and Community program to help aspiring and seasoned grant writers replace your full-time income, on flexible hours, writing grants from home.


    Doors close to the Academy on Friday, Oct. 24th at 11:59 pm EST. This is the final time doors will be open in 2025.

    https://grantwritingandfunding.com/freelance-grant-writer-academy/



    Academy FAQ Series #2: Is Now a Good Time to Become a Grant Writer? Oct 19, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    You may be curious if 2025 is a good time to be a grant writer. YES! Nonprofits need you NOW more than ever and are streamlining their budgets to hire freelance grant writers vs. staff grant writers. The Freelance Grant Writer Academy is a 12-Month Group Coaching, Curriculum, and Community program to help aspiring and seasoned grant writers replace your full-time income, on flexible hours, writing grants from home.


    Doors close to the Academy on Friday, Oct. 24th at 11:59 pm EST. This is the final time doors will be open in 2025.

    https://grantwritingandfunding.com/freelance-grant-writer-academy/



    Academy FAQ Series #1: Is Grant Writing a Shiny Object Oct 19, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    You may be wondering if grant writing is a shiny object this year. I'm here to say NO. Grant writing is needed. The Freelance Grant Writer Academy is also NOT a shiny object as it's a 12-Month Group Coaching, Curriculum, and Community program to help aspiring and seasoned grant writers replace your full-time income, on flexible hours, writing grants from home.

    Doors close to the Academy on Friday, Oct. 24th at 11:59 pm EST. This the final times doors will be open in 2025. https://grantwritingandfunding.com/freelance-grant-writer-academy/


    Academy FAQ Series #6: How Do I Pay Off the Academy or Get an ROI? Oct 19, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    You may be wanting to join the Freelance Grant Writer Academy, but are wondering HOW to pay for it. Find out with these 8 ways. The Freelance Grant Writer Academy is a 12-Month Group Coaching, Curriculum, and Community program to help aspiring and seasoned grant writers replace your full-time income, on flexible hours, writing grants from home.


    Doors close to the Academy on Friday, Oct. 24th at 11:59 pm EST. This is the final time doors will be open in 2025.

    https://grantwritingandfunding.com/freelance-grant-writer-academy/



    Academy FAQ Series #4: Can I Join the Academy if I Have NO Grant Writing Experience? Oct 19, 2025
    Show notes

    Freelance Grant Writer Summit | Free, 2-Day Summit October 13th–14th

    Learn how to find better-fit clients, confidently price your services, and build consistent freelance income through live trainings, panels, and coaching.

    Save your free seat: https://grantwritingandfunding.com/grant-summit


    You may be wanting to join the Freelance Grant Writer Academy, but have no grant writing experience. That is FINE. Changemakers who have never seen a grant before all the way to seasoned 20+year grant writers get value inside the Academy. You learn grant writing and business acumen in our #1 in the Industry program. The Freelance Grant Writer Academy is a 12-Month Group Coaching, Curriculum, and Community program to help aspiring and seasoned grant writers replace your full-time income, on flexible hours, writing grants from home.


    Doors close to the Academy on Friday, Oct. 24th at 11:59 pm EST. This is the final time doors will be open in 2025.

    https://grantwritingandfunding.com/freelance-grant-writer-academy/



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