Show notes
Former NFL player, Broadway playwright, best-selling author and in-demand public speaker, Bo Eason, joins us to discuss the power of storytelling and achieving greatness. Bo emphasizes the importance of setting high standards, such as aiming to be the best, and seeking out mentors. He shares his upbringing, where his father instilled confidence by telling him he was the best, which influenced his success. Bo highlights the significance of personal, physical, and unapologetic storytelling to build trust and connect with others. Adopt the mindset of striving to be the best, not just settling for mediocrity. Make the Gold Medal the standard, not the end goal. Develop and share your personal, compelling story to build trust and attract opportunities. Resources: Text "PERSONALSTORY" to 323-310-5504 to receive a free video course from Bo on uncovering your powerful personal story. Show Notes: GetRichEducation.com/529 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching:GREmarketplace.com/Coach Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments. You get paid first: Text FAMILY to 66866 For advertising inquiries, visit: GetRichEducation.com/ad Will you please leave a review for the show? I'd be grateful. Search "how to leave an Apple Podcasts review" Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— text 'GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript: Automatically Transcribed With Otter.ai Keith Weinhold 0:02 Welcome to GRE. I'm your host. Keith Weinhold, how do you become the best in the world at anything that you want to do in your life? Today's remarkable guest will tell you how so you can become the best version of yourself. He's become the best in more than one endeavor, including playing in the NFL. We'll also learn about the persuasive power of story and how you can find your very best personal story that you do have inside of you. It's a show rated PG for personal growth today on get rich education Speaker 1 0:41 since 2014 the powerful get rich education podcast has created more passive income for people than nearly any other show in the world. This show teaches you how to earn strong returns from passive real estate investing in the best markets without losing your time being a flipper or landlord. Show Host Keith Weinhold writes for both Forbes and Rich Dad advisors and delivers a new show every week since 2014 there's been millions of listener downloads of 188 world nations. He has a list show guests and key top selling personal finance author Robert Kiyosaki. Get rich education can be heard on every podcast platform, plus it has its own dedicated Apple and Android listener phone apps build wealth on the go with the get rich education podcast. Sign up now for the get rich education podcast, or visit get rich education.com Corey Coates 1:27 You're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education. You Keith, Keith Weinhold 1:43 welcome to GRE from Europe's Iberian peninsula to New Iberia, Louisiana and across 188 nations worldwide. I'm Keith Weinhold. As always, I'm grateful to have you along this week. This is get rich education. Most investing is left brained, but most decision making for your investment, choice is right brain. If you don't know the difference, left brain is about the numbers. It's analytical and logical. So left brain people, they're good at math and critical thinking and language as well. If you're more right brained, then you are more creative and emotional, and you tend to be good at recognizing faces and the attribute of diplomacy that's right brained. And it's a right brained kind of episode. Today you're going to learn how to be a performer and be the best at whatever you want to be. I mean, the best, whether that's as a real estate investor, business person, apartment building syndicator, or a real estate agent that's trying to sell homes, it'll even help you become the best parent, child, best spouse, best at basketball, best at table tennis. And you know, you are part of a really well educated and influential audience that we have here. Maybe you're trying to be the best physician or politician or even social media influencer or the best church minister that you can be. And in fact, as it turns out, people that are trying to raise money end up consulting today's guest quite a bit. And as you'll see, this guest really can tell a story. You'll learn that he has achieved elite success, even best in the world, success in a number of different areas. He's had like, three or four successful people's lives, yet he's the same guy. He's sort of like, in a sense, President Elect Donald Trump. Love him or hate him. Trump found success in real estate and then in media, with his show The Apprentice and then as the 45th and 47th president. Well, those disciplines there for Trump, they're somewhat related. Well, today's guest became the best in areas that aren't even related to each other at all, which is even more amazing. So therefore, maybe today it's really more of an Arnold Schwarzenegger parallel. I mean, Schwarzenegger, he was first the successful bodybuilder, winning Mr. Olympia, then he went on to become a successful actor. He married into the Kennedy family, and he became the California governor. Well, before I introduce you to today's guest, well, we are a wealth building show here, and as we talk about being the best in something, you know, I really want to ask you a question, Are you content with being middle class? You know, despite the way that inflation has ravaged it us, middle class life isn't all that bad. In fact, it's pretty good in a lot of ways, from the iPhone to the luxury of having a gym membership. I mean, that's just middle class stuff. Sheesh. Life is so good that when it's time to reset a password, people treat that as some sort of existential crisis. And you know, this is the time of year that even the middle class indulge in, say, pretty elaborate Christmas decorations. In fact, I increasingly notice that it's more and more common to hire a Christmas decorating contractor to decorate your real estate for you. They'll get ladders and a lift truck to hang lights in your tallest trees. That's something that the middle class does. Here's a new one. There's at least one mainstream, I guess, paper products company that now makes toilet paper with perforations that are wavy instead of being straight across, because it's easier to tear that way. So I think that you could make the case that American middle class life really isn't too bad, but in your life, if you want to be all that you can be, or anywhere close, you're not going to settle for something that's just better than not too bad. You can want more, and you should want more because you're capable of more, if for nothing else create the type of value for the world so that you can have more free time for yourself. I expect to have a terrific time and learn some things here where I am today in New Orleans for the 50th anniversary of the New Orleans Investment Conference, we've got speakers and exhibits covering real estate investing, economics, a lot of gold investing material at this conference Bitcoin and even stocks. And of course, I invited you, the listener here the past couple months, to come to the conference and meet in real life. As this is about to kick off, I wonder if I will find someone to go running with me. I always go running along the Mississippi River. Here in New Orleans, there is a trail paralleling the river right here, close to the event site. Yeah, I think I'm recovered from a mild back injury by now. Gosh, it was so weird. I hurt my back at the gym last month. And here's the thing. Somehow I heard it while doing my warm up exercises, of all things, sheesh. In fact, this is a triumvirate of fitness paradoxes here in doing this. Number one, warm ups are activities that you do before you work out to prevent hurting yourself, but I hurt myself in the warm up. Secondly, I never seem to injure myself while running steep, rocky trails or skiing down slopes outdoors, but indoors where the floor is level, that's the place where I seem to get injured. And then thirdly, the gym is where you go to improve your fitness, not lose fitness. So yes, that is the triumvirate of paradoxes there. Well, our guest, you know, he really knows the power of story, and just listen to him. I bet he'll tell a better story than hurting my back at the gym. Let's meet him. Today, we have a guy with massive ambitions who I know is going to bring out the best in you during his lifetime, he's chased what it means to be world class, not just in one discipline, but in five different disciplines, and he's achieved a true level of greatness in all of them. He has played in the NFL for four seasons with Houston, then went on to become a San Francisco 49er, next, a super successful Broadway playwright, then an in demand public speaker, most recently, an eight time best selling author, and he has gone on to write screenplays for movie stars, so get ready to hear him talk about the one factor that's been the driving force behind his success in all of these disciplines. Hey, welcome to get rich education. Bo Eason. Bo Eason 9:13 Keith, thanks for having me. Keith Weinhold 9:14 Well, it's the first time that we have a former NFL player on the show, and Bo played the same position that my favorite football player of all time did, Ryan Dawkins, that is the safety position. But we're not here to discuss football so much as how you can build the architecture of success like Bo has and Bo your success is astounding, and our listeners hope that some of their virtual proximity to you rubs off on them today, I do too, and it's remarkable because you've reached the pinnacle of success in some of these disciplines that don't even seem to be related to each other at all. So what can you reveal here? Is there one common driver that led to them all? Bo Eason 9:58 Man, you know what? That's. A great question, going back the way my dad woke us up as kids. So I'm the youngest of six kids, so I grew up on a ranch, on a farm in northern California. My dad was a cattle rancher, and I four older sisters and a brother who's a year older than me, so every morning he woke up all six of us to go do our chores, you know, on this ranch at five in the morning, and he would wake us up by rubbing our backs. He pulled back the covers. He'd rub our backs really hard, like, not easy, not like gentle, like dads of today, like this was a cowboy, you know, with dirty hands and rough hands. And he would rub our back and he would whisper in our ear and tell us that we were the best. And so for the first 18 years of my life, every morning he'd come into me in my brother's room. He'd wake up my brother in the same way he woke me up by rubbing his back and whispering his ear, you're the best. Get up, you're the best. And after you hear that for 18 years, my brother went off to college. I went off to college. My sisters all went off to college. And I always think back to those eight first 18 years, because when I would come home and visit our parents. So my brother got drafted. He was the first round pick of the New England Patriots. He was the quarterback for the New England Patriots took them to their first Super Bowl. So that best term worked out for him. And then I was a second round pick for the Houston Oilers, and got to play with them for several years. And this term, I always thought back to it, like, Why was my dad saying that? Because when we were growing up, when we were playing Little League, and we're playing sports, when we were kids, we actually weren't the best. But he wouldn't say that we were like, I would strike out every time in Little League, I was so bad at baseball, and every time he would yell at me through the chain link fence that I was the best, and my teammates are like, You got to be kidding me, Bo What is your dad even saying You're the worst? And he's telling you you're the best for most of our lives, the first half of our lives, it was a source of embarrassment to me and my brother and I remember going on a date one time, a double date with my brother. In fact, I couldn't even drive my brother could, and we went on a this double date with the thomasini sisters. So we were going, and my dad walks out to the car with us, and we're like, What the heck is my What's dad doing? Why is he coming out to the car with us? He came out there to tell us that we were leaders and that we were the best before a date. And I'm like, Dad, go in the house, right? And then finally, you know me and my brother, we weren't recruited as football players coming out of high school. Not one person, not one college recruited us, but we had these dreams of being pro football players, and at that time, 350 colleges played college football, but no one wrote us a letter. No one recruited us. So my brother went to a junior college, and then he ended up, after that, got a scholarship to the University of Illinois, and then became a first round pick. Well, I went to a school called UC Davis in Northern California, which was division two football and no scholarships. So basically, no one was on scholarship. There. You just walked on and you played football for fun. Well, that's where I went. And then, you know, cut to four years later, my brother's a first round pick. I'm a second round pick, and we always looked back from that point on, deciding, like Dad always embarrassed us, friends in front of our dates, in front of everybody. But then at that point, 21, 22 years old, we looked back, we said, Man, you know what? We just kind of surrendered to, what he saw in us, and we were the best. We were the best at our positions, and the only reason we were is because we had somebody who saw our greatness and pretty much spoke it into existence. Now, when you grow up like that, Keith, you think you assume that every other kid has grown up like that too, right? But that wasn't true, right? We thought it was true. You know, it turns out that the other guys we were playing with, the other guys who are our teammates, they did not grow up like that. So I would say that that principle was huge for me and my brother, just somebody who saw something in us that we couldn't see for ourselves, and he did it up to a point where we began to see it for ourselves. He just was very patient. And, you know, I find myself doing this with my kids. I have three kids, and they're all going to be d1 athletes, two of them are already, wow. Yeah, and it's because that's how I woke him up, too, like so I know that's kind of a simple story, but it really set the foundation for us, and here's how it did, Keith, it told me what was expected of us, even when we weren't the best. He was expecting us to live into what he saw, and we did, and I found my kids to do the same, like I was looking at my kids, and I was like, Man, are they going to be athletes like me and my brother are at that level, because that was their dreams, right? But I didn't know if they had what it took. As I woke them up every morning, I could see them…
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