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    Business

    Get Paid For Your Pad | Airbnb Hosting | Vacation Rentals | STR Revenue Management

    Get Paid For Your Pad is the go-to podcast for Airbnb hosts, short-term rental operators, and vacation rental entrepreneurs who want to scale smarter, earn more, and stay ahead of industry shifts.

    Hosted by Jasper Ribbers, Eric Moeller, and Kaye Putnam from Freewyld Foundry, this podcast delivers actionable tips on Airbnb pricing strategies, revenue management, direct bookings, listing optimization, and guest experience. You’ll hear from real hosts, property managers, and industry pros who share behind-the-scenes insights, lessons learned, and the systems they use to grow profitable STR businesses.

    Whether you’re managing one property or one hundred, you’ll walk away with practical strategies to increase occupancy, boost profits, and build a sustainable short-term rental brand.

    Tune in weekly to learn how to thrive in today’s competitive Airbnb market, and get paid what you’re worth.

    Freewyld Foundry offers revenue and pricing management (RPM) services to the top 1% of STR hosts. Learn more and request a free Revenue Report: https://www.freewyldfoundry.com


    Hosted on Acast. See acast.com/privacy for more information.

    Advertise

    Copyright: © Jasper Ribbers

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    EP185: How to Turn Your Backyard into Cash Renting Log Cabins on Airbnb Sep 04, 2017
    Show notes

    Many Airbnb guests are looking for a chance to unplug and truly get away from the madness of modern life. David Fraser has developed a low-risk Airbnb model that capitalizes on this by building log cabins on his property, and he is keen to share his best practices with the Get Paid for Your Pad audience.
    David happened into the idea accidentally because his family had no place to sleep when they visited his country home outside Toronto. His mother sent him an ad for a cabin on Kijiji, and David began to wonder if such a rustic experience would do well on Airbnb when his family wasn’t staying there. He did a little market research by creating a listing, using stock photos of the cabin and pictures of the view from his backyard, and to his surprise, there was significant interest. David accepted his first booking and built the cabin from a kit—two days before the guests arrived!
    Nearly three years later, David has expanded his enterprise to three cabins and a shared bathroom facility. All the units have paid for themselves, and he is able to generate $4,000 CAD/month in cashflow. Today he explains how he developed the concept, from choosing a cabin to furnishings to maintenance. Listen to understand how David handles the seasonality of bookings and the potential for regulations down the road. If you are in the right situation, the log cabin model might work for you!
    Topics Covered
    How David developed the log cabin concept
    •Moved to the country
    •No place for family to sleep when visiting
    •Mom sent ad for cabin on Kijiji
    •Created Airbnb listing to test market
    •Received interest, accepted booking
    •Built cabin two days before arrival of first guest
    •Refined process, added amenities
    •Built two additional cabins and shared bathroom
    How much the cabins cost
    •$4,400 CAD for the first one
    •Negotiated with European company for wholesale price on next two
    •Between $3,500-$8,000 CAD
    •All cabins are 105 ft² (don’t need building permit)
    How David furnishes the cabins
    •Queen bed
    •Writer’s table
    •Dressers
    •Heaters
    •Electric blanket, fan
    •Premium cabin has loft, A/C
    •Rustic theme (most furniture used)
    •Spend $1,000 per cabin on furnishings
    The process of building the cabins
    •David, his wife and father-in-law built in two days
    •Comes with complete kit
    •Ensure area is level
    •Could pour cement pad as foundation
    •David recommends 6x6 pressure-treated lumber
    David’s ROI
    •First year with single cabin, made $6,000 CAD (170% ROI)
    •Single cabin this year generated $8,000 CAD (200% ROI)
    •Additional cabins built this spring have already paid for selves
    •Made $4,000 CAD last month
    How David approaches maintenance
    •Changeover requires sweeping, change of bedsheets
    •Simple because no bath/shower to clean
    •Replace bedsheets as necessary
    •Few things to break, not costly to replace
    The seasonality of bookings
    •Didn’t anticipate bookings in January, February
    •Closed listing in 2016 while traveling
    •Kept open in 2017, still made $2,000 from January—March
    •Installed two heavy-duty heaters
    •May try pellet stoves this winter
    The legality of Airbnb in David’s municipality
    •Hasn’t ruled for or against (only two hosts in area)
    •David is building up client base of regulars in case of eventual regulations
    The primary market for David’s cabins
    •People in nearby cities looking to getaway
    •One- or two-day trip
    The benefits of the log cabin concept
    •Low risk
    •David is willing to chat about your specific situation,

    Hosted on Acast. See acast.com/privacy for more information.


    EP184: This Week in the World of Airbnb Sep 01, 2017
    Show notes

    Airbnb has gone Hollywood on us this week, enlisting the help of A-list celebrity Danny Glover to combat racism on the platform as well as marketing several insider Hollywood Airbnb experiences with costume designers and choreographers, among others.
    Jasper is joined by Hostfully CEO and Co-Founder Margot Lee Schmorak to discuss these high-profile stories from La La Land and other Airbnb headlines, including the activation of the Disaster Response Program for evacuees of Hurricane Harvey and how competitors HomeAway and TripAdvisor are differentiating themselves from Airbnb—and enjoying continued growth.
    Jasper and Margot also cover an article explaining how to handle guests who break the rules, offering their own tips and tricks born from experience. Finally, they address listener confusion around cancelling reservations and declining booking requests. Listen and learn how to set filters for Instant Book and what to do if you don’t feel comfortable with a guest who booked your Airbnb.
    Topics Covered
    Article #1: How to Handle Airbnb Guests Who Break the Rules
    •Publish house rules (booking indicates acceptance)
    •Provide guests with printed copy, mention as well
    •Request a security deposit (must still file claim with Airbnb)
    •Some hosts ask guests to sign separate agreement
    •Ignore minor infractions
    •Discuss issues with guests first in effort to resolve
    •Use Airbnb resolution tool as last resort
    •Must have evidence (e.g.: photos, admission from guest)
    •Include charge for cleaning fee
    •Safeguard private documents, valuables in safe or locked closet
    Article #2: Airbnb Hires Danny Glover to Address Racism Allegations
    •High-profile actor, social justice advocate
    •Will serve as advisor to Airbnb
    •Aim to get more communities of color to list on platform
    •Glover impressed by Airbnb’s commitment (Blog post on Medium)
    •Partnership with NAACP
    Article #3: Airbnb Launches Insider Hollywood Experiences with Choreographers, Costume Designers and More
    •Highlights Airbnb Experiences available in Hollywood
    •Shopping tour with Mad Men, Deadwood costume designer
    •Dance instruction with Michael Jackson’s choreographer, Kenny Ortega
    Article #4: Airbnb is Helping Hurricane Harvey Evacuees Find Shelter
    •Airbnb is waiving service fees for evacuees
    •Check-ins between 8/23 and 9/1
    •Encouraging homeowners to list for free
    •Approximately 168 free listings in Dallas, Austin and San Antonio
    Article #5: How Two Old School Travel Platforms are Beating Airbnb
    •HomeAway reported 50% quarter-over-quarter revenue growth
    •Positioning selves as platform for higher-end vacation rentals, popular tourist destinations
    •TripAdvisor has seen listing numbers increase from 50,000 to 830,000
    •Growth may be attributed to acquisitions
    •All players growing
    •Short-term rental market at $100B currently
    •Projected to reach $285B by 2025
    Q: I have concerns about being penalized for canceling reservations. Under what circumstances am I allowed to decline an inquiry? How about an instant booking?
    •No penalties associated with declining an inquiry/booking request
    •Only consequence is fewer reviews, bookings (affects position in search results)
    •Can set filters for Instant Book so only guests who meet requirements can book instantly
    •Standard—profile picture, confirmed email address, phone number and payment info
    •Additional options—government issued ID, host recommendation, all positive reviews
    •Allowed to cancel instant booking three times per year without penalty if uncomfortable with guest
    •To cancel fourth time, must contact Airbnb in advance of cancellation

    Hosted on Acast. See acast.com/privacy for more information.


    EP183: Las Vegas Licensing Process for Short Term Rentals Explained Aug 28, 2017
    Show notes

    What happens in Vegas, stays in Vegas?
    The city may have a reputation for forgiving indiscretions, but not-so-much if your misdeed involves Airbnb hosting without the proper permit. In fact, the regulations around short-term rentals are incredibly strict in Las Vegas, and only the serious Airbnb entrepreneur will invest the time and money required to clear all the necessary hurdles.
    Dillon is very familiar with the complex process of licensing in Las Vegas. He and his wife found their dream home in the city, but it was a little large for just the two of them. They decided to pursue Airbnb as a way to maintain the home and generate extra income. Unfortunately, Dillon was ‘turned in’ by an anonymous tipster, and forced to cancel upcoming bookings until he received the appropriate permit.
    Today Dillon walks us through the process, explaining the different types of available short-term rental permits, the fines associated with illegal hosting in Sin City, and the reason why regulations are so severe. Listen in as he shares the extra steps he took to secure the coveted Special Use Permit.
    Topics Covered
    Why Dillon chose Airbnb over long-term rental
    •Make three to five times more with short-term
    •Make money rather than break even
    How Dillon got caught doing Airbnb without a permit
    •City putting together task force to go after hosts
    •Until then, rely on neighbors to turn people in
    •Anonymous tip may be from competitors with permits
    The financial hit Dillon took pursuing the licensing process
    •Seven months lost income (bookings)
    •$2,000 in costs associated with obtaining permit
    •Approximately $10,000 total
    The fines associated with illegal Airbnb hosting in Las Vegas
    •Dillon received warning first (cease and desist)
    •Given ten days to come into compliance
    •Had to cancel future bookings ($50 each)
    •Can be fined for noise, lack of business license/permit ($2,000/day)
    Why regulations are so severe in Las Vegas
    •Scotch Eighties neighborhood (not gated)
    •Mansions owned by older, wealthy citizens
    •Homes purchased for Airbnb (parties)
    •Disruption of quiet area led to legislation
    The Conditional Use Verification permit
    •Only available to small subset
    •Owner-occupied, renting portion of home
    •Pay $500 to obtain approval
    •Must renew annually
    The process of obtaining a special use permit
    •Go to Department of Planning, set up process
    •Attend pre-application meeting (architectural drawings, plan)
    •Appear at Planning Commission hearing (automatic denial)
    •Appeal to City Council ($500 fee)
    •Once approved, valid permit stays with property forever
    How Dillon took extra steps to receive approval
    •Wrote letters to City Council members, mayor
    •Met with individual members of City Council
    •Asked for feedback on improving plan
    •Got neighbors on board
    The rules around short-term rentals outside the city proper
    •Illegal in unincorporated townships and county
    •Illegal in North Las Vegas as well
    •Anything under 30 days is considered short-term rental
    Resources
    Audible
    Get Paid for Your Pad Audiobook
    Connect with Jasper
    Email: jasper@getpaidforyourpad.com
    Twitter: @GetPaidForUrPad
    Instagram: @GetPaidForYourPad
    Facebook: www.facebook.com/getpaidforyourpad
    This episode is sponsored by Hostfully.com where you can create a custom digital guidebook for your guests!

    Hosted on Acast. See acast.com/privacy for more information.


    EP182: This Week in the World of Airbnb Aug 25, 2017
    Show notes

    “…I am not sure Airbnb’s million-dollar insurance policy would cover rebuilding an eighteenth-century manor house.” Would you believe that British and Irish aristocrats are chewing over […]

    Hosted on Acast. See acast.com/privacy for more information.


    EP181: Hospitality Insights from a Superhost and Co-Founder of GuestBook Aug 21, 2017
    Show notes

    Want to get the girl and found a startup? Become a remote host on Airbnb. Perhaps it’s not quite that easy, but it worked for GuestBook […]

    Hosted on Acast. See acast.com/privacy for more information.


    EP180: This Week in the World of Airbnb Aug 18, 2017
    Show notes

    I agree to treat everyone in the Airbnb community—regardless of their race, religion, national origin, ethnicity, disability, sex, gender identity, sexual orientation, or age—with respect, and without judgment or bias.
    Creating an account on Airbnb requires agreeing to the platform’s Community Commitment. When Airbnb became aware of users making plans to attend a white supremacist rally in Charlottesville, Virginia, the company took action to delete those accounts, and CEO Brian Chesky spoke out against Unite the Right, saying, “The violence, racism and hatred demonstrated by Neo-Nazis, the alt-right, and white supremacists should have no place in this world.”
    Jasper is joined by Hostfully marketing guru, Glenn Carter, to discuss Airbnb’s strong stance against the white nationalist philosophy. They also cover the latest in Airbnb’s ongoing conflict with the hotel industry, examining the Hotel Association of New York City’s hiring of a private security firm to hunt down illegal activity on the platform.
    But the news isn’t all bad! Glenn and Jasper also mention Airbnb’s latest milestone: The home-sharing site’s unprecedented four million listings – which account for more than the top five hotel chains combined. Other wins for Airbnb this week? They have announced a partnership with Vice Media that will promote their Experiences travel packages, and you can now book an entire island in Belize on Airbnb for a romantic getaway. Listen in to learn about these stories, as well as Google’s entry into the short-term rental space.
    Topics Covered
    Article #1: Airbnb is Deactivating Accounts of People Trying to Attend a White Supremacist Rally
    •Airbnb banned all accounts with suspected affiliation
    •Chesky doubled down after rally, citing Airbnb Community Commitment
    •Some believe Airbnb should allow accounts, ‘everyone has right to opinion’
    •Others support decision, agree that hate speech is criminal in nature
    •Airbnb has right to ban users from platform
    •Difficult to hide behind veil of free speech when advocate violence
    Article #2: Airbnb Now Has More Listings Worldwide Than the Top Five Hotel Brands Combined
    •Airbnb has 4M listings in 191 countries (500K in 2012)
    •US remains biggest market (660K listings), followed by France, Italy, Spain and UK
    •2M listings are instantly bookable
    •Popularity stems from desire to earn income from asset already own
    •Would be interesting to know number of hosts (average of three listings/host in March 2016)
    •Regulations requiring listing to be primary residence may alter data
    Article #3: Airbnb Has Shut Down 524 Portland Locations Since January
    •Violated policy against multiple listings
    •City regulations require operators to live in home they’re renting
    Article #4: Vice Partners with Airbnb to Offer Travel Packages
    •Youth-focused digital media company, promotes ‘living on the edge’
    •Joint venture will give away 100 customized tours
    •Moving forward, Airbnb will keep tour profits
    •Vice will receive advertising spending from Airbnb to market Experiences
    Article #5: You Can Rent an Entire Island for $595 a Night on Airbnb
    •Bird Island in Belize
    •Perfect setting for romantic getaway
    •Accommodates up to six people
    Article #6: Hotel Association Hires Ex-Cop to Track Illegal Activity on Airbnb
    •Former NYPD officer, Secret Service who founded private security firm
    •Undercover looking for criminal activity caused by Airbnb users
    Article #7: Meet Airbnb’s Newest Competitor: Google
    •Google making listings viewable through hotel search engine
    •7,000 listings exclusive to Europe thus far
    •Links to Priceline and booking.com

    Hosted on Acast. See acast.com/privacy for more information.


    EP179: How to Effectively Screen Your Airbnb Guests Aug 14, 2017
    Show notes

    As children, we are taught to fear people we don’t know, and concerns about ‘stranger danger’ make potential Airbnb hosts hesitant about joining the platform. The good news is, there are a number of steps you can take to screen potential Airbnb guests that will ensure your safety – and improve the quality of the experience for guests who do make the cut!
    Tanner Henkel is an Airbnb Superhost out of Toronto. He moved to the city in November of 2016, and quickly realized that his new building in the heart of downtown was prime real estate for Airbnb. Tanner enlisted the help of his roommate as a co-host, and now he has the opportunity to travel – and earn a substantial income through Airbnb.
    After a frustrating experience with a guest who didn’t communicate his specific needs, Tanner developed a vetting process to protect his Airbnb business and verify that guests have appropriate expectations. Today he shares what he’s looking for in a guest profile, how he communicates with potential guests to ascertain their needs and expectations, and his advice around red flags to avoid. Listen and learn how you can apply filters to the Instant Book feature so that only guests who meet minimum requirements can Instant Book your listing!
    Topics Covered
    How Tanner got started with Airbnb
    •Moved to Toronto in November 2016
    •Master suite in new building, heart of downtown
    •Didn’t want to be locked into one location
    •Read Get Paid for Your Pad
    •Enlisted roommate as co-host
    The concerns Tanner had getting started with Airbnb
    •Guests might ruin house, throw parties
    •Obtaining consent from building management
    How Tanner compensates roommate for co-hosting
    •Shares income 70/30 when roommate covers check-in and cleaning
    •Tanner assumes hosting responsibilities when in town
    The experience that led Tanner to screen guests
    •Guest surprised by shared space (despite clear description on listing)
    •Several issues during stay (bathtub depth, using key fob for building access)
    •Left after only two nights of 8-day reservation
    •Tanner contacted Airbnb to resolve
    •Gave guest partial refund
    •Airbnb cancelled remainder of reservation (no penalty to host)
    •Able to recoup money
    How Tanner screens Airbnb guests
    •Review guest profile for reviews
    •Read reviews guest has written (for special requests)
    •Confirm guest has complete profile with clear pic of face
    •Confirm that guest has verifications, references
    •Communicate with guests prior to visit, clarify expectations
    •What will you be doing when you’re in town?
    •Who all is staying?
    •Have you used Airbnb before?
    •Have you visited the city before?
    •Use info to tailor guest experience, provide relevant information
    Red flags to look out for
    •Profile picture doesn’t show face
    •Spare profile
    •No verifications
    •No social media accounts connected
    •Not responsive
    •Wants to communicate off-platform
    •Asks about neighbors, doorman, surveillance
    How Tanner handles the Instant Book feature
    •Uses filters
    •Guest must be verified, have certain number of reviews
    •Requires 48-hour lead time
    Why Airbnb encourages use of Instant Book
    •Improves usability of platform
    •Prevents discrimination
    Instant Book considerations for hosts
    •Can cancel three times without penalty
    •Must jump through hoops to turn off
    •Make use of filters to keep business safe
    Connect with Tanner
    Tanner’s Airbnb Host Profile
    Resources
    Get Paid for Your Pad: How to Maximize Profit from Your Airbnb Listing by Jasper Ribbers and ...

    Hosted on Acast. See acast.com/privacy for more information.


    EP178: This Week in the World of Airbnb Aug 11, 2017
    Show notes

    Friends, foes and IPOs dominated Airbnb news this week. The company’s agreement with the city of Barcelona made headlines, as did its response to the New York hotel industry’s vicious attack ad with a powerful commercial of its own. Is Airbnb getting its proverbial ducks in a row in preparation for an IPO?
    Hostfully President and Co-Founder David Jacoby joins Jasper to talk through the comprehensive overview of Airbnb that hit the pages of Skift this week, exploring the company’s development and how its preparation to go public is likely affecting leadership’s decisions. They also address the details of the reconciliation with Barcelona and the ongoing rift with the hotel lobby, as well as a recently published Airbnb price comparison map of Europe. Spoiler alert: Macedonia may become a new vacation hotspot for travelers on a budget!
    David and Jasper close with the popular Q&A portion of the show, speaking to your concerns about the Airbnb Extenuating Circumstances Policy, a possible glitch in the new tool that links calendars for hosts with multiple listings, and listing on multiple platforms. Listen in for property management software recommendations and advice around contacting Airbnb right away when unusual circumstances arise.
    Topics Covered
    Article #1: Hunting for an Airbnb Bargain? Map Reveals the Lowest Nightly Rates Around Europe
    •Useful for travelers looking for affordable options
    •Iceland is most expensive at £112 (approximately $170)
    •Scandinavian countries also expensive
    •Macedonia (£26), Albania (£27) and Moldova (£28) are most affordable ($40-$50)
    •Bulgaria, Poland and Slovakia surprisingly affordable
    •Rates seem to correlate with how expensive countries are in general
    •Greece, Switzerland much more expensive for party of six vs. party of two
    •Andorra, Liechtenstein very cheap for larger groups
    Article #2: Airbnb Slams NYC Hotel Industry’s ‘Attempt to Protect Their Ability to Price Gouge’ in New Ad
    •Response to attack ad linking short-term rental to terrorism
    •Features stay-at-home dad who supplements income with Airbnb
    •Airbnb spending $500,000 to broadcast
    •Highlights other side of affordable housing debate
    Article #3: Airbnb’s Road to an IPO: Everything You Could Possibly Need to Know
    •Comprehensive overview of company
    •Discusses regulatory battles and discrimination issues
    •Examines Instant Book and employee fatigue
    •Ambition to become a ‘super brand of travel’
    •Mentions David and Jasper!
    Article #4: Barcelona and Airbnb Reach Deal After Months of Conflict
    •Airbnb agreed to remove listings lacking permit
    •Barcelona seeks to curb boom of visitors
    •Airbnb resolving disputes city by city
    •Played out differently in NY (hosts fined rather than Airbnb)
    •Agreements with local municipalities give Airbnb leg up on competitors
    Q1: A guest who had reserved my apartment for a month contacted me to say he wasn’t coming because his wife had passed away; however, he didn’t cancel his reservation. As a result, my calendar was blocked, and I was unable to book any other guests during that time. Now Airbnb has informed me that they are deducting the full amount I received from the guest per the Extenuating Circumstances Policy. I am sympathetic to the guest’s situation, but Airbnb is an important source of income for me. Now I am having trouble contacting Airbnb. What should I do?
    •Contact Airbnb right away when uncommon situations arise
    •Should have requested that Airbnb cancel reservation
    •Call 1-855-424-7262 in US
    •Search Airbnb customer service numbers by country
    Q2: I have three listings on Airbnb, and I make use of the option to link the calendars to avoid double bookings.

    Hosted on Acast. See acast.com/privacy for more information.


    EP177: Providing Airbnb as an Amenity for Residents in Apartment Buildings Aug 07, 2017
    Show notes

    As rental prices continue to rise, more and more apartment residents are tempted to enlist Airbnb to help cover the cost – with or without the landlord’s permission. Luckily, a growing number of landlords recognize that permitting short-term rentals could increase their profits and attract new residents to their buildings. That’s where Pillow Residential comes in. This new product offering allows building owners to offer the Airbnb option as an amenity for residents, and Pillow in turn gives landlords transparency regarding who’s in their buildings and a cut of the profits.
    Sean Conway, Co-Founder and CEO of Pillow, has a huge passion for travel. After the sale of his first startup venture, Notehall, Sean backpacked all over the world, staying in Airbnb properties. Sean finds that he is his best self when he travels, when he has the opportunity to interact with other cultures, and he wanted to make it easier for others to afford to travel and feel that same human connection.
    Sean launched Pillow in San Francisco in 2014 with the intention of taking the hassle out of hosting. The company has expanded to a dozen cities, providing short-term property management services and promoting the concept of global citizenry. Today Sean talks through the details of the new product, explaining why his team developed the amenity, how Pillow Residential benefits landlords and residents alike, and the demand he has seen for the product thus far. He also shares his point of view regarding the greatest challenges in the vacation rental space as well as his take on the future of the Airbnb ecosystem.
    Topics Covered
    Why Sean developed the new product, Pillow Residential
    •Rental prices higher than ever (35-45% of income in some locations)
    •Landlords willing to allow Airbnb, but calling for structure
    •Pillow Residential helps residents earn income while on vacation
    •Prevents violation of HOA, lease agreement
    •Allows landlord to feel comfortable
    •Works with city regulations
    The benefits of Pillow Residential for landlords
    •Amenity attracts residents
    •Provides insight, transparency re: who’s in building
    •Increases applicant pool, occupancy
    •Offers landlords cut of profits
    How Pillow Residential works
    •Opportunity assessment (gives landlord sense of what might earn)
    •One-hour onboarding session
    •Pillow creates landing page for residents
    •Pillow sends residents an email explaining new amenity
    •Residents sign in through landing page, property manager monitors
    The high demand for Pillow Residential
    •110 signups
    •60,000 units
    Sean’s take on the greatest challenge the Airbnb ecosystem faces
    •Pillow has 200 SOPs
    •80% of situations fall into top 20% of SOPs
    •Create standardization AND keep personalization
    Sean’s conviction that the Airbnb ecosystem will continue to thrive
    •Airbnb changing way people live
    •Millennials embracing digital nomad lifestyle
    •Opportunities for wide range of players
    •Room to grow in industry
    The tools Pillow uses to manage client listings
    •Zendesk customer service software
    •Previous partnership with Everbooked (metrics, pricing)
    •Built personalized internal tools for customers
    Sean’s view of the Airbnb IPO
    •Won’t change the landscape of short-term rental industry
    •‘I’m fine either way’
    Sean’s prediction of what’s next in vacation rentals
    •Consolidation will continue
    •booking.com, Expedia and Airbnb will continue to thrive
    •Opportunities for niche markets (i.e.: Innclusive, Mrbnb)
    Connect with Sean
    Pillow
    Email info@pillow.com
    Resources

    Hosted on Acast. See acast.com/privacy for more information.


    EP176: This Week in the World of Airbnb Aug 04, 2017
    Show notes

    The hotel lobby has crossed a line this week with an ominous ad linking Airbnb to terrorism. Airbnb spokesperson Peter Schottenfels referred to the commercial as ‘an outrageous scare tactic’ and argued that the big hotels sponsoring the ads have lodged terrorists themselves.
    Today Jasper is joined by Noah Neiman, Hostfully Co-Founder and Head of Product, to offer their takes on the tenuous argument made in the attack ad and share their recent adventures dealing with short-term rental hosts making unexpected requests. They also cover the incredible growth of Tujia, Airbnb’s Chinese competitor, and the staggering boost in Airbnb bookings associated with the solar eclipse taking place August 21st.
    Listen in to learn how Airbnb CEO Brian Chesky handles his lengthy to-do list, and how you might handle a bad review that stems from charging a guest for damages. Noah and Jasper conclude with a question from the Facebook group around Smart Pricing. Learn why Airbnb has an incentive to keep prices low and how you can use an alternative third-party service to determine the optimal price for your listing!
    Topics Covered
    Article #1: New York City’s Hotel Industry Links Airbnb to Terror in Harsh Ad
    •Refers to Manchester attack
    •Intends to instigate fear
    •Link tenuous at best
    •Airbnb calls ad ‘outrageous scare tactic’
    •Counterargument that terrorists also stay in hotels
    Article #2: Ctrip Keeps Supporting Tujia ‘WeChat Hotels’ to Engage in Shared Housing
    •Airbnb competitor in China
    •Partners with text app and travel service site
    •Triple digit growth since 2016
    •Airbnb may need local partners to compete
    Article #3: Airbnb Expects its Biggest Night Ever in South Carolina Thanks to Total Solar Eclipse
    •Solar eclipse on August 21
    •Path of eclipse through many rural areas (with few hotels)
    •Airbnb bookings five times higher than usual
    •Hosts should use dynamic pricing apps
    Article #4: The CEO of Airbnb Starts Each Morning with a Simple but Effective Twist on the Standard To-Do List
    •Start with exhaustive list of things to accomplish
    •Group similar tasks, choose one that will cover all in group
    •Refine to a few big tasks
    •Shark Tank investor Barbara Corcoran uses similar strategy
    Q1: A guest spilled red wine on my table runner. Should I take part of the deposit to cover the cost? I am worried about receiving a poor review in retaliation.
    •Yes – if cost is significant percentage of rental fee
    •Can request to have unfair review removed or respond to review with explanation
    •One bad review won’t destroy your business (80% five-star reviews necessary to maintain Superhost status)
    •No guarantee host will receive portion of security deposit
    •Claim before next guest arrives, within 14 days
    •Guest can accept or decline
    •Airbnb investigates, mediates resolution
    •Documentation necessary
    Q2: Airbnb Smart Pricing doesn’t reflect the optimal price for my listing. Why?
    •Airbnb branded as affordable alternative to hotels
    •Must consider best interest of guest
    •Incentive to keep prices low
    •Use a third-party service like Beyond Pricing
    Resources Mentioned
    Article #1: nydailynews.com/new-york/new-york-city-hotel-industry-links-airbnb-terror-harsh-ad-article-1.3370202
    Article #2: prnewswire.com/news-releases/ctrip-keeps-supporting-tujia-wechat-hotels-to-engage-in-shared-housing-300496413.html
    Article #3: postandcourier.com/business/airbnb-expects-its-biggest-night-ever-in-south-carolina-thanks/article_92fd8f00-6cb7-11e7-987d-dfa9e3dc33da.html
    Beyond Pricing
    Smart Pricing How-To
    Article #4: businessinsider.

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