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    Business

    Fullerton Unfiltered

    A podcast show dedicated to those who are determined to take their business and their life to the next level!

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    Latest Episodes:
    1015. Stretching the Rubber Band: Bidding Our Biggest Job Ever Sep 11, 2026
    Show notes

    What happens when the opportunity is bigger than your comfort zone? Today I'm breaking down the process of bidding the largest snow account we've ever tackled, checking and rechecking the numbers, and learning when to trust the math and take the swing.

    Granum Break Records Tour: https://granum.com/break-records-tour-2026/

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1014. Scaling to $10M+ Without Losing Control | Chase Ireland Sep 09, 2026
    Show notes

    Today we're joined by Chase Ireland, President of Conestoga Contracting Group, for a conversation about business, leadership, growth, and the lessons learned while building a $10M+ company with a team of 50+ people. We discuss Chase's journey, the challenges of scaling, building a great team, landscape and snow operations, and what he's learned along the way.

    Granum Break Records Tour: https://granum.com/break-records-tour-2026/

    September 9, 2026 Β· 12PM ET Β· Free Live Webinar with Brian Fullerton (7 things the best landscape companies do before they hire.)

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1013. The Landscaping Industry Has a People Problem. Here's How We Fix It Sep 07, 2026
    Show notes

    Greenius 2.0 is officially here. I sit down with Josh Roberts, Project Manager at Greenius and Granum/LMN, to discuss what's new, why training and onboarding are becoming more important than ever, and how contractors can finally turn tribal knowledge into repeatable systems. We're also sharing an exciting update and a look at Greenius's next steps.

    September 9, 2026 Β· 12PM ET Β· Free Live Webinar with Brian Fullerton (7 things the best landscape companies do before they hire.)

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1012. The Hiring & Onboarding Checklist We Wish We Had Years Ago [FREE RESOURCE] Sep 04, 2026
    Show notes

    We finally turned our hiring and onboarding process from tribal knowledge into an actual system. In this episode, I break down the checklist we now use at Brian's Lawn Maintenance to hire, onboard, and train new team members without reinventing the wheel every time.

    Free New Hire Checklist Plus 10% Off SOP Bundle: https://www.lawntrepreneuracademy.com/free-new-hire-checklist

    September 9, 2026 Β· 12PM ET Β· Free Live Webinar with Brian Fullerton (7 things the best landscape companies do before they hire.)

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1011. When Everything Feels Important: Our Fall Family Reset Sep 02, 2026
    Show notes

    Fall is here, and with it comes the rush: business, kids, travel, snow prep, holidays, health, marriage, and a calendar that fills up way too fast. Liz and I sit down to talk about what busy season really looks like behind the scenes, what our family needs from us right now, and how we're deciding what deserves a yes and what needs a no. Because the goal isn't just to survive the next 90 days. It's to make sure we don't wish away another season of our lives.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1010. Want to Make Money Plowing Snow? Start Here | Snow Removal 101 Aug 31, 2026
    Show notes

    Thinking about getting into snow removal this winter? In this episode, I break down how to get started, what equipment you actually need, how to price your work, find customers, and turn a few snow events into real money. Whether you've got a shovel, snowblower, or plow truck, this is your roadmap to making money in the snow business.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1009. This Sales Technique Is Revolutionizing Our Sales Process Aug 28, 2026
    Show notes

    This one completely changed how I look at sales. In Week 3 of ASCEND, Ken Deemer broke down a simple framework for qualifying prospects around pain, budget, and decision-making, and we've already started refining our own sales process because of it. Instead of rushing to measure, estimate, and send proposals, we're learning to slow down, ask better questions, uncover the real problem, and determine whether an opportunity is actually worth pursuing. If you're tired of wasting hours quoting jobs that never close, this episode might completely change the way you sell.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

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    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1008. You Don't Have a Hiring Problem. You Have an Attraction Problem. Aug 26, 2026
    Show notes

    Hiring gets tough this time of year. Crews are tired, the season is long, and finding great people can feel impossible. But what if the problem isn't the labor market, it's how we're attracting people? In this episode, Brian breaks down a simple hiring roadmap for attracting growth-minded team members through vision, culture, career paths, better job descriptions, and showing people why your company is actually worth joining.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1007. The Education Never Stops: What I Believe 3 Years Later Aug 24, 2026
    Show notes

    Three years ago, I learned about the four systems of business while attending an LMN Mastermind. While those principles still hold true, my understanding of them has evolved tremendously. Coming off the Break Records Tour stop in Minnesota, I'm reflecting on how grateful I am for the educational journey this industry has given me. From building my own business and making mistakes to meeting incredible contractors and seeing how other successful companies operate, every experience has added another layer to my knowledge. In this episode, I revisit those four systems, share what Minnesota taught me, and unpack how my story and perspective have changed three years later.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


    1006. Your Best Employee Isn't Your Training System… And Revenue Isn't Cash Aug 21, 2026
    Show notes

    Building a successful lawn care and landscaping company takes more than selling work. You need systems for developing great people AND getting paid for the work your team produces. In this episode, we're talking about how we're improving employee onboarding and training with Greenius, what's coming with Greenius 2.0, and why your best employees shouldn't have to carry the entire training load.

    Then we're switching gears to cash flow and LMN Pay. We'll talk about the difference between revenue and actual cash in the bank, why getting paid quickly matters, and how creating a simple, professional payment process can strengthen your business. Two different topics with one common theme: better systems build better businesses.

    🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live

    πŸšœπŸ’¨ Purchase "The SOP Training" Bundle! πŸšœπŸ’¨ Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout

    Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/

    Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian

    LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1

    Coast Pay Fuel Card https://www.CoastPay.com/Brian

    EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50%

    🌱 LINK Membership

    Be part of a community where your success isn't diminished by helping others succeed.

    Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.

    πŸ‘‰ Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store

    πŸ”— Helpful Links & Resources

    πŸ“¬ Free Newsletter

    Stay up to date with Brian's latest tips and updates.

    Subscribe here: https://www.lawntrepreneuracademy.com/

    πŸŽ₯ Follow Brian Online

    YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance

    Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/

    πŸ“˜ Resources to Grow Your Business

    Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/

    MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store

    Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout

    🧠 LMN Mastermind Sessions

    Try LMN Landscape Software β€” use code BRIAN for special savings.

    Learn more

    πŸ’Ό Business Services

    Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/

    PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian

    Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/

    Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/

    πŸ”§ Top Tools & Equipment – Affiliate Partners

    Use code BRIANS10 to save 10% at the links below.

    Equipment Defender https://www.equipmentdefender.com/

    NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/

    Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/

    ISOtunes – Save 10% https://bit.ly/3wzhaI4

    Proven Locks https://www.provenlocks.com/

    Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani

    Darwin's Grip https://www.darwinsgrip.com/

    Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/

    Ballard Inc. https://www.ballard-inc.com/

    EarthWay Spreaders https://www.earthway.com/

    Rhino Hitch https://www.rhinohitch.com/

    SureCan USA https://www.surecanusa.com/

    Comfort Trim https://www.comforttrim.com/


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