Fueled By Why Podcast

Evan Ritchey - Founder, Coconut Cleaning Nov 29, 2022

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Marty Jertson - VP Fitting & Performance, Ping, Inc. Nov 15, 2022

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It’s been said that if you love what you do, you’ll never work a day in your life. On the other hand, some say that the hard work they put in every day is proof of their love for their trade. Still others are sure that whether work or play, it’s all for the love of the game. Today, on the Fueled by Why podcast, Andrew, Scott, and Josh sit down with Marty Jertson, VP of Fitting and Performance at PING, Inc., and cofounder of The Stack System.

Marty’s ‘why’ is no secret. Utilizing cutting-edge technologies and a dedication previously reserved for Tour players alone, Marty is driven by a deeply rooted motivation to progress the game of golf for amateurs, pros, and fans alike.

About our guest:
After turning pro after college and playing in events like the Buy.com Tour (currently known as the Korn Ferry Tour), Marty Jertson went on to work for PING, Inc., where he found success designing and engineering an impressive number of golf clubs. Jertson currently has his name on over 125 patents and is proud to be the lead designer of several of PING’s best-selling drivers. Now, as the VP of Fitting and Performance at PING, Marty enjoys focusing on clients; evaluating golfers’ game, breaking down swings, and using advanced diagnostic and simulation technologies to enhance overall performance. In essence, Marty’s function is to make golf more enjoyable for him and his clients.

In 2020, Marty Jertson cofounded The Stack System – a revolutionary swing-speed trainer for golfers that is touted as one of the best speed training systems available for golfers. The Stack System effectively generates a golfer’s force-velocity (of their swing) profile through a series of swing speed tests. Further data is gathered regarding discerned strengths and weaknesses related to generating clubhead speed. The Stack uses these figures that make up an individual’s baseline data to customize a dynamic program for them designed to increase swing speed. Learn more about The Stack System here.

Instagram:
@jertybird
@thestacksystem

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Corey Paul - Founder, Corey Paul Functional Art Sep 09, 2022

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We all come to a crossroads in life where we can choose to bet on ourselves and move away from what we’ve known or to stay comfortable. Today, on the Fueled by Why podcast, Andrew, Scott, and Josh have a conversation with Corey Paul, founder of Corey Paul Functional Art. Corey’s story reminds us that, for some, the road to success includes more than one set of crossroads.

The guys uncover Corey’s why– motivated by his desire to share his unique creative vision with the golf world, Corey is determined to create a direct-to-consumer golf brand that would control cost without compromising quality, aesthetics, or accessibility.

Listen in as Corey shares how small brands can find their way into big circles, how compromise isn’t necessary for success, and how identifying and eliminating inefficiencies is vital to control consumer costs.

Fueled by his why, Corey’s resilience and dedication to his craft inspire all to go full send or nothing at all.

About our guest:

Corey Paul is a lifelong golf enthusiast, artist, and entrepreneur. In 2015 he co-founded Sick Sticks Golf, which quickly became one of the world’s most popular golf custom shops. In 2018, Corey sold his shares and left Sick Sticks to create something new.

In May of 2018, Corey founded Corey Paul Functional Art, a unique direct-to-consumer golf club brand and experience that captures Corey’s passion for the game, his entrepreneurial spirit, and superior craftsmanship. Corey handcrafts innovative wedges, and offers customization and original pieces for consumers.

Better materials, better craftsmanship, better price. Corey dares to push the boundaries of design and value.

Website: https://www.coreypaulfunctionalart.com

Instagram: @corey_paul_functional_art

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Aaron & Tony Gonzales - Founders, Slick Barrier Aug 22, 2022

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