Field and Garden with Lisa Mason Ziegler

Latest Episodes:

#14: Florist Buying Local Apr 20, 2021

Show notes

Folks, I am so pleased to share part of a conversation I had with Ellen Frost of Local Color Flowers on the florist and the farmer coming together to network, learn from each other, and to do business together. I hope you get some good take away tips! Learn more from Ellen: Ellen's online course Growing Your Business With Local Flower Sourcing enrollment is open April 19-23, 2021. This is a special accelerated presentation in our efforts to help florist that are facing global supply disruption to connect with local sourcing. This course is also an excellent doorway for farmers to begin or ramp up selling to florists and designers. Hope to see you in school! Lisa

#13: Flower Farming Options: Piece of Mind Apr 13, 2021

Show notes

As I thought about the subject of this podcast, I began to realize that this topic maybe what truly led me to become a successful business owner. I either set myself up to always have options or I actually have just gotten good at seeing them. Not sure which, but I guess it really doesn't matter. Not backing myself into a corner in business, in farming, and in life has served me well. I hope this inspires you to consider options. Lisa Z

#12: The 3-Season Cutting Garden Apr 06, 2021

Show notes

Friend are you feeling like you are behind in planting your cutting garden? Please don't! After you listen to this podcast you will understand that embracing the 3-season cutting garden means you are never behind. Learn my approach to flower farming 100% outdoors in a garden and how it leads to garden you love and want to live with. Not the dreaded garden that you feel like you are always behind on doing things for. Mentions: The Gardener's Workshop website My book: Vegetables Love Flowers Already have the book? Request the companion video book study HERE. Get Vegetables Love Flowers and The Cutting Garden Seed Collection My book: Cool Flowers Already have the book? Request the companion video book study HERE. Watch The Cool-Season Flower Chronicles

Selling Local Flowers When Global Supply is Disrupted Apr 01, 2021

Show notes

This is a special edition podcast. It includes the audio from the great conversation I had with Ellen Frost and Dave Dowling on the developing issues with the shortages of imported flowers and the problems that are developing as a result. Mentions in the Podcast: Request the replay of Ellen and Dave's webinar: 10 Reasons that Florists Don't Buy Local Join the Closed Facebook Group: Florists Buying Local Ellen's Online Course the enrolls April 19-23, 2021: Growing Your Business with Local Flower Sourcing Get on Ellen's waitlist, signup on her course page! Ellen Frost, Local Color Flowers: Instagram Facebook Dave Dowling, Ball Horticulture, DDowling@ballhort.com

#11: Dogs in the Garden Mar 30, 2021

Show notes

Living with dogs and a garden can be harmonious, but it takes some work, it doesn't just happen. Because my goldens have always been a big part of my public life, I get lots of questions about how I managed to get them to be so well trained in the garden. I am sharing my dog stories and the wisdoms that have been shared with me. I was so fortunate to have connected with such gifted dog people through the years. Steve and I, with our dogs live a great life together because of these women. Enjoy. Lisa Book: Farm Dog Babs, The Sweet Brown-Eyed Girl

#10: Seed Starting Year Round Mar 23, 2021

Show notes

We are heading into the time of the year that folks start thinking it's to late to start seed, when in fact there is almost always seeds to be started. When we embrace annual seed starting fully--- both cool and warm season, the possibilities are endless. Part of the secret sauce to a longer and easier season is to learn when to plant each group in your garden and to run with it! Checkout: Warm-season flower seeds. Cool-season flower seeds. Seed-starting equipment.

#9: When You Close Your Eyes, Where Do You Go? Mar 17, 2021

Show notes

Where does your mind go when you close your eyes? What do you see? I see where flower farming has led me and I'm so happy to be here. Steve and I are both owners of small businesses. Like all business owners we have worked so hard, made sacrifices, and kept our heads down and continued doing it even when we didn't want too. Now, as we are entering the time of life that we can stop peddling quite so hard, we are reaping the benefits of all of those years of hard work. Part of that is our forethought of building our farm assets for our golden years beyond the bank account. We are working towards creating that place we see when we close our eyes.

#8: Finding Your Way in Flower Farming Mar 16, 2021

Show notes

Starting and being in business is overwhelming. Yep, it's true, the overwhelm doesn't just stop one day. You have to decide to stop it and take control and make it happen. You are the only one that has that choice. Add on top of starting and being in business, a flower farming business--- and it comes clear how so many new growers never make it out of the gate. I tend to categorize folks pursuing or already in the cut-flower growing business in one of two groups: Those that indulge in endless dreaming, planning, and learning. Those that pursue learning and then do the work. In this episode I'm sharing one of the keys to getting started and staying in business as a flower farmer. Consider it. Allow yourself the fair opportunity to learn how and join the ranks of a cut-flower grower. I highly recommend it!

#7: Seed Starting Doesn't Have to be This Hard! Mar 09, 2021

Show notes

I was right there with you and the other 98% of the world trying to start seeds, failing and feeling defeated. I gave up and moved on to buying plants---but then I stumbled onto the a few simple steps to follow on seed starting and I literally became an overnight success. Well, maybe not a "success" out of the gate, but I began starting from seed and growing plants. I can't even tell you how rewarding, satisfying, and happy this made me. Success came when I: Selected seeds to start that were easier to succeed with while learning. Learned what each seed needed to start and then provided it. Provided the basic care to grow healthy transplants. Resources Mentioned: Seed Starting Made Easy, my 90-minute online course teaching starting seeds indoors using the soil blocking method and how to plant and start seeds outdoors in the garden. Easy flower seeds to start that I also grow in my garden. I have learned through the years that there are tons of easy seeds to start and grow. They are the foundation of my flower farming business. Seed Starting Equipment. Having the tools you need to provide what the seeds need to sprout and then to grow indoors until they can be planted outdoors is essential to success. Have questions? Join me on my weekly LIVE events and I do my best to answer your questions. If you are enjoying my podcast please share it with your friends! It helps me so much. Fondly, Lisa

#6: Cool Flowers Take Two! Feb 23, 2021

Show notes

Did you know that very early spring is your 2nd opportunity to plant Cool Flowers? Wait, what are Cool Flowers?? I’m talking about those cool-season hardy annuals that don’t just tolerate cold, but thrive in these conditions. I’m sharing my tips on how to make it possible to get these spring blooming beauties in your garden and farm.