Enrollment Growth University: Higher Education

Helix Education is Now Part of RNL Sep 06, 2022

Welcome back to the final episode of Enrollment Growth University.

5 years. More than 250 episodes. And hundreds of hours of being inspired weekly by our peers throughout higher education. All doing amazing things. Building. Experimenting. Innovating. And creating amazing experiences for our students.

And I’m so excited to share that Helix Education is now a part of RNL, the leading provider of higher education enrollment management, student success, and fundraising solutions.

It has been such an honor to learn with you these past 5 years.

So find me on LinkedIn (@ericolsencreative) and drop me a line to say hello if you’ve enjoyed the show. And then head on over to RNL.com. They have an amazing resources section with fabulous blogs, webinars, and interviews. So while this show may be ending for now, the learning won’t stop.

And may you continue to fight the good enrollment growth fight.

Embedding Analytics into your Enrollment Growth Strategy Sep 05, 2022

Andrew Hannah, Adjunct Professor of Entrepreneurship and Analytics at University of Pittsburgh, and Co-Founder and President of Othot joins the podcast to talk about the demographic cliff coming for higher education in 2025, and how big data modeling might be the pathway for institutions to help circumvent it.

Proving Immediate Student Value Post-Graduation Aug 29, 2022

Dr. Nicole Smith, Chief Economist at the Georgetown University Center on Education and the Workforce returns to the podcast to talk about the counterintuitive findings from their new series of reports on “The Uncertain Pathway from Youth to a Good Job”, and whether or not our graduates’ immediate economic self-sufficiency needs to become our primary mandate.

Skilling Up with Win-Win Employer Partnerships at Maryville University Aug 22, 2022

Dr. Mark Lombardi, President at Maryville University joins the podcast to talk about the power of co-creating academic programs with local employers vs. insisting our degree programs as-is are the exact match for their upskilling priorities.

AI Education at Dartmouth College Aug 15, 2022

Professor Dan Rockmore, Director of the Neukom Institute for Computational Science at Dartmouth College joins the podcast to discuss the AI education maturity curve, the role of the academy vs. industry when it comes to artificial intelligence, and the economic reality when industry is willing to pay our AI faculty far more than we can.

How to Increase Online Student Engagement Aug 08, 2022

Dr. Unnati Narang, Assistant Professor of Marketing at The University of Illinois at Urbana-Champaign joins the podcast to talk about the first week of class prompt that improved student engagement by 30%, other pedagogical tests that didn’t move the needle at all, and how to make sure we’re all learning off each other’s online pedagogy experiment curves.

Check out this resource:

The “Idea Advantage”: How Content Sharing Strategies Impact Engagement in Online Learning Platforms

Building a Metaversity at South Dakota State University Aug 05, 2022

Dr. Greg Heiberger, Associate Dean of Academics & Student Success at South Dakota State University joins the podcast to talk about how the metaverse can make our in-person students’ educational experience more immersive, and our online students’ experience more communal.

Creating a Shared Language for Degree and Micro-Credentials at University of Calgary Aug 03, 2022

Dr. Sheila LeBlanc, Associate Vice President of Continuing Education at The University of Calgary joins the podcast to talk about the adoption curve for microcredentials in higher education and the need to adopt a shared language for degree and micro-credentials in order to accelerate it.

The State of Live Chat in Higher Education Aug 01, 2022

Ben Congleton, CEO and Co-Founder at Olark joins the podcast to talk about the enrollment power of a live chat experience, and how these chat transcripts in the aggregate can become some of our most valuable inputs and feedback loops for website content improvements.

Embedding Microcredentials Within Existing Degree Programs at The University of North Texas Jul 27, 2022

Dr. Adam Fein, Chief Information Officer at University of North Texas joins the podcast to talk about embedding microcredentials within our degree programs, and whether or not microcredentials are an existential threat to higher education or its wonderful partner.

An Insider’s Challenge Navigating Higher Ed’s Financial Aid Gauntlet Jul 05, 2022

Dr. Rebecca Vidra, Senior Lecturer at Duke University joins the podcast to discuss her personal experience and challenges navigating higher ed’s financial aid gauntlet with her own daughter, and how all of her “insider” knowledge didn’t leave her or her daughter any less confused.

Faculty Perceptions on EdTech and Online Learning Jun 29, 2022

Dr. Nicole Barbaro, Sr. Communications Content Manager at WGU Labs returns to the podcast to discuss their follow-up study on faculty perceptions of EdTech and online learning, as well as how we can better learn off our peer institution’s tech learning curves.

Was Clayton Christensen Wrong About Online Education? Jun 22, 2022

Bob Ubell, Author & Vice Dean Emeritus of Online Learning at New York University’s Tandon School of Engineering returns to the podcast to talk about what has gotten in the way of the great Clayton Christensen’s belief that online education would rapidly escalate the consolidation of higher ed, and whether or not that inevitability is still yet to come.

Adrian College’s Shared Services Approach to the Liberal Arts Jun 16, 2022

Dr. Jeffrey Docking, President at Adrian College joins the podcast to discuss how the survival strategy for small liberal arts colleges must contain a shared services approach to liberal arts education with other similar institutions.

How Nonprofits are Bridging the Gap Between High School and College Jun 08, 2022

Mollie Waller, Executive Director at Youth Solutions joins the podcast to discuss their Jobs of Michigan’s Graduates (JMG) program and the high-touch, high-time requirement for successful student mentorships that truly make an impact on retention and graduation.

How the NCAA’s NIL Policy Will Impact Enrollment Growth May 31, 2022

Michelle Meyer, NIL Coordinator at San Diego State University and Founder at NIL Network joins the podcast to talk about the economic and enrollment impact of the NCAA’s new name image likeness policy, and what a truly “free agent” system in Division I athletics might look like.

How Siena College Gets up to 90% Open Rates on their Prospective Email Communications May 24, 2022

Allison Turcio, Assistant Vice President for Enrollment and Marketing at Siena College joins the podcast to talk about the difference between merge field “personalization” and actually making your prospective student communications “personal”.

How Small Colleges Can Develop Win-Win Partnerships as an Enrollment Growth Strategy May 20, 2022

Jayson Boyers, President of Rosemont College, explains how partnerships can help small schools increase enrollment and better serve their communities. He also discusses how to find “natural partners” and designing curriculums around them; why smaller schools are better positioned for partnerships than other marketing and growth strategies; and how the right degree programs can transform local communities.

The Critical Nature of Crisis Communications May 18, 2022

Christy Jackson, Sr. Director of Reputation Management and Communication at UNC Charlotte and Chris Gonyar, Director of Emergency Management at UNC Charlotte join the podcast to discuss why operational and communicational responses must be aligned during a crisis, and how to ensure that actually happens.

Geoframing as Prospect Recruitment Strategy May 16, 2022

Eric Grindley, CEO at Esquire Advertising, joins the podcast to talk about geo framing, a more accurate and targeted form of geofencing that can help universities increase their application and enrollment rates.

Advanced CRM Strategies in 2022 Apr 25, 2022

Lawrence Levy, Founder and President at EnrollmentRX, joins the podcast to talk about getting beyond the tick box of we “have” a CRM to running the advanced operational strategies to make sure you’re fully maximizing its student data value.

Turn Information into Insights with Structured Data Apr 19, 2022

Peter Shafer, EVP of Sales and Marketing at Everest Communications, joins the podcast to talk about the hidden value higher ed is sitting on because too many of us haven’t structured our unstructured data yet.

The Trend Line for Presidential Tenure in Higher Ed Apr 12, 2022

Dr. Judith Wilde, Research Professor and Chief Operating Officer of the Schar School of Policy and Government at George Mason University, discusses the trend line for presidential tenure in higher education and what institutions are and should be looking for in their presidential searches.

What Would Radical Simplification Look Like in Higher Ed? Apr 04, 2022

Dr. Robert Talbert, Author, Professor, and Presidential Fellow for the Advancement of Learning at Grand Valley State University, returns to the show to talk about the concept of radical simplification and the start/stop/continue exercises we should use at the institutional level.

An Ungrading Experiment at Grand Valley State University Mar 28, 2022

Dr. David Clark, Associate Professor of Mathematics at Grand Valley State University, joins the podcast to discuss the findings from his recent ungrading experiment and why he believes this may be a better way for higher ed to teach.

Western Governors University Brings Skills & Labor Focus to New Program Development Mar 21, 2022

Joann Kozyrev, Vice President of Design and Development at Western Governors University, joins the podcast to talk about taking a skills-based approach to program development.

High School Influencers & the College Selection Process Mar 14, 2022

Matt Diteljan, Co-Founder and CEO at Glacier, joins the podcast to talk about identifying and partnering with university influencers and content creators who are still in high school.

Bringing Simulations and the Metaverse to the Higher Ed Classroom Mar 07, 2022

Michael Bodekaer Jensen, Founder and CEO at Labster, joins the podcast to talk about virtual lab simulations and the academic outcomes of bringing the metaverse to the higher ed classroom.

Comparing College Outcomes with the Equitable Value Explorer Feb 28, 2022

Kim Dancy, Associate Director of Research and Policy, and Piper Hendricks, J.D., Vice President of Communications and External Affairs at the Institute for Higher Education Policy (IHEP), join the podcast to discuss the Equitable Value Explorer and a new way for institutions and policymakers to compare college outcomes.

Enrollment Growth Through Increased Accessibility Feb 21, 2022

Dr. Perry LaRoque, Founder and President at Mansfield Hall and author of Taking Flight: The Guide to College for Diverse Learners and Non-Traditional Students, joins the podcast to discuss the demographic reality that, for many institutions, future enrollment growth necessitates increasing access for more types of students than we’ve historically taught.

Advanced SEO Strategies for 2022 Feb 14, 2022

Faton Sopa, Co-founder and CEO of Manaferra, joins the podcast to discuss whether or not SEO still matters in 2022 and the advanced strategies that higher ed should utilize to increase the organic search rankings of their program pages.

How the Pandemic Impacted Student Recruiting in China Feb 07, 2022

Nicolas Chu, Founder and CEO at Sinorbis, joins the podcast to discuss how the pandemic has impacted international recruiting, specifically in China, as well as new digital recruitment strategies for increasing your international enrollments.

How to Position for the Pending Enrollment Cliff Jan 31, 2022

Ellen Johnson, VP of Enrollment Management at Allegheny College, joins the podcast to talk about population growth no longer being in higher ed’s favor and how to position your institution for success in alignment with how Gen Z is conducting their college searches.

Why Purdue University’s Brand Is the Stories They Tell Jan 24, 2022

Ethan Braden, Senior VP of Marketing and Communications at Purdue University, joins the podcast to talk about why a university marcomms teams’ primary role is Chief Storyteller and how critical storytelling has been during the pandemic.

Highly Personalized Higher Ed Website Experiences w/ Jason Fiorotto and Eric Hazen Jan 17, 2022

Jason Fiorotto, CMO at Modern Campus, and Eric Hazen, Web Marketing Manager at Ferris State University, join the podcast to talk about the technical requirements and privacy questions involved in turning our higher ed websites into best practice ecommerce destinations.

Student Perception Challenges of Being Both a Faith-Based and STEM-Focused Institution Jan 10, 2022

Dr. Mathew Isaac, Professor of Marketing at Seattle University, joins the podcast to discuss the recent research on how the religious language institutions use does in fact impact prospective students’ academic perceptions.

High-Impact Media Relations in Higher Education Jan 03, 2022

Stephanie Mullins, Associate Director at BlueSky Education, joins the podcast to discuss the value of high-impact media relations as an enrollment growth strategy — even in a social world where institutions can control their own storytelling channels.

How University of Maryland, Baltimore County Is Solving for the Underrepresentation Problem in STEM Fields Dec 27, 2021

Dr. Phyllis Robinson, Professor of Biological Sciences at University of Maryland, Baltimore County, joins the podcast to discuss UMBC’s intentional and industry-leading success in retaining diverse students within STEM programs and how other institutions can do the same. Take a look at this research backing the Meyerhoff Scholars Program.

Is Brand Reputation Moving from the University to the Degree Program? Dec 20, 2021

Dr. Andrew Gillen, Senior Policy Analyst at the Texas Public Policy Foundation, joins the podcast to discuss why the College Scorecard might start making program reputation an even stronger signal for students than the overall brand reputation of a university.

How to Develop ‘Wicked Students’ to Solve the World’s Most Wicked Problems Dec 13, 2021

Dr. Paul Hanstedt, Director of the Houston H. Harte Center for Teaching and Learning at Washington and Lee University and author of Creating Wicked Students: Designing Courses For a Complex World, joins the podcast to discuss the current expectations students have of our grad programs and how to make sure they are as missionally exciting as the start-up options our prospective students may have right now instead.

What Higher Ed Course Design Should Steal from MOOCs Dec 03, 2021

Dr. Robert Talbert, Professor at Grand Valley State University and author of the book Flipped Learning: A Guide for Higher Education Faculty, returns to the show to talk about the current distance between MOOC course design and most universities’ online programs — and how to make sure our programs stack up well.

How Higher Ed Should Respond to the “Shecession” Nov 29, 2021

Dr. Tanya Spilovoy, Director of Open Policy at the Western Interstate Commission for Higher Education (WICHE), joins the podcast to talk about institutional strategies for retaining our student mothers.

What the Metaverse Means for Higher Education Nov 22, 2021

Ray Schroeder, Senior Fellow at both University of Illinois Springfield and UPCEA, returns to the show to remind us of higher ed’s previous toe-dips into the metaverse back in the early 2000s and how institutions might start positioning themselves for the metaverse future that so many tech companies seem bent on bringing us to.

The Economics of LRAPs in Your Financial Aid Arsenal Nov 15, 2021

Peter Samuelson, President at Ardeo Education Solutions, joins the podcast to walk through the economics and enrollment impact of loan repayment assistance programs (LRAPs).

How to Develop a Peer Tutoring Growth Strategy Nov 08, 2021

Chelsea Waite, Senior Researcher at the Center on Reinventing Public Education, joins the podcast to discuss the research and student outcomes benefits of peer tutoring initiatives.

Social Media Consortium vs. Manager at Drexel University Nov 01, 2021

Joseph Master, Assistant Vice President, Marketing & Digital Strategy at Drexel University, joins the podcast to discuss the pros and cons of a shared services approach to social media management and why social media manager is the most misunderstood role in higher ed marcom.

The Digital Limitations of our “Digital Native” Students Oct 25, 2021

Dr. Nicole Barbaro, Research Scientist at WGU Labs, joins the podcast to discuss their recent College Innovation Network EdTech student survey and the surprising takeaways regarding our students’ digital struggles in navigating pandemic-related EdTech.

Faculty Perception of Online Learning Since the Pandemic Oct 18, 2021

Dr. Kathleen Ives, Senior Vice President for Engagement at UPCEA, joins the podcast to discuss why faculty perception of online learning hasn’t really improved since the start of the pandemic and the institutional support differences where she’s seeing some exceptions to that rule.

The Educational Promise of Narrative-Based AI Oct 11, 2021

Dr. Jeremy Roschelle, Executive Director of Learning Sciences Research at Digital Promise, joined the po dcast to discuss the next generation of artificial intelligence for educational storytelling and what they’re hoping to build with their $20 million grant from the National Science Foundation.

How to Scale Supplemental Instruction Oct 04, 2021

Nicolò Bates, Founder and CEO at TEDU, and Jessica Brooks, Director at the International Center for Supplemental Instructional, joined the podcast to discuss the student outcomes and technological strategies for launching and scaling supplemental instruction.

Searching for New Enrollment Staffing Models Sep 27, 2021

Dr. Tom Green, Associate Executive Director at AACRAO, joined the podcast to discuss the evolution of the one-stop shop admissions model and Harvard University’s plans for Kennedy School to integrate its admissions and financial aid positions.

Finding Future-Friendly Digital Marketing Channels Sep 20, 2021

Andrea Maconachy, EVP of Marketing at All Campus, joined the podcast to talk about finding blue ocean marketing opportunities in an increasingly difficult and attribution-fuzzy paid media landscape.

Staying Online Sep 13, 2021

Bob Ubell, Author & Vice Dean Emeritus of Online Learning at New York University’s Tandon School of Engineering returns to the podcast to talk about lessons from his new book, Staying Online: How to Navigate Digital Higher Education, and the future of online education.

The Diminishing Employer Demand for the Traditional MBA Sep 06, 2021

Andrew Crisp, Co-Founder at CarringtonCrisp , joined the podcast to discuss their recent study, The Future of Lifelong and Executive Education , and the reinvention of the traditional MBA that employers are demanding.

Rediscovering the Social Contract of Successful Universities Aug 30, 2021

Dr. Emily Levine, Associate Professor of Education and (by courtesy) History at Stanford University joined the podcast to talk about her new book, Allies and Rivals: German-American Exchange and the Rise of the Modern Research University , and lessons we can learn today from past evolution of the academic social contract.

The False Hope Created by Test-Optional Admissions Policies Aug 23, 2021

Dr. Jerry Lucido, Professor and Executive Director at the Center for Enrollment Research Policy and Practice at the University of Southern California joined the podcast to talk about the potential false hope created by this year’s mass move to test-optional admissions policies.

The ROI on Employer Education Programs Aug 16, 2021

Jason Tyszko, Vice President, Center for Education and Workforce at the U.S. Chamber of Commerce Foundation joined the podcast to talk about creating win-win workforce development partnerships between institutions and employers.

A “Moneyball” Approach to Hiring Undervalued Transfer Students Aug 10, 2021

Dr. Benjamin Selznick, Assistant Professor at James Madison University, joined the podcast to discuss why transferring may be a feature, not a bug, and why employers may be significantly undervaluing transfer students’ innovation capabilities.

Inclusive Online Teaching at Columbia University Aug 02, 2021

Dr. Amanda Irvin, Senior Dir. of Faculty Programs and Services at Columbia University’s Center for Teaching and Learning joined the podcast to discuss their student research from their past year of emergency remote instruction, and how to design more equitable engagement in our online classrooms.

Building Global Cohorts Jul 26, 2021

Karan Raturi, General Manager, North America at UpGrad joined the podcast to discuss the student and enrollment advantages of building global cohorts, especially in preparing students to compete in an increasingly global economy.

The Pandemic’s Internship Interruption Jul 19, 2021

Dr. Andrew Crain, Director of Experiential Professional Development at The University of Georgia Graduate School joined the podcast to discuss the student effects of the past year’s internship interruption and how higher ed can facilitate a strong and safe return of our workforce development partnerships this fall.

The Agile College Jul 12, 2021

Dr. Nathan Grawe, Author and Professor of Economics at Carleton College joined the podcast to talk about his new book, The Agile College, and the enrollment growth strategies higher ed needs to consider to successfully navigate the new demographic changes that are coming.

Solving the Middle Skills Gap at Harvard University Jul 06, 2021

Joseph Fuller, Professor of Management Practice at Harvard Business School, joined the podcast to talk about the “Middle Skills” jobs employers have a consistently difficult time filling, and higher ed’s opportunity to serve and credential this critical market.

The Learners First Framework Jun 28, 2021

Dr. Peter Smith, Professor of Innovative Practices in Higher Education and Sr. Advisor to the President at University of Maryland Global Campus, joined the podcast to discuss The Presidents Forum’s Learners First Framework and what will be necessary to expedite its acceptance across higher ed.

Fully Embracing the Flipped Classroom Jun 21, 2021

Dr. Robert Talbert, author and Professor at Grand Valley State University, joined the podcast to discuss why now is the perfect time for higher ed to embrace the flipped classroom.

A $1 Million XPRIZE is Coming to Education Research Jun 14, 2021

Mark Schneider, Director of the Institute of Education Sciences (IES) joined the podcast to discuss the $1 million purse for entrants able to prove the outcomes “promise” of AI and machine learning, and his hopes for what this prize may help spur for educational research culture as a whole.

Will Higher Ed Win the Adult Upskilling Game? Jun 07, 2021

Becky Klein-Collins, Vice President of Impact at CAEL joined the podcast to discuss whether or not “college” is the most obvious opportunity for adults to upskill today, and whether or not it deserves to be.

Guaranteed Income Insurance Upon Graduation May 31, 2021

Wade Eyerly, CEO and Co-Founder at Degree Insurance, joined the podcast to talk about incentivizing prospective students with a guaranteed income promise post-graduation, and the massive enrollment and retention motivation potential in doing so.

Could the Humanities Separate our STEM Degree Programs from Bootcamps? May 24, 2021

Dr. Anne-Marie Núñez, Professor of Educational Studies at The Ohio State University, joined the podcast to talk about the ethical questions our society asks STEM technologists to determine for us today, and whether or not they have the global citizenship awareness to answer them well.

Solving the Academic Integrity Problem in Higher Ed May 17, 2021

Eric Gibbs, President at Ouriginal, joined the podcast to talk about how higher ed can navigate the academic integrity issues that have always been with us but which have found new form during last year’s massive migration to online education.

Preparing for a Facebook Performance Drop Off May 11, 2021

Alison Zeringue, Director of Account Management at Search Influence, joined the podcast to discuss the broader trends we’ve been seeing from both tech companies and advertising platforms towards both user and data privacy, and how higher ed marketing teams need to respond to Apple’s iOS 14.5 update.

New Ways to Demonstrate Student ROI May 03, 2021

Nick Ducoff, author and CEO at Edmit, joined the podcast to talk about public distrust in higher ed’s value and all the new ways higher ed is working to demonstrate student ROI.

Effectively Utilizing Your Alumni’s Social Capital Apr 26, 2021

Julia Freeland Fisher, Author & Director of Education at the Clayton Christensen Institute, joined the podcast to talk about the future of the well-networked university and the best ways for advancement teams to engage with their alumni.

The Why Behind our Students’ Financial Dropouts Apr 19, 2021

Amy Glynn, Vice President of Student Financial Success at CampusLogic joined the podcast to discuss new research on the financial reasons students are actually dropping out of college, and how we can create award letters that make sure we’re communicating our financial offer as clearly as possible.

Driving Social Mobility at Dominican University Apr 12, 2021

Dr. Barrington Price, Vice President for Student Success and Engagement at Dominican University, joined the podcast to discuss social mobility strategies as a deliberate enrollment growth practice.

The First 1-Million Student University Apr 05, 2021

Brandon Busteed, President of University Partners and Global Head of Learn-Work Innovation at Kaplan, joined the podcast to postulate how higher ed gets to its first 1-million student university, and the perceived brand roadblocks in the way.

Self-Service Enrollment Platforms for Post-Traditional Students Mar 29, 2021

Lesley Nichols, Executive Director of Professional Studies at Emerson College, returned to the show to talk about both the student and administrative friction removed from moving to a self-service enrollment platform for their continuing education programs.

The State of Continuing Education, 2021 Mar 22, 2021

Amrit Ahluwalia, Editor in Chief of The EvoLLLution (an online publication founded by Modern Campus), joined the podcast to talk about the results from their State of CE survey addressing the gap between what modern learners want and what higher education actually offers.

Building New Transfer Pathways for Higher Education Mar 15, 2021

Dr. Amy Smith, Chief Learning Officer at StraighterLine joined the podcast to talk about pathway partnership agreements and new +2 models for higher education students and institutions.

Embodied Instruction Research at University of California, Santa Barbara Mar 09, 2021

Dr. Andrew Stull, Associate Project Scientist at University of California, Santa Barbara, joined the podcast to talk about their team’s embodied instruction research, if there could be such a thing as too charismatic of an instructor, and how this research should influence our pedagogy.

Parents Learn Free at Holy Names University Mar 04, 2021

Dr. Sheila Smith McKoy, Provost and Vice President for Academic Affairs at Holy Names University joined the podcast to talk about their Parent Promise Program, the growing trend of multi-generational simultaneous attendance, and the value of creative parent marketing.

AI-Empowered Instruction at Duke University Feb 24, 2021

Jon Reifschneider, Director of Masters Studies of the Artificial Intelligence for Product Innovation at Duke University joined the podcast to discuss how their artificial intelligence assistant empowers faculty to provide more personalized instruction.

How Guided Pathways Can Reduce a Student’s Time and Cost to Completion Feb 17, 2021

Dr. Ann Buchele, Vice President of Academic and Student Affairs at Linn-Benton Community College, joined the podcast to discuss the big institution-wide lift and ROI return on establishing guided pathways and support for your students.

Taking Over a Marcomms Division Mid-Pandemic at Miami University of Ohio Feb 08, 2021

Jaime Hunt, Vice President and Chief Marketing and Communications Officer at Miami University of Ohio joined the podcast to discuss both the challenges, opportunities, and positive constraints of taking over a Marcomms division mid-pandemic.

Solving the Rural Student Underrepresentation Problem in Higher Ed Feb 03, 2021

Dr. Leslie Daugherty, Education Designer at Education Design Lab, joined the podcast to discuss their BRIDGES inaugural cohort and how creating workforce partnership pathways can help solve the rural student underrepresentation problem in higher ed.

Embedding Industry Certifications into our Degree Programs Jan 25, 2021

Karen Elzey, Associate Executive Director at Workcred, joined the podcast to talk about the partnerships and convenings that created a new framework for embedding industry certifications into our degree programs.

How Skillifying Can Make our Institutions More Employer-Friendly Jan 22, 2021

Kelly Ryan Bailey, Global Skills Evangelist at Emsi joined the podcast to talk about forging new partnerships with local employers by creating a shared skills language between us.

UC San Diego Delivers 65,000 COVID Tests a Month Via Vending Machine Jan 18, 2021

Brett Pollak, Director of Workplace Technology Services at UC San Diego, joined the podcast to talk about using vending machines to create a self-administration protocol for 65,000 COVID tests a month this spring.

Social Listening for Program Research Jan 04, 2021

Dr. Liz Gross, CEO at Campus Sonar joined the podcast to talk about how social listening can be utilized beyond mere brand monitoring exercises, including sophisticated programmatic research.

Faculty Podcasts as Program Promotion Dec 29, 2020

Dr. David Peña-Guzman, Assistant Professor in the School of Humanities and Liberal Studies at San Francisco State University, and Dr. Ellie Anderson, Assistant Professor of Philosophy at Pomona University, joined the podcast to talk about creating academic podcasts for both curriculum and course promotion.

Esports Growth During the Pandemic Dec 21, 2020

Dr. Joey Gawrysiak, Director of Esports at Shenandoah University talks about the “more than games” reality of esports’ growth this year from a cross-disciplinary program standpoint, from a broadcasting standpoint, and from a public safety standpoint.

University of Louisville Uses Stackable Credentials to Re-enroll Stop-outs Dec 14, 2020

Dr. Matt Bergman, Associate Professor at University of Louisville returned to the podcast to talk about their short-term stackable credentials, and why they may be the most effective program offering to help re-enroll the stop-out student.

Dickinson College Makes International Students Feel Welcome from a Distance Dec 07, 2020

Samantha Brandauer, Associate Provost and Executive Director at The Center for Global Study and Engagement at Dickinson College joined the podcast to discuss Dickinson’s “Study Abroad at Home” initiative and how they’re designing welcoming solutions for their international students during this unwelcome year.

Integrating Academia & Industry with University of West Florida’s Sea3D Lab Nov 30, 2020

Dr. Martha Saunders, President at University of West Florida joined the podcast to talk university-industry partnerships and their Sea3D lab’s missional pivot during COVID.

How to Engage Distracted Students at Assumption University Nov 24, 2020

Dr. James Lang, Professor of English and Director for the Center for Teaching Excellence at Assumption University returned to the podcast to discuss his new book, “Distracted: Why Students Can't Focus and What You Can Do About It” and the research behind engaging distracted students.

New Digital Trends Impacting the Student Lifecycle Nov 16, 2020

Jennifer Garrett, Head of Industry, Education at Facebook, joined the podcast to discuss AI, test-to-learn, post-lead touch strategies, and new digital trends driving the student recruitment experience.

Shared Admission Events and The Six Colleges Initiative Nov 09, 2020

Whitney Soule, Sr. Vice President, and Dean of Admissions and Student Aid at Bowdoin College joined the podcast to discuss the efficiency and effectiveness of joint admission events with like institutions, especially in a new era with fewer SAT and ACT takers.

What Does the Blockchain Mean for University Partnerships? Nov 03, 2020

Ray Schroeder, Associate Vice Chancellor of Online Learning at University of Illinois Springfield, and Senior Fellow at UPCEA returns to the show to remark on the acceleration of the blockchain movement during COVID-19, and how the blockchain can assist in new university collaborations.

Digital Leadership in Higher Education w/ Dr. Josie Ahlquist Oct 26, 2020

Dr. Josie Ahlquist, consultant, author, and speaker, returns to the show to talk about how higher ed navigated the serious digital test we were given this year, along with the most powerful concepts from her new book, Digital Leadership in Higher Education.

Onboarding Hybrid Learning Technology at University of Kentucky Oct 19, 2020

Dr. Kathi Kern, Associate Provost of Teaching, Learning, and Academic Innovation, and Kathy Hamperian, Executive Director of Customer Support and Student IT Enablement at University of Kentucky, joined the podcast to talk about the massive and ambitious investment they made in hybrid learning technology in preparation for this fall.

Supplemental Enrollment Partnerships in Higher Education Oct 13, 2020

Dr. Vivian Liu, Postdoctoral Research Associate at Columbia University’s Community College Research Center joined the podcast to talk about whether institutions should see our students’ supplemental enrollment at 2-year colleges as a revenue threat or a retention boost?

Addressing Higher Ed’s Online Cheating Problem Oct 05, 2020

Dr. David Rettinger, Professor of Psychology and Director of Academic Integrity Programs at University of Mary Washington joined the podcast to talk about changing the incentives altogether and prevent the very need for online cheating in the first place.

The New Design Future of Campus Planning Post-COVID Sep 28, 2020

Steve Morley, Director of Campus Planning at Credo joined the podcast to talk about approaching campus planning in the short-term from both a public health and pedagogical focus.

Inclusive Storytelling in Higher Education Sep 21, 2020

Anne Stefanyk, CEO and Founder of Kanopi Studios, joined the podcast to talk about the concept of inclusive storytelling and using language that helps ensure our students can picture themselves in our institution’s story.

Kanopi Studio's Accessible Media Presentation
https://www.youtube.com/watch?v=DxR3A-Se40c

Kanopi Studio's Inclusive Content Strategy Presentation
https://www.youtube.com/watch?v=-BWxtqXURGQ&t=6s

Kanopi Studio's Blog: Accessibility Tools
https://kanopi.com/blog/web-accessibility-best-tools/

Reassessing our Financial Aid Policies due to COVID Sep 14, 2020

Dr. Phillip Levine, Professor of Economics at Wellesley College, and Founder of MyinTuition joined the podcast to talk about where our institutions are at financially right now, and why we need to reassess our aid policies and packages heading into next year in order to ensure we still have an access story for our lower- and middle-income students and families.

The 10 Must-Haves to Prevent Student Melt Sep 07, 2020

Miranda Benson, Vice President of Enrollment Management at Helix talks about our high risk for student melt this fall, and 10 ways to mitigate your risk through proven student engagement practices.

Preventing a Student Retention Crisis This Fall Aug 31, 2020

Dr. Rebecca Glazier, Associate Professor at University of Arkansas at Little Rock joined the podcast to talk about being prepared for a potential student retention crisis this fall with so many “new” online students, and what we can do to prevent it.

Increasing Student Engagement with Negotiated Curriculum at Florida Gulf Coast University Aug 24, 2020

Brenda Thomas, Director of the University Colloquium Program at Florida Gulf Coast University joined the podcast to talk about negotiating course curriculum with our students, and the incredible engagement power of getting that student buy-in up-front.

Empowering Student-to-Student Support with Q&A Communities Aug 17, 2020

Katy Kappler, Co-Founder and CEO of InScribe joined the podcast to talk about the power of student-to-student engagement, and how institutions can think about facilitating it this fall.

Keeping Your Marketing Straight When the World Goes Sideways Aug 10, 2020

Katie Van Hazelen, Sr. Content Strategist at Helix Education joins Andy Nelson, Vice President of Marketing at Helix Education to discuss the underlying structure that makes for good “attention-getting” communication and marketing in a rapidly distractible world.

The Privacy Concerns of Course Recordings at UCLA Aug 03, 2020

Dr. John Villasenor, Co-Director at the UCLA Institute for Technology, Law and Policy joined the podcast to discuss the pro and cons of course recordings and the different factors an institution should consider when developing their policies around them.

The National Institute of Online Learning (NIOL’s) Online Learning Certificate Jul 27, 2020

Chris Edwards, Senior Vice President of University Partnerships at MindEdge Learning joins Dr. Cherron Hoppes, Vice President and Chief Academic Officer at Helix Education to talk about the National Institute of Online Learning (NIOL) and why it’s an important organization to bring back to the higher education conversation right now.

Open Design at Duke University Jul 20, 2020

Dr. Aria Chernik, Associate Professor of the Practice at Duke University joined the podcast to talk about Open Design and why Design Thinking at large is such a critical 21st century skill to teach our students.

Turning Gen Ed Students into Declared Majors at Monmouth College Jul 13, 2020

Dr. Andre Audette, Assistant Professor of Political Science at Monmouth College joined the podcast to talk about how to turn more Gen Ed discovery students into declared majors for our programs.

Online Student Experience & Engagement – A Culture of Coaching Jul 08, 2020

Miranda Benson, Vice President of Enrollment Management at Helix Education shares proven principles and practices that elevate an institution’s student-facing interactions while laying a critical foundation of coaching.

Virtual Event Planning Best Practices Jun 29, 2020

Gil Rogers, Executive Vice President at PlatformQ Education, joined the podcast to talk about recent trends and best practices in virtual event planning during a pandemic.

Evaluating Your Institution’s Online Readiness Jun 22, 2020

Dr. Jenna Templeton, Vice President of Academic Affairs at Chatham University joins Dr. Cherron Hoppes, Vice President and Chief Academic Officer at Helix Education to talk about how an online readiness audit can prepare your institution to thrive come Fall 2020.

Student + Parent Expectation Management Jun 15, 2020

Kari Kovar, Chief Operating Officer at Helix Education breaks down the four essentials of expectation management to ensure an effective 2-way communication loop as you transition to quality online education this fall.

Helix Education’s Online/Blended Course Quality Rubric Jun 08, 2020

Cherron Hoppes Ed.D., Vice President and Chief Academic Officer at Helix Education and Emily Wood, Director of Instructional Design at Helix Education discuss how presidents, provosts, and faculty can use Helix Education’s Online/Blended Course Quality Rubric to prioritize immediate needs in improving their institution’s online learning experience.

IBM’s Open Source Data Science Curriculum Jun 01, 2020

Ana Maria Echeverri, AI Skills Learning and Certifications Lead at IBM, joined the podcast to talk about how higher ed can spin up new programs faster, and the open source data science curriculum kit they’re building together with University of Pennsylvania and the Linux Foundation.

Bringing Student Affairs Online May 26, 2020

Dr. Brian Bourke, Associate Professor of Postsecondary Education Administration at Murray State University shares that while institutions are feverishly scrambling to transition from remote emergency teaching to high-quality online education for fall, Student Affairs needs to be similarly scrambling on the student support side.

From Remote Emergency Teaching to Quality Online Education May 18, 2020

Cherron Hoppes, Ed.D., Chief Academic Officer and Vice President at Helix Education shares how to go beyond the the quick moves at the beginning of the COVID-19 crisis to establish a quality experience for faculty, students, and stakeholders.

The Power of Storytelling at Santa Clara University May 11, 2020

Matthew Morgan, Director of Storytelling at Santa Clara University, joined the podcast to discuss how our editorial, news, and marketing teams can all use storytelling strategies to make their campus stand out.

New Workforce Education Pathways at Bellevue College May 04, 2020

Jennifer Sohonie, Executive Director of Continuing Education at Bellevue College, joined the podcast to talk about Unmudl and the potential in collaborative workforce education pathways.

Providing Anonymous Student Feedback at University of Michigan Apr 27, 2020

Dr. Perry Samson, Arthur F. Thurnau Professor at University of Michigan, joined the podcast to discuss creating new channels for students to provide anonymous feedback in the classroom.

Experimenting with the Future of Higher Ed at CU Boulder Apr 20, 2020

Dr. William Kuskin, Professor of English and Faculty Director for Innovation in Online Education at the University of Colorado at Boulder joined the podcast to discuss why higher ed needs to start experimenting in order to find its online future faster.

Prioritizing Student Convenience Apr 13, 2020

Bob Ubell, Vice Dean Emeritus of Online Learning at New York University’s Tandon School of Engineering joined the podcast to discuss what happens when our students value convenience more than anything else.

Designing the Future of Work and Employee Education at Amazon Web Services Apr 06, 2020

Ken Eisner, Director of Worldwide Education Programs at Amazon Web Services joined the podcast to discuss how cloud computing is creating new upskilling opportunities for higher education and the future of work.

The Economic History and Future of Higher Education Mar 30, 2020

Eric Mason, Economist joined the podcast to talk about the economic history and future of higher education, and help us understand how the field of Cliometrics can paint an economic-specific understanding of higher education history.

Employee Upskilling Initiatives at Google Mar 23, 2020

Natalie Van Kleef Conley, Product Lead at Google, joined the podcast to talk about their Grow with Google initiatives, and how higher ed is incorporating Google certificates into their degree programs.

Maximizing Online Student Engagement During Coronavirus (COVID-19) Mar 16, 2020

Dr. Perry Samson, Arthur F. Thurnau Professor at University of Michigan joined the podcast to talk about engaging your live in-person classes online during campus closures due to Coronavirus (COVID-19).

Workforce Development Strategies at Lumina Foundation Mar 09, 2020

Haley Glover, Strategy Director at Lumina Foundation joined the podcast to talk about how higher education can be a better partner with leading employers on workforce development strategies.

Preparing our Universities and Students for 2025 Mar 02, 2020

Steve Prentice, Writer, Speaker, Fortune 500 Consultant, and Futurist joined the podcast to talk about the advent of artificial intelligence, the future of work, and how universities need to think about designing future-facing degree programs.

Moving from LMS to NGDLE at Duke University Feb 24, 2020

Jolie Tingen, Product Manager at Duke University joined the podcast to talk about the next generation digital learning environment (NGDLE) and how Duke’s Kits project is an open-source attempt to provide faculty with more academic technology freedom.

Student-Centric AI Feb 17, 2020

J Scott Christianson, Assistant Teaching Professor at University of Missouri joined the podcast to talk about why we should be both bullish and bearish about artificial intelligence and machine learning coming to higher ed.

Holding Colleges Accountable to Student Improvement, Not Student Outcomes Feb 10, 2020

Dr. Christina Ciocca Eller, Assistant Professor of Sociology and Social Studies at Harvard University joined the podcast to discuss whether or not we’re looking at the right college accountability numbers - that colleges shouldn’t be evaluated based on the students they graduate but by the improvement the students make while enrolled?

Quantum Computing Will Personalize Higher Education Feb 03, 2020

Ray Schroeder, Associate Vice Chancellor of Online Learning at University of Illinois Springfield, and Senior Fellow at UPCEA returns to the podcast to talk about how quantum computing will personalize higher education.

Miami Dade College Launches Stackable Credentials Partnership with Adobe Jan 27, 2020

Tommy Demos, Assistant Professor of Film, TV & Digital Production, and Eric Cornish, Assistant Professor of Graphic Arts Design at Miami Dade College, joined the podcast to talk about their stackable credentials partnership with Adobe.

Bringing Bootcamps into the Liberal Arts at Davidson College Jan 20, 2020

Kristen Eshleman, Director of Innovation Initiatives at Davidson College, joined the podcast to talk about bringing bootcamps into the liberal arts and to share advice for institutions looking to add additional hard skills into their liberal arts curriculum.

Bringing Blockchain into the Business School at University of the Cumberlands Jan 14, 2020

Lois McWhorter, Chair of the Hutton School of Business at University of the Cumberlands joined the podcast to talk about what the advent of artificial intelligence, big data, blockchain, and cryptocurrency means for the future of our business programs, and how to think through the academic governance of interdisciplinary programs that cross business and IT.

Translating Program Outcomes to Market Skills on the Blockchain Dec 16, 2019

Taylor Kendal, Adjunct Professor at University of Colorado, Denver and Chief Strategy Advisor at Learning Economy, joined the podcast to talk about translating our degree programs into employer-facing proficiency stories with help from the blockchain.

Launching eSports at University of Texas, Arlington Dec 09, 2019

Drew Boehm, Assistant Director for eSports at University of Texas, Arlington, joined the podcast to talk about the massive growth of eSports and its potential in higher ed for enrollment, athletics, and academics.

TikTok Strategy at Indiana University Bloomington Dec 02, 2019

Morgan Campbell, Social Media Specialist at Indiana University Bloomington, joined the podcast to talk TikTok and why colleges and universities should consider launching a social presence there.

Harvard University Uncovers Roadblocks to Deep Learning Nov 25, 2019

Dr. Logan McCarty, Director of Science Education at Harvard University, and Dr. Louis Deslauriers, Director of Science Teaching and Learning at Harvard University, joined the podcast to discuss their recent study of student and faculty preferences vs. outcomes of various learning models, and some potential roadblocks to deep learning.

The Second Transcript at University of Central Oklahoma Nov 18, 2019

Dr. Jeff King, Executive Director of the Center for Excellence in Transformative Teaching & Learning at the University of Central Oklahoma, joined the podcast to talk about non-academic ways to improve student retention and the market benefits of a second student transcript.

Developing Major-Gift Donors at University of Detroit Mercy Nov 11, 2019

Arnold D’Ambrosio, Vice President for University Advancement at the University of Detroit Mercy, joined the podcast to talk about how to find major-gift donors and the benefits of predictive modeling for advancement prospecting.

DePauw University Promises Job Outcomes Nov 04, 2019

Dr. Dave Berque, Interim Vice President for Academic Affairs at DePauw University, joined the podcast to talk about their Gold Commitment and the concept of promising job outcomes in higher ed.

Income Share Agreements (ISAs) at the University of Utah Oct 28, 2019

Dr. Courtney McBeth, Special Assistant to the President at the University of Utah, joined the podcast to talk about the potential of income-share agreements (or ISAs) as a creative last-mile financing option for students.

Solving the Part-Time Student Price Penalty at Southern Utah University Oct 21, 2019

Dr. Roger LaMarca, Executive Director of Enrollment Management and Educational Development at Southern Utah University joined the podcast to talk about the negative consequences of well-intentioned “plateau tuition” policies, and the need to revisit our pricing strategy economics in higher ed.

Getting Buy-In on Big Creative Ideas at Marquette University Oct 14, 2019

Tim Cigelske, Director of Integrated Content at Marquette University and author of The Creative Journey, returns to the show to talk about the hero’s journey, the creative process, and how to get buy-in from senior leadership on big creative ideas.

George Mason University Expands Student Mental Health Services Oct 07, 2019

Melissa Schreibstein, Director of Well-Being Programs for the Center for the Advancement of Well-Being at George Mason University, joined the podcast to talk about why colleges and universities need to do a better job supporting our students’ mental health.

Apprenticeship Expansion at Florida International University Sep 30, 2019

Dr. Elizabeth M. Béjar, Senior Vice President for Academic and Student Affairs at Florida International University, and Dr. Bridgette Cram, Assistant Vice President for Academic and Student Affairs at Florida International University, joined the podcast to talk about the win-win benefits of apprenticeships for both academia and employers.

Carnegie Mellon University Prepares for the Self-Driving Future Sep 23, 2019

Dr. John Dolan, Principal Systems Scientist at Carnegie Mellon University, joined the podcast to discuss how higher ed can start preparing for the future of autonomous vehicles.

American University Launches Alternative Technology Credential Sep 16, 2019

Jill Klein, Interim Dean of the School of Professional and Extended Studies at American University, joined the podcast to talk about the generalist digital-technology credential they’ve developed in partnership with other local employers and universities through CoLAB.

Flat-Fee Textbook Model at University of California, Davis Sep 09, 2019

Jason Lorgan, Executive Director of Campus Recreation, Memorial Union and UC Davis Stores at University of California, Davis, joined the podcast to talk about the “principal-agent” problem and how they’re attempting to solve for it at UC Davis with a flat-fee textbook model.

Conversion Rate Optimization at Bethany Global University Sep 02, 2019

You’ve probably heard about conversion rate optimization. But what exactly is it? And how might it fit in with your higher education marketing strategy?

Dan Sanchez, Marketing Director at Bethany Global University joined this episode of the Enrollment Growth University podcast to talk about the tools, techniques and massive enrollment growth successes they've had with conversion rate optimization (CRO) strategies.

Florida State University Trains Their Graduate Students to Teach Aug 26, 2019

Dr. Michael Furman, Assistant Teaching Professor at Florida State University joined the podcast to talk about why we need to make sure higher education faculty are not only learning to be subject matter experts in graduate school, but also learning how to effectively teach.

Live-Work-Maker Space at the University of Utah Aug 19, 2019

About 1,500 applicants for just 400 spaces.

From 100 entrepreneurial teams to 500 in the short lifetime of the program.

What’s so amazing about the Lassonde Entrepreneur Institute that everyone’s clamoring to be a part? The maker space, of course.

On a recent episode of Enrollment Growth University, I got to talk to Troy D'Ambrosio, Assistant Dean of the David Eccles School of Business and Executive Director of the Lassonde Entrepreneur Institute at the University of Utah, about how Lassonde grew to support student entrepreneurs.

“We've exceeded every expectation we have for the building, for both the residential experience in how students engage with each other and the variety of people we've been able to attract,” Troy said.

George Mason University Launches Amazon-Partnered Cloud Computing Degree Aug 12, 2019

Dr. Michelle Marks, Vice President for Academic Innovation and New Ventures at George Mason University joined the podcast to talk about their new partnership with Amazon Web Services, and the importance of incorporating additional tech credentials and certifications within our degree programs.

The 12-Minute Classroom Rule at The University of Michigan Aug 05, 2019

Dr. John Branch, Clinical Assistant Professor at the University of Michigan’s Ross School of Business, joined the podcast to discuss the 12-minute rule he uses in his classrooms to maximize student engagement.

Georgetown University Is Bridging the Gap Between Academia and Industry Jul 29, 2019

Dr. Nicole Smith, Research Professor and Chief Economist at the Georgetown University Center on Education and the Workforce, joined the podcast to discuss how higher ed can help better bridge the gap between academia and industry.

Quantum Computing at University of Illinois Springfield Jul 22, 2019

Ray Schroeder, Associate Vice Chancellor of Online Learning at University of Illinois Springfield and Founding Director of the National Council for Online Education, joined the podcast to discuss what the advent of quantum computing means for higher education.

Bringing Lean Principles to Online Education at Minnesota State University Moorhead Jul 15, 2019

Dr. Jitendra Singh, Associate Professor at the School of Nursing & Healthcare Leadership at Minnesota State University Moorhead, joined the podcast to talk about how we can use lean engineering principles to help continuously improve our online experiences.

Influencer Marketing at Illinois State University Jul 08, 2019

Megan Rolfs, Director of Marketing and Communications, Division of Student Affairs at Illinois State University, joined the podcast to talk about #YourRedbirdLife and the role of influencer marketing in higher education.

Harvard University’s 60-Year Curriculum Initiative Jul 01, 2019

Dr. Chris Dede, Wirth Professor of Learning Technologies in the Graduate School of Education at Harvard University, joined the podcast to talk about developing a curriculum that can serve students for the next 60 years of their career.

Carnegie Mellon University’s Learning Engineering Community Jun 24, 2019

Dr. Richard Scheines, Dean of The Dietrich College of Humanities & Social Sciences at Carnegie Mellon University, joined the podcast to discuss the community they’re hoping to build around learning engineering.

97: Unbundling Faculty at University of Wisconsin Extended Campus Jun 17, 2019

Dr. Aaron Brower, Executive Director at the University of Wisconsin Extended Campus and Sr. Associate Vice President of Academic Affairs at the University of Wisconsin System, joined the podcast to discuss the difference between thinking about instructional teams vs. catch-all individual instructors.

96: Johns Hopkins University Uses Neuroscience to Improve Faculty Engagement Jun 10, 2019

Dr. Mariale Hardiman, Professor and Director of the Neuro-Education Initiative and currently serving for the last five years as Vice Dean of Academic Affairs at the Johns Hopkins School of Education, joined the podcast to discuss how higher ed should be better utilizing neuroscience and cognitive best practices to improve faculty engagement.

95: Upgrading Online Student Services at Florida Atlantic University w/ Dr. Victoria Brown Jun 03, 2019

Dr. Victoria Brown, Associate Professor, Former Assistant Provost for eLearning at Florida Atlantic University, joined the podcast to talk about the missional and enrollment growth importance of upgrading student services for the online learner.

94: A Netflix-Style Tuition Model at Boise State University w/ Peter Risse May 27, 2019

Peter Risse, Associate Dean of Extended Studies at Boise State University, joined the podcast to talk about how they’re following Netflix’s lead at Boise State with a subscription-based tuition model option.

93: Harvard University Softens the Emotional Blow of Critical Student Feedback w/ Dr. Joshua Goodman May 20, 2019

Dr. Joshua Goodman, Associate Professor of Public Policy at Harvard University, joined the podcast to talk about creative ways to soften the emotional blow from critical student evaluations through “summaries”.

92: The University of North Carolina System’s Virtual Reality Campus Tours w/ Steven King May 13, 2019

Steven King, Associate Professor of Interactive and Multimedia at The University of North Carolina’s School of Media and Journalism, joined the podcast to talk about why virtual reality has the opportunity to surpass the experiential benefits of the traditional campus tour.

91: San Francisco State University Experiments with Distraction-Free Zones w/ Dr. David Peña-Guzman May 06, 2019

Dr. David Peña-Guzman, Assistant Professor in the School of Humanities and Liberal Studies at San Francisco State University, joined the podcast to talk about creating distraction-free zones on campus.

90: University of Miami Moves Away from the Traditional MBA and Toward Specializations w/ Dr. John Quelch Apr 29, 2019

Dr. John Quelch, Vice Provost at the University of Miami and Dean at the Miami Business School, joined the podcast to talk about why students are moving away from the traditional MBA and toward specializations

89: Evolving the Online Discussion Board at Wichita State University w/ Dr. Carolyn Speer Apr 22, 2019

Dr. Carolyn Speer, Manager of Instructional Design and Access at Wichita State University, joined the podcast to talk about why she’s doubling down on the power of the online discussion board to facilitate better student-to-student interactions.

88: Mass Scaling Personalized Learning at San Francisco State University w/ Bruce Robertson Apr 15, 2019

Bruce Robertson, Associate Professor of Marketing at San Francisco State University, joined the podcast to talk about how a classroom scheduling mix-up forced him to have to think about how to creatively scale via modular learning.

87: Creating Student Feedback Loops at Harold Washington College w/ Shana Cooper Apr 08, 2019

Shana Cooper, English Instructor at Harold Washington College, joined the podcast to talk about how seeing firsthand how students were struggling during tutoring sessions helped her redesign her own assignments.

86: CS + X Program Expansion at Lewis University w/ Dr. Ray Klump Apr 01, 2019

Dr. Ray Klump, Professor and Chair of Mathematics and Computer Science at Lewis University, joined the podcast to talk about the future of computer science as an academic field, and Lewis’ 4 brand-new CS + X programs.

85: Student-Designed Courses at Fayetteville State University w/ Chuck Tryon Mar 25, 2019

Chuck Tryon, Professor of English at Fayetteville State University joined the podcast to talk about the top learnings that came from transparently asking his students how they would re-design his course.

84: Finding Your Niche at Judson University w/ Dr. Gene Crume Mar 18, 2019

Dr. Gene Crume, President at Judson University joined the podcast to talk about the enrollment growth importance of finding your “niche” as an institution.

83: BYU Pathway Worldwide’s Certificate-First Degree Programs w/ Clark Gilbert Mar 11, 2019

Clark Gilbert, President of BYU Pathway Worldwide joined the podcast to talk about the potential power of certificate-first degree programs, especially for the adult student.

82: Micro-Internships at Governors State University w/ Dr. Elaine Maimon Mar 04, 2019

Dr. Elaine Maimon, President at Governors State University, joined the podcast to talk about the potential power of micro-internships as a bridge for students from academia to employment.

81: Discover Financial Employs Northern Illinois University Students On-Campus w/ Karinne Bredberg Feb 25, 2019

Karinne Bredberg, Assistant Director for Commercialization and Innovation at Northern Illinois University, joined the podcast to talk about the power of on-campus employer partnerships and NIU’s agreement with Discover Financial.

80: Dartmouth College’s Social Media Testing Strategies w/ Erin Supinka Feb 18, 2019

Erin Supinka, Assistant Director for Digital Engagement at Dartmouth College, joined the podcast to talk about her lessons learned from a year of in-depth social media content, timing, photography and channel testing.

79: Granting 4-Year Aid Packages at Trinity College of Hartford, Connecticut w/ Michael Light Feb 11, 2019

Michael Light, Assistant Vice President of Enrollment at Trinity College of Hartford, Connecticut, joined the podcast to talk about the benefits of offering students a 4-year aid package at the point of admittance – especially for low-income students and families.

78: Intelligent Tutoring Systems (ITS) at the University of Memphis w/ Dr. Arthur Graesser Feb 04, 2019

Dr. Arthur Graesser, Professor in the Department of Psychology and the Institute of Intelligent Systems at the University of Memphis joined the podcast to talk about the student benefits of intelligent tutoring systems, his work with AutoTutor, and creating cognitive disequilibrium as part of the learning process.

77: 1-Stop Student Experience Management at St. Catherine University w/ Drew Melendres Jan 28, 2019

Drew Melendres, Senior Vice President of Enrollment Management and Student Affairs and Athletics at St. Catherine University, joined the podcast to talk about the benefits of centralized leadership over the entire student experience.

76: MIT Offers Digital Diplomas in the Blockchain w/ Mary Callahan Jan 21, 2019

Mary Callahan, Senior Associate Dean and Registrar at Massachusetts Institute of Technology, joined the podcast to talk about the fraud prevention and student empowerment benefits of offering digital diplomas through the blockchain.

75: Online Course Sharing at Schreiner University w/Diana Comuzzie Jan 14, 2019

Dr. Diana Comuzzie, provost and vice president for academic affairs at Schreiner University, joined the podcast to talk about creative ways to improve course availability for students through consortium partnerships.

74: First-Year Student Success at University of North Georgia w/ Michelle Eaton Jan 07, 2019

Michelle Eaton, Director of Enrollment Management Student Success at the University of North Georgia, joined the podcast to talk about their multi-pronged approach to 1st-year student success at UNG.

73: Backwards Course Design at Assumption College w/ Dr. James Lang Dec 31, 2018

Dr. James Lang, Professor of English and Director for the Center of Teaching Excellence at Assumption College, joined the podcast to talk about the one question faculty should ask themselves before designing a new course.

72: Cal Poly Pomona A/B Tests Active Learning vs. Lecture Course Formats w/ Dr. Paul Nissenson Dec 25, 2018

Dr. Paul Nissenson, Associate Professor at Cal State Polytechnic University, Pomona, joined the podcast to talk about testing a move away from a traditional lecture format in an upper-level engineering course that had become a roadblock for many students.

71: Unity College Hires Online-Exclusive Faculty and Staff w/ Dr. Melik Khoury Dec 17, 2018

Dr. Melik Khoury, President of Unity College, joined the podcast to talk about a creative solution for staffing faculty and staff who are specifically excited to teach your online courses.

70: Wesleyan University’s MOOC Approach to Career Counseling w/ Sharon Costanguay Dec 10, 2018

Dr. Sharon Belden Costanguay, Director of Wesleyan University’s Gordon Career Center, joined the podcast to talk about the importance of philosophical career planning in terms of keeping students motivated toward degree completion, and how she’s hoping to scale this understanding with her Career Counseling MOOC at Wesleyan.

69: Christian Brothers University Helps Students Learn by Making Them Teach w/ Stan Eisen Dec 03, 2018

Dr. Stan Eisen, Professor of Biology and Director of Pre-Professional Health Programs at Christian Brothers University, joined the Enrollment Growth University podcast to talk about his creative alternative to a traditional final exam, and the benefits of such experiential learning opportunities.

68: How New York University Manages Online Program Quality w/ Laura Dicht Nov 26, 2018

Laura Dicht, Manager of Online Program Quality at New York University’s Tandon School of Engineering, joined the podcast to talk about a new course quality management position that many institutions need to consider adding to their teams.

67: UMD’s Innovative Classroom Spaces Are Engaging Students With Technology, Movable Furniture, & Enhanced Student Collaboration w/ Scott Roberts Nov 19, 2018

As universities are striving to increase student collaboration, Dr. Scott Roberts is succeeding.

He started at the beginning. In the classroom.

He believes traditional learning spaces were designed with the teacher in mind, so they could speak at students. Collaboration was never a component of the traditional lecture hall setup.

That’s all changing at The University of Maryland.

Dr. Roberts is the director of the Teaching and Learning Transformation Center, where he oversees a campus-wide effort to support and inspire effective and engaging learning spaces.

He received his Ph.D at UMD in Social Psychology, before working for the federal government doing psychology research. He came back to UMD as the director of undergraduate studies in psychology, and then later transferred his passion to advance education to the entire campus.

He joined us on this episode of the Enrollment Growth University to share how his team is utilizing innovation in learning spaces with movable furniture, advanced technology, and creativity to inspire deeper collaboration among students.

66: Temple University’s Fly in 4 Initiative Pays Students Part Time to Stay in Class Full Time w/ Jodi Laufgraben Nov 12, 2018

Dr. Jodi Levine Laufgraben, Vice Provost for Academic Affairs, Assessment, and Institutional Research at Temple University joined the podcast to talk about Temple’s Fly in 4 initiative and economically creative ways to keep students in class, engaged and persisting through graduation.

65: FedEx-Sponsored Education at The University of Memphis w/ Dr. Richard Irwin Nov 05, 2018

Dr. Richard Irwin, Vice Provost of Academic Innovation & Support Services at The University of Memphis and Dean of UofM Global joined the podcast to discuss the enrollment benefits of pursuing truly integrated partnerships with national and global employers.

64: Saint Louis University Puts Amazon Echo Dots in Every Dorm Room w/ David Hakanson & Jay Goff Oct 29, 2018

David Hakanson, Vice President, CIO & Chief Innovation Officer at Saint Louis University and Jay Goff, Vice President for Enrollment and Retention Management at Saint Louis University joined the podcast to talk about their ambitious Amazon Echo Dot initiative and custom voice AI skill, and how institutions can better leverage technology when it comes to scaling student service.

63: The Power of Faculty Email Marketing at Slippery Rock University w/ Jeananne Nicholls Oct 22, 2018

Dr. Jeananne (Nan) Nicholls, Professor of Marketing at Slippery Rock University of Pennsylvania, joined the podcast to discuss the value of faculty email marketing to engage and motivate online students.

62: Communicating the Value of “Mission” at Carroll College w/ Chato Hazelbaker Oct 15, 2018

Dr. Chato Hazelbaker, Vice President of Enrollment and Marketing at Carroll College, joined the podcast to discuss how institutions can do a better job communicating and effectively positioning their “mission.”

61: University of Texas at Dallas Adds Quickbooks Bootcamp to Accounting Degree Program w/ Jennifer Johnson Oct 08, 2018

Jennifer Johnson, Senior Lecturer at The University of Texas at Dallas, discusses how we can better bridge the technology gap between what institutions are teaching and what employers are looking for.

60: How to Launch New Programs at Spalding University w/ Paul Bolton Oct 01, 2018

Paul Bolton, Director of Adult Enrollment at Spalding University, and host of the podcast, “Reboot, 21st Century Enrollment Management” discusses all the steps necessary to successfully launch a new program at your institution.

59: Princeton University’s Response to Anonymous Course Reviews w/ Nic Voge Sep 24, 2018

Nic Voge, Senior Associate Director at Princeton University’s McGraw Center for Teaching and Learning, discusses Principedia, Princeton University’s in-house course discovery forum, made to promote student sharing and metacognition while combatting anonymous and unhelpful course review sites.

58: Micro-Grants as Stop-Out Prevention at University of North Carolina at Charlotte w/ Tina McEntire Sep 17, 2018

Tina McEntire, Associate Provost at University of North Carolina at Charlotte, discusses how their Gold Rush micro-grant program keeps students from stopping out late in their program for financial reasons, and how 95% of micro-grant recipients at UNC-Charlotte have either successfully graduated or are on track to do so.

57: Church Partnerships at North Central University w/ Michael Price Sep 10, 2018

Michael Price, Chief Enrollment Officer at North Central University, discusses how institutions can get creative with employer partnerships, and specifically how religiously-affiliated institutions can partner with churches on enrollment growth initiatives.

56: University of Louisville asks Adult Students for a Second Chance Sep 03, 2018

Dr. Matt Bergman, Assistant Professor at University of Louisville, discusses why when it comes to recruiting adult students, rather than giving them another chance to earn their degree, we need to ask them to give us another chance.

55: Open Educational Resources at University of Georgia w/ Nick Colvard Aug 27, 2018

Dr. Nicholas Colvard, Lecturer and Academic Coach in the Division of Academic Enhancement at University of Georgia, discusses both the potential economic and academic benefits of Open Educational Resources (OER) and the results of their latest findings re: OER at University of Georgia.

54: Learning Collaboration Technologies (Google Jamboard) at Alma College w/ Anthony Collamati Aug 20, 2018

Anthony Collamati, Associate Professor of New Media Studies at Alma College discusses how collaborative learning technologies like Google’s new Jamboard can help salvage the best parts of the traditional liberal arts experience in a higher ed world that’s quickly migrating online.

53: Eastern Michigan University’s In-State Price Match for International Students w/ Dr. James Smith Aug 13, 2018

Dr. James Smith, President of Eastern Michigan University, discusses how they’re looking to stay competitive with international recruitment in a politically challenging market with their TRUEMU global rate tuition plan.

52: Building Student Service Hubs at Lynn University w/ Gareth Fowles Aug 06, 2018

Gareth Fowles, Vice President for Enrollment Management at Lynn University, discusses why higher ed needs to follow the lead of customer-service oriented companies from other industries when it comes to student support.

51: Increasing Student Yield at University of Miami w/ Jay Jacobs Jul 30, 2018

Jay Jacobs, Director of Enrollment Management and Admission Operations at University of Miami discusses their multi-tiered approach to increasing student yield.

50: Total Price Transparency at Columbia College (Missouri) w/ Dr. Scott Dalrymple Jul 23, 2018

Dr. Scott Dalrymple, President of Columbia College, discusses how they’re working to improve price transparency for Columbia students with their no-fees all-in “Truition” model.

49: Improving Graduation Rates at Georgia State University w/ Timothy Renick Jul 16, 2018

Dr. Timothy Renick, Sr. Vice President for Student Success at Georgia State University, discusses the tech-enabled high-touch strategies that have helped raise their 6-year graduation rate from 32% to 54%.

48: Integrating the Bootcamp Education Model at Duke University w/ Matthew Rascoff Jul 09, 2018

Matthew Rascoff, Associate Vice Provost at Duke University discusses why higher ed shouldn’t feel threatened by the bootcamp education model, but rather work to integrate these hands-on hard skills within our existing degree programs.

47: New Approach to Debt Forgiveness at Wayne State University w/ Dawn Medley Jul 02, 2018

Dawn Medley, Associate Vice President of Enrollment Management at Wayne State University discusses both the access and enrollment growth benefits of their Warrior Way Back program, which forgives up to $1,500 in past-due debt that’s preventing students from moving forward in their degree program.

46: Reinventing Student Transcripts at Elon University w/ Rodney Parks Jun 25, 2018

Dr. Rodney Parks, University Registrar at Elon University, discusses how to rethink the traditional academic transcript to be much more useful for students and employers and to convey more accurately the student’s entire co-curricular experience.

45: Right-Fit Student Targeting at Saint Louis University w/ Jay Goff Jun 18, 2018

Jay Goff, Vice President for Enrollment and Retention Management at Saint Louis University discusses how SLU has moved away from the spray-and-pray model when it comes to prospective student list buys and found a much more creative and data-driven targeting approach.

44: Blogging at Hope College w/ Jennifer Fellinger Jun 11, 2018

Jennifer Fellinger, Vice President of Public Affairs and Marketing at Hope College, talks about all the reasons institutions should take blogging seriously and about how to move from blogging at a small scale to managing a network of blogs.

43: GDPR Compliance in Higher Education w/ Mark McConahay Jun 04, 2018

Mark McConahay, Associate Vice Provost and Registrar at Indiana University – Bloomington and Vice President for Information Technology at AACRAO (The American Association of Collegiate Registrars and Admissions Officers) discusses why colleges and universities should be paying really close attention to the GDPR regulation coming out of the European Union, even outside of international recruitment activities.

42: Geographic Student Targeting at University System of Georgia w/ Angela Bell May 28, 2018

Dr. Angela Bell, Associate Vice Chancellor of Research and Policy Analysis at The University System of Georgia discusses how their Zillow-like research tool allows them to better geographically target untapped and underserved students.

41: Proving the Value of Higher Education at The University of Texas System w/ David Troutman May 21, 2018

Dr. David Troutman, Associate Vice Chancellor for Institutional Research and Decision Support at The University of Texas System, discusses how SeekUT, their free online college and career planning tool is designed to better assist students in degree program selection by helping them understand the complete financial story behind their decision.

40: Student Storytelling at SUNY Oswego w/ Tim Nekritz May 14, 2018

Tim Nekritz, Director of News and Media at SUNY Oswego talks about giving up the reins to your communication channels, and trusting and empowering your students to tell your institution’s best story.

39: Brand Journalism at University of Notre Dame w/ Andy Fuller May 07, 2018

Andy Fuller, Director of Strategic Content at University of Notre Dame, talks about their long-form journalism unit, the highly-engaging online experiences they’re building, and how they team up with media relations to get additional press from their efforts.

38: Web Governance at DePaul University w/ Zoe Jacobs Apr 30, 2018

Zoe Jacobs, Web Content Manager at DePaul University discusses the pros and cons of different website governance and ownership scenarios in higher ed.

37: Academic Exploration Tool at University of Kentucky w/ Tyler Gayheart Apr 23, 2018

Tyler Gayheart, Director of Strategic Communication at the University of Kentucky discusses the work they’re doing to make their academic program listings more than a mere directory, but a truly exploratory tool for the undecided student.

36: Current Student Communications at Temple University w/ Samantha Krotzer Apr 16, 2018

Samantha Krotzer, Content Manager at Temple University discusses how their Nutshell Newsletter serves to fill the gap between enrollment and alumni communications and better engage current students.

35: Athletics’ Role in Brand Strategy at University of Florida w/ Bruce Floyd Apr 09, 2018

Bruce Floyd, Social Media Manager at the Florida Gators discusses the communications role that athletics can play as a part of an overall brand strategy when your athletic social accounts have twice the followers as your university’s primary pages.

34: First-Year Retention Data at Flagler College w/ Joseph Provenza Apr 02, 2018

Joseph Provenza, Vice President for Technology Services and Chief Information Officer at Flagler College, discusses some incredibly interesting and even counter-intuitive findings from digging into their first-year retention data.

33: City-Student Partnerships at Dominican University of California w/ Vickie Alleman Mar 26, 2018

Our guest this week on the Enrollment Growth University was Vickie Alleman, Vice President of Enrollment Management at Dominican University of California. Vickie shared her experience with unique municipality partnerships.

32: Funding a 10-Figure Capital Campaign at University of Illinois Urbana-Champaign w/ Jon Salvani Mar 19, 2018

Jon Salvani, Director of Advancement and Team Lead for Chicago Regional Advancement Team at the University of Illinois at Urbana-Champaign, discusses how to game plan for a 10-figure capital campaign using key market approaches, creative fundraising opportunities, advancement ambassadors, and more.

31: Entrepreneurship Programming at University of Colorado Boulder w/ Kyle Judah Mar 12, 2018

Kyle Judah, Director of Entrepreneurship at University of Colorado Boulder (College of Engineering & Applied Science) discusses the recruitment, corporate, and fundraising benefits of launching entrepreneurship and accelerator programming at your institution.

30: Iterative Web Design at Messiah College w/ Kris Hardy Mar 05, 2018

Kris Hardy, Director of Web and Digital Marketing at Messiah College, discusses how to avoid the “launch and leave it alone” plan for your website, and move to a process of continuous optimization that ensures your website gets better and better between new launches, too.

29: Enrollment Growth Simulation Modeling at Worcester Polytechnic Institute w/ Dr. Raafat Zaini Feb 26, 2018

Dr. Raafat Zaini, Research Scientist at Worcester Polytechnic Institute discusses the dynamic enrollment model for university expansion he created at WPI and the interdependence between enrollment factors and cost centers to create a scalable model for growth detailed in his research study, Let’s Talk Change in a University: A Simple Model for Addressing a Complex Agenda.

Dr. Raafat Zaini's research interest is in the area of organizational dynamics and innovation sustainability with a focus on a multi-perspective design approach and dynamic modeling of R&D organizations and higher education institutions. Raafat holds a B.S in mechanical engineering (KFUPM 1990), M.S. in aeronautical and industrial engineering (Purdue 1999) and Ph.D. in system dynamics and organization behavior (WPI 2017).

You can reach Dr. Zaini at rzaini@wpi.edu and on both Twitter and LinkedIn @raafatzaini

28: Test-Optional Admission Decisions at Bloomfield College w/ Adam Castro Feb 19, 2018

Adam Castro, Vice President for Enrollment Management at Bloomfield College, discusses the potential accessibility, enrollment and academic benefits of test-optional admission decisions.

27: Prepping for a Web Redesign at Gettysburg College w/ Paul Fairbanks Feb 12, 2018

Paul Fairbanks, Director of Creative Services at Gettysburg College discusses the front work necessary to prepare for, get buy-in, and launch a successful web redesign process at your institution.

Find a breakdown of this episode here.

26: Building a New Brand Architecture at Indiana University w/ Dr. Rob Zinkan Feb 05, 2018

Dr. Rob Zinkan, Associate Vice President for Marketing at Indiana University discusses the pros and cons of a branded house vs. a house of brands approach to brand architecture in higher education, and why we should consider thinking of colleges and universities more like cities than corporations.

25: How Johns Hopkins University Uses Chatbots to Automate Customer Service w/ Gus Sentementes Jan 29, 2018

Gus Sentementes, Audience Engagement Manager at Johns Hopkins University discusses how to build your very own chatbot to automate customer service, better assist students, and increase your inquiry generation.

24: How Eastern Washington University Spins Up New Programs in Record Time w/ Dr Scott Gordon Jan 22, 2018

Dr. Scott Gordon, Provost and Vice President for Academic Affairs at Eastern Washington University, discusses how they partnered with Microsoft to spin up a new business analytics degree program, in less than a year, to meet Microsoft’s demand for graduates with data analytics experience.

23: Belmont University’s Student Social Media Street Team w/ Lougan Bishop Jan 15, 2018

Lougan Bishop, Web and Digital Media Manager at Belmont University, discusses how to leverage students to build social media street teams and add authentic voices to your enrollment communications.

22: Web Accessibility in Higher Education w/ Mark Greenfield Jan 08, 2018

Mark Greenfield, Digital Strategist at University at Buffalo, talks about how to make your higher ed website “accessible”, and both the improved student experience and legal necessity of doing so.

21: Making Higher Ed Leaders Digitally Savvy at Florida State University w/ Josie Ahlquist Jan 01, 2018

Dr. Josie Ahlquist, Research Associate & Instructor at Florida State University, talks about how important it is for higher ed leaders to be digitally savvy and how they can get there at your institution.

20: University of Minnesota’s Content Strategy Practice w/ Amanda Costello Dec 26, 2017

Amanda Costello, Editor and Content Strategist for the College of Education and Human Development at the University of Minnesota, talks about content strategy and how to work effectively with faculty and other SMEs to produce great content at your institution.

19: Launching a Podcast at Skidmore College w/ Jackie Vetrano Dec 18, 2017

Jackie Vetrano, Social Media Coordinator at Skidmore College, explains the storytelling, content and brand benefits of launching a podcast, and why your college or university may want to launch your very own.

18: Faculty’s Role in the Recruitment Process at Calvin College w/ Ryan Bebej Dec 11, 2017

Ryan Bebej, Assistant Professor of Biology at Calvin College, discusses faculty’s role in the enrollment process – what it is, what it could be, and what it definitely shouldn’t be.

17: Building a Modern-Day Media Relations Strategy at Delaware Valley University w/ Tom Durso Dec 04, 2017

Tom Durso, AVP of Marketing and Communications at Delaware Valley University, discusses what a modern higher ed media relations strategy should look like, and whether or not the same media gatekeepers are even still relevant anymore.

16: Future-Proofing Your Higher Ed Marketing Department w/ T-Shaped Marketers at National University Nov 27, 2017

Aaron Edgell, Head of Marketing Services at National University, discusses how when staffing your higher ed marketing department, you don’t want to hire generalists, or specialists, but both.

15: Cornell University and the Future of Advancement Operations w/ Ashley Budd Nov 20, 2017

Ashley Budd, Director of Digital Marketing (Advancement) at Cornell University talks about the latest advancements in alumni tools, technology and AI that are changing engagement and fundraising at Cornell altogether.

Find a breakdown of this episode here.

14: Advanced Digital Measurement Tools at Wayne State University w/ Nick DeNardis Nov 13, 2017

Nick DeNardis, Director of Digital Communications at Wayne State University discusses the must-have tools for your higher ed measurement tookit.

13: Boston University’s Social Media Etiquette During National Tragedies w/ Kat Cornetta Nov 06, 2017

Kat Cornetta, Assistant to the Dean of Students at Boston University, discusses why the best social media response during a national tragedy may very well be silence.

12: How Middle Tennessee State University Prepares Students for Gainful Employment Prior to Graduation w/ Dr. Colby Jubenville Oct 30, 2017

Dr. Colby Jubenville, Director of the Center for Student Coaching and Success at Middle Tennessee State University, discusses how their coaching strategy effectively prepares students for gainful employment PRIOR to graduation.

11: “Pie Your Professor” Highlights Concordia University, Nebraska’s Day of Giving w/ Seth Meranda Oct 23, 2017

Seth Meranda, Director of Marketing at Concordia University, Nebraska, discusses how a Facebook Live stream had their community glued to their screens and reaching for their checkbooks during a “Pie Your Professor” fundraising campaign during their Day of Giving.

Find a breakdown of this episode here.

10: How Fresno Pacific University Leverages Faculty in Their Enrollment Marketing w/ Jillian Coppler Oct 16, 2017

Jillian Coppler, Executive Director of Enrollment Marketing at Fresno Pacific University, discusses the enrollment growth benefits of prioritizing healthy relationships between faculty and your enrollment marketing office.

Find a breakdown of this episode here.

9: Harvard University Seeks Authenticity Through Video w/ Mike Petroff Oct 09, 2017

Mike Petroff, Senior Associate Director of Content Strategy at Harvard University, discusses how video helps make Harvard as an institution appear more attainable, and Harvard students more accessible.

8: Building a Modern Higher Ed Marketing Team at University at Albany (SUNY) w/ Dr. Joseph Brennan Oct 02, 2017

Dr. Joseph Brennan, VP of Communications & Marketing and Clinical Professor of Business at The University at Albany, discusses how to hire, organize and structure your higher ed marketing department to fulfill current and future institutional enrollment goals.

7: Concordia University, Irvine Brings the 4 P’s Back to Higher Ed Strategy w/ Rick Hardy Sep 25, 2017

Rick Hardy, AVP of Marketing at Concordia University, Irvine, discusses how his team takes a product marketing approach to academic program development and promotion.

Find a breakdown of this episode here.

6: Colgate University’s Advanced Facebook Targeting w/ Matt Hames Sep 18, 2017

Matt Hames, Communications Strategist at Colgate University, discusses how to centralize your social media governance and utilize Facebook’s hyper-targeting capabilities for your enrollment growth initiatives.

Find a breakdown of this episode here.

5: Emerson College’s Approach to Integrating Adult Education on Campus w/ Lesley Nichols Sep 11, 2017

Lesley Nichols, Executive Director of Professional Studies at Emerson College, discusses the integration and shared resource benefits of bringing adult and continuing education departments off their own island and into the fold.

Find a breakdown of this episode here.

4: Bridgewater State University’s Student Affairs Communications Technology w/ Dr. Ed Cabellon Sep 05, 2017

Dr. Ed Cabellon, Assistant to the VP of Student Affairs and Enrollment Management at Bridgewater State University discusses how to leverage technology to build capacity and more effectively engage with and retain current students.

3: Notre Dame’s Web Speed Strategy w/ Erik Runyon Aug 28, 2017

Erik Runyon, Technical Director at the University of Notre Dame discusses tools and strategies to minimize web page weight and load times in order to maximize prospective student behavior.

2: Concordia University, Texas – Transitioning to a New Enrollment Role w/ Jennielle Strother Aug 21, 2017

Jennielle Strother, Chief Enrollment Officer at Concordia University, Texas and co-founder of #EMchat discusses how to transition into a new enrollment leadership role and what your first 30 days should look like at a new institution.

Find a breakdown of this episode here.

1: Marquette University’s Snapchat Strategy w/ Tim Cigelske Aug 14, 2017

In this episode Tim Cigelske, Director of Social Media at Marquette University, discusses creative ways higher ed can use Snapchat as an enrollment growth strategy.

Why You Should Listen to Enrollment Growth University Jul 26, 2017

There's a lot of anxiety in the higher-ed space right now as competition for enrollment becomes fiercer. But that doesn't mean there aren't colleges and universities who are thriving.

How do they do it? What are successful universities doing?

Listen in to the show to hear the answers from leaders and peers in higher education.

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