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    News

    EDGE of the Web – The Best SEO Podcast for Today’s Digital Marketer

    EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.

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    Latest Episodes:
    319 | Storytelling on YouTube to Create a Huge Audience - Interview with Tim Schmoyer Jul 09, 2019
    Show notes

    YouTube launched back in 2005 when it was largely just cat videos and low-quality content. It's come a loooong way since then, baby! @timschmoyer, Founder and CEO of Video Creators, has been getting results on the platform since 2006, and has handled YouTube strategies for the likes of HBO, Warner Bros, and even Disney! In short, if your company doesn't have a YouTube strategy, you're missing out! Find out more in episode 319 of the EDGE of the Web podcast TODAY

    Sponsor

    EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI.

    Visit https://edgeofthewebradio.com/roi/ to get 30% off your comprehensive review of your digital assets!

    --

    Edge of the Web Radio is brought to you by Site Strategics. Site Strategics is a web design and marketing services company that not only helps business owners look good on the internet but helps ensure you come to the top positions on major search engines. Are you looking for a professional SEO firm? Site Strategics curtails its business to Indianapolis, Indiana -- but also works nationwide and globally. To learn more, visit our website at http://www.sitestrategics.com/ or http://www.edgemedia.studio


    News from Episode 318 with Traci Reuter Jun 27, 2019
    Show notes

    At Site Strategics we make it easy for you to stay up-to-date on the latest #DigitalMarketing news with our roundup segment in each episode. This week's EDGE of the Web podcast will feature special guest Traci Reuter, Founder and CEO of Divine Social, to provide commentary and analysis on important headlines.


    318 | How to build a foolproof social advertising strategy - Interview with Traci Reuter Jun 27, 2019
    Show notes

    If building a foolproof social advertising strategy to engage your ideal clients sounds like a dream come true, you can do it! Learn how with Traci Reuter, Founder and CEO of Divine Social, is our special guest for episode 318 of the award-winning EDGE of the Web podcast.

    Sponsor

    EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI.

    Visit https://edgeofthewebradio.com/roi/ to get 30% off your comprehensive review of your digital assets!

    --

    Edge of the Web Radio is brought to you by Site Strategics. Site Strategics is a web design and marketing services company that not only helps business owners look good on the internet but helps ensure you come to the top positions on major search engines. Are you looking for a professional SEO firm? Site Strategics curtails its business to Indianapolis, Indiana -- but also works nationwide and globally. To learn more, visit our website at http://www.sitestrategics.com/ or http://www.edgemedia.studio


    317 | Employee Social Media Advocacy - Interview with Glenn Gaudet Jun 24, 2019
    Show notes

    You might think having every employee in your business helping with your #DigitalMarketing is just a fantasy, but it's not! It's called employee social media advocacy and you can find out the why and how of it with Glenn Gaudet, CEO of GaggleAMP, in episode 317 of the award-winning Site Strategics EDGE of the Web podcast.

    Sponsor

    EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI.

    Visit https://edgeofthewebradio.com/roi/ to get 30% off your comprehensive review of your digital assets!


    News from 317 with Glenn Gaudet Jun 24, 2019
    Show notes

    It's time for another #DigitalMarketing news roundup segment on the award-winning EDGE of the Web podcast, this time featuring commentary and analysis with Glenn Gaudet, CEO of GaggleAMP. This week we're looking at: Tips to drive engagement to your social media content, smarter ad buying, and the overall flattening of social media usage.


    316 | Leveraging Search & Social For Maximum ROI with Susan Wenograd Jun 18, 2019
    Show notes

    How can Digital Marketing professionals leverage SEARCH and SOCIAL for maximum ROI? Why do so many digital marketers continue to focus on front-end acquisition instead of lifetime value? What are the alternatives to last-click attribution in today's integrated media environment? So many questions! Get some answers when special guest Susan Wenograd, VP of Marketing Strategy at Aimclear, joins us for episode 316 of the award-winning @SiteStrategics EDGE of the Web podcast.


    News from 316 with Susan Wenograd Jun 18, 2019
    Show notes

    The best #DigitalMarketing professionals keep up with the latest trending news affecting their work. This is why every episode of the EDGE of the Web podcast features a news roundup segment, and a special guest who helps us sort through it all. Join us for episode 316 featuring Susan Wenograd, VP of Marketing Strategy at Aimclear. This week we're looking at a study on voice search, Instagram advertising options, and Google facing an antitrust probe from the Justice Department.


    315 | E-A-T with Lily Ray Jun 07, 2019
    Show notes

    Want your websites and pages to rank better with Google? You've got to focus on E-A-T: Expertise, Authoritativeness and Trustworthiness. Join us for a deep dive into E-A-T with Lily Ray, SEO Director at Path Interactive, our special guest for episode 315 of the award-winning EDGE of the Web podcast


    News from Episode 315 with Lily Ray Jun 07, 2019
    Show notes

    When it's time to catch up on the latest #DigitalMarketing news, all you have to do is tune in to the latest episode of the Site Strategics EDGE of the Web podcast! This week features analysis and commentary with Lily Ray, SEO Director at Path Interactive on stories such as the Google disavow tool is not going away so just use the old version for now, starting July 1 all new sites will be indexed using Google's mobile-first indexing, and Google's updated Quality Rater Guidelines targeting E-A-T, page quality and interstitials.


    314 | Automation and Machine Learning with Ginny Marvin Jun 04, 2019
    Show notes

    A growing number of advertisers are feeling like lab rats at the hands of the big platforms as they experiment with automation and Machine Learning. Both SEO and Digital Marketing will never be the same. Ginny Marvin, Editor-in-Chief for Search Engine Land, Marketing Land, and MarTech Today will make sense of it all when she is our guest for episode 314 of the award-winning EDGE of the Web Podcast.


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