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    Business

    Dorm Room Tycoon (DRT)

    The podcast show that teaches you how to build a successful startup. Listen to fascinating interviews with industry leaders and learn how they did it. Hosted by William Channer.

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    Latest Episodes:
    Creating Diversity Today with Dan Wieden, W+K Sep 10, 2012
    Show notes

    In this Interview, Dan Wieden explains the importance of cultural diversity in advertising, and how this ensures relevant communication. He also reveals how to attract the right talent and create a successful culture.


    Value Added Advertising with David Droga, Droga5 Aug 24, 2012
    Show notes

    In this interview, David Drogra tells us why the first few years of your career are vital. He talks about leadership, the importance of real insights and what separates New York from London. He also argues that creatives have a responsibility to do good.


    Becoming a Creative Director with Flo Heiss, Dare Apr 28, 2012
    Show notes

    In this interview, Flo Heiss explains how creatives in advertising can rise to the top to become creative directors. He reveals what makes a good creative director and why the environment is so important.


    Coming up with Ideas with Luke Sullivan, Author Apr 27, 2012
    Show notes

    In this Interview, Luke Sullivan explains why creatives should leverage cultural tensions. He outlines the difference between big ideas and long ideas, and why being naughty is a catalyst for generating original ideas.


    Why Failure is Only Feedback with Alex Tew, Calm Apr 22, 2012
    Show notes

    In this interview, Alex Tew talks about his failures, what he has learnt and why you should never give up. He also reveals how to create something viral and how to go about launching your own startup.


    The Psychology of Business with Rory Sutherland, Ogilvy Mar 12, 2012
    Show notes

    In this interview, Rory Sutherland explains that in order for businesses to succeed today they need to adopt the latest research in decision making. He also talks about the of psychology of pricing, creating value and brand reputation.


    A Guide to Good Copywriting with David Abbott, AMV Mar 11, 2012
    Show notes

    In this interview, David Abbott shares what he learnt from David Ogilvy and Bill Bernbach. He explains what makes a good copywriter, he reveals his writing process and what he looks for in creatives.


    How to Build a Successful Blog with Brian Clark, Copyblogger Feb 21, 2012
    Show notes

    In this interview, Brian Clark explains viable business models for bloggers, why being first and guest blogging is crucial. He also reveals his strategy if he had to start again, as a nobody.


    Building for the Mac with Austin Sarner, Jelly Feb 07, 2012
    Show notes

    In this interview, Austin Sarner explains how to market your app and why developers need to have a good eye for design. He also outlines the benefits of working alongside other great developers.


    Launching your Design Career with Stefan Sagmeister, Sagmeister Jan 21, 2012
    Show notes

    In this interview, Stefan Sagmeister explains how to launch your design career and run your own design company. He also outlines the benefits of taking sabbaticals and how to plan them.


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