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    Arts

    Don’t Write That Book

    The “Don’t Write That Book” podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book.

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    Latest Episodes:
    Help! Someone Already Wrote My Book Aug 14, 2025
    Show notes

    In this episode, AJ and Mike give listeners sage advice should they encounter a book on the topic the listener is currently writing. Spoiler alert: keep writing! Our duo will explain why it’s not as dire as the author may believe, and how they can leverage the other book into proof to nab a publishing deal. It’s another episode of keep calm and keep writing!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Auction Ninja

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    What Would We Write if We Had All the Time and Buckets of Talent Aug 07, 2025
    Show notes

    In this episode, Mike and AJ do some much-needed navel gazing about the books they’d love to write if time and current commitments weren’t a factor. Their answers might surprise you! Plus, they’ll offer ways for authors to capture those ideas so they can have new ideas at the ready for that moment when life opens up for a new book.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    In Search of You, by Kasey Compton

    Tales of the City, by Armistead Maupin

    Get Signed, by Lucinda Halpern

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    Book Sales: Alternatives to Amazon Jul 31, 2025
    Show notes

    In this episode, what if we not only ignored the 800-pound gorilla in the room, but paid attention to a smaller gorilla? Mike and AJ remind listeners of all the many ways to get around, relying on Amazon for book sales, and even include direct links in the show and in the show notes. Thanks for the listener email from author Josh Spodek that inspired this episode! (And be sure to check out his book, Sustainability Simplified.)

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Sustainability Simplified, by Josh Spodek

    Bookshop.org

    Draft2Digital (eBook sales)

    Findaway Voices (audio books)

    Dave Chesson at Kindleprenuer, direct sales article

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    Publishing Scams and How to Avoid Them Jul 24, 2025
    Show notes

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Books/Resources Mentioned:

    Writer Beware

    Defy, by Dr. Sunita Sah

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    How Long Does It Take to Publish Your Book Jul 17, 2025
    Show notes

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Books/Resources Mentioned:

    The program AJ cautions against

    Weller Smith Design

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    Using Graphics and Illustrations in Your Book Jul 10, 2025
    Show notes

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Time Anxiety, by Chris Guillebeau

    John Bates, speaking coach (for private training)

    HEROIC Public Speaking (for elite training)

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    When to Take a Break from Your Book Jul 03, 2025
    Show notes

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Between Two Kingdoms, by Suleika Joad

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    Mike’s Best Book Marketing Ideas Jun 26, 2025
    Show notes

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Illusions, Richard Bach

    SPONSORSHIP:

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


    How to Craft a Reader Statement Jun 19, 2025
    Show notes

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Burned: How Business Owners Can Overcome Burnout and Fuel Success, by Julie Bee

    Sustainability Simplified, by Josh Spodek

    Books by Chris Guillebeau

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn


    Starting a Podcast to Support Your Book Jun 12, 2025
    Show notes

    In this episode, AJ and Mike share everything they know about podcasting as authors. Listeners will learn the nitty-gritty details of time management, which equipment they recommend, and maybe most importantly, what podcasting can do for authors’ platforms. They also share several podcasts that were leveraged into book deals!

    Check out Burned by Julie Bee. Thank you to Julie for sponsoring today’s episode!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Burned: How Business Owners Can Overcome Burnout and Fuel Success, by Julie Bee

    Libsyn – Podcasting Platform

    Reaper – Processing Software

    Audacity – Processing Software (free)

    Unleashing Your Great Work Podcast with Dr. Amanda Crowell

    Great Work – Second Edition by Dr. Amanda Crowell

    Welcome to Night Vale, a podcast

    Earthcore, by Scott Siglier

    The Moth, a podcast and live show

    Bagman, podcast

    Ultra, podcast

    The Power of the Only, by Angela Chee

    Ink in Your Veins, with Rachel Herron

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn


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