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    Business

    Do What You Want Radio with Jordan Hefler

    Do What You Want Radio is a candid podcast series hosted by photographer and creative entrepreneur, Jordan Hefler, who has spent the better half of a decade learning how to navigate the solopreneur space. Through guest interviews and solo manifestos, Jordan shares the empowering yet humbling side of what it actually takes to “do what you want.” Grab a beer, tune in, and follow along for the wild ride that is creative entrepreneurship.

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    Latest Episodes:
    S1E27: Kimberly Meadowlark- Synesthesia, Collecting Antiques, and Starting a Music Career May 20, 2019
    Show notes

    In this episode, Jordan talks with Kimberly Meadowlark about doing art full time as a painter, photographer, and musician as well as having an antique business on the side and being affected by synesthesia.

    S1E26: Amanda Ramer- Studio Lighting, Self-Teaching, and Photography Gear May 13, 2019
    Show notes

    In this episode, Jordan chats with studio portrait photographer Amanda Ramer about lighting setups, photography gear, and how experimenting and self-teaching is the key to figuring out studio photography.

    S1E25: Rachel of So Yaya- Formulating Your Own Solution, Simple Skincare, and Making Time For Your Passion Project May 09, 2019
    Show notes

    In this episode, Jordan interviews Rachel Laymoun of So YaYa, a small simple skincare business, about how to monetize solutions to your own problems, focus on self care, and create time for your passion project with a day job.

    S1E24: Annie Claire & Chelsey of SoSis- Launching Something New, Knowing your Audience, and Rising Above Competition May 06, 2019
    Show notes

    In this episode I interview Annie Claire and Chelsey, two sisters that co-own the boutique SoSis, about launching a new idea, knowing your target market, and staying focused in a saturated, competitive market.

    S1E23: Katie Joy- Dealing with Mental Illness, Going Viral, and Vulnerability Apr 29, 2019
    Show notes

    In this episode, Jordan interviews Katie Joy, a mental health advocate and photographer about dealing with mental illness, how staying transparent has helped her grow, and how vulnerability should not equal cancel culture.

    S1E22: Brittney McZeal- Creative Challenges, Adulting, Myspace, and The Illuminati Apr 22, 2019
    Show notes

    In this episode, Jordan talks with fashion photographer Brittney McZeal about thriving with creative restrictions, generational differences, celebrity culture, hustling when you get out of college, and the good ole’ days of Myspace.

    S1E21: Elle Overholt- Personal Development Consulting, Relocating, Pivoting, and Providing Value Apr 15, 2019
    Show notes

    In this episode, Jordan interviews Elle Overholt, a professional development consultant, about relocating to a new city, pivoting when you need to, branding, and providing value/finding out what your value is.

    S1E20: Bruna Mebs- Professional Illustrating, Staying Small, and Creating a Structure Apr 08, 2019
    Show notes

    In this episode, Jordan interviews Bruna Mebs, a professional illustrator, writer, and ex-costume designer about having her processes, why she chooses to stay small, and how important it is to create a structure for yourself.

    S1E19: MINISODE- WHO IS SHE? How Jordan got into Photography, What is SXSW, and Photographing Music Festivals Apr 05, 2019
    Show notes

    Welcome to Jordan's first solo episode! In this minisode, Jordan quickly goes through how she got into photography, what SXSW is and why she goes, and what to bring/prepare for when shooting a music festival.

    S1E18: Lainey Reed- Self Value, Wedding Photography, and Working Your Way Up Apr 01, 2019
    Show notes

    In this episode, Jordan interviews Lainey Reed, a professional photographer about having self value, shooting in the wedding industry, and working your way up to establish yourself and your business.

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