Show notes
Are you still passionate about where your practice is heading? Listen as Dr. Philip Gordon and his guest Dr. Brian Harris discuss how to stay excited in your practice, what is happening with the Smile Virtual system, how you can use this system to grow your business and much more on this episode of Dental Implant Practices.
Brian is a cosmetic dentist in the Phoenix area and the Smile Virtual system founder. It teaches doctors how to do virtual consultations and use social media marketing to increase their businesses. Brian begins by sharing a little of his background and his journey into dentistry.
Listen as Brian discusses how his process of getting new clients differs from the traditional way, how to be more clear on pricing and what a client needs, and how Instagram can be used successfully as a marketing tool. Brian believes showing clients before and after pictures and sharing tidbits about himself on social media allows potential clients to be more comfortable discussing their needs.
Is your office suffering because of COVID-19? Take advantage of this downtime to up your virtual game. Brian and Philip talk about how implementing the Smile Virtual system has allowed them to be more productive in three days than they ever were in five days. If you are ready to implement something new and take advantage of the new normal of virtual consultations, then this is an episode you can’t miss.
In This Episode:
[00:23] - Welcome to the show, Brian!
[01:21] - Brian shares his background and how he started in cosmetic dentistry.
[04:08] - Brian speaks about how he took his practice in a direction that gave him his passion for the job back.
[07:04] - How did you go from the idea of having virtual consults and using social media to putting it into practice?
[09:32] - Brian shares how they get about 90% acceptance the way they market.
[11:37] - Brian discusses how their process differs from the traditional way of talking to a patient.
[14:06] - Adding clarity instead of confusion allows potential patients to trust what you are telling them.
[15:26] - Why is Instagram such an excellent marketing platform?
[17:40] - Brian speaks about what is new on Instagram that people need to know.
[21:24] - Instagram is marketing, and it depends on how creative you are and how much time you want to devote to posting.
[24:59] - What does your daily schedule look like now that you are practicing the way you want?
[27:40] - Brian shares about some other doctors he knows and how they have learned how to be more productive in three days than they ever were in five.
[30:45] - Brian discusses how to get signed up with Smile Virtual, and how they expect to see their business grow in the next year.
[33:34] - Are you ready to implement something new?
[36:25] - Thank you so much for being on the show!
Links and Resources:
Dr. Brian Harris
Smile Virtual
Smile Virtual Dentist
@drbrianharris
Instagram
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