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    Business

    DEETOUR

    Dee Murthy, co-founder of Menlo Club and Young & Reckless provides his inside opinion to building a brand, a fashion empire, investing in start ups and more.
    Be sure to follow and learn from this business guru.

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    Latest Episodes:
    Celebrity Partnerships Feb 06, 2020
    Show notes

    Celebrity partnerships are tricky so today I'm breaking down how we've successfully managed our celebrity partnerships over the years. From Chris Paul and Menlo Club to Post Malone and Young and Reckless, we've worked with huge celebrities. One common trait? An organic partnership. Here's how we did it.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) with code "DEEYT" → http://bit.ly/DeeMenloClub Follow Dee on:

    Instagram → https://www.instagram.com/deemurthy Twitter → https://twitter.com/deemurthy LinkedIn → https://www.linkedin.com/in/dee-murthy-8a3557/


    Rebranding Feb 04, 2020
    Show notes

    Five Four made a complete 180 years ago because we were listening to the suppliers and the market instead of what we set out to make. From a full fledged Hip-Hop brand over a decade ago to the brand you know today, here's how we rebranded Five Four.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) with code "DEEYT" → http://bit.ly/DeeMenloClub

    Follow Dee on:

    Instagram → https://www.instagram.com/deemurthy Twitter → https://twitter.com/deemurthy LinkedIn → https://www.linkedin.com/in/dee-murthy-8a3557/


    Most Important Thing When Starting a Business | DEETOUR Jan 30, 2020
    Show notes

    The single most important thing to think about when starting a business, Product Market Fit! If you don't have the right PMF, you might as well start over. Today I'm breaking down that process of finding, developing and maintaining a good MPF.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) with code "DEEYT" → http://bit.ly/DeeMenloClub

    Follow Dee on: Instagram → https://www.instagram.com/deemurthy

    Twitter → https://twitter.com/deemurthy

    LinkedIn → https://www.linkedin.com/in/dee-murthy-8a3557/


    Life Is Precious | DEETOUR Jan 28, 2020
    Show notes

    With the recent passing of Kobe Bryant, I wanted to take this opportunity to discuss the importance of life and how quickly it can be taken away from us. Life is short so I say take chances, dream big but most importantly, appreciate those closest to you because in the blink of an eye, life can completely change.


    Take the First Step | DEETOUR Jan 23, 2020
    Show notes

    Taking the first step and showing up in one of the most important and valuable skills I've come to develop. Without it, I wouldn't be in the position I am today. Let's discuss.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) with code "DEEYT" → http://bit.ly/DeeMenloClub

    Follow Dee on:

    Instagram → https://www.instagram.com/deemurthy

    Twitter → https://twitter.com/deemurthy

    LinkedIn → https://www.linkedin.com/in/dee-murthy-8a3557/


    The Art of Pivoting | DEETOUR Jan 21, 2020
    Show notes

    Don't wait till you're hitting the panic button to pivot your business/strategy/personal ect., be prepared by identifying certain signs and trends. We've been in the position a number of times but each time, through a lot of trial and error, we've come out on top. Get prepared, this one is packed with knowledge.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) with code "DEEYT" → http://bit.ly/DeeMenloClub

    Follow Dee on: Instagram → https://www.instagram.com/deemurthy Twitter → https://twitter.com/deemurthy LinkedIn → https://www.linkedin.com/in/dee-murthy-8a3557/


    How to Market A Business In 2020 | DEETOUR Jan 16, 2020
    Show notes

    In 2020, the ability to market your business has never been cheaper or easier, to an extent that is. Today I'm discussing some of the strategies we use across all of our brands and easy ways you can implement a number of strategies into your own brand or business right away that'll make a HUGE impact.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) Use code "DEEYT" at checkout → http://bit.ly/DeeMenloClub If you like what you hear, follow me @deemurthy to see & hear more!

    Instagram: https://www.instagram.com/deemurthy/

    Twitter: https://twitter.com/deemurthy

    LinkedIn: https://www.linkedin.com/in/dee-murthy-8a3557/


    Secrets to Creating Content w/ Paul Ripke | DEETOUR Jan 14, 2020
    Show notes

    We're live from the Pari Clubhouse in Newport Beach with Germanys very own, Paul Ripke! On this episode we're discussing the secrets to creating successful content in todays day n' age. Paul has had a lot of success in creating content such as photo, video and audio for more than a decade. Lock in, this is a good one.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) Use code "DEEYT" at checkout → http://bit.ly/DeeMenloClub

    If you like what you hear, follow me @deemurthy to see & hear more!

    Instagram: https://www.instagram.com/deemurthy/

    Twitter: https://twitter.com/deemurthy

    LinkedIn: https://www.linkedin.com/in/dee-murthy-8a3557/


    Do Your Homework!! | DEETOUR Jan 09, 2020
    Show notes

    I'm upset!! Don't waste my time, your time or anyone else's time, do you homework on someone before you meet them, especially if it's important! It's time to break down how and why you need to know everything about someone before you meet them.

    Check out the Menlo Club (50% OFF First Month + Free Pair of Sunglasses) Use code "DEEYT" at checkout → http://bit.ly/DeeMenloClub

    If you like what you hear, follow me @deemurthy to see & hear more! Instagram: https://www.instagram.com/deemurthy/ Twitter: https://twitter.com/deemurthy LinkedIn: https://www.linkedin.com/in/dee-murthy-8a3557/


    2020 Goals | DEETOUR Jan 07, 2020
    Show notes

    Welcome to the first DeeTour of the decade! We're starting it off with 2020 goals; how I'm attacking them, my thoughts behind resolutions and how to go about the next decade of success!

    If you like what you hear, follow me @deemurthy to see & hear more!

    Instagram: https://www.instagram.com/deemurthy/

    Twitter: https://twitter.com/deemurthy

    LinkedIn: https://www.linkedin.com/in/dee-murthy-8a3557/


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