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    Business

    DecaMillionaire Decoded

    No fluff. No theory. Just real conversations with real business owners doing real numbers.

    Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.

    Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.

    Whether you’re already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.

    New episodes drop every Monday and Thursday.
    Subscribe now and start scaling with clarity and confidence.

    While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.

    Advertise
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    • Google Play
    • Spotify

    Latest Episodes:
    Standard Operating Procedure Deep Dive Aug 01, 2022
    Show notes

    If something in your business can be measured, it's something you can improve. But we business owners often don't measure; instead, we're keen on licking our forefingers and sticking them up in the air to see which way the wind blows. If we want to scale our businesses and increase their value, we need to create a systematic guideline that's objective, measurable, and repeatable.

    In this episode, I discuss what standard operating procedures are and why every business needs to have them. I explain the importance of putting standard operating procedures (SOPs) into writing and how you can choose the appropriate format for your SOP manual. I also discuss how writing a solid SOP document can increase the value of your company and underscore how having effective SOPs can give you the freedom that you deserve.

    "SOPs are instruction manuals for your company; they ensure that you're documenting every step you've done, so you can control the quality in your company." - Justin Goodbread

    This week on the Financially Simple Experience:

    • What standard operating procedures mean for your business
    • What tasks require standard operating procedures
    • Why SOPs need to be put into writing and what it means to "train-scale"
    • The KISS theory of business and how to write company SOPs
    • Choosing the appropriate format for SOP documents
    • Different CRM systems for your SOPs
    • Deciding who writes your operating processes
    • Outsourcing the creation of your SOPs
    • How creating solid standard operating procedures can give you freedom and liberation

    Resources Mentioned:

    • Zoho CRM
    • Confluence
    • LucidChart
    • Loom
    • Process Street

    Our Favorite Quotes:

    • "There are so many tasks in a company. If you see a major process, you'll want to make an SOP for that, especially if it's a repeated task." - Justin Goodbread
    • "When you delineate SOPs into writing, it gives your team the rules on which it can operate, providing them with consistency while decentralizing management." - Justin Goodbread
    • "You don't have to let your business own you. Processes and SOPs are the keys to efficiency and liberty in business; they give you freedom." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and does not necessarily represent the views and/or opinions of WBA, WSP, or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP, or their representatives, the podcast's hosts, or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    How to Build and Implement Impactful Business Processes Jul 25, 2022
    Show notes

    I have been helping business owners and entrepreneurs reach their dreams and goals through consulting for over two decades. And over the years, one thing is obvious to me: the companies that have detailed and implemented processes are the companies that often yield the best results. So how do you build and implement impactful business processes that can help you scale your organization?

    In this episode, I outline what a business process is and the four characteristics that make it effective. I explain how writing your company's business processes in detail can help your organization be more efficient and reach your goals. I also discuss why you need to communicate to your team that a new business process can help them reach their goals and highlight why a business process needs to remain flexible and replicable.

    "The ability to pause and put into writing your processes creates more efficiency, helping your company reach your goals." - Justin Goodbread

    This week on the Financially Simple Experience:

    • What a business process is
    • Creating business processes and why they matter
    • The importance of identifying business processes and putting them into writing
    • The four characteristics of an effective business process
    • Why a business process should be finite
    • Creating repeatable business processes
    • Why business processes should be flexible at all times
    • Identifying, outlining, and mapping the necessary steps in a business process
    • Implementing a business process in your organization
    • Perfecting the adoption or execution of a business process

    Our Favorite Quotes:

    • "There are so many processes to help our businesses turn, but a business process is simply an action that helps us reach our goal." - Justin Goodbread
    • "When we write our process and give each clarifying step, we create valuable things for our company." - Justin Goodbread
    • "As business owners, we are amazingly creative when it comes to reaching something we want to reach. When someone tells us we can't get something, we'll find a way to get them." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    Complexities in HR; How to Investigate the Conflict Jul 18, 2022
    Show notes

    In our business or personal lives, it's probable that we sometimes step on other peoples' toes. We're only human, after all. As entrepreneurs and business owners, it's also probable that there will be times when we need to handle a conflict or complaint brought to us by an employee or stakeholder. Whenever there's a workplace issue, we need to follow some key actions and guidelines to effectively deal with conflict.

    In this episode, I discuss how you can handle conflicts and complaints in the workplace. I examine why you may want to consider hiring an outside investigator when handling disputes in the workplace. I explain why you need to have a working knowledge of employment law whether you decide to hire an external investigator or not. I describe the Society of Human Resource Managers (SHRM), the work that they do, and their guidelines for handling workplace investigations. I also underscore the importance of protecting all parties involved and highlight why you need to be detail-oriented when proceeding with an investigation.

    "We have a lot to carry as business owners. What's at risk are our reputation, livelihood, net worth, and the reputation of our team and the livelihood of families we've been entrusted with." - Justin Goodbread

    This week on the Financially Simple Experience:

    • The value of hiring external investigators when dealing with workplace issues
    • The Society of Human Resource Managers: its mission and goals
    • Employment laws and regulations every business owner should know
    • SHRM's guidelines for conducting a workplace investigation
    • "Need-to-know" confidentiality and how to enforce it
    • How to protect the parties involved in a workplace complaint
    • Hiring an external investigator
    • Characteristics to look for in an external investigator
    • Why creating a plan of investigation matters
    • Developing investigation interview questions and why they need to be detailed
    • What investigation summaries should contain

    Resources Mentioned:

    • Society for Human Resource Management

    Our Favorite Quotes:

    • "If you are to do an investigation, you have to maintain strict, need-to-know confidentiality." - Justin Goodbread
    • "You need to have a working knowledge of employment law, have strong interpersonal skills, and be able to build rapport, so you're perceived as neutral or fair." - Justin Goodbread
    • "You need to bring everything to light to ensure to the ultimate tribunal that you've done everything in your power to bring the truth." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: Home Plate Jul 11, 2022
    Show notes

    Whether you realize it or not, we are all playing the Wealth Game. Some never get off first base; others sprint and find themselves in second base; a lucky few reach third base. However, no matter where you are in the game of wealth, you must finish the game and reach the home plate of your financial life. So, what does winning the Wealth Game look like and how do you get there?

    In this episode, I discuss why it's important to finish the wealth game by reaching home plate and outline how to get there. I enumerate the three characteristics of people who have reached home plate. I share the financial tools you can leverage as you generate wealth—including life and disability insurance—and explain why the IRC is the single greatest wealth generation tool in America. I also highlight the value of working with coaches and financial advisors.

    "The game of wealth is plausible. You can reach home plate. Run as fast as you can, and listen to your coach." - Justin Goodbread

    This week on the Financially Simple Experience:

    • What winning the Wealth Game looks like
    • How you know you've reached home plate
    • The three characteristics of people who reach home plate
    • Teaching others financial literacy
    • The books and people who taught me about the principles of wealth and financial literacy
    • The definition of generational wealth
    • Financial tools to leverage as you generate wealth
    • The value of working with coaches and financial advisors

    Resources Mentioned:

    • Book: Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! by Robert Kiyosaki
    • Book: The Total Money Makeover: A Proven Plan for Financial Fitness by Dave Ramsey
    • Book: Financial Peace: Restoring Financial Hope to You and Your Family by Dave Ramsey

    Our Favorite Quotes:

    • "The game of wealth isn't about creating money, but creating wealth so we can reach home plate and bless others." - Justin Goodbread
    • "This is what I notice about people who have reached home plate: it no longer becomes about them. They take care of their families and then they become generous by setting up foundations." - Justin Goodbread
    • "The people who win the game of wealth understand the importance of one thing: the importance of having a coach to lay out their plan and hold them accountable to reach their goals." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: The Trap of Third Base Jul 04, 2022
    Show notes

    If you've reached third base in the Wealth Game, congratulations! You more than likely have achieved your financial goals. You know, without a shadow of a doubt, that you and your family are financially secure and that you can meet your goals, whatever they are. At this point of the Wealth Game, you might think that that's it—you've won. But the game is not over yet. Your journey is not complete until you make it to home plate.

    In this episode, I discuss the trap of third base. I describe what it feels like to be on third base and why you can't stay there. I explain why money shouldn't be your focus when playing the Wealth Game, what you should aim for, and the Rule of 4%. I also highlight why money is only a tool and underscore how a team of advisors can help you successfully win your journey to home plate.

    "As you stand on third base you need to start thinking outside of your own needs, for money is no more than a tool to meet our needs and to bless others." - Justin Goodbread

    This week on the Financially Simple Experience:

    • What reaching third base feels like and why you can't stay there
    • The Rule of 4%
    • The value of having financial advisors at third base
    • Why money shouldn't be the focus of the Wealth Game
    • "The Sandcastle Effect" and how to avoid it

    Our Favorite Quotes:

    • "Life's not about getting all you can, canning all you get, and sitting on your can. The same thing is true about money." - Justin Goodbread
    • "If you're reaching third base, now is the time to meet with your advisors and develop a plan so you can make your wealth last and use it to bless others." - Justin Goodbread
    • "At this point in the game, your advisors and your team become invaluable to continuing the growth of your wealth so you can finish the wealth game." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: Moving from Second to Third Base Jun 27, 2022
    Show notes

    In baseball, moving to third base is a natural progression: you hit the ball, turn first base and run to second, then move to third. Of course, you wouldn't stand idly on second base if you wanted to win—the same is true for the Wealth Game. At the second base of the Wealth Game, you might consider yourself successful. You're living within a budget; your income is sustained and stable; you're making regular contributions to your retirement plan; maybe you have a business you're expanding. But don't stop just yet—it's time to move to third base.

    In this episode, I discuss the transition from second to third base and how it differs from the previous moves. I explain how you can calculate your net worth to assess whether you're ready to move to third base. I also reveal the secret sauce to accumulating wealth and describe how to make your assets support the lifestyle you want to live.

    "The goal of the third base is to go where our assets provide us with enough income to cover the cost of our lifestyle." - Justin Goodbread

    This week on the Financially Simple Experience:

    • How to know if you're ready to move from second to third base
    • How the move from second to third base differs from the move between first and second
    • The Millionaire Next Door Calculation Gap and the power of compounding interest
    • Using your income increase to expedite your transition from second to third base

    Our Favorite Quotes:

    • "Compounding interest is the secret sauce to making your track easier to the third base and providing you the income that you need." - Justin Goodbread
    • "As your income increases, allow the spread of your lifestyle and earnings. If you can increase your investment and take your surplus over your lifestyle to magnify the speed at which you move from second to third, it's a win-win." - Justin Goodbread
    • "Shift your mind away from reliance on income—the job that you have, and the business you sacrifice so much for—and move into the assets you're accumulating." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: Safe at Second Jun 20, 2022
    Show notes

    Where are you right now in your journey through the wealth game? Do you have savings or emergency funds? Are you investing in your future? Do you have a 401k? Have you started your own business? If you have, congratulations, you're in second base! As we continue our journey through the wealth game, we want to begin saving, investing, and accumulating assets while we cast our eyes to third base. Yet—just as the run from first to second was difficult—the run from second to third can be arduous. So, how can you get there?

    In this episode, I outline how to move from second to third base in the game of wealth. I define the Prestigious Accumulator of Wealth category and explain how you can get there. I describe why entrepreneurs should build assets inside and outside their businesses. I also highlight the role of coaches in playing the game of wealth and underscore why staying the course to third base is worth it.

    "Those of us who make prudent investments, who make wise decisions, who keep the targeted mind—those of us who focus on that intensity—reach third base." - Justin Goodbread

    This week on the Financially Simple Experience:

    • Reaching second base and beginning to invest in your future
    • How to calculate your net worth
    • The Prestigious Accumulator of Wealth category
    • Why business owners should pull their businesses out of their net worth statement
    • How owning a business can quickly propel you to third base
    • The importance of building a portfolio of assets inside and outside your business

    Resources Mentioned:

    • Book: The Millionaire Next Door: The Surprising Secrets of America's Wealthy by Thomas Stanley

    Our Favorite Quotes:

    • "Stay the course. If you find it hard to guard yourself against the naysayers in your world, find an advisor or coach that can encourage, push, and strengthen you." - Justin Goodbread
    • "We need coaches, no matter where we are in the game of wealth." - Justin Goodbread
    • "Moving from second to third base is tough. The reality is we'll spend decades of our lives there, but it's worth it. Keep the journey—stay focused." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: Stealing from First to Second Jun 13, 2022
    Show notes

    There are so many traps along the way of the Wealth Game that could keep you from achieving financial independence. Emotions, financial habits, and lifestyle choices can all tie us down to the Wealth Game's first base and prevent us from moving to second—yet, it is not impossible. Those of us who aspire to move beyond first base have to figure out what it takes to reach second base: the stage of asset accumulation.

    In this episode, I discuss how we can steal second base in the Wealth Game. I explain what lifestyle creeps are and why so many people get stuck in first base. I differentiate appreciating from depreciating assets and enumerate the many ways individuals can accumulate assets. I also highlight the importance of budgeting, discuss how budgeting can liberate our financial lives, and underscore how you can begin efficiently building and accumulating assets.

    "In playing the game of wealth, what we're truly after is something that appreciates in value. Otherwise, we won't get much of a lead-off from first base." - Justin Goodbread

    This week on the Financially Simple Experience:

    • A recap on home plate and first base of the Wealth Game
    • Lifestyle creeps and the trappings of first base
    • Understanding the power of compound interest
    • The statistics on savings and retirement funds
    • What the second base represents in the Wealth Game
    • What an asset is and the differences between appreciating and depreciating assets
    • Some examples of assets that we can grow in value
    • Getting started in building assets that help us gain financial independence
    • What I love about employer-sponsored retirement plans
    • Capitalizing on the cryptocurrency buzz
    • The importance of creating budgets and paying yourself first

    Resources Mentioned:

    • Book: The Richest Man in Babylon by George Clason

    Our Favorite Quotes:

    • "If we could teach the power of compounding interest to our children, the youth, and those whom we mentor and have the privilege to serve, we could change the narrative." - Justin Goodbread
    • "Nothing in life is free. If it doesn't cost you money, it costs you time and emotions." - Justin Goodbread
    • "Look where you're headed. Have a strategy, a plan, and a coach, or you'll get stuck on first base." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    The Wealth Game: Getting to First May 30, 2022
    Show notes

    I vividly remember playing baseball while I was growing up. I remember hitting the ball, running the bases, and hearing the fans go crazy. And, of course, there's my dad on the sideline, jumping up and down, pumping his chest like a peacock, and shouting that he's proud of me. The wealth game can have the same effects on our lives if we play it correctly—moving from home plate to first base, then setting our eyes to second.

    In this episode, I discuss what it takes to move from home plate to first base. I describe the first base of the wealth game. I explain why many people get trapped in this first stage and outline how to avoid it. I discuss what a "lead-off" means in baseball and how it applies to the game of wealth. I also underscore the power of our aspirations.

    "The game of wealth is super easy. Turn at first base and look at second; keep the destination in mind; don't get sidetracked by the allures of a company. Focus on what matters most: second base." - Justin Goodbread

    This week on the Financially Simple Experience:

    • The inequality of life and the goal of the first base of the wealth game
    • How lifestyle choices can get people trapped in first base
    • Avoiding the trappings of the first base and the value of getting a coach
    • What a "lead-off" means in baseball
    • Taking a lead-off from the wealth game's first base
    • Reviewing the rules of the wealth game

    Resources Mentioned:

    • Book: Cashflow Quadrant: Rich Dad's Guide to Financial Freedom by Robert Kiyosaki

    Our Favorite Quotes:

    • "In the game of wealth, our desire is to turn first base and head towards second as rapidly as possible." - Justin Goodbread
    • "It doesn't matter what income you make–what matters are your aspirations and visions." - Justin Goodbread
    • "The lifestyles we choose at first base is the single detriment, the single deterrent, the single determinant for us reaching second base." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


    Intro to the Wealth Game May 23, 2022
    Show notes

    What is wealth to you? Is it happy relationships with friends and family? Or, like Virgil, do you think that wealth is health? What about financial wealth? For so many people, the idea of financial wealth is something mystical—something that belongs to fantasy. But I genuinely believe that wealth is a game and, if we can teach people how to play it, it can be easier, less intimidating, and more enjoyable.

    In this episode, I discuss the wealth game and explain its rules. I define financial independence and describe the different kinds of wealth. I also outline the different stages of financial wealth and underscore why your attitude toward money can affect your wealth.

    "Money is no more than a magnifier of your true character." - Justin Goodbread

    This week on the Financially Simple Experience:

    • What wealth is and the different aspects of life it entails
    • The rules of the wealth game
    • Defining financial independence
    • The baseball diamond and the different bases of financial wealth
    • How your attitude toward money can affect wealth

    Our Favorite Quotes:

    • "No amount of money is worth losing yourself. The moment you make this game of wealth about money, you've lost the game." - Justin Goodbread
    • "Being financially independent means allowing your hard work and all your blessings—everything that has culminated at this point—to not just provide for yourself but also bless others." - Justin Goodbread
    • "It's a privilege for us to work: a blessing to be able to toil so we can get paid—an honest day's work for an honest day's pay." - Justin Goodbread

    About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business, to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey.

    If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher

    Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast.

    Financially Simple is a division of WealthSource Partners, LLC ("WSP"), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC ("WBA").

    This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.


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