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    Business

    CTRL SHIFT!

    A podcast about pivoting for startups.

    CTRL SHIFT is a podcast about people who changed the world by changing their perspective. Every start-up goes through periods of being stuck. We believe the key factor in successfully overcoming them is being able to shift: focus, goals, approach, or even to shift altogether to another area. In each episode we tell the story of a shift that we think is a good example – if not, then at least a good lesson for entrepreneurs. We explore all the surprising twists and turns along the way, how talent in one field can turn out to be just what’s needed in another, how to make a successful U-turn when needed; and how, at the end of the day, adaptability is crucial in both business and life.

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    Copyright: © Humbleteam & libo/libo

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    The Therapy Shift: From Divine Retribution to Brunch Topic Dec 22, 2022
    Show notes

    We used to believe that people with mental health issues were possessed by demons or cursed. Less than a century ago lobotomy was still in wide use. Today, we sing along to songs about depression, talk about mental health on first dates and chat with our therapists online. Just how did therapy become such an ordinary thing?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space. https://humbleteam.com

    https://libolibo.me This episode came about thanks to:

    Author - Elena Chesnokova

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineers - Yuri Shustitsky and Alexey Vorobyov

    Jingle author - Kira Weinstein


    The Employment Shift: From Corporations to Business Dec 01, 2022
    Show notes

    We’ve all thought about it. Leaving agency jobs and going out on our own. Independent designers that have worked with Spotify, NASA, Google and others get real about the moment they took the leap. And why they never looked back.

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space. https://humbleteam.com

    https://libolibo.me This episode came about thanks to:

    Author - Ioanna Alfimova

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko and Sergey Krasotin for their help.


    The Cannabis Shift: From Criminalization to Post-war Reconstruction Nov 17, 2022
    Show notes

    When you hear 'cannabis' you most certainly think of a drug. But few know that cannabis is an incredibly multifaceted plant. Todd Scattini, a retired Army Lieutenant Colonel even thinks that it can become the key element in the post-war reconstruction of Ukraine. How so?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space. https://humbleteam.com

    https://libolibo.me This episode came about thanks to:

    Author - Sonya Kachinskaya Editor - Anastasia Yakubovskaya Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko and Sergey Krasotin for their help.


    The Rosé Shift: From Centuries-Old Traditions to Instagrammable Premium Wine Nov 03, 2022
    Show notes

    What comes to your mind when you hear "French wine"? , Generations of winemakers, beautiful family estates and elegant people looking for notes of oak in their glass. Yes, that's the image that had been surrounding wine but not rosé. Rosé used to be a simple cheap drink that no one took seriously. Until one person has decided to turn it premium. How did he single-handedly change opinions of the industry, consumers and the whole world?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space. https://humbleteam.com

    https://libolibo.me This episode came about thanks to:

    Author - Ioanna Alfimova Editor - Anastasia Yakubovskaya Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko, Sergey Krasotin and Elena Fomicheva for their help.


    The Addiction Shift: From Punishment to Treatment Oct 13, 2022
    Show notes

    100 years ago addicts were considered second-class citizens in the US. Their morality was questioned, they did not get any help whatsoever, and according to law they were criminals. Now addicts are treated as patients, and their conditions is seen as a part of human nature. How did a psychiatrist, a scientist and an anesthesiologist make this shift in understanding addiction happen?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    This episode came about thanks to:

    Author - Sonya Kachinskaya

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko and Sergey Krasotin for their help.


    The Poker Shift: From Journalism to the Casino Table Sep 30, 2022
    Show notes

    Today poker is not about cowboy hats, smoke-filled casinos and lost family wealth. Over the last century the game changed economics, political science and several other spheres. Poker also made possible AI that bluffs like a real human! And besides all this world-shaking developments in this episode we’ll also tell a curious story about a writer who started playing to understand a role of luck in life. What did she find out?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    This episode came about thanks to:

    Author - Elena Chesnokova

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko, Yulia Strekalovskaya and Sergey Krasotin for their help.


    The Algorithm Shift: From Game Theory to Organ Transplants Sep 07, 2022
    Show notes

    In the 60s two mathematicians came up with an algorithm. The scientists jokingly suggested it should be used for matchmaking but never actually proposed a practical application. Half a century later, another scientist came up with an unconventional use case for the algorithm and proceeded with its implementation. So how did an abstract game theory model lead to a revolution in transplantology and thousands of lives saved?

    Guest: Professor Alvin E. Roth

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    This episode came about thanks to:

    Author - Ioanna Alfimova

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Anna Filippova, Andrey Borzenko, Yulia Strekalovskaya and Sergey Krasotin for their help.


    The Career Shift: From Scientific Research to Business Aug 25, 2022
    Show notes

    Do you know what it takes to become a scientist? You spend at least 9 years in a closed community that lives by a particularly rigid set of rules and ethical principles — it’s almost the way of the warrior. Then, if you make the cut, you become a domain expert in a very narrow field. Nevertheless, it’s not uncommon to leave the scientific field after only a few years. So what happens before the leap?

    Postdoc Me Now - A "Don't Stop Me Now" Science Parody: https://youtu.be/whreNeJGCWk

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    This episode came about thanks to:

    Author - Evgenia Shcherbina

    Editor - Anastasia Yakubovskaya

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Andrey Borzenko, Yulia Strekalovskaya and Sergey Krasotin for their help.


    The Startup Shift: From Tech CEO to Social Impact Startup Aug 10, 2022
    Show notes

    Alex Stephany is an entrepreneur from London with a startup breaking barriers in the sharing economy. One day a homeless man at a tube station drew his attention, and after striking up a conversation with him, suddenly everything fell into place. Alex realized that everything he had worked on up to that point was a key to helping this man. So how did Alex shift from building an app to helping hundreds of people get off the streets?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    This episode came about thanks to:

    Author - Ioanna Alfimova

    Editors - Anastasia Yakubovskaya, Andrey Borzenko

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Irina Piven and Sergey Krasotin for their help.


    The Research Shift: From IVF to The Pill Jul 22, 2022
    Show notes

    An american biologist Gregory Goodwin Pincus was the first scientist to experiment with in vitro fertilization and even achieve some level of success. But his legacy turned out to be the exact opposite. In collaboration with femisists Margaret Sanger and Katharine McCormick and a gynecologist John Rock he invented and brought to market the first oral contraceptive pill. How did such a U-turn happen?

    This podcast is made by libo/libo podcast's studio and Humbleteam. Humbleteam designs successful digital products for startups and enterprises in all business sectors on land, at sea and in space.

    https://humbleteam.com

    https://libolibo.me

    Additional materials:

    Podcast «Hormonal»: https://helloclue.com/podcast/hormonal-podcast-clue/happy-birthday-birth-control

    Podcast «99% invisible»: https://99percentinvisible.org/episode/repackaging-the-pill/

    This episode came about thanks to:

    Author - Elena Chesnokova

    Editors - Anastasia Yakubovskaya, Andrey Borzenko

    Producers - Kirill Sychev, Anastasiа Sobova, Ksenia Krasilnikova and Lika Kremer

    Sound engineer - Yuri Shustitsky

    Jingle author - Kira Weinstein

    Special thanks to Anna Filippova and Sergey Krasotin for their help.


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