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    Arts

    Creative Rising

    A behind the scenes show about what it’s *really* like to run a wedding photography business, by Jeff & Erin Youngren of The Youngrens. Being a wedding photographer in today’s world is tough when all you see are highlight reels of everyone else’s perfect business. Jeff & Erin get honest about all of the battles we face as creative entrepreneurs as they pull back the curtain on their 14 years of photographing weddings and running a large commercial photography studio. Episodes are a mix of practical trainings on how to run a photography business, conversations with brilliant creativepreneurs, and behind the scenes narrative episodes that tell the truth of what it’s really like to be a creative business owner.

    Advertise

    Copyright: ℗ & © 2019 Creative Rising

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    108 | The Biggest Risk We've Ever Taken Jul 16, 2019
    Show notes

    [NARRATIVE] In early 2019, we signed a lease on a brand new studio - an empty 4,000 square foot warehouse with industrial offices and a massive garage. The next six months were spent moving, renovating, and building out this new space - while running our businesses in the middle of the construction.
    We've documented this journey on social media, but even that doesn't tell the full story - the exhaustion, the all-nighters, the setbacks, and the anxiety. Was this a good decision? Or were we in over our heads?
    This is the behind the scenes story of what it's really like to take a big risk. A risk you're not entirely sure of...
    FOLLOW SKYLIGHT STUDIOS ON INSTAGRAM:
    https://www.instagram.com/skylightsandiego/
    ALL EPISODE TRANSCRIPT & RESOURCES:
    http://creativerising.com/108
    EPISODE MADE POSSIBLE BY: KISS WEDDING BOOKS (Thank you!!)
    GET 50% GETTING STARTED KIT
    http://creativerising.com/kiss

    Are you ready to level up your income and make more money with each wedding? Selling albums dramatically increased our revenue, and we now sell KISS Wedding Albums with every single one of our wedding packages. We love the printing, quality, and gorgeous options with each KISS Album, and Creative Rising listeners get 50% off the Getting Started Kit!
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    107 | Four Things We Do That Turn Our Inquiries into Bookings Jul 09, 2019
    Show notes

    [TRAINING] Responding to inquiries is frustrating. Especially when most of your leads don't ever write back. How can you get people to respond? How should you follow up? How often should you follow up? I mean, you don't want to be that "annoying vendor" right?
    Our studio handles hundreds of inquiries every year, so we're sharing all of the lessons we've learned about the best ways to respond to a lead. If you've ever felt like you're bugging your clients, we talk about how you should follow-up, how often you should follow up, and the four key things we do that have brought stale inquiries back to life.
    (Special thanks to Sarah Bradshaw!)
    GET ALL EPISODE FREEBIES & RESOURCES HERE:
    http://creativerising.com/107
    EPISODE MADE POSSIBLE BY: KISS WEDDING BOOKS
    GET 50% GETTING STARTED KIT
    http://creativerising.com/kiss

    Are you ready to level up your income and make more money with each wedding? Selling albums dramatically increased our revenue, and we now sell KISS Wedding Albums with every single one of our wedding packages. We love the printing, quality, and gorgeous options with each KISS Album, and Creative Rising listeners get 50% off the Getting Started Kit!
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    106 | How to Stay in a Growth Mindset with Julia Woods Jul 02, 2019
    Show notes

    [INTERVIEW] What are you believing to be true that is keeping you out of your vision? What could be just as true, if not MORE true, than that?
    These are questions that transformational life coach, Julia Woods, asks all the time. And the answers she produces are powerful.

    I should know, because her coaching (and these questions) have transformed my own life.

    Which is why I brought Julia onto the podcast. Julia’s insight into why we experience doubt, procrastination, and fear, and her process on how to step into a mindset of possibility will change the way you think about the battles that rage in all of us.

    In this interview, Julia shares:

    • The most common core beliefs that hold you back – and how to transform them into your greatest gifts
    • How to overcome your life sentence so you can produce your life’s work
    • How to create a vision for your life and step into it


    GET ALL EPISODE RESOURCES & FREEBIES HERE:
    http://creativerising.com/106

    JULIA'S COACHING:
    https://www.beautifuloutcome.com/
    EPISODE MADE POSSIBLE BY: KISS WEDDING BOOKS (Thank you!!)
    Grab 50% Off Your Getting Started Kit!!
    http://creativerising.com/kiss

    Are you ready to level up your income and make more money with each wedding? Selling albums dramatically increased our revenue, and we now sell KISS Wedding Albums with every single one of our wedding packages. We love the printing, quality, and gorgeous options with each KISS Album, and Creative Rising listeners get 50% off the Getting Started Kit!
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    105 | Six Tools That Run Everything in Our Business Jun 25, 2019
    Show notes

    [TRAINING] I'm sharing the six essential tools that we can't live without in our photography business. These are the apps and software that help us save time, educate our clients, make more money, and deliver an amazing product. You'll learn what these tools are, why we love them, and how we use them in a unique way. In fact, I reveal all kinds of insider tips and tricks that you can use in your own business, too. You'll love the hacks I have to share!
    Not only would our business come to a screeching halt without these tools, but there's no way we would be able to provide the incredible client experience we've built our reputation on without them!
    GET ALL EPISODE RESOURCES & FREEBIES HERE:
    https://creativerising.com/105

    Our Six Essentials Tools:
    SHOOTPROOF - Get 3 Months for $1:
    https://creativerising.com/shootproof
    TAVE
    https://tave.com/join/theyoungrens
    ASANA
    https://asana.com
    BLOGSTOMP
    https://stompsoftware.com/blogstomp
    PHOTO MECHANIC
    https://camerabits.com
    LIGHTROOM
    https://adobe.com/products/photoshop-lightroom.html

    OUR FREE SOCIAL MEDIA CALENDAR:
    https://creativerising.com/asana
    EPISODE MADE POSSIBLE BY: SHOOTPROOF (Thank You!!)
    https://creativerising.com/shootproof

    Want to wow your clients with an amazing gallery experience while making passive income on print sales? Shootproof is what we use to generate thousands of dollars in passive income every year while delivering our images in a gorgeous, easy-to-use gallery that our brides love! Get any plan, for 3 months, for only $1.
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    104 | Balance, Boundaries, and Overwork as a Parent and Photographer with Shay Cochrane Jun 18, 2019
    Show notes

    [INTERVIEW] Do you overwork? Shay Cochrane would say it's harder to admit than we think. In a world where fear, distraction, and social validation drive us to spend more time at our laptops, it's more important than ever for creativepreneurs to prioritize what truly matters.

    • How are we spending our time?
    • Is balance even possible?


    Even though she's a serial entrepreneur, Shay runs her two businesses in only 16 hours a week so that she can do what she truly loves - being a wife of 14 years to her entrepreneur husband and a mom to two little girls.
    Learn how she does it, why she does it, and why it matters in this episode.
    GET ALL EPISODE RESOURCES & FREEBIES HERE:
    https://www.creativerising.com/104

    GET FREE STYLED STOCK FROM SHAY:
    https://www.creativerising.com/stockshop
    SC STOCKSHOP:
    https://www.scstockshop.com/
    SOCIAL SQUARES:
    https://www.socialsquares.com/
    EPISODE MADE POSSIBLE BY: FREEDOM EDITS (Thank you!!!)
    Get Your First Job Edited for Free HERE
    https://creativerising.com/freedom

    We trust Freedom Edits whenever we outsource our editing across all of our brands. We absolutely LOVE their simple, easy, and totally customized approach to editing and how quickly they got our preferences juuuuuust right! They save us tons of time! Right now, they're gifting all Creative Rising listeners with their first job entirely for FREE! So that's a complete wedding, edited for FREE. (Not a test wedding, either.) This is exclusively for Creative Rising listeners! Get your first job free at the link above at: CreativeRising.com/freedom
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    103 | The Battle of the Creative: Why it Took Me Two Years to Launch a Podcast Jun 11, 2019
    Show notes

    [NARRATIVE] I shouted from the rooftops that I was launching a podcast… but then I didn’t… for two years. It was embarrassing, defeating, and discouraging.

    This is the raw story of what really happened in those two years - the life, the lies, the self-sabotage - and why it took me so long to finally put this podcast out in the world. If you’ve ever struggled with perfectionism, doubt, failure, grief, or you’re simply a creative entrepreneur fighting the creative’s battle, then my hope is that this deeply honest episode will bring a bit of healing salve to your soul. Or at least, you may not feel so alone.


    (SPECIAL GUEST) JULIA WOODS, BEAUTIFUL OUTCOME:
    https://www.beautifuloutcome.com/
    GET EPISODE TRANSCRIPT & RESOURCES HERE:
    https://creativerising.com/103

    EPISODE MADE POSSIBLE BY: FREEDOM EDITS (Thank you!!!)
    Get Your First Job Edited for Free HERE
    https://creativerising.com/freedom

    We trust Freedom Edits whenever we outsource our editing across all of our brands. We absolutely LOVE their simple, easy, and totally customized approach to editing and how quickly they got our preferences juuuuuust right! They save us tons of time! Right now, they're gifting all Creative Rising listeners with their first job entirely for FREE! So that's a complete wedding, edited for FREE. (Not a test wedding, either.) This is exclusively for Creative Rising listeners! Get your first job free at the link above at: CreativeRising.com/freedom
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    http://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.
    Head over here, click on "Write a Review", give us a five star rating, and tell me what connected with you on this episode.


    102 | The Bullseye Method: Five Simple Steps to Build a Social Media System Jun 04, 2019
    Show notes

    [TRAINING] Does your social media look less like a strategy and more like throwing a wet paper towel against a wall and seeing what sticks? Do you feel like no matter what you do, you never seem to get the right followers on Instagram? Or have no idea WHAT to post and WHEN?
    In this episode, I break down what every wedding photographer needs to know about social media (and what you can ignore). I'll unpack our step-by-step marketing system that we use across all three of our photography brands to attract our Dreamies on a regular basis.
    In this episode, I cover:

    • Which social media platforms to ignore (and which ones you can't)
    • What to post on Instagram, how often, and why
    • How a wedding photographer should REALLY be using Facebook
    • The key to writing copy that your ideal clients will love

    This episode will take the guess-work out of marketing to get your Dreamies knocking down your door – even if social media makes you cringe!
    DREAMIE CLASS:
    https://dreamieclass.com

    GET ALL EPISODE RESOURCES & FREEBIES HERE:
    https://creativerising.com/102

    EPISODE MADE POSSIBLE BY: SHOOTPROOF (Thank You!!)
    GET 3 MONTHS, ANY PLAN, FOR $1!
    https://creativerising.com/shootproof

    Want to wow your clients with an amazing gallery experience while making passive income on print sales? Shootproof is what we use to generate thousands of dollars in passive income every year while delivering our images in a gorgeous, easy-to-use gallery that our brides love! Creative Rising listeners get ANY plan, for 3 months, for only $1!
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


    101 | How We Built a Dreamie Business May 14, 2019
    Show notes

    [TRAINING] Are you a wedding photographer that’s ready to start shooting the clients you want? But you're frustrated with how to find and book them?
    Most photographers *think* they know who their ideal clients are, but I would argue that 9 out of 10 photographers actually have no idea.
    Don't worry, we were there, too.
    Before the world travels, the dream weddings, and the commercial studio that brings in over half a million dollars every year, we were exhausted newlyweds working out of our kitchen, booking any wedding we could get. We were stressed out, burned out, and ready to give up. Our images were awesome, but our couples weren't - some were gracious, but many were dismissive. A handful paid us what we were worth, while the rest bargain-shopped every single thing.
    Dream life? Not so much...
    If we wanted better weddings, we needed better clients - fast. But that's when we realized we actually had no idea who our ideal client was, much less what mattered to them. Before we threw in the towel on our photography dream, we scrapped our website, reworked everything we knew about ideal clients, and built our brand from scratch… and it worked.
    Hear the story of how we went from burned out newlyweds to running our dream business – and learn the key exercise that will get you booking your perfect brides, too!
    TAKE THE DREAMIE CLASS:
    https://dreamieclass.com

    GET ALL EPISODE RESOURCES & FREEBIES HERE:
    https://creativerising.com/101
    EPISODE MADE POSSIBLE BY: SHOOTPROOF (Thank You!!)
    GET 3 MONTHS, ANY PLAN, FOR $1!
    https://creativerising.com/shootproof

    Want to wow your clients with an amazing gallery experience while making passive income on print sales? Shootproof is what we use to generate thousands of dollars in passive income every year while delivering our images in a gorgeous, easy-to-use gallery that our brides love! Creative Rising listeners get ANY plan, for 3 months, for only $1!
    NEXT STEPS:
    JOIN OUR FREE CREATIVE RISING COMMUNITY
    https://www.facebook.com/groups/339344669485595/
    WANT BETTER BRIDES? TAKE THIS CLASS:
    https://dreamieclass.com
    LEAVE A REVIEW:
    https://podcasts.apple.com/us/podcast/creative-rising/id1464017907
    Reviews are how we get found! If you binge these episodes, then share the love!! Leave a review on iTunes so that other amazing photographers like you can find us, too.


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