Create-Today with Beth Buffington

Latest Episodes:

E138 - What are you afraid to let go of? Let's explore your creativity Aug 06, 2026

Show notes

How to increase happiness with a Creative Process that really WORKS!

In this episode of Create-Today, you will explore struggles like unfinished projects and creative burnout – and how having a successful creative process helps you bypass these roadblocks.

This episode digs deep into Beth’s structured framework: Going FourWords™.

This is Beth's own creative process that can also help revitalize your energy and creativity.

Join Beth as she discusses the four key phases of Going FourWords™:
Revive, Realize, Refine, and Release

These four simple words offer a roadmap to transform ideas into tangible masterpieces.

In this episode you'll explore the last and very important word “Release” and you will learn how to enhance your productivity, improve the quality of your work, reduce stress, and foster greater innovation.

Then… go to www.bdi-create.today and sign up for the “Going FourWords™ Clubhouse!
This is the space where you can continue to navigate your creative wellness in each of the four phases – to take you to your great masterpiece!

Offerings at BDI Create.Today

For only $1 - Try out the “Going FourWords” Membership  
(think of it as a Clubhouse for Creatives!) 
https://www.bdi-create.today/going-fourwords-membership

The Create-Today Home Page: 
https://www.bdi-create.today

Time Stamp:
00:00 Introduction to the Creative Process
02:15 The Importance of a Structured Creative Process
04:19 Overview of the Four Phases
05:24 Phase 1: Revive
06:34 Phase 2: Realize
07:55 Phase 3: Refine
10:20 Phase 4: Release
11:56 Benefits of a Creative Process
12:50 Close and Takeaways

E137 - Neuroscience and Creative Play - The power of creating with your hands Jul 30, 2026

Show notes

Your Hands Can Fix Brain Fog

Ever notice how you feel wired AND tired after a scrolling binge?
That foggy, restless feeling has a name, and this episode is about the science-backed fix hiding in your own two hands.

In this episode of Create Today, Beth Buffington breaks down why tactile creativity like, painting rocks, crocheting, kneading dough, coloring, and more, calms your nervous system faster than almost anything else you can do.

You'll learn about:
• The hand-brain connection first mapped by neurosurgeon Wilder Penfield
• Why repetitive motion works like active meditation
• Why a finished craft feels so different from an endless scroll.
• The research on cortisol, dopamine, and oxytocin,
• Seven simple ways to bring creative play into your day in as little as five minutes. (No talent and no required.)

If digital fog, brain fog, or doomscrolling have been running your days, this episode gives you a real, research-backed alternatives you can start today.

Join the Going FourWords™ Clubhouse, $1 for your first month, then $9 a month:
https://www.bdi-create.today/going-fourwords-membership
Inside the Clubhouse you'll get Beth's Best Books Book Club, the Recipe Exchange, and ongoing creative challenges with quarterly prizes.

Learn about more offerings at Create-Today:
www.bdi-create.today

Mentioned in This Episode
Rock painting markers: Click Here
Air Dry Clay: Click Here

Follow Beth on:
Instagram: @b.b.buffington_celebratetoday
Facebook: BDIcreatetoday
LinkedIn: bbbuffington
Pinterest: bdiboss

Timestamps
0:00 The digital fog we all know
4:00 Your hands: a remote control for your nervous system
6:00 The science of creative play: the hand-brain connection
11:00 Why repetitive motion works like active meditation
15:00 The effort-driven reward circuit: dopamine vs. oxytocin
18:00 7 ways to play with your hands today
24:00 A word from our sponsor: the Going FourWords™ Clubhouse
27:00 What will you create today?

#CreativePlay #HandBrainConnection #StressReliefHobbies #CreateToday

E136 - What You Need From Your Creativity. Guest, Ezra Vancil, Singer & Songwriter Jul 23, 2026

Show notes

Artists Have to Live It Before They Can Create It

Creativity is not just something you make.

For Ezra Vancil, Creativity has been the saving grace that gets him through the hard parts of life, and the gift that keeps handing him back his own confidence.

Ezra is a Texas based singer, songwriter, poet, and author whose career spans more than three decades.

He is a Kerrville New Folk finalist, a New Song Competition winner, and a South by Southwest showcased artist, and his music has been featured on VH1 and the BBC.

These days he lives in an East Texas forest, performs alongside his daughter Cozi, and writes music centered on redemption, resilience, faith, and the pursuit of wholeness over fame.

In this conversation, Ezra and Beth talk about what happens when a record deal falls apart and there’s no plan B, why confidence and creativity build on each other in a loop, how decades of scattered attempts eventually turn into something meaningful, and why Ezra’s goal with his creative work is to write his life’s experiences and stories to help others endure the hard parts of life a little easier.

If you’ve ever needed your creativity to carry you through something hard, this conversation is for you.

Chapters

0:00 Meet Ezra Vancil
2:00 Life in the East Texas woods, and why silence fuels the work
5:00 Dropped from his label at 21, and why nothing creative goes to waste
9:00 Decades spent learning poetry. Learn the rules, then throw them out.
13:00 Why “do whatever you want” is a creative's worst nightmare
14:00 His unstructured morning practice, and quieting the comparison spiral
18:00 The bird analogy. Art as digested truth, given back to the people who need it.
23:00 The pressed flower story. Waiting years to get a piece of art back.
27:00 Redeeming the past through music, and healing his family through Morning and Midnight
31:00 Getting sober, hiring a coach, and rebuilding confidence on stage
34:00 Fear as a compass. It always points the wrong way.
39:00 “The answer is in the work,” and beating gear acquisition syndrome
43:00 Where to find Ezra's music, poetry, and Morning and Midnight

Find Ezra Vancil and his music
Website: https://ezravancil.com
Instagram: https://www.instagram.com/ezravancil/
Spotify: https://open.spotify.com/artist/53DBJZYKrYOYUGz0co8XLQ
Apple Music: https://music.apple.com/us/artist/ezra-vancil/412473491

Find Create Today
Website: https://www.bdi-create.today

Join the Going FourWords™ Membership:
https://www.bdi-create.today/going-fourwords-membership

Create Today Membership:
https://www.bdi-create.today/membership_coaching

Sylva Sessions:
https://www.bdi-create.today/sylva

Instagram: @b.b.buffington_celebratetoday
Facebook: BDIcreatetoday
LinkedIn: https://www.linkedin.com/in/bbbuffington/
Pinterest: https://www.pinterest.com/BDICreateToday/

E135 - Lost Your Creativity? Four Words Changed My Creative Life Jul 16, 2026

Show notes

Years ago, Beth thought she'd lost her creativity for good.
She was doing the job she'd always dreamed of, but somewhere between the grind of deadlines and hustle, her joy disappeared.

In this episode, Beth shares the personal story behind her Going FourWords™ Framework.
The four-word creative wellness practice she built to find the way back to her creativity.

Listen in as she explains why every one of these four words works better with guidance.

Inside this episode you’ll discover:
• How to read your creative energy so REVIVE isn't a one-size-fits-all fix
• Why REALIZE is about waking back up from autopilot
• What actually gets you unstuck in the REFINE stage when a dozen projects are half-finished
• How RELEASE teaches you how to let go of things that are holding you back

Beth also opens the doors to the Going FourWords™ Membership
Her low-cost, judgment-free space to practice these four words with real guidance with the extra benefit of a creative community behind you.

Your first month is just $1, then $9 a month after that.
Join here: https://www.bdi-create.today/going-fourwords-membership

Chapters:
0:00 Beth's story: when her creativity went quiet
0:07 Why creativity needs guidance, not more willpower
0:08 REVIVE: reading your creative energy
0:10 REALIZE: waking up from autopilot
0:12 REFINE: building the confidence to do the work
0:15 RELEASE: letting go and sharing what you made
0:18 What makes the framework actually become a way of life
0:19 Inside the Going FourWords™ Membership
0:21 Join for $1: to get started today

Subscribe for weekly conversations about creativity as a wellness practice, from Beth Buffington at Create Today.
www.bdi-create.today

E134 The Health Pillar You're Skipping (It's Creative Fitness) Jul 09, 2026

Show notes

We all know we need eight hours of sleep, regular exercise, and good nutrition.

But there's a fourth pillar of health nobody talks about: your creativity.

In this episode, Beth breaks down the real, measurable science behind "creative fitness" and maps her Going FourWords framework, Revive, Realize, Refine, Release, onto your actual body: your nervous system, your eyes and brain, your hands, and your heart.

Whether you've never picked up a paintbrush, or you create for a living, you're going to walk away with actionable ways to increase your happiness and health by building your Creative Fitness.

In This Episode, You'll Discover:
🩺 Why creativity belongs in the same conversation as sleep, movement, and nutrition

🧠 Creative Malnutrition: what's really happening when you keep putting your own creative work last

🫀 The Anatomy of a Healthy Creative: how Revive, Realize, Refine, and Release map onto your anatomy through your nervous system, eyes and brain, hands, and heart

✅ Four Snackable Actions for Your Creative Fitness

💼 Why a creatively fit mind makes for a sharper problem-solver, even outside the studio

🔔 A First Look at What's Coming in July – get on the email list so you're the first to know

💛 Resources from this Creative Fitness episode:

Link mentioned to a past episode about micro dosing your creativity
E117 Small Creative Deposits, Big Life Returns: The Science of 10-Minute Creativity https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149177831

Get on my email list - so you can Create-Today (and join me in July)!
https://www.bdi-create.today/

If this episode spoke to you, please share it with someone who's been treating their own creativity like it needs permission.

🔔 Subscribe so you never miss an episode of Create Today with Beth Buffington!

Timeline:
00:00 Welcome and the Fourth Pillar Nobody Talks About
01:16 Creative Malnutrition Explained
04:00 Introducing Going FourWords
06:45 REVIVE - Rest Your Nervous System
08:45 Try This: The 5-Minute Doodle
11:45 REALIZE - Wake Up Your Eyes and Brain
12:40 Try This: The 5-Minute Noticing Walk
14:35 REFINE - Your Hands and Motor Cortex
16:15 Try This: 15 Minutes of Focused Making
18:20 RELEASE - Building Confidence in Your Heart
20:35 Try This: Share One Piece of Work Today
22:30 How Creative Fitness Changes Your Whole Life
23:55 A Word From Our Sponsor (Me): What's Coming in July
26:20 Your Creative Prescription
27:40 Closing Thoughts

E133 Finding Joy! The Miracle of Being...Together Jul 02, 2026

Show notes

Let’s talk about Joy!
(...using a story about songs, soccer, and bagpipes.)

Is it possible for 50,000 people to descend upon a city to watch soccer — and give the whole city permission to stop worrying and feel good together?

The answer is –YES!
That’s what joy inside a community can do.  

Today, we're going to talk about why JOY matters for your health, your heart, and your life.

In this episode of Create Today with Beth Buffington, we explore the science of shared joy, and what happens in your brain and body when you experience joy – not alone, but inside a community.

Come and discover how YOU can find and savor joy starting today.

Nuggets of Joy in This Episode:
• The spell they cast on Boston (by a community of bagpipes) during the 2026 FIFA World Cup
• Why loneliness is as dangerous as smoking 15 cigarettes a day (from Episode 132)
• Dopamine and oxytocin, and why (together) they create something extraordinary
• How shared laughter raises oxytocin levels and why joy is physical, not just emotional
• Revive and Realize — the first two words of the Going FourWords™ framework, and how community joy activates both
• Seven ways YOU can discover and relish joy when you're in community
• Something exciting coming in July — get on the email list so you're first to hear

Timestamp:
0:00 Hello + the World Cup story you didn't expect
2:00 The Tartan Army, Boston, and the spell of joy
4:30 What joy in community is (and why it's different from happiness)
6:30 The dopamine and oxytocin science: why shared joy hits differently
9:00 Going FourWords™: REVIVE, community joy through restoration
12:00 Going FourWords™: REALIZE, waking up from autopilot using joy as a tool
15:30 The Scottish fan quote that is worth remembering
17:00 Mid-roll: Create Today Membership and Sylva Sessions
19:30 Seven ways to discover joy in community
26:30 Closing: the spell was joy

Links Mentioned in this episode E133:
Join the email list:  
https://www.bdi-create.today

Create Today Membership:  
https://www.bdi-create.today

Sylva Sessions Creative Wellness Membership:  
https://www.bdi-create.today/offers/TYb6qQtg/checkout

REVIVE episode (E123):  
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149197491

REALIZE episode (E124):  
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149200757

REFINE episode (E125):  
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149203573

RELEASE episode (E126):  
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149205396

The Going FourWords Framework explained:  
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149207250

Create Today with Beth Buffington is the podcast for anyone who wants to use creativity as a wellness practice — for a fuller, happier, healthier life in heart, mind, body, and soul.

Subscribe so you don't miss what's coming in July.

And if this episode made you think of someone who needs more joy right now — send it to them. That small act of reaching out? That's community too.

E132 - Being lonely is making you sick. (Here's the Good News...you can fix it!) Jun 25, 2026

Show notes

When was the last time you were with people who genuinely “get you”?
Not acquaintances.
Not coworkers you nod to in the hallway.

Your people.
The ones who have a similar passion, who can laugh with you.
Who can cry with you…when needed.

If it's been a while, something important has been quietly draining out of you.
And this episode is your wake-up call.

This week in Create-Today, we explore why community isn't a luxury you earn when the to-do list clears.
It's a biological need.

The research is remarkable.
You’ll discover the science of what actually happens inside your body when you're with your people versus when you're running on empty and going it alone.

You’ll see… through the Going FourWords™ framework, how community feeds every stage of your creative life, from reviving your depleted energy to finding the courage to finally release your gifts into the world.

Here's what you’ll love in this episode:

Why community is as important to your health as anything else you do for your body
The longest-running happiness study in history and what it found after 85 years of data
How shared-passion community is different from community by proximity (and why it changes everything)
The Going FourWords framework: Revive, Realize, Refine, Release and how each phase is strengthened by being with YOUR people
Why your creativity is your compass to finding the community you need right now Beth's personal stories from the Create Today Membership, Sylva Sessions, Sylva Solace retreats, and a four-day bike tour on the GAP Trail
The dare Beth has for you this week

LINKS AND RESOURCES:
Create Today Membership:  
https://www.bdi-create.today/membership_coaching

Join Beth's email list
(for info about the new community coming in July):
https://www.bdi-create.today/  

Discover the offerings at Create-Today: 
https://www.bdi-create.today/

Sylva Session Creative Wellness Membership: 
https://www.bdi-create.today/offers/TYb6qQtg/checkout

LET'S CONNECT:
Instagram: @b.b.buffington_celebratetoday
Facebook: BDIcreatetoday
LinkedIn: bbbuffington
Pinterest: bdiboss

If this episode made you think of someone who needs to find their people, share the link and tell them, "I thought of you." That small act of reaching out? That's community, too.

Timestamp:
00:00 Opening: When were You Last With Your People?
02:30 Why Community Is a Biological Need, Not a Bonus
04:00 What Dr. Ezekiel Emanuel Says About Social Connection and Your Body
06:00 The Harvard Study: 85 Years, 724 People, One Clear Answer
08:30 Creativity Is Your Compass to Finding Your People
11:00 Community Beth Has Witnessed Firsthand
14:00 The Research on Creative Community and Belonging
16:00 Create Today Membership and What's Coming in July
18:30 Going FourWords with Community: The Framework 19:00 REVIVE: How Community Refills Your Empty Tank
20:30 REALIZE: Community Lifts the Fog
22:30 REFINE: Getting Better (and Braver) Together
24:00 RELEASE: How Community Dismantles the Lies Your Inner Critic Tells You
26:00 Your Dare for This Week
28:00 Closing: Keep Connecting

E-131 Want to Be Happier? Find your people. Here’s how I did it Jun 18, 2026

Show notes

One of the most powerful things you can do for your happiness and health (and creativity), has nothing to do with supplements, your routine, or your schedule.

Spoiler alert…it’s about adventure, new people and feeling a bit “new”

In this episode, Beth Buffington shares how a four-day, 153-mile tandem bike tour stoked and energized her creativity. Not just from sunshine and exercise, but from something that happened to her heart, her mind, and her soul on that trail.

She sits down at the mic to tell you all about it – and explain why this story is for YOU, even if you’ve never touched a bike in your life.

🌟 In this episode you’ll discover:
• How a group of complete strangers became close friends in just 96 hours
• The real science behind why this happens so fast
• What synchronized movement (like tandem biking — or dancing, or hiking!) does to your brain chemistry and your relationships
• Why biking, hiking, rafting, and other outdoor adventures absolutely count as creative hobbies, and how this perspective will change the way you think about creativity
• The awe factor: How shared moments of wonder make you more generous, more connected, and more open
• The “third place” concept from sociologist Ray Oldenburg, and why your mental health is craving one right now
• How the Going FourWords Framework’s Revive and Realize phases showed up in real life on a trail in Pennsylvania
• What volunteers clearing downed trees from a tornado teaches us about community pride and the goodness of people
• Why rest isn’t the absence of activity – it’s the absence of stress
• The tandem bike as a metaphor for partnership and trust with the people you love
• A powerful takeaway invitation: Find YOUR GAP trail – your creative passion, your people, your community

Resources mentioned in this episode:
Create Today Website: 
https://www.bdi-create.today

Create-Today Membership: 
https://www.bdi-create.today/membership_coaching

Sylva Sessions Membership: 
https://www.bdi-create.today/offers/TYb6qQtg/checkout

Workshops & Events:  
https://www.bdi-create.today/workshop-events-calendar

Online Courses:
https://www.bdi-create.today/courses

Wilderness Voyageurs Bike Tours: 
https://biketours.wilderness-voyageurs.com/

💕 If this episode moved you, share it with a creative friend who needs to find their people.
And leave a review — it means the world and helps other creatives find Create Today!

🚴‍♀️ About the trip: Beth and her husband Tom rode 153 miles of the Great Allegheny Passage (GAP Trail) in Pennsylvania with Wilderness Voyagers, guided by the incredible Chuck Morris and Montana Miller. The night before the tour, tornadoes rolled through the region — and by morning, GAP Trail volunteers had cleared the path with chainsaws. Many of them had no power at home. That is the kind of community this episode is all about.

🧠 Science woven into this episode:
Arthur Aron’s research on how shared novel experiences compress time and deepen bonds
Synchrony studies — oxytocin, rhythm, and biological connection
Dacher Keltner’s awe research from UC Berkeley Dopamine and novelty — why new adventures reactivate your brain’s reward system
Ray Oldenburg’s “third places” and why your mental health depends on them

E-130 Creativity Makes You Happier and Healthier! 10 Ways to Start – Today! Jun 11, 2026

Show notes

Looking to Change Your Life? 10 Proven Ways Creativity Boosts Your Happiness & Health

Are you creative? (Hint: Yes, you absolutely are.) 🎨

In this episode of Create Today with Beth Buffington, we're exploring something that has the power to genuinely transform your life – and it's waiting for you right now.

Whether you've never thought of yourself as creative (I can’t draw a stick figure),
or you've put your creativity on a someday shelf (someday, I’ll get back to my art),
or you're a professional creative who is flat-out burned out...this episode is for you.

Beth shares 10 practical and joyful ways to discover, dust off, or reignite your creativity!

PLUS you'll discover her Five P's of Creative Transformation framework to help you make YOUR creativity a lasting, meaningful part of your everyday life.

In this episode you'll discover:
• Why creativity isn't just for artists — it's for everyone
• The real reason creativity makes you happier and healthier (science agrees!)
• 10 actionable ways to find, revive, or reignite your creative spark
• How to go "analog for a day" and why it works
• The power of a 30-day creative challenge — and how to start one
• Why creative play (without pressure or perfection) is the most important thing
• The Five P's of Creative Transformation: Passion, Practice, Permission, Potential & Power
• How to protect time for creativity — like a meeting you can't cancel
• Why your creative life doesn't require talent — it requires intention

Whether you're looking for something brand new, or rekindling an old passion, Beth's warm and practical guidance will have you reaching for your creative tools before the episode is over. 💛

Resources mentioned in this episode:

Create Today Website:
https://www.bdi-create.today

Doodle Meditation Workshop:
https://www.bdi-create.today/almost-free-resources

Create-Today Membership:
https://www.bdi-create.today/membership_coaching

Workshops & Events: https://www.bdi-create.today/workshop-events-calendar

Online Courses: https://www.bdi-create.today/courses

🕐 Episode Timestamps:
00:00 — Welcome to Create Today with Beth Buffington
00:11 — Unleashing Your Inner Creativity
01:47 — The Importance of Creativity for Happiness and Health
03:49 — Reigniting Your Creative Passion
07:56 — 10 Ways to Discover or Reignite Your Creativity
15:07 — Incorporating Creativity into Daily Life
16:25 — The Five P's of Creative Transformation
22:52 — Join the Create Today Community

E129 - Stop Chasing Shiny Objects: A Creative Brief That Actually Works Jun 04, 2026

Show notes

Is Your Creative Work Pulling You — Or Are You Pulling It?

Have you ever looked up from your desk, surrounded by 17 open browser tabs, three half-finished projects, and a to-do list that somehow keeps growing — and wondered how you got here?

That feeling of frustration and lack of control means… Your horse is behind your cart.

Today, Beth Buffington brings one of her favorite workshop questions to the podcast:  Do you know where your horse is?

It sounds a little odd at first. But stay with her...
This simple metaphor might be the most clarifying thing you hear all week.

In This Episode, You’ll Discover:
• How to know where your horse is.
• What “putting the cart before the horse” really means for your creative work
• Why “think outside the box” might actually be keeping you stuck (science says so)
• The surprising truth about constraints, creativity, and why limits can set you free
• A simple 6-step creative brief that works whether you’re making art, running a business, or managing a team
• The “tomorrow corral” idea that will change how your handle shiny object distractions forever
• How this entire episode fits inside the Going FourWords™ framework — Revive, Realize, Refine, and Release
• How Revive, Realize, Refine, and Release map perfectly onto everything in this episode

🔗 Connect with Beth Buffington & BDI-Create Today:

Join the email list: www.bdi-create.today

Join the Create Today Membership:    
https://www.bdi-create.today/offers/2GB9xYBj/checkout

Book a One to One Creative Coaching Session with Beth:    
https://www.bdi-create.today/membership_coaching

Discover more about how you can Create-Today!    
https://www.bdi-create.today/

Sylva Sessions Monthly Online Creative Wellness Membership: 
https://www.bdi-create.today/offers/TYb6qQtg/checkout

You'll find Beth here:
Facebook: BDIcreatetoday
LinkedIn: bbbuffington
Pinterest: bdiboss

Past Episodes discussed in this podcast:
Going FourWords™ Episode 123 — REVIVE:
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149197491

Going FourWords™ Episode 124 — REALIZE:
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149200757

Going FourWords™ Episode 125 — REFINE:
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149203573

Going FourWords™ Episode 126 — RELEASE:
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149205396

The Going FourWords™ Summary Episode 127:
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149207250

Episode 128 with Liz Wilcox (the “stay inside the box” interview)
https://www.bdi-create.today/podcasts/create-today-with-beth-buffington/episodes/2149208955

If this episode made you stop and ask, “Wait — where is MY horse?” — share it with a friend. Someone in your world needs to hear this today.

Key Moments:
[00:02] Beth introduces the horse metaphor — and why it made a whole room of creatives pause
[00:08] The real reason “think outside the box” backfires — and what Barry Schwartz’s research on the paradox of choice has to do with your creative block
[00:13] Building your beautiful cart: why a well-defined space makes you more creative, not less
[00:17] The Dr. Seuss story that proves constraints produce brilliance
[00:21] The 6-step creative brief: your practical tool for getting the horse back in front

Time Stamp: Where Is Your Horse? Put Yourself Back in Front of Your Creative Work
00:00 Welcome and Big Question
01:54 The Horse and Cart Metaphor
06:48 When the Cart Leads
08:02 Meta Awareness Check-In
09:32 Think Inside the Box
15:17 Constraints Spark Creativity
18:14 Sponsor and Ways to Work
20:01 Six-Step Creative Brief
26:37 Tomorrow List for Ideas
28:18 Going FourWords Framework
32:27 Wrap-Up and Next Steps

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