Consider the Wildflowers

Latest Episodes:

121. The Dark Side of Course Creation: Leaving 'Fast Money' Behind for Real Impact with Tarzan Kay Mar 27, 2025

Show notes

Tarzan’s journey from the “make money online” hustle to building a business with heart is anything but conventional.

After spending years in the affiliate marketing game and diving into the world of course creation, Tarzan learned firsthand the challenges of pricing, marketing, and creating a real impact – not just chasing dollars. Along the way, she found herself navigating the messy realities of launching products, the pressure of slick sales funnels, and the harsh truth that not every business model is sustainable or aligned with her values.

Through it all, Tarzan discovered the power of building trust through email marketing and the importance of consent-based marketing, turning her business into something that actually feels good.

This isn’t just a story about making it big—it’s about unlearning harmful marketing tactics, embracing authenticity, and finding success on your own terms. The Unseen Realities of Course Creation, Pricing, Marketing, and the Power of Email— it’s all in today’s show!

WILDFLOWER SHOWNOTES : shannaskidmore.com/tarzan-kay

📌 RESOURCES MENTIONED:

B-School by Marie Forleo

Email Marketing Courses

120. From Water Bills to World-Class Typefaces: Jen Wagner's Rise in the World of Font Design Mar 20, 2025

Show notes

Jen Wagner’s journey from aspiring orthopedic surgeon to powerhouse type designer is a testament to the power of reinvention. In this episode, Jen shares how a series of unexpected life changes—culminating in a leap of faith to go full-time freelance—led her to create a thriving font design business. Learn how her goal to "just pay the water bill" evolved into a full-scale creative venture and hear how her strategic focus on output, simplicity, and persistence led her to dominate the design world. Whether you're looking to start your own business or elevate your creative work, Jen's journey is a must-listen for every female entrepreneur ready to embrace both failure and success.

WILDFLOWER SHOWNOTES : shannaskidmore.com/jen-wagner

📌 RESOURCES MENTIONED:

Email Marketing for Creatives Guide

Font Pairing Guide

Jen Wagner: Hard Deadlines are Toxic Motivators

*Tonic Site Shop

*Showit Website Platform

*Some links above are affiliate links which means I receive a small commission when you choose to purchase through my link. I only recommend tools I love and use myself!

119. Realistic Time Management for High-Performing Women Entrepreneurs Mar 13, 2025

Show notes

In this episode, Kelly Nolan shares her approach to time management that helps women achieve more without the stress. Drawing from her experience as an overwhelmed attorney, Kelly offers practical strategies for managing both personal and professional tasks with less anxiety and more clarity. She explains how she learned to confidently say "no" when needed, create space for much-needed breaks, and end each day feeling proud of what she accomplished. If you’re tired of feeling stretched too thin and are ready to take control of your time with more peace of mind, this episode is for you.

WILDFLOWER SHOWNOTES : shannaskidmore.com/kelly-nolan

📌 RESOURCES MENTIONED:

Reset & Refresh : Free Time Management Workshop

The Bright Method by Kelly Nolan

Amy Porterfield : Digital Course Academy

*Asana: Shanna’s Favorite Time Management Tool

*Some links above are affiliate links which means I receive a small commission when you choose to purchase through my link. I only recommend tools I love and use myself!

118. How to Maintain Market Share in a Crowded Industry: Katie Hunt’s Secrets to Thriving in Digital Courses, Education, Coaching & Product Design. Mar 06, 2025

Show notes

Katie Hunt’s journey is a true testament to adaptability, resilience, and innovation. From her beginnings in corporate America to venturing into entrepreneurship, Katie took a bold leap into the world of digital products. With a passion for empowering others, she founded Proof to Product, a company dedicated to helping makers and product creators build sustainable, successful businesses. Over the past 14 years, Katie has not only built her own thriving business but has also worked with over 30,000 entrepreneurs to help them do the same.

Along the way, Katie navigated the ever-evolving world of online courses, education, and coaching, adjusting her strategies to stay relevant in an increasingly competitive industry. In this episode, Katie shares her invaluable insights on how to maintain market share in a crowded industry, stay ahead of shifting trends, and find your blue ocean in the world of digital products. If you’re a digital entrepreneur looking to scale and thrive in an ever-changing market, this conversation is a must-listen!

WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-hunt

📌 RESOURCES MENTIONED:

Company of One

Paper Camp

117. Going Out on a Limb: How Moving to Spain Gave This Working Mom the Balance She Craved Feb 27, 2025

Show notes

Imagine swapping your daily grind for an international adventure! Stephanie May Wilson has turned her dream life into reality under the sunny skies of Granada, Spain. Stephanie dives into how this bold move wasn’t just about chasing sunsets but strategically reshaping her family’s future, slashing living costs, and aligning her work with her deepest passions.

She gets real about the nitty-gritty of life adjustments, from cultural shifts to juggling business hours across continents- and it’s not always glamorous. So, if you’re pondering a leap towards your own slice of freedom or just need a little nudge to make a big life change, this chat is just the ticket.

Tune in and get inspired to sketch your own map to wherever ‘better’ is for you.

WILDFLOWER SHOWNOTES : shannaskidmore.com/stephanie-may-wilson

📌 RESOURCES MENTIONED:

Stephanie’s Tedx Talk

Stephanie’s Courses on Relationships

Books written by Stephanie

Grit by Angela Duckworth

Girls Night Podcast

Shanna Guest on Stephanie’s Podcast: Relationships & Money

116. From Corporate America to Flower Farming: How One Entrepreneur Found Her Dream Business (and Built It with Cash!) Feb 20, 2025

Show notes

Turning Dirt Into Dollars! Meet Jennifer Gulizia — a woman who took a four-week toe-dip into corporate America, followed by a five-year deep dive into banking, to finally realize that a creative career was her true dream. After building a successful six-figure photography business, Jennifer pivoted once again, this time to flower farming — and she did it all in her own backyard, with cash. No debt, no loans, just a modest (hint the sarcasm) $20,000 investment and a whole lot of grit.

Despite a rocky start, Jennifer turned a quarter-acre lot into a profitable flower farm, fueled by her relentless determination and a commitment to learning. This isn’t just a success story — it’s a story of resilience, reinvention, and the power of building a meaningful, sustainable business. If you're ready for a dose of inspiration, Jennifer’s journey will show you how to turn your passion into profit, no matter the obstacles.

WILDFLOWER SHOWNOTES : shannaskidmore.com/jennifer-gulizia

📌 RESOURCES MENTIONED:

Floret Flower Farm

10x is easier than 2x

Kiss the Ground

Who, not how

Jennifer’s Podcast

115. 3 Simple Strategies to Strengthen Your Marriage While Growing Your Business (Plus, 15 Fun Ways to Say 'I Love You' on a Budget!) Feb 13, 2025

Show notes

As an entrepreneur, it’s easy to get swept up in the hustle, the late nights, and the constant pressure. Before you know it, you’re scrolling social media at 8 PM because you and your spouse have seemingly run out of things to say or simply numbing out from the exhaustion of it all. Sound familiar?

The reality is, building a business takes a toll—especially on relationships. I’ve been at this entrepreneur thing for the past 13 years, more than 80% of my married life. Today I’m spilling the tea on what it takes to keep the romance alive amidst busy schedules, gymnastics, burning the midnight oil, budgeting talks, and feeling broke… and trust me, a few date nights a year isn’t going to cut it!

3 Simple Strategies to Strengthen Your Marriage While Growing Your Business — that you can implement TODAY! (Plus, 15 Fun Ways to Say 'I Love You' on a Budget!)

WILDFLOWER SHOWNOTES : CLICK HERE.

📌 RESOURCES MENTIONED:

Asana

Boomerang

Butterfly Puzzle

True South Puzzles (this Dolly Parton one is 😍)

Monopoly Deal

xoxo notes

Conversation cards

114. Scaling to 7 Figures While Raising a Family: Bonnie Christine’s Secrets to Work-Life Harmony Feb 06, 2025

Show notes

Welcome back to the show one of our favorite past guests, renowned surface pattern designer Bonnie Christine, for our second encore episode!

In today’s episode, Bonnie is sharing how she scaled her business to multi-seven figures, built a thriving community of 185k creators, and did it all—mostly from her spare bedroom. From time management hacks that’ll have you scribbling notes faster than your kids can ask for a snack, to productivity tips that actually stick, Bonnie’s giving us the real scoop on what’s worked (and what hasn’t) when it comes to balancing business growth, family life, and everything in between.

Tune in for a real conversation about how to keep it all afloat without losing your cool.

WILDFLOWER SHOWNOTES: shannaskidmore.com/encore-bonnie-christine

📌 RESOURCES MENTIONED:

Your Best Year

Mark Makers Mastermind

Shanna on Bonnie’s podcast, The Professional Creative

Free Five Day Workshop— Your Pattern Design Playbook

Immersion Course

113. Living & Earning: The Dolly Parton Way Jan 30, 2025

Show notes

Most small business owners I work with would say they started a business for freedom : freedom of time, creative freedom, financial freedom… yet somewhere along the journey we build business that have us chained to our desk instead of out in the sunshine, stressing over unanswered emails instead of playing with our kiddos, and pinching pennies instead of paying ourselves on autopilot.

Not to mention, 81% of us are doing it all ourselves. We are the marketing department, the accounting department, the visionary and the workerbee.

Why does this happen? How did we get here? Why do so many influencers, youtube stars and 8 figure earners burn out despite the “success”.

Today, I’m unpacking those very questions and sharing my 6-part plan to building a business that’s not only life-giving, but also boosts your bottom line.
WILDFLOWER SHOWNOTES
📌 RESOURCES MENTIONED:

The Blueprint Model

Free Resources from Shanna

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This show is produced and edited by the team at Palm Tree Pod Co.

112. Business, Life, and the Power of a Money Plan: Building Success without Sacrificing Your Sanity Jan 23, 2025

Show notes

Today, we’re doing something totally new: a roundtable discussion with three small business owners, just like you, who are navigating the rollercoaster of growing a business while balancing the rest of life’s demands.

These three women come from different industries, different seasons of life, and different business models. But they all have one thing in common: they are on a mission to build businesses that not only support their dreams but also align with their life values.

In today’s conversation, we’re diving deep into their journeys—what’s worked, what hasn’t, and how they’ve transformed financial fears into financial freedom.

Whether you're deep in the hustle or just starting to dream, this episode is packed with insights, inspiration, and actionable takeaways that will help you build a business that works for you—without losing sight of the things that matter most.
WILDFLOWER SHOWNOTES : shannaskidmore.com/student-rountable-2025/

📌 RESOURCES MENTIONED:
The Blueprint Model
Nicole Watford
Shelby Thayne
Tania P. Brown

Nancy Ray

Ashlyn Writes

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This show is produced and edited by the team at Palm Tree Pod Co.

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