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    Technology

    Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

    Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth.

    We explore:

    • Early engineering decisions and MVP development
    • Landing the first customers
    • Pricing and go-to-market experiments
    • Scaling challenges and infrastructure bottlenecks
    • Hiring the first team
    • Lessons learned from growing a startup

    From first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business. If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow.

    Advertise

    Copyright: © 2019 Code Story

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    S6 Bonus: From First Line of Code at Hootsuite to Building a Network for Tech Talent with Beier Cai of Commit.dev May 19, 2022
    Show notes

    Beier Cai has been in the tech space for 16 years, almost exclusively in early stage startups. The third startup he worked at did pretty well, which was HootSuite. He was the first engineer writing the first line of code for the social sharing platform. Towards the latter years at the company, he fell in love with helping engineers grow their careers, and managing teams. Passionate about community, he started organizing meetup groups outside of the company. Outside of tech, he is married with two boys. He finds that being a father helps him to be a better business owner, thinking towards building something for the long term. Being based in Vancouver, he loves to ski during the winter, and be outdoors hiking and camping in the summer.

    After Beier left Hootsuite, he was interested in getting back into the startup life and solving a new problem. He got together with his now co-founder, and a particular problem stood out to him - the difficulty in building a successful career within the startup ecosystem. He was puzzled to see great talent leaving the startup eco-system, and he wanted to fix it, through a private, professional network.

    This is the creation story of Commit.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://commit.dev/
    • LinkedIn: https://www.linkedin.com/in/beiercai

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: The Fractional CTO Fallacy: Move Beyond Fragmented Freelance Code and Build a Dedicated, Entrepreneurial Product Engine with Patrick Bryant, Co-Founder & CEO of CODE+TRUST May 18, 2022
    Show notes

    Patrick Bryant lives in Charleston, South Carolina, and splits time in Washington, DC. He loves entrepreneurship, and believes it is the number one change agent in the world. He is involved in multiple communities around the topic - Startup Grind, EO, and he founded the Harbor Entrepreneur Center. Scuba diving is the thing that takes his mind off all things though, given you are 100 feet under the water, and have to focus. He is excited to go dive with the sharks soon, and he also enjoys the beaches and being in the sunshine.

    Prior to his current ventures formation, Patrick and the other three partners had two software products and other companies they were building. Between them all, there were two dev teams... and in the interest of making a bigger impact in their space, they decided to join forces, and form one team.

    This is the creation story of Code & Trust.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://codeandtrust.com/
    • LinkedIn: https://www.linkedin.com/in/patrickbryant/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 E18: Never Rebuild Permissions Again: Engineering Full-Stack Authorization and Policy-as-Code with Or Weis of Permit.io May 17, 2022
    Show notes

    Or Weis has been a programmer or engineer since the age of 5. He started playing with DOS commands super early in his life. He made a significant leap in his professional skills when he was joined the IDF, as a reverse engineer. Post that, he worked for a startup to build containers (before they were commonplace), followed by co-founding Rookout, a company who defined the production debugging space. You might recognize that name, as I interviewed his co-founder, Liran, on a recent episode. Outside of tech, he is married to another software engineer, and dabbles in writing science fiction. He hopes to publish one day soon. Or hopes to eventually write a book that overlaps with his professional interests as well, kind of like the Phoenix Project.

    While he was building his startups, Or quickly found himself annoyed with having to build and rebuild permission sets, or authorization, into every solution he made. Since he couldn't find someone doing it, he decided to create a permissions solution... for the last time.

    This is the creation story of Permit.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://www.permit.io/
    • LinkedIn: https://www.linkedin.com/in/orweis

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: Swipe Right for a Job: Engineering Mobile-First Recruiting and Winning over Richard Branson with Stephanie Florio of Swob May 12, 2022
    Show notes

    Stephanie Florio's journey to tech started in the world of advertising. She always knew that she wanted to be an entrepreneur, but didn't really know what it was. Outside of tech, she has a young family. In fact, when recording the episode, she was near her due date for her second child. For fun, she loves to go out for dinner and hang out with her friends and family. Pasta and pizza are the favorites but she is open to trying new things.

    As mentioned, Stephanie didn't know what sort of business she wanted to start. That was until her brother got frustrated with looking for a job, and together, they figured out there must be another way. They did some research, and used their knowledge of popular dating apps, to create a simple, swipe-able platform.

    This is the creation story of Swob.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://swobapp.com/
    • LinkedIn: https://www.linkedin.com/in/stephanie-florio-51397765/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 E17: The Real-Time Smoke Alarm: Engineering Automated Evidence Collection and GRC Architecture with Girish Redekar of Sprinto May 10, 2022
    Show notes

    If you would have told Girish Redekar while he was in college that he would eventually be writing software, he would have been shocked. His studies focused on electrical engineering, and post school, he was a hard core analyst. After some time, he and his friend decided to do the whole start up thing - they tried a bunch of ideas, and taught themselves to code. He remembers in his previous company he was the top contributor to the codebase until it was finally sold. Outside of tech, he is a movie buff - but bent towards the obscure movies that most haven't heard of... so obscure that he couldn't remember the name of the last one he saw.

    In his prior startup, he went through the painstaking process of becoming SOC2 certified. This experience stuck with him - so much so, that when he and his co-founder ventured out to start something new, they decided to create something to make this easier.

    This is the creation story of Sprinto.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://sprinto.com/
    • LinkedIn: https://www.linkedin.com/in/girishredekar

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: The Ubiquity of OpenTelemetry: Standardizing Global Cloud Observability with Austin Parker of Lightstep May 05, 2022
    Show notes

    Austin Parker started out at a young age with computers, writing programs in BASIC and hanging out on bulletin boards. Prior to his tech career, he held many other jobs - as a short order cook, waiting tables, and taking tickets at a theater. When he stepped into this industry, he started out in test automation, followed by getting involved in open source communities, which is how he got into Developer Relations. What he likes about this arena is that DevRel is taking your companies story of a product, and making it harmonize with what everyone else is singing in the market. He has a young family, which occupies most of his time these days. But he likes to do photography, tinkering with electronics, and building model aircraft. Back in the day, he experienced the glory days of Radio Shack where you could grab electronic components on a whim.

    Austin Parker has been at his current company for 4 years, right after stealth mode ended. He has helped enable the company to support developers through their innovative tech stack, built by industry experts.

    This is Austin's creation story of Lightstep.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://lightstep.com/
    • LinkedIn: https://www.linkedin.com/in/austinlparker/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: The Algorithmic Rebalancer: Engineering Deep Learning Ensembles and Automated Downside Protection with Stephen Mathai-Davis of Q.ai May 04, 2022
    Show notes

    Stephen Mathai-Davis grew up in a family where he was expected to go into the buy side of Wall Street. Originally, he rebelled against this, pursuing professional kickboxing and even running his own dojo in New York. Fun fact, he has 8 black belts, and has started teaching his kids how to box. In his late 20's he came back to wall street, and experienced the 2008 crash and rebound. Along his journey, Stephen realized that his friends didn't have access to the same money management tools and strategies that institutional investors had. He became inspired to offer these types of investment tools to the average person.

    This is the creation story of Q.ai.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://tryq.ai/
    • LinkedIn: https://www.linkedin.com/in/stephen-mathai-davis-cfa-cqf/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 E16: Engineering the 4x Revenue Engine: Building an AI-Powered Renter FinTech Network with Jimmy Jacobson of Stake May 03, 2022
    Show notes

    Jimmy Jacobson grew up in Snoqualmie, about 45 minutes east of Seattle, Washington. He graduated from college in 2020, as the pandemic was breaking - but, directly correlated with the pandemic, he didn't actually get to walk and receive his diploma. His first job out of school was the startup he is building now. Outside of tech, he rides mountain bikes, digging the trails at Tiger Mountain or back home in Snoqualmie. Around Seattle, he likes to hang out at parks and throw the frisbee, or chilling on the beaches with a late night bonfire.

    Post graduation, the job Jimmy had lined up got cancelled. Last minute, he joined some alumni slack channels and sent a cold message to his now co-founder. He found himself fascinated by the idea of giving cash back to people for paying their rent.

    This is the creation story of Stake.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://stake.rent/
    • LinkedIn: https://www.linkedin.com/in/jimmy-jacobson-378563113/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: The B2B Revenue Matrix: How Dreamdata Automates Complex Algorithmic Attribution at Scale with Lars Grønnegaard Apr 28, 2022
    Show notes

    Outside of technology, Lars Grønnegaard is an avid cyclist. He stats that if you've been to Copenhagen, where his from, you would know that a lot of people do cycling. He is into road or mountain biking, along with Alpine Skiing - but he does the latter outside of Denmark, in Norway or South Austria. He is a family man, with 3 kids, and he takes his kids cycling with him. Along side of this, he likes to cook for his family. He claims he has a full life, between a startup, family, children and hobbies - and he needs no more.

    Prior to his current venture, Lars was primarily a product guy. And in running product, he cared deeply about the impact that strategic business moves made on the business. He also saw that claiming revenue was less empirical, creating human error and bias. After not finding a solution to solve his problem, he decided to create a platform to find out the truth around revenue data.

    This is the creation story of Dreamdata.

    Find out more about B2B Attribution here: https://dreamdata.io/b2b-attribution

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://dreamdata.io/
    • LinkedIn: https://www.linkedin.com/in/larsgroennegaard/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S6 Bonus: The Evolution of a $1.4B Unicorn: Modernizing the SOC, Leading to an Exit to Databricks with Jack Naglieri of Panther Labs Apr 27, 2022
    Show notes

    Jack Naglieri grew up in Ohio, but moved to Virginia when he was 10. He had a normal east coast family up-bringing, but he focused on tech early on, even as a kid. Eventually, he went to George Mason to study Cyber Security. Outside of tech, he is into cooking and fitness. He focuses a lot on making sure that his body and brain are in a good state, through exercise, meditation, sleep and healthy eating.

    Jack was working as an incident responder previously, and during that time, he figured out that AI based models for breach detection don't work as well as intuitive humans, as often times there isn't enough signal for them. Along with using antiquated sets of data, he decided that there must be a way to leverage the cloud and build a solution to solve the pain points within this process.

    This is the creation story of Panther Labs.

    Sponsors

    • Immediate
    • Orbit
    • Postmark
    • Stytch
    • Verb Data
    • Webapp.io

    Links

    • Website: https://panther.com/
    • LinkedIn: https://www.linkedin.com/in/jacknaglieri/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

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