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    Technology

    Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

    Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth.

    We explore:

    • Early engineering decisions and MVP development
    • Landing the first customers
    • Pricing and go-to-market experiments
    • Scaling challenges and infrastructure bottlenecks
    • Hiring the first team
    • Lessons learned from growing a startup

    From first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business. If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow.

    Advertise

    Copyright: © 2019 Code Story

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    S8 E9: The Death of the Separated Bank and Spreadsheet: Automating Solopreneur Taxes at the Swipe of a Card with Lilac Bar David, Co-Founder & CEO of Lili Jun 13, 2023
    Show notes

    Lilac Bar David has been in the banking and payments space for over 20 years. Previously, she was the Co-founder & CEO of Pepper, a banking system focused on millennials and young adults. Outside of tech, she has 3 kids, and enjoys everything to do with the sea - paddle boarding, swimming, etc. She enjoys paddle boarding because it helps her to clear her head. And when it comes to food, she is a fan of Thai, and claims that New York has the best Thai food - outside of Thailand, of course.

    Lilac and her co-founders started to think about business owners, and all of the things they had to manually, and in disconnected, non-optimal ways. They wanted to build a banking solution that was tailored towards these users - starting with freelancers.

    This is the creation story of Lili.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://lili.co/
    • LinkedIn: https://www.linkedin.com/in/lilachbardavid/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The RAG Playbook: Bypassing Data Warehouses to Build a Secure, Federated Enterprise AI Search Engine with Prasad Kawthekar, Co-Founder & CEO of Dashworks Jun 08, 2023
    Show notes

    Prasad Kawthekar grew up in India, and eventually came stateside to school in Wisconsin. He took a java coding class, and was immediately hooked - which led to him pursuing computer science, focusing on artificial intelligence. He met his tribe during school, and stayed on for further academic experiences. Outside of tech, he lives in the Bay Area and enjoys being outside in nature.

    There was a time in his previous role that he was searching for info related to his role. After 7 email threads and 8 weeks passing, he finally located the document. This experience blew him away, and seeded the problem he now seeks to solve.

    This is the creation story of Dashworks.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.dashworks.ai/
    • LinkedIn: https://www.linkedin.com/in/prasadkawthekar/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The WebRTC Blueprint: Engineering Ultra-Low Latency Video and Voice Infrastructure for AI Agents with Kwindla Kramer, Co-Founder & CEO of Daily Jun 07, 2023
    Show notes

    Kwindla Kramer has always been interested in building things, and his parents gave him lots of opportunity. He spent his early days learning to program on the Commodore 64, and playing old games like Loadrunner. He was super interested in the internet while in College, and in 1996, he got the opportunity to be apart of the MIT Media lab. Outside of tech, he is a quasi vegan, and enjoys the foggy beach living on the western edge of San Francisco.

    After exiting his last startup, Kwin took some time to figure out what he wanted to do next. During that time, he just started coding on projects, and came across WebRTC, which allowed real time communication for the web. This tech catalyzed a tipping point in his mind, and led him to build video experiments on top of it.

    This is the creation story of Daily.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://daily.co
    • LinkedIn: https://www.linkedin.com/in/kwkramer/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 E8: The Anatomy of a High-Stakes Pivot: Engineering a 'Zapier for Money' with Gilad Uziely, Co-Founder & CEO of Sequence Jun 06, 2023
    Show notes

    Gilad Uziely is married with 2 daughters. He told me he met his wife on a taxi in Thailand, but that the story there was for a different podcast. He has always been an entrepreneur, along with his wife. They have built 2 small hotels in Italy, where his wife is from. Outside of tech and these things, he lives by the beach in Tel Aviv, and loves to surf.

    Recently, Gilad and his team built a product called Lance (you might remember his co-founder Oona from Season 5). This was a Neo-bank for the self employed, which was built on the idea of stacks. When they figured out they needed to pivot, they moved towards focusing on financial routing.

    This is the creation story of Sequence.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.getsequence.io/
    • LinkedIn: https://www.linkedin.com/in/giladuziely

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The Salsa-Dancing Founders Rewriting B2B Support: Eliminating Legacy Tool Sprawl with Embedded AI and Dynamic SLAs with Nooshin Alibhai & Eric Klimuk, Co-Founders of Supportbench Jun 01, 2023
    Show notes

    Nooshin Alibhai has a background in sales, event planning, and entrepreneurship. Outside of her professional life, she enjoys latin dancing, which is actually where she met her co-founder Eric. Eric Klimuk has also been in entrepreneurial roles throughout his life, starting companies early on in his life. Eventually, he dove into enterprise customer support, which led him to his current venture today. He attributes his love for salsa dancing as a major part of his professional successes, and has danced on ESPN. Both Nooshin and Eric enjoy spending time with family and friends, to help decompress from startup life.

    Erik spent many years in Customer Support, and found it incredibly difficult to deploy a new platform into his support group. He set out and built a toolset for the company he was at to use - and it went viral. When he figured out nothing existed in the market like this, he decided build something to the world

    This is the creation story of SupportBench.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.supportbench.com/
    • LinkedIn: https://www.linkedin.com/in/nooshin-alibhai-2a0795177/
    • LinkedIn: https://www.linkedin.com/in/ericklimuk/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: How an AT&T Executive and a Harvard AI Engineer Scaled an $11M Generative Ad Engine with Hikari Senju & Matt Swalley, Co-Founders of Omneky May 31, 2023
    Show notes

    Hikari Senju grew up in Westchester, NY, and was exposed to tech early on, as his family worked at IBM. His Dad is also a painter, so he has been driven through the intersection of art and tech. He studied Computer Science at Harvard, and was cross registered at MIT. It was at MIT that his passions united, and he knew that his life goals would be aligned between art and technology. He started his first couple of businesses while still in college,

    Matt Swalley graduated from Indiana University business school, and was influenced by his Dad and Mom, who were both business people. Post school, he joined a leadership development program at AT&T, and led sales teams in several different locations. Post getting his MBA, he got deep into data to analyze the big trends in the business world.

    In one of his earliest ventures, Hikari was leading marketing efforts across multiple digital channels. He saw an opportunity to use generative AI and omni-channel marketing to optimize how content is generated, and how well it performs. At the same time, Matt was researching great folks building companies around data - and found Hikari.

    This is the creation story of Omneky.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.omneky.com
    • LinkedIn: https://www.linkedin.com/in/matt-swalley-59249533/
    • LinkedIn: https://www.linkedin.com/in/hikari-senju-63780199/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 E7: The Lawyer Who Learned to Code: Turning Unstructured Contracts Into a $3.2B Enterprise Workflow Engine with Jason Boehmig, Co-Founder of Ironclad May 30, 2023
    Show notes

    Jason Boehmig is lucky to be in tech, in his words. He wasn't sure what he wanted to do post college, and ended up at Lehman Brothers. In reflecting on what was unique about this moment in time, he decided it was tech's influence - and he wanted to be a part of it. Outside of tech, he reads a lot, and enjoys music, specifically collecting vinyl records and listening (they do sound better).

    Jason was working as a corporate attorney, and was fascinated with the fact that no company had a good way to handle contracts. Even Google was building their own internal version to handle this. He and his co-founder felt like the problem was pervasive, and wanted to change that.

    This is the creation story of Ironclad.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://ironcladapp.com/
    • LinkedIn: https://www.linkedin.com/in/jboehmig

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: Democratizing Entity Graphs and Data Fusion with Adam Judelson, Co-Founder of FirstPrinciples (NetworkNerd) May 25, 2023
    Show notes

    Day to day, Adam Judelson is obsessed with complex problem sets in the product world. This has resulted in him getting more and more excited about simple, but powerful, productivity tools. He comes from Silicon Valley, joining Palantir Technologies in the early days, followed up by some VC backed startups. Outside of tech, he spends a lot of his free time with his kids, riding bikes and polishing up his Dad joke trophies. He also does ocean swimming, and loves the challenge to get out past the waves.

    When Adam was a Palantir, he was building great relationships with his colleagues. Then he realized that the relationships he had in his life before had moved on, or changed in natural ways. He started to wonder if there was a way to build something easy, to store information about people and prompt you to checkin with important people.

    This is the creation story of NetworkNerd.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.networknerd.app/
    • LinkedIn: https://www.linkedin.com/in/adam-judelson-25441583/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The Death of Hardcoded .env Chaos: Unifying Developer Identity and Secrets Automation with Vlad Matsiiako, Co-Founder & CEO of Infisical May 24, 2023
    Show notes

    Vlad Matsiiako was born in the Ukraine, but moved to the Netherlands to study his undergrad. He was one of the first data scientists at Bunq. He eventually got his Masters at Cornell, and actually worked at Figma, around the time of their acquisition - which he mentioned was super exciting. Outside of tech, he enjoys tennis and traveling, especially to Europe, meeting people and hearing their stories... and of course trying the food. His favorite place to go has been Portugal.

    Vlad and his co-founder were previously working on other startup projects. And one of the problems they encountered on a regular basis was secrets management. After talking to like minded industry folks, they figured out that this was a MUCH bigger problem, and needed to be solved.

    This is the creation story of Infisical.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://infisical.com/
    • LinkedIn: https://www.linkedin.com/in/vmatsiiako/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 E6: The $1B Treasury Lifeboat: Engineering Compliance-First Yield and Business Banking for Startups with Bryce Crawford, Co-Founder & CTO of Meow May 23, 2023
    Show notes

    Bryce Crawford had a pretty simple path into tech. He attended school at Vanderbilt, originally wanting to be a history major. But after observing his Dad's role in tech sales, he thought the industry looked like a good way to make money. He's worked for Capital One, Gemini and Facebook, specifically on Instagram shops. Outside of work - he keeps on coding, while trying to exercise, stay in shape, and travel when time permits. Fun fact - he claims to have an addiction to Indian food, and tends to eat at the same restaurant 2-3 times a week.

    Bryce and his co-founder wanted to start something together for a long time - but didn't have any good ideas. However, they noticed that there was a ton of disruption and advancement in fintech, and specifically, the majority of folks don't like their financial services provider. They aimed to change that... for business customers, through treasury management.

    This is the creation story of Meow.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://meow.co/
    • LinkedIn: https://www.linkedin.com/in/bryce-crawford-32164466/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

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