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    Technology

    Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

    Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth.

    We explore:

    • Early engineering decisions and MVP development
    • Landing the first customers
    • Pricing and go-to-market experiments
    • Scaling challenges and infrastructure bottlenecks
    • Hiring the first team
    • Lessons learned from growing a startup

    From first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business. If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow.

    Advertise

    Copyright: © 2019 Code Story

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    S8 Bonus: The Remote Analytics Pivot: Engineering Behavior Telemetry to Fight Developer Burnout and the YC-to-Acquisition Playbook with Reza Farahani, Co-Founder of WFHomie Aug 03, 2023
    Show notes

    Reza Farahani has a background in engineering, and was heavily influenced by his family. In particular, his Uncle was a fighter jet engineer, which he thought was the coolest job in the world. He graduated from Waterloo, and became a data scientist - but eventually moved towards entrepreneurship. Outside of tech, he lives in Ontario and loves to rock climb and boulder. He enjoys the community aspect of the sport, and has access to gyms and outdoor boulders where he lives. He also passionate about food, enjoying Greek and Turkish food in Greek Town where he lives.

    Reza and his co-founder wanted to engage workers who were working remote - productivity, mental health, etc. And they believed that these parameters were vectors in measuring the performance of remote teams.

    This is the creation story of WFHomie.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.wfhomie.com/
    • LinkedIn: https://www.linkedin.com/in/reza-farahani-/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The Just-in-Time Access Playbook: Automating Identity Governance and Eliminating Enterprise Security Debt with Alex Bovee, Co-Founder & CEO of ConductorOne Aug 02, 2023
    Show notes

    Alex Bovee is first and foremost a family man. Time outside of his life as a founder is dictated by his family. He's married with 2 kids, and can be found shuttling kids to soccer or dance practices in his spare time. During COVID, he was able to pickup guitar, using YouTube to teach himself. His family got him a super nice Taylor acoustic that he plays on today.

    Alex spent some time at Okta, and what he noticed was cloud forward companies struggled with managing identify access and governance. This left companies wasting money on users, and in an insecure state. He saw a big opportunity in this space, and with his co-founder, decided to tackle this problem head on.

    This is the creation story of ConductorOne.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.conductorone.com/
    • LinkedIn: https://www.linkedin.com/in/alexbovee/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 E16: The Death of Static API Docs: Engineering Interactive, Real-Data Code Walkthroughs to Kill Developer Churn with Job Rietbergen, Co-Founder & Former CEO of Alphadoc Aug 01, 2023
    Show notes

    Job Rietbergen lives in Amsterdam, which he says is awesome because there are so many types of amazing cuisine. He has always been a creator of things - art, photography, product and technology, to name a few. He finds its an odd trait to create art and be in tech, as there are not a lot of people who lead from a designers mind. He has been supporting early stage startups for the last 13 years. Outside of tech, he loves to do anything boarding, and mentioned he loves to snowboard in Austria every year.

    In his last role, Job was in charge of marketing and growth, of an integrations platform in healthcare tech. He dreamt of a way to enable developers and users of this platform to easy understand and implement their system. Once he met up with his co-founder, who was passionate about solving the same thing, they set out to solve this problem.

    This is the creation story of Alphadoc.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://alphadoc.io/
    • LinkedIn: https://www.linkedin.com/in/developer-experience/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Beyond Bots - Daniel Jordan, Wayflyer Jul 28, 2023
    Show notes

    Today we are dropping another special episode of the Code Story podcast, as part of our series entailed Beyond Bots: the REAL impact of AI on financial services, brought to you by our friends at Ntropy. As a reminder, Ntropy is the most accurate financial data standardization and enrichment API. They can take in any data source, any geography, and understand / enrich a financial transition in milliseconds. Made for developers, for fast, easy implementation. Check out their product at Ntropy.com.

    Guest: Daniel Jordan, Product & Data at Wayflyer

    Questions:

    • Tell me and the audience what Wayflyer is.
    • How long have you been a customer of Ntropy? When did this come into play?
    • You mention on your website that you exist to provide funding and insights, essentially helping eCommerce companies grow faster and achieve their potential. Why focus on eCommerce?
    • Is the “software layer” - IE fintech - on top of finance going to make this better? How?
    • Generative AI and LLMs are the talk of the town, are you using these approaches within Wayflyer? How?
    • How do you prioritize what is important to your eCommerce business customers?
    • What matters to your customers.... do eCommerce businesses expect the funding process to be easy and like magic?
    • What is the real impact of AI on finance going to be?

    Links

    • Website: https://www.ntropy.com/
    • Website: https://www.wayflyer.com/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The $15M Bootstrapped Pivot: Tech-ifying Private Capital Markets and Engineering a Compliance-First OS for Investment Bankers with David Frank, Founder & CEO of Stonehaven Jul 27, 2023
    Show notes

    David Frank grew up in Denver, CO, and as expected, he grew up loving skiing. He mentioned that Vale was his favorite mountain, and continues to love it today. He graduated from the University of Michigan, and did investment banking in San Francisco, before starting his own firm. Outside of tech, he has two kids and by the time this episode releases, he will be a married man! His family loves to ski, especially his son, who races down the mountain competitively.

    From his experience in the industry and in the market, David saw a gap for small and medium size organizations to have a system to run financial businesses on. He and his team set forth to build the next generation, broker dealer platform - one that is better than they could build themselves, and better than what the large institutions have.

    This is the creation story of Stonehaven.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://stonehaven-llc.com/
    • LinkedIn: https://www.linkedin.com/in/david-frank-cfa-68897a5/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: Shattering MVP Pitfalls: Engineering Disciplined, Scalable Architectures for Early-Stage Startups with Max Walker, Co-Founder of Piton Labs Jul 26, 2023
    Show notes

    Max Walker lives in Eastern Upstate NY (or Vermont light, as he calls it), with his grumpy, elderly cat. He comes from a tech background, graduating with a computer science degree, and working as a software engineer. Along the way, he fell in love with entrepreneurship, and dove into the startup world. Outside of tech, he is an avid rock climber, hiker, and loves super spicy food as a vegetarian.

    Max is a startup veteran, and given he had gone down the building and fundraising route, he wanted to do something a bit different. What he really loved was the building, messy beginning - so he built a business around that early stage.

    This is the creation story of Piton Labs.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://pitonlabs.com/
    • LinkedIn: https://www.linkedin.com/in/maxwellwalkerwindrush/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 E15: The B2B Cash Collection Tech Problem: Eradicating Manual Invoice Friction and Predictably Reducing DSO with Alex Louisy, Co-Founder & CEO of Upflow Jul 25, 2023
    Show notes

    Alex Louisy is 37 years old, and came from a non tech family. In the past, he worked in investment banking, and then a small telco company. But, he was always drawn to tech entrepreneurship and eventually, he stepped into the possibilities in this world. Outside of tech, he is married with two kids, and enjoys being outside, gardening, and hiking through the forest outside of his small house.

    Alex spent many years in investment banking, financing large companies. He set out to try to provide B2B lending, and discovered that most people needed to borrow money because they weren't getting paid on time. He and his team decided to focus on this very simple problem, which uncovered huge opportunity.

    This is the creation story of Upflow.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://upflow.io/
    • LinkedIn: https://www.linkedin.com/in/alexlouisy/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Beyond Bots - Bryce Crawford, Meow Jul 21, 2023
    Show notes

    Today we are dropping another special episode of the Code Story podcast, as part of our series entailed Beyond Bots: the REAL impact of AI on financial services, brought to you by our friends at Ntropy. As a reminder, Ntropy is the most accurate financial data standardization and enrichment API. They can take in any data source, any geography, and understand / enrich a financial transition in milliseconds. Made for developers, for fast, easy implementation. Check out their product at Ntropy.com.

    Guest: Bryce Crawford, CTO & Co-founder at Meow

    Questions:

    • Remind the audience what Meow does.
    • How long have you been a customer of Ntropy? When did this come into play?
    • Last we talked about passing on revenue to customers in banking. It’s hard given the tight margins. How is Meow thinking about that today?
    • Is the “software layer” on top of finance going to make this better? How?
    • Generative AI and LLMs are the talk of the town, are you seeing any use cases? Or, are you working on an in-house solutions?
    • There are many new decisions you have to make as a CTO. How does you prioritize around what will make a difference in the market?
    • What matters to your customers.... are people expecting finance to be magical or simply reliable?
    • What is the real impact of AI on finance going to be in your eyes?

    Links

    • Website: https://www.ntropy.com/
    • LinkedIn: https://www.linkedin.com/in/bryce-crawford-32164466/
    • https://codestory.co/podcast/e6-bryce-crawford-meow-treasury-management/



    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The Real-Time Infrastructure Masterclass: Bypassing HTTP Streaming Failures to Deliver Exactly-Once Data Sync at Global Scale with Matthew O'Riordan, Co-Founder & CEO of Ably Jul 20, 2023
    Show notes

    Matthew O'Riordan is originally from South Africa. He left school and sort of fell into engineering, cause he just loved it. In fact, the craft brought him to the UK, where he saw more opportunity. Outside of tech, he likes adrenaline sports. He was a competitively skydiver, participating in free style routines, free-fly and vertical formation. He pointed out that it's a great way to clear your head, cause you can't think about anything else when you're skydiving.

    Matt unearthed interesting things as he was building prototype after prototype to solve real time experiences. He wanted to build a new generation of real time communication developer tools, that provide collaboration opportunity... and that just work.

    This is the creation story of Ably.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://ably.com/
    • LinkedIn: https://www.linkedin.com/in/mattoriordan/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    S8 Bonus: The Fractional Real Estate Engine: Building a Liquidity Marketplace and Automated Yield Rails for Vacation Rentals with Ali Nichols, Co-Founder of Getaway Jul 19, 2023
    Show notes

    Ali Nichols has been obsessed with real estate since she was a little kid. She has always wanted to marry whatever she was doing with real estate, and is pretty stoked to have achieved that. Outside of tech, she loves to spend time with her family and friends, hiking, golfing or boating. In fact, when she and her significant other were living in San Fransisco, they boat a sailboat and were obsessed with the craft. But now that the live in Miami, they've switched over to power boating, to better enjoy all that Florida water has to offer.

    Ali and her Co-founder previously worked together at a real estate startup, specifically in the single family rental space. They both really struggled with the idea that their friends were priced out of the market, and wanted to make opportunities available to more people.

    This is the creation story of Getaway.

    Sponsors

    • Cipherstash
    • Treblle
    • CAST AI
    • Firefly
    • Turso
    • Memberstack

    Links

    • Website: https://www.getaway.co/
    • LinkedIn: https://www.linkedin.com/in/alicnichols/

    Current Sponsors:

    • Tiger Data
    • Protected Harbor
    • Render
    • Fitnexa
    • Perplexity
    • Entelligence

    Checkout our Stacklist! https://stacks.codestory.co/

    Hosted by Noah Labhart | Technical Founder & Startup Mentor.


    Our Sponsors:
    * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai
    * Check out Perplexity and use my code CODESTORY for a great deal: https://www.perplexity.ai
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

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